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OneSignal

OneSignal

Overview

What is OneSignal?

OneSignal’s omnichannel customer engagement platform offers push notifications, email, in-app messages, and SMS. OneSignal’s automated customer Journeys and one-off campaigns allow users to create messaging strategies that convert, inform, and retain audiences, with little to no coding required for setup.

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Learn from top reviewers

Extremely good service and price

Rating: 10 out of 10
December 18, 2021
IncentivizedVetted ReviewVerified User
We needed to send push notifications to our users on our mobile applications. OneSignal is a wonderful solution for that. After our initial demo and integrations, we realized ...
Continue reading
Cristina Bunea
C-Level Executive - Marketing
Co-Founder
Listle
OneSignal2 years of experience

Highly Cost Effective and Robost Push Notification Service in The Market

Rating: 10 out of 10
December 9, 2021
IncentivizedVetted ReviewVerified User
1. We needed a robust system to send multiple notifications at a time. We use OneSignal on daily basis to send 40+ push notifications a day (365 days a year) without any issue...
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Ashutosh Kumar Gupta
Board Member - Corporate
Director
Vapronix Web Pvt. Ltd.
OneSignal4 years of experience

Future ready and lightning fast push notifications service

Rating: 10 out of 10
December 6, 2021
IncentivizedVetted ReviewVerified User
We use OneSignal to send push notifications to our subscribers on their devices. It can instantly send push notifications with text and images to more than 30 different platfo...
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Nabin Poudel
C-Level Executive - Information Technology
CEO
Curl Labs
OneSignal5 years of experience

Very Happy With Our Migration to OneSignal

Rating: 10 out of 10
December 4, 2021
IncentivizedVetted ReviewVerified User
We use OneSignal for our organization's Push Notifications across our website and mobile apps. For years now we have used OneSignal to manage our Push Automations and Push Cam...
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Aaron Wallace
Partner - Corporate
Co-Founder
Inspire Uplift
OneSignal2 years of experience

Multi-Platform Notification Solution - OneSignal

Rating: 9 out of 10
April 23, 2021
IncentivizedVetted ReviewVerified User
Our company using OneSignal for our Mobile Apps Department, OneSignal is a solution to manage our push notification[s] in our apps. Its developer friendly too, many action pro...
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Mochammad Zachri
Team Lead - Information Technology
Software Developer
PT Indie Marketindo Ceria
OneSignal3 years of experience
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Pricing

View all pricing

Growth

9+

Cloud
per month

Professional

999+

Cloud
per month

Free

Free

Cloud

Entry-level set up fee?

  • Setup fee optional
For the latest information on pricing, visithttps://onesignal.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $9 per month
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Product Demos

OneSignal Demo

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Product Details

What is OneSignal?

OneSignal is a customer engagement platform that enables developers, marketers, and product teams to engage and retain customers through email, mobile push, web push, SMS, in-app messages, and endless other channels via Webhooks. Designed to empower cross-channel communication via transactional and marketing messages, OneSignal offers tools such as customer journeys, A/B testing, analytics, personalization, and segmentation based on user behavior, demographics, preferences, and more.


OneSignal has integrations for common analytics, data, and publishing platforms, and SDK wrappers for the common iOS and Android programming languages. The platform also has rest API endpoints to support any technical stack integration, making it easy to streamline workflows.



OneSignal Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: Dynamic content
  • Supported: Ability to test dynamic content
  • Supported: A/B testing
  • Supported: Mobile optimization
  • Supported: Email deliverability reporting
  • Supported: List management
  • Supported: Triggered drip sequences

Social Media Marketing Features

  • Supported: Social sharing and campaigns

Reporting & Analytics Features

  • Supported: Standard reports
  • Supported: Custom reports

Platform & Infrastructure Features

  • Supported: API
  • Supported: Role-based workflow & approvals
  • Supported: Customizability
  • Supported: Third-party software integrations

OneSignal Videos

OneSignal Product Overview
OneSignal Journeys

OneSignal Integrations

OneSignal Competitors

OneSignal Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported Languagesenglish

Frequently Asked Questions

OneSignal’s omnichannel customer engagement platform offers push notifications, email, in-app messages, and SMS. OneSignal’s automated customer Journeys and one-off campaigns allow users to create messaging strategies that convert, inform, and retain audiences, with little to no coding required for setup.

OneSignal starts at $9.

Braze, MoEngage, and Airship are common alternatives for OneSignal.

The most common users of OneSignal are from Small Businesses (1-50 employees).
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Comparisons

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Reviews From Top Reviewers

View all reviews
(1-5 of 6)

Cost-effective way to have a direct connection with your userbase

Rating: 10 out of 10
Incentivized
November 07, 2019
CC
Chad Carman
Digital Media Director
Rocky Mountain Elk Foundation (Non-Profit Organization Management, 51-200 employees)
Vetted Review
Verified User
OneSignal
2 years of experience
View profile
Use Cases and Deployment Scope
We use OneSignal to send push notifications via our website as well as through our mobile app. The Marketing department utilizes to push critical messages that we think our constituency cares about. The notifications allow us to generate significant traffic at an extremely affordable rate compared to some of the other mediums.
Pros
  • Easy scheduling.
  • Connects with Wordpress for hands-off notifications.
  • Simple user interface for composing messages.
  • Segmentation.
Cons
  • Scheduling to multiple mediums can be difficult - for instance, we have to do separate notifications for our app and website.
Likelihood to Recommend
OneSignal is fantastic for getting push messages out on new content, special offers, and anything that someone visiting your website would generally be interested in. Keeping your content engaging is a great way to build an organic audience in a world that relies on social media traffic to fuel web traffic. It has a big opportunity to be overused, however.

Extremely good service and price

Rating: 10 out of 10
Incentivized
December 18, 2021
CB
Cristina Bunea
Co-Founder
Listle (Media Production, 1-10 employees)
Vetted Review
Verified User
OneSignal
2 years of experience
Use Cases and Deployment Scope
We needed to send push notifications to our users on our mobile applications. OneSignal is a wonderful solution for that. After our initial demo and integrations, we realized we could use it for much more! So we started using it for their in-app messaging functions, as well as doing some A/B testing on user communication.
Pros
  • In-app messaging
  • Push notifications
  • A/B Testing
Cons
  • Setting it up
  • More design choices for in-apps
  • More analytics
Likelihood to Recommend
I think One Signal is very well suited for mobile app owners who want to be in touch with their user base more easily by sending push notifications and in-app messages. I'm not sure how well that works for SMS messaging as I haven't yet tried it. I wouldn't necessarily recommend it if your in-apps are very rare.

OneSignal a potent and affordable push notification solution

Rating: 10 out of 10
Incentivized
November 03, 2020
Use Cases and Deployment Scope
Bussi is a "Mobility as a service" app where you can book and pay for seats in Public Transportation, specifically in Mexico City. We deliver our app in Android and IOS and of course we have to be in touch with our customers through push notifications. Here enters OneSignal. We decided to use OneSignal for push notifications for price and easiness that it represented at the beginning. With time, we were glad that OneSignal has been evolving with us by offering new features like in-app messages, segmentations and many more that are implementing like SMS. At the same time, [we've grown] until the point of having hundreds of thousands of users. OneSignal was free until we reach[ed] the 130,000 users and even [then] the amount charged is really low.
Pros
  • Push notifications: they deliver in the moment and give you metrics, push [notifications] are highly configured and you doesn't need to configure extra steps.
  • Segmentation: the way they divide segments is very efficient - you can do it by geographical area, engagement, and transactions that you have defined.
  • In-App Messaging: this new feature is to show a full screen message when users open the app with images and call to action buttons.
Cons
  • Is still in development: we know OneSignal is still in development and sometimes it takes longer to create or fulfill certain features.
  • Payment: payment menu is not at the glance, [and] is just difficult sometimes to find -it is a minor issue.
  • Send to certain custom segments through specific OneSignal IDs; you can do it though API doing a GET call with tools like Postman. If this can be done from OneSignal it would be great.
Likelihood to Recommend
OneSignal is perfect [for] Push Notification[s], In-App messaging, [and] general communication with your users into your app. If you have a developer team they will need to implement once and after that you get all [that] the platform offers. And its free until you reach a big amount of users.

OneSignal is not suitable if you [don't] have a technology team that can implement it into your app.

Highly Cost Effective and Robost Push Notification Service in The Market

Rating: 10 out of 10
Incentivized
December 09, 2021
Use Cases and Deployment Scope
1. We needed a robust system to send multiple notifications at a time. We use OneSignal on daily basis to send 40+ push notifications a day (365 days a year) without any issue and cater to all the countries around the globe in all major languages. 2. It is a tough task maintaining the attention of subscribers and bringing them back in a cost-effective way. Onesignal is highly cost-effective for our overall marketing. It is playing a major role to bring users to our websites. 3. It is a feature-loaded tool with user segmentation, A/B testing of push notifications, intelligent delivery, etc. Ultimately it helps us optimize our efforts. 4. We have reduced our cost of customer acquisition and increased our conversion rate using it.
Pros
  • Send instant notifications without any delay.
  • Provide all the necessary features for testing.
  • Highly cost effective.
  • Great system to handle huge volume.
  • Great customer support.
Cons
  • They should develop features a bit faster as per user requirements.
  • Old users should get freemium model for new features.
  • Admin can look a bit better.
  • In-built and easy to use segmentation should be there too.
Likelihood to Recommend
1. It is well-suited for industries that want faster delivery of push notifications without any issues and the timing of push notifications is more important than money spent on it. 2. It is not suited for industries in which money matters more than the delivery time of the push and few errors in the backend are acceptable.

OneSignal - Easy to Use, High ROI

Rating: 10 out of 10
Incentivized
October 25, 2018
AC
Alex Collins
Founder
Jeweler Social (Marketing and Advertising, 1-10 employees)
Vetted Review
Verified User
OneSignal
1 year of experience
View profile
Use Cases and Deployment Scope

I bought another app but I switched to OneSignal.

We use it in our magazine, we send more than 100,000 notifications daily.

-Insanely good notification service

- Can track reach, click and other stats

- Integrates with WordPress (they have a plugin)

- Can segment audience

- Can send a manual push notification

- Can integrate native with popups

- Easy to use

- Can send automatic notifications and schedule

- Integrates with a lot of other services like Mautic or Zapier.

Pros
  • Integration with other services.
  • Ease of Use and user-friendly campaign set up
  • Spot on Analytics Tracking
Cons
  • Concerns about data storage
  • Install can be a bit tricky
  • Some issues with pushing to Chrome users.
Likelihood to Recommend
Great for people who do not want comprehensive setups to send push notifications. Took all of 5 minutes to get everything integrated and up and running.
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