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Qualtrics

Qualtrics

Overview

What is Qualtrics?

Qualtrics is software for advanced quantitative and qualitative research to design products that satisfy customers, increase market share, and build enduring brands. The platform brings sophisticated quant and qual research together with analytics in a single platform.

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Recent Reviews

TrustRadius Insights

Qualtrics Research Suite has been widely used by various organizations and institutions for gathering feedback and conducting surveys. …
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Not recommend

1 out of 10
April 29, 2023
I am highly disappointed with this tool. I saw a lot of bugs, lack of flexibility and awful UX as administrator. The support was not much …
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Qualtrics CoreXM Review

2 out of 10
January 07, 2023
In my opinion, based on an IT view, Qualtrics CoreXM provide a horrible experience. In my opinion the whole API should not exist. In my …
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Qualtrics is great

9 out of 10
June 03, 2021
Incentivized
The platform is being used mainly for marketing research but most recently other departments are using for scorecard on their vendors they …
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Great survey platform!

8 out of 10
May 07, 2021
It is currently being used by a department and as a step in getting the data we need for quantitative analysis. We use it to implement …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Reviewer Pros & Cons

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Pricing

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Research Core 1

1,500

Cloud
per user/per year

Entry-level set up fee?

  • Setup fee optional

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Details

What is Qualtrics?

Qualtrics is software for advanced quantitative and qualitative research to design products that satisfy customers, increase market share, and build enduring brands. The platform brings sophisticated quant and qual research together with analytics in a single platform.

Qualtrics Features

  • Supported: Customer Experience Management
  • Supported: Customer and Market Research
  • Supported: Employee Insights
  • Supported: Digital Experience Management

Qualtrics Screenshots

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Qualtrics Video

See more Qualtrics Customer Stories: https://www.qualtrics.com/customers/ Yamaha makes one-quarter of the instruments used by musicians worldwide. To make sure their product experiences are perfect, Yamaha uses Qualtrics Experience Management to run hundreds of quick-turn fee...
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Qualtrics Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Windows Phone

Frequently Asked Questions

Qualtrics is software for advanced quantitative and qualitative research to design products that satisfy customers, increase market share, and build enduring brands. The platform brings sophisticated quant and qual research together with analytics in a single platform.

MaritzCX, Clicktools, and SurveyMonkey are common alternatives for Qualtrics.

Reviewers rate Usability highest, with a score of 3.9.

The most common users of Qualtrics are from Enterprises (1,001+ employees).
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Comparisons

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Reviews and Ratings

(385)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Qualtrics Research Suite has been widely used by various organizations and institutions for gathering feedback and conducting surveys. Users such as HR departments utilize the software to conduct satisfaction surveys and employee recognition programs. The learning and development departments rely on Qualtrics for training needs assessment and post-conference/training satisfaction surveys. In the academic field, Qualtrics is highly regarded by universities for program evaluation, custom research surveys, language acquisition research, and data collection. It is also commonly used by professors for market research, product evaluation, and academic research. Additionally, Qualtrics is employed in healthcare settings to implement surveys and address communication needs.

Qualtrics Site Intercept is a valuable tool for organizations looking to gather feedback from customers and website users. It allows businesses to interact with website visitors and obtain feedback on new product features and media channels. This feature has been particularly useful for marketing departments in studying digital marketing campaigns, as well as advertising and public relations students who utilize it for research studies. Moreover, Qualtrics has been utilized by businesses in the gaming and hospitality industries to conduct surveys and identify trends.

Overall, Qualtrics offers a versatile platform that helps organizations of all sizes gather insights, improve customer service, conduct market research, streamline processes, and make data-driven decisions. Its user-friendly design, customization tools, scalability, robustness, and exceptional support have made it a popular choice among users in diverse fields.

Friendly and Knowledgeable Customer Support: Users have consistently praised the customer support provided by Qualtrics, with many stating that the support team is friendly, helpful, and knowledgeable. Numerous reviewers appreciate that the support team is always eager to assist and follows up on inquiries.

Intuitive Interface for Surveys: Reviewers highlight the intuitive and easy-to-learn interface of Qualtrics. They mention that the tool can be used for both simple and complex surveys, accommodating varying components. The ability to customize the look and feel of surveys is also highlighted, as it allows for brand promotion.

Variety of Item Types for Surveys: Many users appreciate the variety of item types offered by Qualtrics, which allows them to ask both informative and fun questions in the same survey. The reminders feature also helps users stay organized and target specific individuals who haven't completed a survey.

Confusing User Interface: Several users have found the user interface in Qualtrics to be confusing, leading to a less-than-optimal user experience. They have expressed the need for improvements to make it more intuitive and easier to navigate.

Difficulties with Branching Implementation: Some users have mentioned that implementing branching in surveys is not visually intuitive and can be challenging. They have suggested adjustments to make this feature more user-friendly and easier to understand.

Limited Customization Options: Users have desired more flexibility in customizing the look and feel of their surveys without relying on CSS. They have expressed the need for additional design tools to better customize the respondent survey experience according to their preferences.

Users have provided valuable recommendations for using Qualtrics based on their experiences:

Consider your specific goals and use cases, asking so what questions to ensure that the software aligns with your objectives.

Start with the basics by playing around with the different types of survey questions and responses in Qualtrics before creating a survey. This allows users to familiarize themselves with all the available options and make informed choices.

Make use of online resources and tutorials, such as those available on YouTube, to fully grasp the capabilities of Qualtrics and learn hidden tips and tricks. This can help users get the most out of the software and enhance their surveying skills.

Overall, users find Qualtrics to be a valuable tool for surveying, but emphasize the importance of understanding its functionalities and customizing its usage according to specific needs.

Attribute Ratings

Reviews

(26-50 of 169)
Companies can't remove reviews or game the system. Here's why
Amy Pearce | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Qualtrics is used currently only by the Research team, but it's a fantastic piece of technology for our team. It helps us with our complex research needs (quantitative research projects) and also more basic needs (stakeholder satisfaction surveys).
Robert Muenchen | TrustRadius Reviewer
Score 1 out of 10
Vetted Review
Verified User
Qualtrics is used for almost every type of survey across all the campuses of The University of Tennessee. The only exception to that is the 360-degree performance reviews, for which they charge an additional fee. Most of the surveys are for academic research, but we also do administrative ones such as student opinions, faculty senate voting, etc.
Patsy Davis | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
AU Campus Recreation uses Qualtrics to survey our members, our student users, and our student employees. It helps us gauge our successes and needs in allowing us to assess our unit and strategic plan goals, as well as in our student learning outcomes. I appreciate the ability to tie in our short and long term goals into surveys which allow for long term data collection. It really is a great service.
November 23, 2018

Qualtrics and it's Tricks

Sydni C. Warner | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We are in a research lab and we use Quadratics to gather demographics and administer surveys in our research project. I don't think everyone in the School of Social Work uses Qualtics but it is very popular at the University of Michigan. Qualtrics addresses problems with incomplete data that you often get on paper surveys. Having an online survey where you can force people to answer before moving on allows for complete responses and therefore complete data.
Jason Gray | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Qualtrics is used for different purposes. PhD students and faculty members use Qualtrics surveys for research purposes. Staff departments use Qualtrics to obtain data on student and potential student experiences while attending school events. MBA students often use Qualtrics within various courses to obtain data for projects.
Katharine Mason | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
I do all the surveys for the university I work for. We have had Qualtrics available on campus for five years. I am a very heavy user of Qualtrics. I also teach other faculty and staff on campus how to use it by giving a 3-hour workshop each semester. Qualtrics is a great tool for researchers, especially for sending out surveys to large numbers of people. I have sent surveys to our entire campus community a few times, over 5,000 people with no problems. Rarely, I do encounter something that does not go right. The Qualtrics support has always been immediately available to me and they have always been able to help me find a solution. I highly recommend the product.
Gary Dunmore | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use Qualtrics as a platform to conduct survey-based research with households and businesses as part of client projects as well as to support other services we offer. We are a research and analysis consulting firm focused on the economics of broadband internet and related issues. Our analysis creates actionable intelligence for our clients.
Score 9 out of 10
Vetted Review
Verified User
We use Qualtrics 360 to support our corporate clients with online leadership assessments. It facilitates continual feedback on leaders at all levels in their growth across an array of crucial leadership traits.
Dennis Junius | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
We use Qualtrics to survey our global membership population on many different topics. We find the platform easy to use and they are always very helpful when I need to reach support. Their professional services have also been very helpful at doing custom work we asked them to perform for us.
September 27, 2018

Simple and Sophisticated

Score 10 out of 10
Vetted Review
Verified User
All of our external surveys, and most of our internal surveys, are managed by my department. We use Qualtrics to help understand the needs of our customers and consumers and their attitudes and opinions regarding our performance.
September 07, 2018

Qualtrics Saved my Time

Score 10 out of 10
Vetted Review
Verified User
Qualtrics is being used cross-functionally to collect quick wins and opportunities for improvement on products/projects/processes we have in place currently. It allows us a visual to realign and rethink what we can be doing better and what we are doing well at.
khalid Abdel-Rahman | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Qualtrics is used to conduct customer satisfaction surveys and automate paper work forms to be electronic for research.

Qualtrics solved a lot of problems when it comes to report the results in professional way and break down the reports to separate departments easily.

Qualtrics saved a lot of working hours to do the automation in Excel and the email triggers helped us to have a fast response to our travelers in accurate manner.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
My university has contracted with Qualtrics for surveys. It is used across the campus. I use it for various surveys regarding services, students' opinions, feedback, suggestions and other data. Previously my subordinates have developed the surveys for me. However, both have moved on to other positions in the university and my current staff have never used it (and neither had I until yesterday). I had used a competitor's survey software for years so the learning curve was not steep. I called technical support twice when I could not accomplish particular tasks. Both times the techs were friendly, patient and guided me through the steps required. Overall it was a good experience.

César Zacipa | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
The Department of Social and Behavioral Science at Tilburg University uses Qualtrics as their main data capture platform. This is due to the reliability of the platform to maintain the data safe, the different options and distribution canals it offer, as well as the opportunity to create different surveys for academic research or academic development.
Mary Rose Catalan | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Qualtrics is being used as a tool to collect the feedback of our end client/customers regarding the product that we have. It is just our department that is using this tool and it helps us see the customer insights. By this, we can quickly solve the outstanding issue of our customer (if they have any) as the Qualtrics can store customer's data.
Lillan Degand | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Hello!
I just happened to "stumble" across Qualtrics on the INTERNET and it is currently being used by me. Our Math/Science department Ph.D. grad students and research students are very much interested in Qualtrics vs. other programs on the INTERNET.
Thank you, Qualtrics for your support and design of "surveys"- it was very user-friendly!! I am currently finishing my Ph.D. study and Qualtrics has assisted me tremendously! I have NEVER configured a survey before and I really needed to do this ASAP! I am graduating- Summer, 2018!

Thanks!
Best.
Lillian H Degand
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