Skip to main content
TrustRadius
Prezly

Prezly

Starting at $50 per month per user
View Pricing

Overview

What is Prezly?

Prezly is presented as all-in-one public relations management tool that helps PR teams organise their workflow, collaborate and save time.Accessible through any browser, Prezly's key features are divided between three main areas:Contact managementFull PR CRM for managing contacts Automated contact…

Read more
Recent Reviews

TrustRadius Insights

Prezly is a versatile platform that has proven to be essential for numerous users in various industries. With its user-friendly interface …
Continue reading
Read all reviews
Return to navigation

Pricing

View all pricing

Starter Plan

$50

Cloud
per month per user

Core Plan

$90

Cloud
per month per user

Premium Plan

$140

Cloud
per month per user

Entry-level set up fee?

  • Setup fee optional
For the latest information on pricing, visithttps://www.prezly.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $50 per month per user
Return to navigation

Product Demos

Your quickstart guide to Prezly

YouTube
Return to navigation

Product Details

What is Prezly?

Prezly is presented as all-in-one public relations management tool that helps PR teams organise their workflow, collaborate and save time.

Accessible through any browser, Prezly's key features are divided between three main areas:


Contact management

  • Full PR CRM for managing contacts
  • Automated contact enrichment and flagging for out-of-date contact details
  • At-a-glance comms timeline per contact showing emails sent/received, added coverage and team notes
  • Options to limit access per team member, allowing for collaboration in-house and out
  • Coverage tracker integrated with CRM and newsrooms

Story creation & publication

  • Purpose-built editor for creating stories and press releases
  • Full multimedia support to embed anything from a tweet to a livestream video, spotify playlists and social media feeds
  • Fully branded multimedia newsrooms available with multiple languages (39 languages currently supported)
  • Newsrooms are SEO-ready, allowing for organic discoverability via search engines as well as private visibility and post scheduling

Distribution

  • Supports mass campaigns as well as 1-to-1 pitching and follow-up
  • Built-in email client for verified email delivery
  • Post scheduling and embargo options
  • Live analytics per campaign
  • GDPR compliance built in

Prezly includes round-the-clock support available by chat and email, and boasts a Customer Rating of 97%.

Prezly Features

  • Supported: Contact/Campaign Management
  • Supported: Newsroom Customization
  • Supported: Media Distribution
  • Supported: Campaign reporting
  • Supported: Newsroom and story analytics
  • Supported: Multimedia
  • Supported: SEO
  • Supported: Relationship Management
  • Supported: Engagement Tracking
  • Supported: Campaign Scheduling
  • Supported: Pitching
  • Supported: White Label
  • Supported: Publication
  • Supported: Scheduling Tools
  • Supported: Contact Segmentation

Prezly Screenshots

Screenshot of Prezly's dedicated CRM and rich contact profilesScreenshot of Prezly's contact list import, which is also used to merge duplicates and weed out bad emailsScreenshot of Prezly's tags, which are used to organize contacts into dynamic media lists that always stay up to date.Screenshot of a Prezly multimedia campaignScreenshot of Prezly's story editorScreenshot of Prezly's reporting, which can display which stories get the most coverage, and which journos are the biggest fans

Prezly Videos

Sharing Influencer Stories When Using Prezly's PR Software

Watch A whirlwind tour through Prezly's core features from the CEO, Jesse Wynants.

Prezly Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationMobile Web
Supported CountriesGlobal
Supported LanguagesEnglish

Prezly Customer Size Distribution

Consumers30%
Small Businesses (1-50 employees)30%
Mid-Size Companies (51-500 employees)30%
Enterprises (more than 500 employees)10%
Return to navigation

Comparisons

View all alternatives
Return to navigation

Reviews and Ratings

(9)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Prezly is a versatile platform that has proven to be essential for numerous users in various industries. With its user-friendly interface and powerful features, Prezly has streamlined workflow processes and improved communication strategies. Users have found that the software allows them to send press releases tailored to specific distribution lists, reducing email traffic and increasing efficiency. Small non-profit organizations have particularly benefited from Prezly, as it helps them maintain effective communication with different audiences.

Customers who have had a long-term experience with Prezly appreciate the constant developments and improvements made to the software. The inclusion of visual press releases has proven to be advantageous in gaining media coverage and effectively conveying messages. While the software already offers many must-have functions for a PR database, some users express a desire for additional features such as the ability to search for journalists.

One of the standout features of Prezly is its commitment to implementing user feedback and continuously improving the product. This dedication has resulted in successful PR campaigns and significant time and cost savings for users. The software's visual effects enhance the overall appeal of presentations, helping users get their point across more effectively.

Prezly's all-in-one solution has been highly appreciated by users as it improves organization and reduces the likelihood of forgetting important pieces. It simplifies tasks like organizing media objectives, managing contacts, and assigning tasks to employees. Users also find it easy to communicate with their contacts, making them more responsive and quick in their interactions.

The convenience and time-efficiency of Prezly are key factors that users value when using the software. Its intuitive interface allows for quick creation of attractive press releases, saving time while ensuring high-quality content. The integration of visuals and videos has been a major advantage for media organizations looking to enhance their storytelling capabilities.

In addition to creating visually appealing content, Prezly provides valuable insights through mailing reports that enable users to track the success of their pitches. This helps users measure their PR efforts and make data-driven decisions. The software also simplifies the distribution of press releases and effectively manages contact lists, making it easier for users to stay organized and send emails with multimedia content.

Prezly's versatility extends beyond PR functions, as users have also found it valuable for marketing purposes. Some have utilized the software to promote materials to different groups of clients, while others have praised its ability to improve communication, support, and overall service quality.

Whether users are looking to enhance their media relations, streamline their PR process, or create engaging content for clients, Prezly has proven to be a valuable tool. Users have leveraged Prezly's capabilities for mass email blasts, content creation, and targeted marketing efforts. It has become an all-in-one solution for managing PR contacts, developing relationships, and executing successful campaigns.

With Prezly, users have more control over their communication strategies and are more up to date on their partners' activities. The software enables users to send media to clients regardless of the platform they use, ensuring smooth and efficient communication channels. Additionally, Prezly has been a preferred choice for organizations looking to connect, engage, and measure the performance of their stakeholder engagement programs.

One significant benefit of using Prezly is the ability to present a polished and professional newsroom while maintaining a consistent brand identity. Users have found that the software saves them time and effort in creating press releases while enhancing their visual appeal. By delivering high-resolution content in one place, Prezly allows users to create compelling narratives that resonate with their target audience.

The convenience of sending content to a large number of contacts at once has been particularly appreciated by busy professionals who seek efficiency in their workflow. With Prezly, users can easily distribute press releases, manage contacts, and track engagement metrics. This not only saves time but also provides valuable insights into the reach and impact of their PR efforts.

Prezly has also played a role in helping users expand their audience and receive positive feedback. The software's comprehensive features enable users to post stories across various media outlets and effectively lay out their news. Users have found that by utilizing Prezly as a marketing tool, they can promote materials to different groups of clients and improve the quality of customer databases.

As an organizational tool for PR contacts, Prezly has helped users stay on track and updated with key relationships within the music space and other industries. The software's automation capabilities simplify the process of corporate communications creation, making it an essential asset for professionals looking to streamline their workflows.

Overall, Prezly's versatility, ease of use, and range of features have positioned it as a preferred solution for PR broadcasting, media management, stakeholder engagement, and content creation. Users across various industries have appreciated its ability to enhance communication, improve efficiency, and present information in an engaging manner.

Efficient Communication: Users love how Prezly streamlines and simplifies various aspects of communication, making daily tasks more efficient. Some users mention that it is easy to navigate and understand the purpose of each section.

Built-in Alerts: The built-in alerts feature is highly appreciated by users as it allows them to stay updated on influencers and their target audience. Several users find this feature valuable in keeping track of important information.

Affordability with Important Features: Users find Prezly to be more affordable compared to other similar products, while still offering important features. Additionally, they mention that it is easy to learn and teach others to use.

Incomplete features: Several users have expressed disappointment with the software's incomplete features. Some reviewers have mentioned that certain functionalities promised by the product are missing or not fully developed, which has hindered their ability to effectively use the software for their needs.

Lack of customer support: Many customers have reported a lack of satisfactory customer support. Some users have stated that they faced difficulties in reaching out to the support team and receiving timely responses to their queries or issues. This lack of responsive assistance has resulted in frustration and decreased satisfaction with the product.

Steep learning curve: A significant number of reviewers have found the software's learning curve to be steep. Users have mentioned that it takes considerable time and effort to understand and navigate through the complexities of the software, leading to initial frustrations and delays in fully utilizing its capabilities.

Users have made several recommendations based on their experience with Prezly. They highly recommend using Prezly for media and PR related tasks, finding it to be a good communication tool for companies. It is suggested that users evaluate their company's strategy before implementing Prezly, as it is beneficial for both larger and smaller companies. Users also recommend trying out the demo of Prezly to explore its functionalities and interface firsthand. Additionally, users appreciate the competitive pricing of Prezly and note that it has a responsive support staff to assist with any inquiries or issues that may arise.

Reviews

(1-4 of 4)
Companies can't remove reviews or game the system. Here's why
JONATHAN ANDRES VARGAS SUAREZ | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We are pleased that Prezly in general has so many stable features that serve both for the direct management of the most important points when establishing collaborative processes by the team, and allow us to be focused on making group interaction sessions where you can easily review the information provided by each member.
  • Prezly allows us to collect all the information of those bugs, or in any case, inconveniences, that are related to the gaps that the workflow model of our company shows from the beginning, which serves as a basis for creating better and more elaborate performance schemes regarding future workflow formations.
  • Prezly's platform tends to constantly present slowness issues if you are going to work with external flows coming from other platforms, usually while they are loading, or it can lead to the platform itself stopping its use. Our recommendation to deal with this is to simply copy the workflows inside Prezly, without using the original formats.
Since this platform is so easy to use when creating or managing communication workflows, it is recommended to work mostly with scenarios that generally require several processes to complete each group management, for example, to cover from the follow-up of employees within the communications team to the management of the team's communication processes.
  • Improved performance schemes for stream formations in our server monitoring.
  • We have taken into account our net profit rates during the time of using Prezly, and therefore we decided that the platform is useful when generating work formations that result in higher profits. Prezly has proven to be an excellent investment, which has satisfied our team.
Harvest, Podium, Seismic
Sarah Beatty, APR | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Prezly to build digital newsrooms, create beautiful and visual press releases with photos and video that drop right into emails. It also helps us segment and manage reporter contacts. It's a simple, easy-to-use system that helps us punch above our weight as a small PR firm. The open rate/clicks feature helps us know who has received and opened the pitch, who's really interested and what's driving their interest, and who to follow up with to make sure they've seen the pitch. We're also experimenting with dropping the Dropbox link with video in the email above the pitch when we distribute content. All in all, Prezly in an invaluable tool we use almost daily as a PR firm.
  • Press releases with photos, videos, clean, attractive layout
  • Contact management with tags and segments for media outreach
  • Click rates/open rates to help target our followup outreach
  • Full HTML press releases dropped into email instead of attached PDFs that don't get opened
  • I'd like to see a little closer match between the preview layout and how the stories/emails populate in the actual email outreach
  • I'd love a way to host video in the digital newsrooms
  • I would LOVE LOVE LOVE a way to name campaigns individually (i.e. Print reporters or TV newsrooms or Producers so I can differentiate campaigns
Prezly is a powerful tool to manage media relations by creating a digital newsroom, digital press releases with embedded photos and video, and a contact management system that's easy to use and responsive. It makes us look professional and sophisticated and reflects well on our clients. It also helps us be targeted and strategic in our outreach by using the tag and segment system that lets us send releases only to the people most likely to be interested. We have a reputation of being good media partners and Prezly is a big reason for that.
  • Prezly helps us know who has opened/interacted with our press releases, making followup more precise
  • Prezly helps us present owned content (photos/videos) beautifully and easily, increasing their use by media partner
  • Prezly has helped increase our press release open rates
It's been a while since I evaluated Prezly against Cision. It's an apples-to-oranges comparison because Cision has a lot of additional features, but Prezly has a robust CRM platform and digital newsroom that outflanks the Cision newsroom in look, feel and ease of use, not to mention cost. It has been several years since I did the comparison, so the Cision offerings may have changed in the meantime, to be fair.
Jennifer Harrison, APR | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I use Prezly to build media kits containing all the assets needed to distribute a press release to media contacts. I also use it in other creative ways: private backgrounding pages, judging guides for awards programs, working pages to share with my team. It also houses my contact database so that I can manage and track contact information and actions/conversations with media.
  • Media kit around a press release including visual assets including video, attachments, text, links, etc.
  • Distribute press releases or press pages to the contacts I have uploaded and manage in Prezly.
  • The contact management system is a little wonky but it has improved over the last two years and I expect that trend to continue.
  • The grouping system (segments) and tagging is not intuitive. I've had many missteps in trying to get content to particular segments while deselecting individuals.
  • You cannot add another group of people to a distribution without going back and recreating the same distribution. you can add individuals but not groups.
Prezly is perfect for building media kits and making assets available to anyone, not just the media. It is perfect for my small agency because it is quick and yet the pages look great. It is a great tool for building private pages of assets and backgrounding to send to media for personalized pitches.
  • The biggest ROI is in time saved. when sending press releases before Prezly, I used merge emails in Outlook. It took 3-5 hours to refine my list, set up the outlook page, host links of assets, and then run test sends. Prezly can be set up and a release or distribution sent out in 1-2 hours (even less if we copy a previous set up).
  • Prezly makes my website press room look amazing. Many media comment on the Prezly press kits I send along and appreciate that the pages are clean, easy to navigate and reliable.
  • It is essential to have a contact management system with an opt-out.
There is no comparison.
Andrew Woloz | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use Prezly as a database for our PR contacts in the music space. It's a great organizational tool for us to make sure we stay on track and keep updated with our key relationships. It allows us to stay organized while collaborating on key projects together. This is the only software we've found to allow us to do this effectively.
  • Organized Contacts / Contact Management
  • Engagement Tracking
  • CRM
  • More Collaboration Tools
  • Newsroom can be a bit confusing for new users
  • Better advanced search features
It is very well suited for a full blown PR campaign where you need to track certain publications, features and authors. It is less appropriate if you aren't pitching outside sources or if it's a small campaign.
  • We've seen increased output for our campaigns
  • It has helped us to stay organized as a team
  • It allows us to track different features that we get via Newsroom
Prezly is much more user-friendly than Cision but isn't as robust. The pricing is similar and I believe Prezly beats it out a bit. Overall, the UI is much better in Prezly giving it the edge.
Return to navigation