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Affinity

Affinity

Overview

What is Affinity?

Affinity (or Project Affinity) headquartered in San Francisco supplies pipeline automation with automatic data and file capture with deduplication, task reminders, sales team efficiency reporting, as well as the platform's machine learning collective intelligence engine for judging the relationship strength…

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Recent Reviews

TrustRadius Insights

Affinity has become an invaluable tool for sales and business development teams, as it allows them to gather intelligence on target …
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Pricing

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What is Affinity?

Affinity (or Project Affinity) headquartered in San Francisco supplies pipeline automation with automatic data and file capture with deduplication, task reminders, sales team efficiency reporting, as well as the platform's machine learning collective intelligence engine for judging the relationship…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

Affinity Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Affinity (or Project Affinity) headquartered in San Francisco supplies pipeline automation with automatic data and file capture with deduplication, task reminders, sales team efficiency reporting, as well as the platform's machine learning collective intelligence engine for judging the relationship strength salespersons are developing or to uncover the next best lead to contact.

Reviewers rate Support Rating highest, with a score of 9.3.

The most common users of Affinity are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(46)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Affinity has become an invaluable tool for sales and business development teams, as it allows them to gather intelligence on target companies and individuals. Users appreciate the daily email updates from Affinity, which provide social media or news mentions of prospects, enabling personalized outreach. Additionally, Affinity's seamless integration with Outlook and smart features make data entry easier compared to other CRM options. The software serves as a comprehensive CRM across organizations, effectively organizing potential and existing clients. Users find it easy to enter and track interactions between interested parties, ensuring that no important details are missed.

In addition to its CRM capabilities, Affinity's suite of tools for editing photos and creating graphic designs makes it highly valuable for users who work with videos and photographs regularly. The freedom to edit photos and create designs without a monthly subscription is a major advantage that users appreciate. Affinity Photo and Designer have gained popularity as budget alternatives to Adobe Photoshop and Illustrator, providing a more affordable solution for small companies. Despite being more cost-effective, Affinity's features provide a nearly indistinguishable set of capabilities compared to Adobe products, making it an attractive choice for users seeking quality photo and design tools. Furthermore, Affinity is frequently used by venture capital firms to manage relationships with prospective investments and other investors. Its list features enable easy organization and sorting of contacts based on priority, location, status, and last contact date. This allows users to efficiently track and manage their relationships while maintaining clear visibility of data and generating reports to improve communication within organizations.

Seamless Integration with Gsuite Gmail: Several users have expressed their satisfaction with Affinity's seamless integration with Gsuite Gmail, allowing for easy access to social media and news mentions of target companies and individuals. This feature has significantly enhanced their ability to gather relevant information efficiently.

User-Friendly Presentation of Information: Many reviewers have praised Affinity for its user-friendly manner of presenting information. The software's intuitive design and navigation make it easy for users to understand and organize data effectively, resulting in improved productivity.

Ease of Use and Well-Designed User Interface: Numerous users have appreciated the ease of use offered by Affinity's well-designed user interface. They find it intuitive and easily adaptable for tasks such as manipulating colors, editing photos, and performing graphic design tasks effectively.

  1. Intrusive Gsuite add-on: Some users have found the Gsuite add-on in Affinity to be intrusive and overwhelming, as it takes up valuable screen real estate and makes the web dashboard feel busy.

  2. Limited features with paid subscription: Several reviewers have mentioned that they were disappointed to find that certain features in Affinity are only available with a paid subscription. They suggested that having a preview or trial of these features before committing to payment would be helpful.

  3. Choppiness when working with large data sets: Users have reported experiencing choppiness and encountering bugs when interacting with large data sets in Affinity, which hampers their ability to navigate smoothly through the page.

Attribute Ratings

Reviews

(1-7 of 7)
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Score 9 out of 10
Vetted Review
Verified User
Incentivized
It is well suited to be used as a CRM. It is also good at keeping track of interactions with prospects automatically. It is extremely customizable too. To me, it seems like a supercharged spreadsheet that keeps track of the things that would be too time consuming to do manually.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I first started to use Affinity related tools with Serif in 2004. When these tools became available, I started using them, and much to my surprise of the people that use Affinityit is now universally accepted. More people will use this in the future due to the total cost and value it brings.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
For small, fast-changing design/photo editing teams, it's a no brainer. More seats for less cost and an almost unnoticeable difference in the feature set. For older, more established or antiquated teams, you almost have to stick with Adobe. I know which side we're on. Innovation, a.k.a. Affinity. If you or your clients require specific formats like .psd, .ai, or .eps, Affinity can give you an alternative or more robust options to manipulate those files.
August 28, 2019

Affinity Review

Melissa Rivera | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
If you already understand how to use PhotoShop but don't use it often enough to justify the monthly expense, Affinity is a great option. Affinity is a one time purchase and the layout is very similar to Photoshop. You will be able to adjust fairly quickly to using Affinity.
Tom Wondra | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Nudge.ai is well suited for individual contributors without enough time or resource to do proper research on clients/prospects. It may work as well for larger teams, but I don't have experience using Nudge.ai in that environment. Nudge.ai is easy to use, so the onboarding and ramp-up time is quick.
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