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Coveo Qubit

Coveo Qubit

Overview

What is Coveo Qubit?

Qubit, now from Coveo (acquired October 2021) uses visitor history data to understand different user segments and serve personalized messages to segments using JavaScript. It is available as either a managed or self-service model. Data is collected using Qubit's own…

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Recent Reviews

TrustRadius Insights

Qubit is a versatile software platform that is widely used by various departments within organizations to enhance their websites and …
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Excellent all rounder

8 out of 10
December 06, 2017
Incentivized
We are using Qubit primarily to create experiences and run our A/b and MVT test programme. As well as this, we utilise other products of …
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Qubit enhances us!

10 out of 10
December 06, 2017
Incentivized
It is used by the e-commerce department to improve site UX, A/B split tests and implement new features such as social proofing. It enables …
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Awards

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Pricing

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What is Coveo Qubit?

Qubit, now from Coveo (acquired October 2021) uses visitor history data to understand different user segments and serve personalized messages to segments using JavaScript. It is available as either a managed or self-service model. Data is collected using Qubit's own Universal Variable data model,…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Coveo Qubit?

Coveo Qubit (acquired October 2021) uses rich visitor data to understand different user segments and serve personalized messages to audience segments using JavaScript. It is available on either a managed or self-service model.

Data is collected using Qubit’s own QProtocol data layer, or by integrating the user’s existing model via our API. Quantitative visitor behavioral data is combined with qualitative visitor feedback and ingested data from Qubit users' other systems of record enabling them to identify areas of the site and customer groups to optimize and target with personalization experiences.

Using JavaScript means that changes do not have to be hard-coded into the site, giving marketers and ecommerce teams greater power to implement changes outside of the development cycle.

Users can A/B test any changes to their site using Qubit, and the user interface lets them know what the test results are.

Coveo Qubit Features

  • Supported: Website Personalization Technology
  • Supported: Visitor Analytics and Insights
  • Supported: Business Intelligence
  • Supported: A/B Testing Platform
  • Supported: Tag Management

Coveo Qubit Screenshots

Screenshot of Screenshot of Screenshot of Qubit Pro segments metrics page, showing the key metrics and activity for an audience segment.Screenshot of Segments overview page in Qubit Pro, showing a list of user-created audience segments.Screenshot of Selecting between the different types of experience in Qubit Pro to create a new personalization.Screenshot of Using a Qubit Pro template to create a Visitor Pulse Survey to gather user information.Screenshot of Using Qubit Pro custom mode to create a homepage banner.Screenshot of The overview metrics page in Qubit Pro.Screenshot of Setting the goals and segments for an experience to be tested in Qubit Pro.

Coveo Qubit Videos

Qubit Spring 2016 Product Launch
Qubit Pro Jan 2018 Introduction Video We believe in the power of data to get you closer to your customers. Our technology will help every visitor to discover and spend more with the brands they love. This is where uplift lives.

Coveo Qubit Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesUK, USA, France, Germany, Netherlands, Spain, Italy
Supported LanguagesOur service can process all major languages

Frequently Asked Questions

Qubit, now from Coveo (acquired October 2021) uses visitor history data to understand different user segments and serve personalized messages to segments using JavaScript. It is available as either a managed or self-service model. Data is collected using Qubit's own Universal Variable data model, or by integrating the user's existing model via our API. It combines quantitative data with qualitative visitor feedback to give Qubit users the ability to detect areas for optimization. Using JavaScript means that changes do not have to be hard-coded into the site, giving marketers and ecommerce teams greater power to implement changes outside of the development cycle. Users can A/B test any changes to their site using Qubit, and our user interface lets them know when the necessary sample size, and what the test results are. Qubit also allows users to bring different silos of information together to provide a holistic view of their marketing channels, and understand what action will have the greatest impact on their overall business.

Monetate, Optimizely Web Experimentation, and Sitecore Experience Manager are common alternatives for Coveo Qubit.

Reviewers rate Availability highest, with a score of 9.

The most common users of Coveo Qubit are from Enterprises (1,001+ employees).

Coveo Qubit Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)5%
Mid-Size Companies (51-500 employees)45%
Enterprises (more than 500 employees)50%
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Comparisons

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Reviews and Ratings

(199)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Qubit is a versatile software platform that is widely used by various departments within organizations to enhance their websites and optimize user experiences. One key use case of Qubit is its ability to facilitate A/B testing, allowing users to create and implement tests to drive conversion rate improvements. With Qubit, marketing teams can quickly make changes to websites without requiring CMS changes or extensive development work. This flexibility enables them to test different designs and content variations in real-time, measure the impact of these changes, and make informed decisions on website optimization.

Another important use case of Qubit is its capability to collect and analyze large quantities of data to drive personalization based on customers' previous website and transactional behavior. By leveraging this data, Qubit empowers organizations to deliver targeted experiences and offers to specific customer segments, enhancing engagement and driving conversions. This level of personalization is seen as a key advantage of Qubit over other A/B testing and personalization software available in the market.

Furthermore, Qubit's attribution tool through OpenTag plays a crucial role in understanding visitor journeys and making informed decisions on marketing spend. It provides valuable insights into how customers interact with the website, helping organizations allocate resources effectively for maximum impact. Additionally, Qubit's frequent upgrades offer new opportunities for increasing conversion rates and improving customer engagement.

Overall, users rely on Qubit for a range of use cases including A/B testing, personalization, data-driven decision making, content delivery, measuring the impact of changes, and understanding customers' preferences and behaviors. Its versatility makes it an essential tool for marketing teams, IT departments, web designers, and customer service professionals looking to optimize user journeys, test hypotheses, implement rapid changes, and ultimately improve overall conversion rates.

Versatile tool: Users have found Qubit to be a versatile tool that allows them to build literally anything, making it a valuable asset for non-technical team members. Multiple reviewers mentioned this.

Excellent account management and customer support: The account management and customer support provided by Qubit were highly praised by users. They mentioned that they had never experienced such good account management before and found the team's support particularly helpful in areas like data preparation for strategic review, growth hacking project management, and A/B testing. Multiple reviewers mentioned this.

Valuable feedback collection: Users highly appreciated the feedback box feature in Qubit as it gathers information on all parts of the business. Feedback is given to relevant departments such as merchandising and product development, leading to the introduction of new products or additional sizes based on customer feedback. Multiple reviewers mentioned this.

Difficult User Interface: Many users have found the user interface of Qubit to be difficult to navigate, making tasks feel clunky and impeding their ability to report on tests effectively.

Lack of Data Visualization Features: A number of users have expressed a desire for more robust data visualization capabilities within Qubit. They suggest that additional features or panels could greatly enhance the overall user experience by providing better insights into their data.

Compatibility Issues with Web Browsers: Some users have reported encountering bugs when using certain web browsers with Qubit. This has caused frustration as it disrupts their workflow and creates obstacles in setting up experiences within the tool.

Attribute Ratings

Reviews

(101-117 of 117)
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Andrew Cottington | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • Providing versatility - the user-friendly Deliver tool allows us to make immediate changes to the MR PORTER site without having to build Tech solutions. This a) saves time, and b) eradicates the need for cross-channel support; I can create and manage all marketing messages myself.
  • Account management - the team at Qubit are excellent communicators, and respond to any question knowledgeably and efficiently.
  • Understanding our market and customer - Qubit's experience within the fashion sector, teamed with a solid understanding of our customer, has resulted in a highly efficient relationship. Tests that we request are often refined by the team at Qubit; their intuitive understanding of what will work best has had a hugely positive effect on our test results.
  • The main dashboard of Discover: as we use Qubit to both hosts tests and to display service messaging, we have a high number of 'layers' active at any one time. The ability to see at a glance (for example) the overall CR increase of all live tests, or results to date for a specific test without having to click into it, would be a great addition. Having said that, Qubit have contacted us in the past to pro-actively canvas any improvements we would like, so this is an issue Qubit are already aware of.
  • The ability to create new 'sentiments' within Visitor Feedback: again, this is something Qubit are aware of (and are addressing), but it would be very useful for a client to have the ability to add new Feedback terms. Currently this has to go through Qubit - and is a very long process.
  • One area where performance could be improved is in-page messaging: when using Qubit to change a specific region of page content, this can often produce a 'flicker', where Qubit identifies the region we've asked it to change, then makes the change. The delay of this flicker depends on the size of the region (or regions) you wish to change. However, this may well be a fundamental problem with this type of test, rather than with Qubit's functionality.
Miriam Isaac | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • Qubit has great support and Simon, our point man at Qubit has given us great ideas and contributed to our e-commerce strategy to increase conversion and overall ROI on our website.
  • The ability to be able to A/B test different features on our site without impending other projects and priorities.
  • One of my favorite parts of Qubit is their ability to give us back customer feedback collected on our site in an organized and simple to use feature in their dashboard. This gives myself and team a direct line with our customers. Something I have always wanted.
  • I would like more communication between myself and Qubit. I feel that a bi-weekly phone call isn't enough to push strategy forward.
  • Initially we encountered conflicts with Qubit and other 3rd party scripts.
Chris Bradshaw | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
  • Qubit have an excellent understanding of our business and the challenges we face
  • They are able to help us implement 'best practise' enhancements based upon their experience working with other clients in non-conflicting industries
  • Some of the tests we do are centred around disrupting the users' journey to draw their attention to a particular message. At the moment, some of the solutions offered for desktop users do not translate to mobile and tablet, so this is an area that need to be improved.
Lawrence Yu | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
  • A/B Testing - Qubit uses a easy to use and understand dashboard to communicate statistical tests.
  • Customer Feedback Dashboard - Groups by topic of customers and also can track which steps the customer took in a particular session.
  • Amazing customer support team - No agency is perfect, but Qubit makes the extra effort to go beyond the expectation and make things right even if things have went wrong. Their attitude and optimism is what separates them from the rest.
  • Implementation could be a bit tricky especially with our home-grown platform. Make sure all assumptions have been tested and expectations are clearly set.
  • Set expectations about expected conversion rates and uplifts especially when talking about ROI.
December 29, 2014

Qubit AB Testing Platform

Score 8 out of 10
Vetted Review
Verified User
  • Level of detail the UV pulls
  • Flexibility of the tool and how advanced the tool is for reporting
  • Account management
  • Quite expensive compared with competitors
  • Interface could be more intuitive for people to use - drag and drop for example
Matthew Grisman | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • Account Management - the support we receive from the account team at Qubit is second to none.
  • Simplicity - It's very easy for someone with limited design/coding experience to be shown the system and to be able to test ideas
  • Sharing best in class - operating across a number of different verticals, Qubit are adept at employing best practice in your account, giving immediate results
  • Confidence - Qubit's robust testing system/process ensures confidence in test results
  • Attribution - Qubit provides the data in a great format, there is room to improve consultancy on the data this throws up
  • Data aggregation and reporting - something that Qubit are definitely working on but plenty of opportunity here
James Morris | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • Provides an efficient and effective way to test website features including profitability break down
  • Incredible support team who are always readily available and have helped with any query we have had yet
  • A large, easy to access collection of ideas for A-B tests based on market sector would be beneficial, however not having this does not reduce our perspective on Qubit
Alena Strejckova | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
  • A/B testing supported by great account management
  • The feedback box has helped on many levels as it gathers information on all parts of the business. Feedback is given to relevant departments such as merchandising and product development. New products or additional sizes are being introduced based on the customer feedback.
  • Redesigns - Since our platform is being managed in Japan, Qubit gives us the flexibility to implement redesigns in an easy manner and increase our conversion rate accordingly
  • Great account management.
  • Several tests that we wanted to push live are taking longer to implement as expected. I wish they had more capacity especially around Christmas.
Score 9 out of 10
Vetted Review
Verified User
  • Generated increases revenue from simple AB tests, tracked to website conversion rates
  • Implemented a compliance change to the website that could have taken a couple of months as part of a release schedule
  • Tested a marketing stap lines for a campaign with the winning variant being taken through the line
  • Qubit is a fast growing company with the issues that growth can cause, ie change of the internal team, slight lack of depth in talent. Most of these issue have been overcome
November 25, 2014

Qubit

Ben Paris | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
  • Tag Management - easy interface for non Java Script users.
  • UX enhancement - Team advice from Qubit on enhancement theories and strategies
  • A/B testing - Good interface for setting up testing layers. good support from Qubit if needed.
  • Trigger email reports would be nice
Mark Kelly | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • Speed - Qubit allows you to make changes of varying levels of complexity rapidly
  • Internal expertise - you are able to have robust discussions with the internal team to develop and expand on hypothesised experiments
  • Availability - a great 'hands-on' and 'always on' approach from the team allowing flexibility to implement experiments
  • Cost - its a good product but it comes with a big price tag....
Jarrod Purchase | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Usability - interface is relatively straight forward and intuitive
  • Bypass IT to be able to quickly test out new on-site marketing ideas
  • Honestly reports on the success (or failure!) of tests
  • Further development of our ability to organise test would be great. I.e., folders for checkout tests, new user tests, promotions. We can then see past tests completed, current tests and drafts
Score 8 out of 10
Vetted Review
Verified User
  • Enables very rapid deployment
  • Enables targeting of personalisations and tests on a large range of dimensions
  • High quality, committed team
  • Rigorous statistical approach
  • Occassionally we would like to use specific goals for tests that are not directly possible, though Qubit always attempts to supply the desired data manually when this happens.
  • Sometimes the lead time to create more complex tests has not been as predictable as we would have liked.
Michael Taylor | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
  • Integrated components - the data capture for tag management feeds into the analysis and reporting, which in turn ties into the qualitative feedback and AB testing tool.
  • Intelligent team - everyone we met at Qubit was extremely intelligent and competent.
  • Focus on ROI - they put together a tracking document showing everything they'd helped us with and how much return it had driven, which easily justified the fees.
  • Currently I see Qubit as a premium service - now I work with startups I'd like to see a low cost version to help us get started and grow into one of their enterprise clients
  • There were a lot of requests we made that required custom work, when competitors had these types of reports as standard
Jason Kilby | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • Flexible & Powerful Dashboards - Give the user the ability to take complete control over the product.
  • Support - Qubit have an outstanding team of knowledgeable and helpful experts.
  • Innovating - Qubit are on top of their game, pushing out improvements and innovating their products.
  • Custom A/B Test targeted traffic levels - Although I have been told this is coming!
  • Integration of more KIPs within individual tests.
Edward Armitage | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • Ease of use. Qubit is easy to use for conversion rate optimisation and basic personalisation, for non technical team members.
  • Versatility. Qubit combines a fantastic product with an expert team. They can build literally anything.
  • Support. Never had such good account management from a software vendor or agency.
  • Since Qubit was set up as testing/optimisation tool, you can't deploy to 100% of your audience, as they require a 10% control for every test.
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