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Coveo Qubit

Coveo Qubit

Overview

What is Coveo Qubit?

Qubit, now from Coveo (acquired October 2021) uses visitor history data to understand different user segments and serve personalized messages to segments using JavaScript. It is available as either a managed or self-service model. Data is collected using Qubit's own…

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Recent Reviews

TrustRadius Insights

Qubit is a versatile software platform that is widely used by various departments within organizations to enhance their websites and …
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Excellent all rounder

8 out of 10
December 06, 2017
Incentivized
We are using Qubit primarily to create experiences and run our A/b and MVT test programme. As well as this, we utilise other products of …
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Qubit enhances us!

10 out of 10
December 06, 2017
Incentivized
It is used by the e-commerce department to improve site UX, A/B split tests and implement new features such as social proofing. It enables …
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Awards

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Pricing

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Unavailable

What is Coveo Qubit?

Qubit, now from Coveo (acquired October 2021) uses visitor history data to understand different user segments and serve personalized messages to segments using JavaScript. It is available as either a managed or self-service model. Data is collected using Qubit's own Universal Variable data model,…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Coveo Qubit?

Coveo Qubit (acquired October 2021) uses rich visitor data to understand different user segments and serve personalized messages to audience segments using JavaScript. It is available on either a managed or self-service model.

Data is collected using Qubit’s own QProtocol data layer, or by integrating the user’s existing model via our API. Quantitative visitor behavioral data is combined with qualitative visitor feedback and ingested data from Qubit users' other systems of record enabling them to identify areas of the site and customer groups to optimize and target with personalization experiences.

Using JavaScript means that changes do not have to be hard-coded into the site, giving marketers and ecommerce teams greater power to implement changes outside of the development cycle.

Users can A/B test any changes to their site using Qubit, and the user interface lets them know what the test results are.

Coveo Qubit Features

  • Supported: Website Personalization Technology
  • Supported: Visitor Analytics and Insights
  • Supported: Business Intelligence
  • Supported: A/B Testing Platform
  • Supported: Tag Management

Coveo Qubit Screenshots

Screenshot of Screenshot of Screenshot of Qubit Pro segments metrics page, showing the key metrics and activity for an audience segment.Screenshot of Segments overview page in Qubit Pro, showing a list of user-created audience segments.Screenshot of Selecting between the different types of experience in Qubit Pro to create a new personalization.Screenshot of Using a Qubit Pro template to create a Visitor Pulse Survey to gather user information.Screenshot of Using Qubit Pro custom mode to create a homepage banner.Screenshot of The overview metrics page in Qubit Pro.Screenshot of Setting the goals and segments for an experience to be tested in Qubit Pro.

Coveo Qubit Videos

Qubit Spring 2016 Product Launch
Qubit Pro Jan 2018 Introduction Video We believe in the power of data to get you closer to your customers. Our technology will help every visitor to discover and spend more with the brands they love. This is where uplift lives.

Coveo Qubit Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesUK, USA, France, Germany, Netherlands, Spain, Italy
Supported LanguagesOur service can process all major languages

Frequently Asked Questions

Qubit, now from Coveo (acquired October 2021) uses visitor history data to understand different user segments and serve personalized messages to segments using JavaScript. It is available as either a managed or self-service model. Data is collected using Qubit's own Universal Variable data model, or by integrating the user's existing model via our API. It combines quantitative data with qualitative visitor feedback to give Qubit users the ability to detect areas for optimization. Using JavaScript means that changes do not have to be hard-coded into the site, giving marketers and ecommerce teams greater power to implement changes outside of the development cycle. Users can A/B test any changes to their site using Qubit, and our user interface lets them know when the necessary sample size, and what the test results are. Qubit also allows users to bring different silos of information together to provide a holistic view of their marketing channels, and understand what action will have the greatest impact on their overall business.

Monetate, Optimizely Web Experimentation, and Sitecore Experience Manager are common alternatives for Coveo Qubit.

Reviewers rate Availability highest, with a score of 9.

The most common users of Coveo Qubit are from Enterprises (1,001+ employees).

Coveo Qubit Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)5%
Mid-Size Companies (51-500 employees)45%
Enterprises (more than 500 employees)50%
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Comparisons

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Reviews and Ratings

(199)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Qubit is a versatile software platform that is widely used by various departments within organizations to enhance their websites and optimize user experiences. One key use case of Qubit is its ability to facilitate A/B testing, allowing users to create and implement tests to drive conversion rate improvements. With Qubit, marketing teams can quickly make changes to websites without requiring CMS changes or extensive development work. This flexibility enables them to test different designs and content variations in real-time, measure the impact of these changes, and make informed decisions on website optimization.

Another important use case of Qubit is its capability to collect and analyze large quantities of data to drive personalization based on customers' previous website and transactional behavior. By leveraging this data, Qubit empowers organizations to deliver targeted experiences and offers to specific customer segments, enhancing engagement and driving conversions. This level of personalization is seen as a key advantage of Qubit over other A/B testing and personalization software available in the market.

Furthermore, Qubit's attribution tool through OpenTag plays a crucial role in understanding visitor journeys and making informed decisions on marketing spend. It provides valuable insights into how customers interact with the website, helping organizations allocate resources effectively for maximum impact. Additionally, Qubit's frequent upgrades offer new opportunities for increasing conversion rates and improving customer engagement.

Overall, users rely on Qubit for a range of use cases including A/B testing, personalization, data-driven decision making, content delivery, measuring the impact of changes, and understanding customers' preferences and behaviors. Its versatility makes it an essential tool for marketing teams, IT departments, web designers, and customer service professionals looking to optimize user journeys, test hypotheses, implement rapid changes, and ultimately improve overall conversion rates.

Versatile tool: Users have found Qubit to be a versatile tool that allows them to build literally anything, making it a valuable asset for non-technical team members. Multiple reviewers mentioned this.

Excellent account management and customer support: The account management and customer support provided by Qubit were highly praised by users. They mentioned that they had never experienced such good account management before and found the team's support particularly helpful in areas like data preparation for strategic review, growth hacking project management, and A/B testing. Multiple reviewers mentioned this.

Valuable feedback collection: Users highly appreciated the feedback box feature in Qubit as it gathers information on all parts of the business. Feedback is given to relevant departments such as merchandising and product development, leading to the introduction of new products or additional sizes based on customer feedback. Multiple reviewers mentioned this.

Difficult User Interface: Many users have found the user interface of Qubit to be difficult to navigate, making tasks feel clunky and impeding their ability to report on tests effectively.

Lack of Data Visualization Features: A number of users have expressed a desire for more robust data visualization capabilities within Qubit. They suggest that additional features or panels could greatly enhance the overall user experience by providing better insights into their data.

Compatibility Issues with Web Browsers: Some users have reported encountering bugs when using certain web browsers with Qubit. This has caused frustration as it disrupts their workflow and creates obstacles in setting up experiences within the tool.

Attribute Ratings

Reviews

(101-117 of 117)
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Andrew Cottington | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
We began working with Qubit on MRPORTER.com in April 2014. We had been looking for a web personalisation tool that would fit our numerous requirements - as a multi-brand retailer with a varied global customer base, the ability to personalise our content is key to our long term strategy. After meeting with the Qubit team and researching the market, we quickly decided that Qubit was head and shoulders above other competitors we had considered. Following a very straight-forward implementation process we applied Qubit across the full MR PORTER site, using all three of it's core elements - personalistation, split testing and visitor feedback - from the outset.
Miriam Isaac | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We use Qubit as an A/B testing and personalization platform on our e-commerce site. It is being used within the marketing and IT departments. We had tried previous A/B testing and personalization software with our site but nothing compares to Qubit. We finally found a solution that not only doesn't conflict with our e-commerce platform, but also gives us a way to change the design on the website without needing to go through IT development cycles.
Chris Bradshaw | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
We are using the Qubit platform to help us test and optimise our main B2C sites which specialise in the sale of attractions and experiences around the world. Working closely with Qubit's strategy team, we implement tests across the sites with a focus on the product pages and booking funnel. The aim is to generate marginal gains enabling more customers to find what they are looking for and ultimately compete their transaction.
Lawrence Yu | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Qubit has been a valuable thought partner with our team Marketing/E-Commerce team in generating strategies to increase engagement on our website. As an omni-channel retailer, we need solutions that integrate well with both our online and offline customers and Qubit has worked diligently in proposing fresh ideas. Particularly with our online business, we have worked with Qubit to acquire and retain customers, listen to customer feedback as well as using them to optimize our pages.
December 29, 2014

Qubit AB Testing Platform

Score 8 out of 10
Vetted Review
Verified User
Qubit is currently being used by our online team to identify and implement areas of improvement for user experience. We also use it as a marketing tool thanks to the use of CTA and overlays that help us improve the visibility/look of our promotions.
Matthew Grisman | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
We use Qubit in two ways. Firstly we use it to deliver A/B testing on the site, measuring the effectiveness of these changes in terms of conversion rate uplift. This can be based on the data Qubit is collecting on visitors or the feedback we receive from customers directly via the feedback exit survey. We also use the same functionality to be almost real time responsive to the way customers are interacting with our site/product. For example we deliver A/B test content onto product pages that are linked to in a HotUkDeals post, this can be done by the marketing end user very quickly avoiding having to go through our dev queue.

Secondly, we use Qubit's attribution tool through OpenTag to understand how our visitors are arriving on site and the journey they take through to purchase. This allows us to make far more informed decisions on marketing spend, allocating to not just last click channels but those that assist also.
James Morris | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We use Qubit at Toast for A-B testing various website features and layouts which would be otherwise difficult to assess the profitability of.

The interface and experience is both simple to use and feature full, including both "basic" and "advanced" areas to set up your A-B tests. If you do not have anyone with web building expertise in your company, Qubit are more than happy to help design and create A-B tests on your behalf.

Our results from Qubit are outstanding and we can clearly see that decisions we have made based off the results of A-B tests run through Qubit are contributing very heartedly to overall website based profits. On our most successful A-B tests we are getting > 3% revenue increase so we can make decisions to implement these features into our site permanently.

Qubit also has an extremely competent and efficient support infrastructure where we deal primarily with our account manager who can answer 90% of our queries - it's much better to deal with a single point of contact when dealing with third parties - and in the instances where we have a particularly technical issue, their technical team are able to help out with just as much proficiency as their colleagues.

We are very impressed with Qubit and whole heartedly recommend them.
Eleni Tsami | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Qubit has been used as an A/B testing tool and a feedback collection tool in our top European markets. It has mostly been used by the eCommerce department for rapid testing for our six most important sites. Moreover, it has been used by a variety of departments for better customer insights through the visitor opinion module. I can safely say that Qubit has helped us reduce the implementation time for most of our tests by more than 50% and has helped us create strong business cases for top management.
Alena Strejckova | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
We have started using Qubit more than a year ago. It is being used only for the E-Commerce department of Uniqlo Europe. Since our platform is being managed in Japan, Qubit gives us the flexibility to implement redesigns in an easy manner and increase our conversion rate accordingly. We also use the Discover platform for behavioural data reporting and A/B live testing on the site.
Score 9 out of 10
Vetted Review
Verified User
Qubit is being used for multivariate testing on the DFS Website, to improve customer journeys onsite as well as feeding back into overall marketing campaigns.
Qubit is also used to implement technical changes to the website, before any changes are hard coded, speeding up the change management process.
November 25, 2014

Qubit

Ben Paris | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
We use it for A/B testing, customer insight, user insight, Targeted on site advertising. 3rd party due diligence, Tag Management. It is mainly used by the E-commerce team for Links of London, we originally started with it solely in the UK , but we were impressed with what it does so we rolled it out on to our Canadian and US sites as well. We now also use it to enhance the customer experience through Customer service. And we feed info through to other teams, such as the merchandising team, within the company when relevant.
Jarrod Purchase | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Qubit is used to optimise site conversions by providing visitors with highly targeted and personalised content. It's being used by the marketing department, in conjunction with design who help code some tests and design the visual layout of the test.
Michael Taylor | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Qubit was used by the development team for tag management, but I was using it for analysis and AB testing, as well as qualitative feedback. It addressed the business problem that we wanted more insight into what's driving performance for our business, but didn't have much in the way of an in-house analytics team - we relied heavily on the analyst they assigned to our account who did really great work.
Jason Kilby | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
As lead Front End Developer for the OSI Team at Maplin Electronics I am responsible for the front end of the website and I also manage the Qubit account where by I take a more technical hands-on approach with the technology that Qubit have to offer. The Qubit dashboard offers a simple, non-technical approach with an easy to use solution designer, as well as my preferred 'advanced mode' where by I can simply design the solution by writing raw JavaScript, jQuery, HTML & CSS. There has also been the recent addition of a repository, loaded full of solutions that come in handy, pre built! Qubit gives us the ability to identify and develop both 'quick wins' and complete UI changes to areas of the website. We can then gauge the success via the dashboards and the strategists are always on hand to help if we have any issues. In some cases, when we need to deploy a quick change to the front end, Qubit can really come into its element as we can fire out a change within seconds giving us control and the ability to respond until a hard-coded deployment takes place which is a longer process!
Edward Armitage | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Qubit is primarily a conversion rate optimisation, and personalisation tool, however it's such a versatile solution with such a great team behind it, that it's become completely embedded across our ecommerce teams. When we want to deploy messaging quickly we bypass our CMS and go straight to Qubit. When we want to build out some front end functionality, we don't talk to Qubit before our system integrators.
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