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Leadspace

Leadspace

Overview

What is Leadspace?

Leadspace is a software as a service (SaaS) company that finds leads in social media, contact databases and customer relationship management systems by comparing people's online presence to a vendor's unique ideal buyer profiles. Leadspace is used by inside sales…

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Recent Reviews

TrustRadius Insights

Leadspace has proven to be an invaluable tool for users looking to scale up and deliver customized data projects on time and within …
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Leadspace Review

9 out of 10
April 20, 2022
Incentivized
Leadspace is the best tool for manage the large database. We have been able to validate, enrich, segment, and accurately present our data …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

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Pricing

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Leadspace

$25,000.00

Cloud
per year

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

Leadspace Demo

YouTube
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Product Details

What is Leadspace?

The Leadspace B2B Customer Data Platform (CDP) combines comprehensive Data Management capabilities and 3rd-party data coverage, with industry-leading Artificial Intelligence (AI)—providing the data and intelligence to understand customers, drive personalized Marketing and Sales engagement, and grow the business. Leadspace Activation products provide a straightforward way to integrate Leadspace CDP into existing Sales and Marketing channels, as well as to visualize, analyze and optimize data and scoring models on-demand. Lead-to-Account Matching, Real-Time and On-Demand Data Enrichment, Predictive Account Scoring, Intent Scoring, Persona Scoring, Look-a-Like Modeling and Ideal Customer Profile Analysis are some of the key features of the Leadspace CDP.

Leadspace Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Leadspace is a software as a service (SaaS) company that finds leads in social media, contact databases and customer relationship management systems by comparing people's online presence to a vendor's unique ideal buyer profiles. Leadspace is used by inside sales teams for finding new prospects, and by marketing teams for creating targeted lists and for ranking and enriching leads gathered through marketing programs.

Treasure Data, Tealium Customer Data Hub, and 6sense are common alternatives for Leadspace.

The most common users of Leadspace are from Mid-sized Companies (51-1,000 employees).

Leadspace Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)0%
Mid-Size Companies (51-500 employees)40%
Enterprises (more than 500 employees)60%
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Comparisons

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Reviews and Ratings

(31)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Leadspace has proven to be an invaluable tool for users looking to scale up and deliver customized data projects on time and within budget. The flexibility in reporting data at both the account and contact levels has been a standout feature, allowing users to validate, enrich, segment, and present their data sets effectively. Users have commended the software for its ability to meet data requirements and its evolution into a valuable tool for clients, prospects, and partners from various industries.

One of the key use cases of Leadspace is its effectiveness in searching for potential clients. With a large database of customers from different areas and industries, the software has helped users identify their needs and resolve any coding or back-end issues to obtain necessary information. It has been widely used to increase client portfolios due to its many functions in searching for potential clients. Integration with Reachforce SmartForm has primarily benefited marketing teams by driving better leads to the sales team. Users have found it highly satisfactory in lead generation-based companies as it effectively manages and services leads while maintaining service quality.

Additionally, Leadspace serves as a reliable source of truth for all deals by seamlessly syncing records and improving lead scoring and campaign segmentation. It enables users to control customer data from a marketing and sales perspective while offering a robust AI-powered data engine. By defining ideal customer profiles, identifying potential new customers, making data-driven marketing and sales efforts, users have been able to improve their strategies significantly. The persona scoring feature has been highly beneficial in defining target personas, driving lead scoring models, and segmenting campaigns effectively.

The user interface of Leadspace has been praised for its simplicity and ease of understanding, making it a preferred tool for managing large databases and procuring specific data. With the ability to handle diverse inputs such as forms, Excel lists, and existing databases while ensuring data quality, Leadspace has become crucial in collecting, analyzing, and planning better strategies based on customized details. Its capabilities in data storage, sales forecasting, product promotion, and streamlining data analytics have provided users with a comprehensive solution for their marketing needs.

User-Friendly Interface: Several users have praised Leadspace for its user-friendly interface, finding it simple to use and easy to learn. They appreciate that the platform is capable of handling large datasets without any issues.

Wide Database: Many reviewers have mentioned that Leadspace provides a wide database, which includes ideal and key contacts for sales and business relationships. This extensive database has been valuable in helping users find the right prospects and generate leads effectively.

Effective Data Management: A number of users have commended Leadspace's data management capabilities, stating that it enhances data quality and makes it more user-friendly. Users appreciate features such as lead enrichment and appending form data, which improve the accuracy and completeness of their customer information.

Customization Time: Implementing Leadspace to fit specific needs can be time-consuming, as reported by several users.

Outdated Data: Some reviewers have expressed concerns about the accuracy and timeliness of the data in Leadspace, noting that it may not always be up to date.

Integration Challenges: Several customers have mentioned that certain integrations with other software or platforms are lacking and may come with additional costs.

Users recommend Leadspace for the following reasons:

  • Users recommend utilizing the customer service and being clear about your needs to get accurate data. They appreciate the fantastic support services during set-up and suggest taking advantage of all features of Leadspace.
  • Users recommend Leadspace for persona scoring, segmenting the database, and reducing efforts in finding the right contact for Business Development and Account Executives. They also suggest setting up prospecting profiles to avoid constantly asking for targeted lists.
  • Users recommend Leadspace if you need scoring, enrichment, validation, etc. They find that Leadspace outperforms other companies in the space and offers high-quality data with a great support team. Additionally, they advise spending sufficient time setting up your profile thoughtfully and sharing past success data for accurate predictive models.

Overall, users find Leadspace to be a useful tool for B2B businesses looking to enhance their data capabilities and resolve data issues between sales and marketing teams.

Attribute Ratings

Reviews

(1-2 of 2)
Companies can't remove reviews or game the system. Here's why
Melissa Davies | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Reachforce SmartForm is primarily used by the marketing team to drive better leads to the sales team.
  • Reachforce Smart forms - pumps up conversions with fewer fields, while getting high quality/accurate data company and contact on the back end
  • Reachforce data is second to none
  • Reachforce standardization is a lifesaver when doing things like segmenting, direct mail, etc.
  • Implementation of Reachforce Forms is a little confusing, but once its done seamless
Anyone selling B2B, except email, first name, last name (and email can be free mail (Gmail.com) so not very accurate - end-user data is notoriously inaccurate - examples:

Company: IBM, I.B.M. IBM Inc
# of Employees - is that the number in my office, in my region, in my country or global?
Company Revenue - Actual form completed by an executive at IBM - $10MM (is that monthly? annual? division? etc)

Most B2B companies segment their database based on these fields or similar (either for routing or scoring) so when they are 98% inaccurate (based on studies by Eloqua (Oracle) and Sirius Decisions) - having accurate data is even more important.

The simplest reason is the fewer fields you have the higher your conversion rates, even using tools inside of Marketing Automation Platforms like Progressive profiling and autofill - doesn't have the same impact as having 4 fields vs. 6-10 fields that are auto-filled - add the added benefit of getting 10x the data and it being accurate and standardized.
Customer Data Management
N/A
N/A
Audience Segmentation & Targeting
N/A
N/A
Tag Management
N/A
N/A
  • Higher form conversions
  • Accurate data for segmentation
Marketo, Drift, Outreach
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We are currently using Reachforce to acquire new contacts/leads for our business unit as well as send out an awareness campaign (e-mail) to people we have no relationship with when we launch new products, host new events, or do surveys, etc. We also use Reachforce to capture/append missing data of contacts and companies we have in our master contact database.
  • Appending (enriching) the form data is fairly good and accurate, on companies that is.
  • The cost of purchasing contacts is lower compared to D&B and its competitors. They are more willing to negotiate the cost with you than other companies we tried.
  • Integration with Pardot is painless and seamless.
  • Data quality on contact level is not accurate as we would like. I noticed even the data we get from D&B is not as accurate as would like. It is understandable because people change their jobs so frequently in our industry. We received high bounce rate from our email marketing. We did the random review of our own data against their data and found some contacts' info has not been updated and is wrong.
  • Smartforms integration can be tricky for the first time users.
  • I wish they refreshed their data more frequently than quarterly.
If you are looking to do a lot of email marketing into new vertical markets without spending a lot of time and cost, Reachforce gets the job done. It is fairly easy to use and we found their customer service is better than other companies we used in the past. I just wish their data quality (contacts) could be better but it is still on par with other companies we worked with.
Customer Data Management
N/A
N/A
Audience Segmentation & Targeting
N/A
N/A
Tag Management
N/A
N/A
  • We were able to capture new leads for our sales team and also new subscribers of our e-newsletters through email marketing campaigns. We also noticed an increase in our web traffic (corporate website) after we started using Reachforce.
  • More customers took notice of our digital marketing efforts after we started using Reachforce.
  • infutor Data Solutions
It was much easier and cost-effective for us to implement and use Reachforce than Infutor data solutions. We had a better customer service with Reachforce and their account representatives made sure we were happy with the service they provided from the beginning to end. I would have no problem recommending this company to any of our colleagues or customers.
Pardot, RainKing
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