Oracle Content Marketing (Compendium), legacy Reviews

35 Ratings
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Score 8.1 out of 100

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Reviews (1-6 of 6)

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Robert Nagelmaker | TrustRadius Reviewer
April 06, 2018

"Oracle Content marketing review by 5+ Eloqua specialist"

Score 7 out of 10
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Verified User
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Use Cases and Deployment Scope

It has been recently implemented within Wolters Kluwer to have an advantage by streamlining the process of our editors, who write articles, RSS feeds and newsletter content. This content via OCM can now be centralized, monitored and QA checked before it's on it's way to blogs/Eloqua. Via the many ways of sharing, this can now also be governed.
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Anonymous | TrustRadius Reviewer
August 10, 2018

Decent Blog Manager but Needs an Upgrade

Score 4 out of 10
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Use Cases and Deployment Scope

We use Oracle to host and manage our blog. We have various authors who submit content that we review and publish. Through Oracle, we are able to share longer, more in-depth stories about the company when our own site does not offer a blog capability. We have been using the platform for our blog for several years now.
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Anonymous | TrustRadius Reviewer
October 24, 2018

My experience implementing Oracle Content Marketing for a client

Score 7 out of 10
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Use Cases and Deployment Scope

Oracle Content Marketing (OCM) is a powerful (maybe a little bit too powerful) and feature-rich content management platform that basically allowed us to launch our client's website and provide their content team with the right means to continuously update and publish new content on weekly basis. In addition, because workflows are integrated into the system, it was easy for us to set up the approvals workflow and guarantee that everything is in order before anything goes live. (Some of the other content management platforms we compared against OCM fell short when it came to workflows because they required additional plugins or customization to be done before implementation phase.)

The platform also integrates well with the other Oracle platforms such as Oracle CRM and Eloqua. But it falls short when it comes to its interface, as OCM is less user-friendly and can be intimidating to new users. The interface also feels slightly outdated (even though the latest update in 2018 enhanced some of those shortcomings). One of the best features in Oracle Content Marketing is the analytics, as the platform allowed us to show the results of the campaigns to the clients on the spot.

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Anonymous | TrustRadius Reviewer
June 19, 2018

Oracle continues to be the leader!

Score 8 out of 10
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Use Cases and Deployment Scope

We use it for our company blog. It has hosted our content last year. We used to have two blogs and they were helpful in combining the two without losing any archive articles.
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Anonymous | TrustRadius Reviewer
June 14, 2018

You will appreciate this

Score 7 out of 10
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Verified User
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Use Cases and Deployment Scope

The way Oracle Content Marking is used by my organization is that provides access to marketing content that was created by our sales department. We were able to share content across different channels. Also, it gave us content to specific buyer's interest to drive engagement. No problems.
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Anonymous | TrustRadius Reviewer
October 30, 2017

My Compendium Experience

Score 8 out of 10
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Use Cases and Deployment Scope

Oracle CM is handling the planning of content drops and automation for our exhibitors. It's one of the few tools we use to keep our buyers abreast of new products each showroom has before any of the upcoming markets. It's currently being used by 2 teams within the business, where one team facilitates the strategy and the other team implements. Oracle CM addresses the communication gap between product trends and traffic that has long plagued DMC.
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Feature Scorecard Summary

Ideation (6)
6.3
Approval workflows (6)
9.0
Content collaboration (6)
7.6
Content calendar (6)
7.4
Network for content licensing/production (4)
5.5
Content hub (6)
6.5
Forms / Gated content (4)
6.1
Embedded CTAs (5)
7.1
Content distribution (5)
7.2
Content promotion (4)
6.1
Content automation (5)
6.7
Audience profiling and targeting (5)
6.1
Closed-loop tracking and reporting (4)
6.1
Content performance analytics (6)
8.2
Campaign optimization dashboard (5)
6.4
Competitive analytics (5)
6.3

About Oracle Content Marketing (Compendium), legacy

Oracle Content Marketing of the Oracle Marketing Cloud, based on technology acquired with Compendium in 2013, was a content marketing solution designed to make it easy to create and distribute compelling content across multiple channels to a targeted audience. The solution enabled users to plan, produce, and deliver engaging content across multiple personas and channels throughout the customer life cycle. Oracle Content Marketing / Compendium solutions were aimed at helping marketers acquire and retain ideal customers, and engage them with a relevant experience spanning the entire customer lifecycle.

A legacy product, Oracle Compendium is now end of sale.

Categories:  Content Marketing

Oracle Content Marketing (Compendium), legacy Features

Has featureCustomer Centric Personas
Has featureRobust Topic Modeling
Has featureContent Scoring Models to Ensure Effective Messaging
Has featureContent Analytics
Has featureBusiness Units

Oracle Content Marketing (Compendium), legacy Screenshots

Oracle Content Marketing (Compendium), legacy Integrations

ScribbleLive Insights (formerly Appinions), Oracle Marketing Cloud Products

Oracle Content Marketing (Compendium), legacy Competitors

Oracle Content Marketing (Compendium), legacy Support Options

 Free VersionPaid Version
Phone
Live Chat
Email
Forum/Community
FAQ/Knowledgebase
Social Media
Video Tutorials / Webinar

Oracle Content Marketing (Compendium), legacy Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Mobile Web
Supported Countries:Global
Supported Languages: English