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Recurly

Recurly

Overview

What is Recurly?

Recurly is a subscription billing platform and manages customer communications via email, business performance monitoring, and account changes. A merchant bank account is required to work with Recurly. A payment gateway is part of the product but it integrates with…

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Recent Reviews

Flexible

6 out of 10
March 22, 2024
Incentivized
Recurly is being used by a department. Our client requested its use. We use Recurly to locate our customer's account; as well as assist …
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TrustRadius Insights

Easy to Use: Many users have found Recurly to be very easy to use, with a clean and intuitive UI that simplifies payment handling for …
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Recurly Review - B2C

8 out of 10
January 02, 2019
Incentivized
Recurly is our go-to product for our subscription monitoring across a number of departments (Marketing, Product, BI, etc). Keeping track …
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Recurly Review

7 out of 10
August 18, 2014
Incentivized
Recurly is used in our organization as a reoccurring billing solution option for our customers. Recurly is used primarily in the …
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Reviewer Pros & Cons

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Pricing

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Core

$0/month plus first $40k/mo. in revenue included for first 12 months

Cloud
per month

Professional

Get a custom quote

Cloud
per month

Elite

Get a custom quote

Cloud
per month

Entry-level set up fee?

  • Setup fee optional
    Optional
For the latest information on pricing, visithttps://recurly.com/plans

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

Recurly product demo | Recurly

recurly.com
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Product Details

What is Recurly?

Recurly is for companies seeking to grow their subscription business. The platform is designed to accelerate and enhance every aspect of the subscription lifecycle from plan and pricing creation to marketing promotions, subscriber management, payments optimization, recurring billing, churn reduction, and revenue recognition.

Recurly is presented as ideal for direct-to-consumer companies with high-velocity and high-volume transactions—digital streamers and publishers for example—seeking to expand to new channels, markets, and regions.

Recurly Features

  • Supported: Fast, simple plan and add-on creation
  • Supported: Flexible pricing models (incl. ramp/loyalty pricing)
  • Supported: Trials and promotions
  • Supported: Subscription lifecycle management
  • Supported: 30+ supported languages
  • Supported: 20+ payment gateways (incl. Adyen, Braintree, Cybersource, First Data, Stripe)
  • Supported: 10+ payment methods (incl. credit cards, PayPal, Amazon Pay, Apple Pay, Google Pay, Venmo)
  • Supported: Automated and manual billing & invoicing
  • Supported: 20+ prebuilt reports and dashboards
  • Supported: Gift cards and subscriptions
  • Supported: Multiple currencies (140+)
  • Supported: Subscriber wallet
  • Supported: Custom gateway routing & failover
  • Supported: Automated exports
  • Supported: Custom fields
  • Supported: Revenue recognition automation
  • Supported: Integrations with Salesforce, Netsuite, Xero, and Quickbooks

Recurly Screenshots

Screenshot of Features to set up and test different products, plans, and pricing options, plus promotional tools like free trials, coupons, and gift subscriptions and cards to attract more customers.Screenshot of payments with smart routing to improve transaction success rates and conversions by offering a variety of payment methods, such as credit cards, PayPal, Amazon Pay, Apple Pay, Google Pay, and ACH.Screenshot of the flexible ways to configure subscription billings workflows, and automate recurring invoicing based on the subscription parameters.Screenshot of automated dunning communications to increase collection effectiveness. Configurable across period and timing, if the payment is past due or declined, selected and personalized dunning campaign launch.

Recurly Videos

A product demo of the Recurly subscription management and billing platform

Watch An overview of the Recurly subscription management & billing platform

Recurly Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesUnited States, United Kingdom, France, Spain, Brazil, Mexico, Canada, Australia, China, Denmark, Belgium, Netherlands, Ireland, New Zealand, Finland, Switzerland, India, Italy, Japan, Korea, Brazil, Romania, Slovakia, Turkey, Sweden, Poland
Supported LanguagesEnglish, Spanish, German, Portuguese, Italian, Chinese, Danish, Dutch, Finnish, Hindi, Japanese, Korean, Romanian, Russian, Slovakian, Turkish, Swedish, Polish

Frequently Asked Questions

Recurly is a subscription billing platform and manages customer communications via email, business performance monitoring, and account changes. A merchant bank account is required to work with Recurly. A payment gateway is part of the product but it integrates with other gateways, such as PayPal, to give shoppers a more comprehensive suite of payment options.

Recurly starts at $0.

Zuora, Chargebee, and Stripe Payments are common alternatives for Recurly.

The most common users of Recurly are from Small Businesses (1-50 employees).

Recurly Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)20%
Mid-Size Companies (51-500 employees)40%
Enterprises (more than 500 employees)40%
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Comparisons

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Reviews and Ratings

(29)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Easy to Use: Many users have found Recurly to be very easy to use, with a clean and intuitive UI that simplifies payment handling for their staff. The simplicity of the interface allows users to quickly navigate through the platform and efficiently manage payments.

Excellent Customer Service: Reviewers have consistently commended Recurly's customer service for its excellence. Users appreciate the ability to chat with an agent in real-time and receive prompt replies to their questions and concerns. This level of support enhances user satisfaction and ensures smooth operations.

Comprehensive Analytics: Users highly value Recurly's comprehensive analytics capabilities. The platform offers robust features for analyzing new versus renewing revenue, managing subscription plans on an individual client basis, and tracking important metrics related to subscription health. These insights empower businesses to make data-driven decisions, optimize strategies, and maximize revenue potential.

Cumbersome Coupons Feature: Some users have found the coupons feature in Recurly to be cumbersome and tricky to set up, apply, and un-apply for a particular client. They feel that it could be more user-friendly and intuitive.

Lack of Multiple Referral Discounts: Several reviewers have expressed disappointment with the lack of a good work-around for applying multiple discounts for referrals in Recurly. They would like the ability to easily apply a discount to a client account and remove it if a referral ends service.

Limited Customization Options: A common concern among users is the limited customization options in Recurly. Some customers feel that certain features should be optional add-ons to save costs, while others desire more flexibility in customizing dunning, pricing, charge descriptions, and quantity after an invoice has been created.

Based on user reviews, here are the three most common recommendations for Recurly:

  1. Users recommend discussing billing and reporting needs with the Recurly team. This ensures that specific requirements are met, as some manual reporting may be necessary for certain data.

  2. Many users suggest considering Recurly for SMB customers. It is seen as a suitable choice for small and medium-sized businesses due to its affordability and ease of use. Users have also found the support and implementation teams to be exceptional.

  3. While Recurly provides valuable analytics, some users recommend using additional programs for more advanced analytics capabilities. This can help businesses track financial resources more effectively. However, users generally praise the quick and quality support service provided by Recurly.

Attribute Ratings

Reviews

(1-14 of 14)
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March 22, 2024

Flexible

Score 6 out of 10
Vetted Review
Verified User
Incentivized
Based on what I use Recurly for, I would say it is suited for contact centers that handle subscriptions and have the need to take payment. I have noticed though, that if you are not very technical, Recurly may not be for you, as coding is needed if you wish to add new things in the customer help section.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I think it works best for scenarios where it involves recurring billing. A subscription-based business model can benefit on the platform and maximize its features. It has great customization when it comes to billing cadence, pricing, prepayment, discount options, among others. It also works perfectly with one-off charges so either way, it's a win. It has great integration with Stripe too.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I think for us it is just a learning curve as we were using a different payment system before. And now we are using our platform to pay for products and Recurly to pay for their service. Hoping one day we use just one system, but Recurly has been great so far.
January 02, 2019

Recurly Review - B2C

Score 8 out of 10
Vetted Review
Verified User
Incentivized
If you're tracking of any sort of subscription and it's important to your business then this product can help you. You want a tool that allows you to get setup and move quickly which Recurly does a great job at doing. It scales well and increasing the size and scope of your subscription business is handled well by the platform.
Paul Ellul | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
If you are managing a subscription service Recurly is a fantastic solution. If you are a small business with little to no IT background you may have trouble implementing all the bells and whistles offered by Recurly.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I haven't used any other platform similar to Recurly, however, I can confidently claim Recurly to be a great tool because it makes work so easy, gives great insights for the marketing team and makes all the metrics easily readable for the management. This is one of the complete platforms which handles end to end work.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Well suited for SMB or mid-market clients. Anyone with a subscription-based product would find this is an effective tool to use. Specifically, a good starting product and you can add layers of complication as needed, but it offers a solid starting program for your business needs from day one.
Chloe Sayers | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
It is well suited for companies with a monthly or annual subscription model who have many customers paying via credit card.
It is less appropriate for service companies that charge by the hour or have an inventoried product. The invoice interface in Recurly would be hard to customize to meet these business needs.
Heather DeCato | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized

I find it great to use for monthly billing - you add all the info and done. Recurly will take care of the rest for you! It's a fantastic tool - a real must I say.

I used it for 2 years and haven't lately and oh how I miss it. Hope to sign on again soon.

Mark Sorenson | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Recurly is particularly well suited for SaaS business models where the pricing is standard, and there are little to no discounts involved. If your business has a variable pricing model, you may want to really dig around using their "Sandbox" trial to make sure it will be a good fit for your business.
August 18, 2014

Recurly Review

Score 7 out of 10
Vetted Review
Verified User
Incentivized
Recurly would be best suited for a company that had the resources to implement Recurly's API. If a company had limited resources, I would make sure that they where aware of the limited reporting.
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