Overview

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Great company, I like the Perfect Audience software

Rating: 8 out of 10

May 13, 2021

IncentivizedVetted ReviewVerified User

We use Perfect Audience for our PPC needs to scale up our PPC and Adword ads. We use it in our entire business to solve the issues we previously had of just doing the PPC ours...

Frank Kermani

Manager - Marketing

Operations Manager

Natuacom

2 years of experience

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Pricing

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Perfect Audience

N/A

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Entry-level set up fee?

No setup fee

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

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Product Demos

SharpSpring's Perfect Audience Advertising Platform

YouTube

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Product Details

About
Tech Details

What is Perfect Audience?

Perfect Audience Technical Details

Operating Systems	Unspecified
Mobile Application	No

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Reviews and Ratings

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Great company, I like the Perfect Audience software

Rating: 8 out of 10

Incentivized

May 13, 2021

FK

Frank Kermani

Operations Manager

Natuacom (Furniture, 11-50 employees)

Vetted Review

Verified User

2 years of experience

View profile

Use Cases and Deployment Scope

We use Perfect Audience for our PPC needs to scale up our PPC and Adword ads. We use it in our entire business to solve the issues we previously had of just doing the PPC ourselves with mixed results.

Pros and Cons

Great to up your inbound marketing game
The bulk uploading feature is great and makes it easy to upload numerous ad campaigns
Can customize each ad easily

Likelihood to Recommend

I would recommend Perfect Audience to anyone who wants to use a 3rd party to scale up. I find the audience builder pretty terrible in Google AdWords so I was looking for something a bit easier to use and this fit the bill easily.

Perfect Audience Feature Ratings

Ad Campaigns (5)

84%

8.4

Ad campaign creation: 80%
8.0
Ad deployment: 90%
9.0
Display advertising: 90%
9.0
Ad display and retargeting segmentation: 80%
8.0
Sequence targeting: 80%
8.0

Ad Network Integration (2)

80%

8.0

Data Transfer: 80%
8.0
DSP integration: 80%
8.0

Ad Reporting & Analytics (6)

83.33333333333334%

8.3

Ad dashboards: 80%
8.0
Ad performance reports: 90%
9.0
Ad conversion tracking: 90%
9.0
Ad attribution reporting: 80%
8.0
Cross-channel ad management: 80%
8.0
Ad forecasting and optimization: 80%
8.0

Return on Investment

The convenience of Perfect Audience has made things smoother for us. This convenience means less time spent managing ads and more time focusing on running our business.
Re-marketing features have been superior to AdWords.

Alternatives Considered

Google Ads (formerly AdWords)

I have used Google Ads which has a difficult interface to use as well as Ad Roll. Perfect Audience beats them both in functionality and usability.

Support Rating

6

The support team could be a little more useful. After our implementation calls and getting everything setup, we did feel that they were not as responsive and I did find myself googling solutions to things that the support team could have helped us with.

Usability

9

The bulk uploading feature is certainly my preferred feature of Perfect Audience. This tool has made creating new ad campaigns quick and easy. I used to have to upload facebook then Instagram then another social media page and instead I upload everything all at once and it certainly makes it easier for all of us.