TrustRadius Insights
Users have found that the product has been incredibly useful in their sales and marketing efforts. One key use case is the ability to …
Starting at $20 per month
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What is Postwire?
Postwire is a SaaS product that enables marketers to capture and organize content that salespeople and account managers can use to create a personalized resource page. Postwire merged with the Social Communications Company in 2015.
Recent Reviews
Pricing
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $20 per month
Product Details
- About
- Tech Details
What is Postwire?
Postwire Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
Comparisons
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Reviews and Ratings
(4)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
- Cons
Users have found that the product has been incredibly useful in their sales and marketing efforts. One key use case is the ability to easily send a large amount of material to prospects in a single link, which has made the process more convenient and efficient. This has allowed users to share relevant information and resources with leads, providing them with a comprehensive view of their offerings.
Another valuable use case is the product's ability to help users show value to their clients and attract investors. By presenting their company as successful and worthy of investment, users have reported increased interest and engagement from potential stakeholders. The product allows for targeted sharing of information, ensuring that decision makers receive exactly what they need without feeling overwhelmed.
Customers appreciate the single space that the product creates for all resources needed during the sales cycle. This centralized platform ensures that prospects have access to updated information and materials, making it easier for them to engage with the content. Some users have even found it more organized than sending attachments via email.
While most users find great value in the product, there are some who have expressed concerns about its cost and customization options. They feel that the pricing does not align with the capabilities offered and desire more flexibility in personalizing the shared site.
One of the standout features of this product is its ability to track engagement and provide valuable insights through email notifications. Customers can easily see what resonates with their audience and make data-driven decisions based on their interactions.
Overall, users believe that once they achieve more successes with this product, it has the potential to be implemented company-wide due to its wide range of uses and benefits in various sales and marketing scenarios.
Convenient Tool for Curating and Sending Documents: Users have found Postwire to be a convenient tool for curating and sending documents to clients. They appreciate the ability to send a single link and receive email notifications when clients open the files, making follow-up easier.
Easy Sharing of Marketing Materials: Many users like that Postwire allows them to easily share marketing materials. It helps them stay up-to-date and locate the latest version of any document, which is particularly beneficial for sales training programs.
Beautifully Share Media Hits with Clients: Users are impressed with how beautifully and quickly they can share media hits with clients using Postwire. This feature is considered more elegant than simply sending a list of links and excerpts.
Clunky File Sharing: Some users have mentioned that the software can be a bit clunky when it comes to sharing numerous files with their team. This has led some users to resort to using alternative tools for file sharing purposes, as they find the experience less than optimal.
Difficult Large Team Collaboration: According to user feedback, facilitating large team collaboration within the software can be challenging. While these reviewers personally may not have encountered any issues, they acknowledge that others may struggle with this aspect of the software.
Challenging Item Movement: Moving items around once they are selected, especially when attempting to group them together, has proven to be a challenge for some users. They have expressed frustration at the lack of ease and efficiency in manipulating items within the software.
Attribute Ratings
Reviews
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May 09, 2014
Postwire Review
Score 7 out of 10
Vetted Review
Verified User
Postwire was used by our Lead Generation team within the Sales Department. It was used as a way to get information such as case studies, PowerPoint presentations, or other information to prospective clients. Each Postwire page that was sent would be personalized to that person's position within an organization, as well as that company's industry.
- The ability to choose as many documents or links as necessary for each Postwire page is great.
- It is very useful to be able to change the order in which each piece of information is displayed on the page.
- The mobile app is very straight-forward, making it much easier to create a page from your mobile device than many other apps I've seen.
- It is wonderful being able to see how many people, and who specifically, has viewed your page.
- Enough people don't know about Postwire, and I think that because of that, prospective clients often disregard these links as spam.
- Unfortunately, we saw little to no ROI. When we would follow up with prospective clients that we sent pages to, many of them admitted to not viewing the page as they had never heard of Postwire.
- None