Optimizely Feature Experimentation Reviews & Ratings 2024

Q: What are Optimizely Feature Experimentation's top competitors?

LaunchDarkly , AB Tasty , and VWO are common alternatives for Optimizely Feature Experimentation.

Overview

What is Optimizely Feature Experimentation?

Optimizely Feature Experimentation combines experimentation and feature flagging into one platform.

Recent Reviews

If you want to step up your experimentation program.

8 out of 10

April 15, 2024

Incentivized

We have a SPA, so it is more effective to use Optimizely Feature Experimentation for Experimentation, especially for complex experiments. …

Ship faster with Optimizely Feature Experimentation

9 out of 10

April 15, 2024

Incentivized

We use Optimizely Feature Experimentation for managing our releases, A/B testing of new features, and measuring the impact of our …

Optimizely Feature Experimentation is great

7 out of 10

February 27, 2024

Incentivized

We use Optimizely Feature Experimentation for feature flagging services and ultimately to hide or show upcoming feature implementations …

Quick review of Optimizely.

9 out of 10

November 27, 2023

Incentivized

It's a great tool to introduce new features and conduct experiments. We used it to try out new beta capabilities as experimentation. The …

Optimizely Review

7 out of 10

November 27, 2023

Incentivized

We use Optimizely Feature Experimentation to test and optimize user experiences on our digital platforms. It addresses issues like user …

Great for IT to use and administer. Users are happy with the product

10 out of 10

November 20, 2023

Incentivized

It's easy to grant users access via the admin portal. We have it set up through Okta SSO which makes the Integration and setup/use …

Does what it says on the tin, but that tin is a can of worms

3 out of 10

November 05, 2023

Incentivized

We use Optimizely Feature Experimentation for its feature flag features, which lets my team and I develop features of our product …

Optimizely Feature Experimentation: Advancing Feature Deployment.

8 out of 10

October 12, 2023

Incentivized

We're an online store dealing with a market that evolves quickly. Optimizely Feature Experimentation assists us in meeting the vital …

Feature experimentation.

7 out of 10

October 12, 2023

Incentivized

We use Optimizely feature experimentation to AB test various web components on our website. Feature experimentation lets us compare …

Awesomeness

10 out of 10

October 12, 2023

Incentivized

Create meaningful experiments and personalization that allow us to have an impact on the business and customers. We try to create …

Difficult to navigate documentation, overloaded and overcomplicated for our use cases

5 out of 10

May 05, 2023

Incentivized

We are using Optimizely Feature Experimentation to help us with A/B testing new changes. We have used it for layout tests to test if user …

An Android Engineer Review of Optimizely Feature Experimentation

9 out of 10

March 28, 2023

Incentivized

While working at CreditSesame we usually want to test different versions or pages to see which one peforms the best, luckily Optimizely …

Feature flags, A/B testing campaigns, Environment-specific system flags

10 out of 10

February 20, 2023

Incentivized

In DocuSign, we use Optimizely in many projects. In our eSigning, eSending and InProduct Communication apps, I have used Optimizely for …

Optimize conversion rate

8 out of 10

July 08, 2022

Incentivized

we used it for AB testing and it worked pretty well. Later on, the marketing department started using it for page modifications. For …

Optimizely: The tool helps you understand how users interact with your website

9 out of 10

September 23, 2021

Incentivized

Currently being used across the entire organization, and helps address the issue of testing and validating UX changes to our website.

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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Reviewer Pros & Cons

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Allowing non-technical teams to be able to make controlled and speedy changes on the site.
The shift from the legacy version to the latest version required some changes in mindset.

Verified User

Manager in Product Management

Insurance Company, 1001-5000 employees

Ability to personalize roll-outs based on other user traits
Integrate with Segment and other data sources for easier feature release measurement

Verified User

Executive in Marketing

Internet Company, 501-1000 employees

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Pricing

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Optimizely Feature Experimentation

N/A

Unavailable

What is Optimizely Feature Experimentation?

Optimizely Feature Experimentation combines experimentation and feature flagging into one platform.

Entry-level set up fee?

Setup fee required

For the latest information on pricing, visithttps://www.optimizely.com/plans/

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

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Product Demos

Jewel - Feature Experimentation

Navattic

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Product Details

About
Competitors
Tech Details
Downloadables
FAQs

What is Optimizely Feature Experimentation?

Optimizely Feature Experimentation allows product teams to run experiments anywhere in the technology stack. Users can deploy code-behind feature flags, experiment with A/B tests, and rollout or rollback features. This functionality is available with no performance impact via SDKs.

Optimizely Feature Experimentation Screenshots

Screenshot of Optimizely Feature Experimentation's audience targeting by segment (pre-defined segments, custom segments, real time segments) via the native customer data platform functionality or by connecting existing third-party CDP and synching the segments that have already been created into its Audience Builder.

Screenshot of Segments defined from native and third party CDP.

Screenshot of Feature flagging and rollouts to targeted audiences. Optimizely Feature Experimentation can be used to rollout a feature to a defined audience using a flag. This audience could be a set of beta testers, a geo location, or a pre-defined customer group such as VIP's or super users.

Optimizely Feature Experimentation Videos

Watch How to set up an experiment in less than 60 seconds

Watch Demo teaser

Optimizely Feature Experimentation Competitors

Optimizely Feature Experimentation Technical Details

Deployment Types	Software as a Service (SaaS), Cloud, or Web-Based
Operating Systems	Unspecified
Mobile Application	No
Supported Countries	All
Supported Languages	English

Optimizely Feature Experimentation Downloadables

Frequently Asked Questions

Optimizely Feature Experimentation combines experimentation and feature flagging into one platform.

LaunchDarkly, AB Tasty, and VWO are common alternatives for Optimizely Feature Experimentation.

The most common users of Optimizely Feature Experimentation are from Mid-sized Companies (51-1,000 employees).

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Comparisons

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Optimizely Feature Experimentation

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