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Monetate

Monetate
Formerly Kibo Personalization, powered by Monetate & Certona

Overview

What is Monetate?

Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate…

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Recent Reviews

Ease of use

7 out of 10
September 05, 2023
Incentivized
I think Monetate is very useful for testing. No issues with the system. Clear and easy to use with support and manuals
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Quick overview

8 out of 10
April 18, 2023
Incentivized
We've been able to use Monetate to support personalisation across different customer segments on site, as well as run a number of AB tests …
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Monetate Review

10 out of 10
February 28, 2023
Incentivized
We use Monetate to create different user journeys for different customers we target. Doing A/B testing we get to see which experience will …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Reviewer Pros & Cons

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Pricing

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What is Monetate?

Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in…

Entry-level set up fee?

  • Setup fee optional

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Monetate?

Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate services Adidas, Lufthansa, Office Depot, Reebok, Wolseley, and other companies.

Monetate is open, and designed to work across the user's marketing stack. It is real-time too, with machine learning capabilities to help deliver 1-to-1 personalization, through to testing & experimentation, and product recommendations at scale.

In October 2019 Monetate and Certona personalization technologies were acquired by Kibo Software. Kibo Personalization included capabilites from these solutions. Monetate was spun off from Kibo in October of 2022.

Monetate Features

  • Supported: Testing
  • Supported: Segmentation
  • Supported: Machine Learning
  • Supported: Data Integration
  • Supported: APIs

Monetate Video

Monetate Integrations

Monetate Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesEnglish

Frequently Asked Questions

Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate services Adidas, Lufthansa, Office Depot, Reebok, Wolseley, and other companies.

Adobe Target, Optimizely Web Experimentation, and HiConversion are common alternatives for Monetate.

Reviewers rate Implementation Rating highest, with a score of 9.1.

The most common users of Monetate are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(159)

Attribute Ratings

Reviews

(1-25 of 103)
Companies can't remove reviews or game the system. Here's why
Erik Ickes | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • We have seen some engagement with our local workshop enrollment but can not measure because most orders are done by PO or phone for those.
  • Not enough direct conversion experiences set up yet to tell if there is a positive impact at this point but it certainly won't hurt engagement!
Richard Zuess | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • We have an excellent way of executing our marketing with the tools that this program offers us, this program is undoubtedly one of the protagonists to generate more business relationships.
  • One of the biggest things that Monetate gives us and that supports our work is the good recommendations it gives us on the web.
  • Thanks to this software I have the power to correctly customize and manage endless products and other elements in the cloud.
Score 9 out of 10
Vetted Review
Verified User
  • Driven millions in value each year
  • Enabled in depth product testing and full site refreshes
  • Improvements in experience quality over time working with account team
  • Education in experimentation and promoting a testing mindset
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • We have run many a test which have demonstrated the financial benefit of a UX test. I cannot provide exact figures unfortunately, but we have been able to run tests that we can apply a financial value to.
  • Aside from financial benefits, all of our tests run on Monetate are designed to improve site performance. Reduced bounce rates, improved take up of offers, and increased website browsing rates are all things that have had a beneficial impact on our business.
  • The downside of Monetate is experiences that occasionally slow down the website. There are usually ways of developing an experience in a better way, but its important to keep this in mind.
February 06, 2022

Great for Optimization

Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • Helped us easily display low stock information or delays in shipping due to supply chain issues we've experienced due to covid.
  • Assisted in getting Sales messaging up on our sites quickly and easily during a challenging covid 2020.
  • 8% conversion bump for some experiments.
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