Easy to use and very efficient!
QUBIT is a great tool that helps us stay agile and monitor the health of the revenue engine across marketing, sales, and customer, along …
Overview
What is Qubit OpenTag?
Opentag is an open source enterprise tag management solution that runs on Qubit's open Universal Variable data model. Some key features include: Container Tag, CPA De-duplication and Privacy Consent.
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What is Qubit OpenTag?
Opentag is an open source enterprise tag management solution that runs on Qubit's open Universal Variable data model. Some key features include: Container Tag, CPA De-duplication and Privacy Consent.
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- No setup fee
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- Free Trial
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- Premium Consulting/Integration Services
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Product Details
- About
- Integrations
- Competitors
- Tech Details
- Downloadables
What is Qubit OpenTag?
Qubit OpenTag Features
- Supported: Container tags for grouping 3rd party technologies
- Supported: CPA de-duplication
- Supported: Marketing technology targeting and testing
Qubit OpenTag Screenshots
Qubit OpenTag Video
Shop Direct is home to the UK's most loved digital department stores including Very, Littlewoods, Isme, K&Co, and Woolworths. They began working with Qubit in 2012, implementing Universal Variable as a data layer and migrating over 200 tags to Qubit's tag manager, Opentag. The...
 Show More Qubit OpenTag Integrations
- Criteo
- LivePerson
- Google Adwords
- Ntoklo
- Bluekai
Qubit OpenTag Competitors
- Google Tag Manager
- BrightTag
- Tealium
- Ensighten
Qubit OpenTag Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Countries | All |
| Supported Languages | English |
Qubit OpenTag Downloadables
Comparisons
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Reviews and Ratings
(18)Attribute Ratings
Reviews
(1-4 of 4)Companies can't remove reviews or game the system. Here's why
April 14, 2022
Easy to use and very efficient!
QUBIT is a great tool that helps us stay agile and monitor the health of the revenue engine across marketing, sales, and customer, along with providing great data analytics and insights.
- Data analysis
- Configurable Alerts and Notifications
- Quick & easy tagging process
- More custom export
- Training and how-to tutorials
86.25%
8.6
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10.0
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10.0
- Marketing operations alignment.
- Enhanced revenue and other major KPIs.
- Team's Efficiencies.
Easier to set up & integrate with other tools, cost-efficient, great KPI dashboard interface, custom alerts, and notifications.
July 26, 2017
My experience with Qubit
It is on our e-commerce sites. It is used by the e-commerce team. It is assisting us in deploying pixels for third party tools such as analytics tools.
- Deploy/disable pixels to production on demand
- Be able to control pixel position and firing criteria
- Use a directory of third party vendors which makes it even faster
- Reporting part is lacking
- Copy pixels between containers no longer exists
Qubit is much easier to use and select object vs. Google Tag Manager.
We use Qubit Opentag to manage the third party tags, or scripts on our websites. Opentag adds a degree of separation between the tags and the rest of our codebase and allows us to easily enable, disable or edit a tag as and when we need to in a really simple user interface which is accessible to non-developers as well as developers.
- Easily enable or disable tags.
- Great on-page script editing with Sublime Text style text editor.
- Very useful filtering and dependency management.
- Being able to preview in the same way Qubit Deliver experiments can be previewed would be a great feature before publishing changes.
48.75%
4.9
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- One of the most obvious and beneficial features is the huge reduction in HTTP requests, giving us a great site performance benefit.
- Managing all of our tags in one place has removed a lot of potential complications.
November 20, 2014
Qubit improves ROI of digital marketing initiatives
Score 9 out of 10
Vetted Review
Verified User
Qubit is used by the marketing department for tag management. Qubit also supports us to complete complex marketing tests to assess incremental value of marketing initiatives.
- Simple process for integrating Opentag onsite, fully managed service for ease of tag implementation (options are available if no technical expertise within your company)
- Extension of marketing analytics capability for offsite marketing activity
- Increased speed of tag implementation (previously took a minimum of 2 weeks - can now be implemented instantly), freeing up tech time to work on other projects
- Enables implementation of rules around tag firing to improve ROI e.g. affiliates tags only fire if certain criteria are met as opposed to all the time
I have only used Qubit in my current and previous role.