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Compendium (discontinued)

Compendium (discontinued)
Formerly Oracle Content Marketing

Overview

What is Compendium (discontinued)?

Formerly Oracle Content Marketing of the Oracle Marketing Cloud, Compendium was a content marketing solution to create and distribute compelling content across multiple channels to a targeted audience. Users could plan, produce, and deliver content across multiple personas and channels…

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Recent Reviews
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Popular Features

View all 16 features
  • Approval workflows (6)
    9.1
    91%
  • Content collaboration (6)
    7.6
    76%
  • Content calendar (6)
    7.5
    75%
  • Ideation (6)
    6.3
    63%
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Pricing

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N/A
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What is Compendium (discontinued)?

Formerly Oracle Content Marketing of the Oracle Marketing Cloud, Compendium was a content marketing solution to create and distribute compelling content across multiple channels to a targeted audience. Users could plan, produce, and deliver content across multiple personas and channels throughout…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Alternatives Pricing

N/A
Unavailable
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Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools. Ion helps enterprises to build brand awareness and increase conversions and lead generation…

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OutboundEngine provides a hands-off way for small business owners to market and grow their business. The product aims to provide small businesses with what big companies have achieved with marketing automation. The service aims to help users keep in touch with clients and prospects with…

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Features

Content Creation

Features related to the creation of content for marketing purposes.

7.2
Avg 8.1

Content Publishing

Features related to the organization and distribution of marketing content.

6.6
Avg 8.1

Content Reporting & Analytics

Features related to tracking, measuring, and analyzing content creation processes and content performance.

6.6
Avg 7.8
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Product Details

What is Compendium (discontinued)?

Formerly Oracle Content Marketing of the Oracle Marketing Cloud, Compendium was a content marketing solution to create and distribute compelling content across multiple channels to a targeted audience. Users could plan, produce, and deliver content across multiple personas and channels throughout the customer life cycle.

Oracle acquired the product in 2013. A legacy product, Compendium is now end of sale.

Compendium (discontinued) Features

  • Supported: Customer Centric Personas
  • Supported: Robust Topic Modeling
  • Supported: Content Scoring Models to Ensure Effective Messaging
  • Supported: Content Analytics
  • Supported: Business Units

Compendium (discontinued) Screenshots

Screenshot of Content marketers can see every aspect of their content production process at a glance, which is essential for a successful content marketing strategy.Screenshot of Leveraging Oracle Content Marketing’s Business Units feature results in improved marketing alignment by empowering marketing leaders to view one unified content calendar, content repository, and analytics dashboard across the entire organization. Corporate executives can drill down on content creation, distribution, and impact for individual business units in order to make necessary changes to drive success at the divisional level.

Compendium (discontinued) Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationMobile Web
Supported CountriesGlobal
Supported LanguagesEnglish

Frequently Asked Questions

Formerly Oracle Content Marketing of the Oracle Marketing Cloud, Compendium was a content marketing solution to create and distribute compelling content across multiple channels to a targeted audience. Users could plan, produce, and deliver content across multiple personas and channels throughout the customer life cycle. Oracle acquired the product in 2013. A legacy product, Compendium is now end of sale.

Percolate, now part of Seismic, Kapost, and Optimizely Content Marketing Platform are common alternatives for Compendium (discontinued).

Reviewers rate Approval workflows highest, with a score of 9.1.

The most common users of Compendium (discontinued) are from Enterprises (1,001+ employees).
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Comparisons

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Reviews and Ratings

(37)

Attribute Ratings

Reviews

(1-1 of 1)
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Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use it for our company blog. It has hosted our content last year. We used to have two blogs and they were helpful in combining the two without losing any archive articles.
  • Permission levels are also nice so a random user cannot just post without a certain level of access.
  • I also like being able to update the code if necessary.
  • It's easy for users to access and write, and there's a nice workflow to review any content before it gets published.
  • It's not the most user-friendly design. When you log in, it feels a bit dated and takes a bit of time to get acclimated to where everything is located.
  • The organization of the backend code files seems very disorganized. Finding any sort of tutorials, demos, site help is challenging.
  • The worst part is trying to contact customer support. There is a lengthy registration process for their separate support forum that requires approval. I've had a couple support instances there have been left unresolved and closed without any offers why.
Pros: Workflows are a functionality in OCM making sure that the approval is given by the right person in the right job before it's on its way to the next step and in the end, publishing!


Cons: I don't feel like I'm noticing any updates that feel like Oracle is making progress. I'm not sure if it's the level of account we have/pay for. It seems like we installed/bought this one version years ago and have never updated. The interface feels dated, and I've never noticed any updates to change that feeling.
Content Creation (5)
70%
7.0
Ideation
80%
8.0
Approval workflows
60%
6.0
Content collaboration
70%
7.0
Content calendar
70%
7.0
Network for content licensing/production
70%
7.0
Content Publishing (6)
78.33333333333333%
7.8
Content hub
80%
8.0
Forms / Gated content
70%
7.0
Embedded CTAs
80%
8.0
Content distribution
80%
8.0
Content promotion
70%
7.0
Content automation
90%
9.0
Content Reporting & Analytics (5)
72%
7.2
Audience profiling and targeting
80%
8.0
Closed-loop tracking and reporting
70%
7.0
Content performance analytics
70%
7.0
Campaign optimization dashboard
80%
8.0
Competitive analytics
60%
6.0
  • Great way to post about the company, and ensuring that the marketing team can track the effectiveness of strategies without involving the product teams.
  • Understand that the software isn't the biggest cost of a blogging program. It's the time and resources it takes to create the content. It's easy to set a schedule/ed call in their solution and assign topics to people (with deadlines).
  • To show management that we have hit out KPIs and thus need more budget for other blogs.
While OCM was a lot more money, they were able to prove to us that they are a much better solution to use and worth the extra cost. The reporting, capabilities along with the analytics that was easy to download was a big discussion factor for us.
15
They are in charge of creating, distributing, and promoting new content to drive strategic conversations for every stage of the sales cycle. They also help with planning, crafting, and communicating messages to prospects and customers to spark relevant conversations that lead to conversions and revenue.
5
They are usually Marketers who we use to deploy relevant content at scale and across our channels. These personas can then easily be paired with certain segments of our Sales and Customer Engagement Teams to help with enabling the most precise and personalized conversations to our customers which will help drive more sales.
  • Help marketers drive better sales conversations
  • Increase synergy and collaboration across multiple business units and geographies
  • Allows marketers to deploy relevant content at scale and across channels
  • We can share content across major channels and even leverage "snippets" of content specific to a buyer’s interest to drive engagement.
  • Promote content on a website, blog, email, microsite, landing page, or internal content portal across multiple business units simply and efficiently.
  • Remove the typical IT roadblocks for publishing content to the masses, and ensure marketing control over branding and content quality.
  • Use the auto push API feature to create a custom integration that will allow us to publish content from our 3 other marketing applications we are using today.
  • Publish content to our Marketing Cloud System and auto sync that content to our social media channels.
  • Plan and schedule future posting for our blog we are developing
Easy to use, and supporting several permutations, the CM suite is an excellent solution for a mid to large size business. It's meant to be used by a team, and the functionality can work across websites and landing pages. There's also the high benefit of translation management, providing support for localized products.
No
  • Price
  • Product Reputation
  • Vendor Reputation
  • Analyst Reports
  • Third-party Reviews
Compendium proved to us that it was a great platform supported by an awesome team of support staff, developers, and account managers. They took the time to listen to our needs and continue to provide great service.
Have better communication with my account manager and let her know my ideas that would have helped in making your content marketing more productive. We really did not have a good relationship, but she was nice and smart at least.
  • Implemented in-house
No
  • It took a long time (about 2 weeks)
  • It didnt work 100 percent the first time we went live, but did the second
  • They had to cancel our implementation meeting twice due to not enough support staff it felt.
Don't forget about customer service once you have a closed the sale with a customer. Oracle seemed to not care about our needs/timeline after we gave them our Purchase Order.
No
As part of our negations with the pricing, Oracle waved the premium support fees. We still have support, but we don't pay for it for the first year.
To be perfectly honest, every one of my concerns and problems has been handled by the support team in a very timely manner. If they could not fix my issue they assured me it be addressed in future updates.
No
The fact that spam bots have found one of our online submission forms and they post to it about 15 times a day. Really annoying, and, time-consuming, but their Support Team fixed it within 2 days.
  • I like the easy structure and straightforward layout.
  • The help feature has a great FAQ section when you run into an issue
  • The flexibility. I love that we're able to target specific calls to action based on the topic of a blog post.
  • That we cannot have different user permissions/user roles. However, that’s changing shortly (they’re doing an overhaul to add more functionality)
  • Sometimes adding an image can prove difficult.
  • There isn't an easy option to delete a post.
Yes, but I don't use it
It has never been down since we have used this software.
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