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Monetate

Monetate
Formerly Kibo Personalization, powered by Monetate & Certona

Overview

What is Monetate?

Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate…

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Recent Reviews

Ease of use

7 out of 10
September 05, 2023
Incentivized
I think Monetate is very useful for testing. No issues with the system. Clear and easy to use with support and manuals
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Quick overview

8 out of 10
April 18, 2023
Incentivized
We've been able to use Monetate to support personalisation across different customer segments on site, as well as run a number of AB tests …
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Monetate Review

10 out of 10
February 28, 2023
Incentivized
We use Monetate to create different user journeys for different customers we target. Doing A/B testing we get to see which experience will …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Reviewer Pros & Cons

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Verified User
Account Manager in Information Technology
Retail Company, 501-1000 employees
Verified User
Employee in Other
Consumer Goods Company, 201-500 employees
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Pricing

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Monetate

Monetate

N/A
Unavailable

What is Monetate?

Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in…

Entry-level set up fee?

  • Setup fee optional

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Monetate?

Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate services Adidas, Lufthansa, Office Depot, Reebok, Wolseley, and other companies.

Monetate is open, and designed to work across the user's marketing stack. It is real-time too, with machine learning capabilities to help deliver 1-to-1 personalization, through to testing & experimentation, and product recommendations at scale.

In October 2019 Monetate and Certona personalization technologies were acquired by Kibo Software. Kibo Personalization included capabilites from these solutions. Monetate was spun off from Kibo in October of 2022.

Monetate Features

  • Supported: Testing
  • Supported: Segmentation
  • Supported: Machine Learning
  • Supported: Data Integration
  • Supported: APIs

Monetate Integrations

Monetate Competitors

Monetate Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesEnglish

Monetate Downloadables

Frequently Asked Questions

Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate services Adidas, Lufthansa, Office Depot, Reebok, Wolseley, and other companies.

Adobe Target, Optimizely Web Experimentation, and Dynamic Yield are common alternatives for Monetate.

Reviewers rate Implementation Rating highest, with a score of 9.1.

The most common users of Monetate are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(159)

Attribute Ratings

Reviews

(1-22 of 22)
Companies can't remove reviews or game the system. Here's why
July 17, 2023

Great for A/B testing but prior coding experience is a major asset.

Verified User
Employee in Other
Consumer Goods Company, 201-500 employees
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Customer Success
8
Very good - a little inconvenient as those who did our training lived in the UK so time for training was not very open, however, the training was very high level and they were able to give suggestions on use cases on our website.
May 03, 2023

The most powerful platform in market

Verified User
Manager in Information Technology
Apparel & Fashion Company, 51-200 employees
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Customer Success
9
It's very simple to deal with the customer service team, they are very helpful everytime we get in touch. They are always trying to bring more new features to be implemented in our environment, bringing a very good experience for those who use the platform. They all are very kind.
March 14, 2023

Robust platform that requires coding knowledge and technical support to optimize use.

Verified User
Employee in Sales
Apparel & Fashion Company, 201-500 employees
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Customer Success
6
For more advanced tests or experiences, getting insight from a DEC or developer is time-consuming as the queue is long. This holds up our ability to run advanced tests, sometimes by weeks. Additionally, I find the Knowledge Base articles do not often go in-depth enough to adequately answer a question and finding the exact article you need can be tricky too.
November 22, 2022

Kibo Personalization, Powered by Monetate is a fully functional

Richard Zuess | TrustRadius Reviewer
Richard Zuess
IT Technical Engineer
HP (Information Technology & Services, 10,001+ employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Customer Success
10
The versatility that this program can achieve amazes us, since from the comfort of our email we can generate multiple good. The group that handles the support part of this program is really good and they have always been willing to help us with our questions and problems. It seems to me that they comply with everything they offer.
May 13, 2022

Robust Intuitive Platform, Disappointing Customer Support

AH
Alice Hayes
E-Merchandising Specialist
The Bradford Exchange (Retail, 501-1000 employees)
Score 3 out of 10
Vetted Review
Verified User
Incentivized
Customer Success
3
It's not unusual to feel as if our customer success team is looking at issues we send over for the very first time on the call. They don't seem prepared to answer questions about our concerns. With the high amount of turnover that Kibo experiences, we don't usually have enough time working with our customer success team for us to reach the level of them giving us strategic guidance. Once the team becomes familiar with our account and our business, they either leave the company or move to another section of the Kibo business.
April 06, 2022

Kibo Personalization continues to be a great product - needs some improvement for headless websites.

Verified User
Manager in Marketing
Consumer Goods Company, 501-1000 employees
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Customer Success
7
To be honest, Monetate was much stronger at providing a higher level of support and guidance on a regular basis. We used to have quarterly QBRs which included areas of opportunity and suggestions for our particular business. This has not happened since we've been with Kibo and I do think it's a miss. Their day-to-day guidance is very helpful though now it's 100% reactive and is missing that proactive piece that set them apart from others.
April 02, 2022

Monetate is a blast to use!

Verified User
Strategist in Product Management
Retail Company, 10,001+ employees
Score 8 out of 10
Vetted Review
Verified User
Customer Success
6
While likely helpful for newer players in personalization and A/B testing, Kibo's guidance may be less helpful for advanced testing and optimization programs.
April 01, 2022

Powerful multivariate and personalisation tool!

Verified User
Professional in Information Technology
Retail Company, 501-1000 employees
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Customer Success
8
Our CSM and technical support are usually very good at responding to our queries and running us through how to set up tests we may be struggling to set up. As for strategic guidance, I feel that they could definitely do better - When we have quarterly business reviews they are really helpful and insightful sessions but I feel that there isn't enough of them.
March 22, 2022

Long time user, long time satisfied! A solid all purpose experimentation platform.

Verified User
Program Manager in Information Technology
Retail Company, 10,001+ employees
Score 9 out of 10
Vetted Review
Verified User
Customer Success
10
The CST is great and responsive to our needs and sometimes, demands of them. We have an organized approach using Trello boards to track our issues and I always feel like the success of our program is at the forefront of their minds, their success is our success - and that is a very mutually beneficial relationship. It has allowed our experimentation to flourish and grow over the years with new ideas and strategies being worked on together. Nothing bad to say about the account team.
February 06, 2022

Great for Optimization

Verified User
Vice-President in Other
Business Supplies & Equipment Company, 51-200 employees
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Customer Success
4
I have had about four client success managers over the years. One was excellent and met with me regularly and tried to show us the impact of the tool on our business and brainstorm new ideas and ways to use Kibo Personalization. The other three have been fine with answering questions and sending us invoices, but not much else.
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