Easy to use and very efficient!
QUBIT is a great tool that helps us stay agile and monitor the health of the revenue engine across marketing, sales, and customer, along …
Overview
What is Qubit OpenTag?
Opentag is an open source enterprise tag management solution that runs on Qubit's open Universal Variable data model. Some key features include: Container Tag, CPA De-duplication and Privacy Consent.
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What is Qubit OpenTag?
Opentag is an open source enterprise tag management solution that runs on Qubit's open Universal Variable data model. Some key features include: Container Tag, CPA De-duplication and Privacy Consent.
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Product Details
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What is Qubit OpenTag?
Qubit OpenTag Features
- Supported: Container tags for grouping 3rd party technologies
- Supported: CPA de-duplication
- Supported: Marketing technology targeting and testing
Qubit OpenTag Screenshots
Qubit OpenTag Video
Shop Direct is home to the UK's most loved digital department stores including Very, Littlewoods, Isme, K&Co, and Woolworths. They began working with Qubit in 2012, implementing Universal Variable as a data layer and migrating over 200 tags to Qubit's tag manager, Opentag. The...
 Show More Qubit OpenTag Integrations
- Criteo
- LivePerson
- Google Adwords
- Ntoklo
- Bluekai
Qubit OpenTag Competitors
- Google Tag Manager
- BrightTag
- Tealium
- Ensighten
Qubit OpenTag Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Countries | All |
| Supported Languages | English |
Qubit OpenTag Downloadables
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(18)Attribute Ratings
Reviews
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November 20, 2014
Qubit improves ROI of digital marketing initiatives
Score 9 out of 10
Vetted Review
Verified User
Qubit is used by the marketing department for tag management. Qubit also supports us to complete complex marketing tests to assess incremental value of marketing initiatives.
- Simple process for integrating Opentag onsite, fully managed service for ease of tag implementation (options are available if no technical expertise within your company)
- Extension of marketing analytics capability for offsite marketing activity
- Increased speed of tag implementation (previously took a minimum of 2 weeks - can now be implemented instantly), freeing up tech time to work on other projects
- Enables implementation of rules around tag firing to improve ROI e.g. affiliates tags only fire if certain criteria are met as opposed to all the time
I have only used Qubit in my current and previous role.