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Ion, by Rock Content

Ion, by Rock Content

Overview

What is Ion, by Rock Content?

Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools. Ion helps enterprises to build brand awareness and increase conversions and lead generation…

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Recent Reviews

TrustRadius Insights

Ion Interactive is a versatile platform that offers numerous use cases for businesses and marketing departments. Users have found that the …
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An absolute must!

10 out of 10
July 26, 2021
ion interactive may be the most underrated marketing tool in existence. If you run an online business, you owe it to yourself to use this …
Continue reading
Read all reviews

Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 12 features
  • Embedded CTAs (108)
    10.0
    100%
  • Forms / Gated content (107)
    10.0
    100%
  • Content performance analytics (116)
    10.0
    100%
  • Campaign optimization dashboard (107)
    10.0
    100%
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Pricing

View all pricing

Managed Services + SaaS

Custom

Cloud
per year

Entry-level set up fee?

  • $5,500 per customer
    Optional
For the latest information on pricing, visithttps://ion.rockcontent.com/platform/pr…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Features

Content Creation

Features related to the creation of content for marketing purposes.

7.5
Avg 8.0

Content Publishing

Features related to the organization and distribution of marketing content.

8.7
Avg 8.1

Content Reporting & Analytics

Features related to tracking, measuring, and analyzing content creation processes and content performance.

8.5
Avg 7.8
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Product Details

What is Ion, by Rock Content?

Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools. Ion helps enterprises to build brand awareness and increase conversions and lead generation enriching their contact database with declared, high intent data. Ion helps brands launch quizzes, ROI calculators, assessments, interactive infographics, and other interactive formats in just a few hours.

Marketers can start from a blank canvas, use fully-responsive Quick Start templates, or leverage Rock Content's professional services team to plan, create, and launch their own branded content experiences.

Interactive content increases brand awareness by encouraging users to actively engage with the content. Each engagement provides insights into audience behavior by collecting rich, first-party data from interactions and effectively driving users through the buyer journey.

CONTENT FORMATS

• Assessments
• Calculators
• Interactive White Papers
• Landing Pages & Microsites
• Lookbooks & Tours
• Interactive eBooks
• Interactive Infographics
• Solution Finders
• Resource Libraries
• Configurators
• Quizzes
• Fully Responsive Quick Start Templates

Ion, by Rock Content Features

Content Creation Features

  • Supported: Ideation
  • Supported: Content collaboration

Content Publishing Features

  • Supported: Content hub
  • Supported: Forms / Gated content
  • Supported: Embedded CTAs
  • Supported: Content distribution
  • Supported: Content promotion
  • Supported: Content automation

Content Reporting & Analytics Features

  • Supported: Audience profiling and targeting
  • Supported: Closed-loop tracking and reporting
  • Supported: Content performance analytics
  • Supported: Campaign optimization dashboard
  • Supported: Page-level engagement analytics

Additional Features

  • Supported: A/B Testing

Ion, by Rock Content Screenshots

Screenshot of ion empowers your other marketing technologies to deliver higher fidelity, data-driven scoring, targeting, segmentation and personalization.Screenshot of The types of interactive experiences the ion platform can create is near-endless. These are the most common types used by our customers: Assessments, Calculators, eBooks, Interactive Infographics, Interactive White Papers, Landing Pages, Lookbooks, Quizzes, Resource Library, Solution Finder.Screenshot of See what our customers are saying about our platform and services!Screenshot of Starting at $2,000 per month, you get an unlimited, scalable interactive content platform with our full feature set. Including: Unlimited experiences, unlimited use of Quick Starts, Unlimited Seats/Users, Unlimited A/B/n Testing, Unlimited Sell-Side Experiences, Unlimited Phone, email & chat support, unlimited analytics... PLUS a FREE custom-branded theme that can be applied to all of your experiences.Screenshot of You have the option to start from a template or entirely from scratch. Our Quick Start template library includes more than 100 fully tested, responsive and flexible interactive experiences you can brand, customize and launch.Screenshot of ion is the only interactive content platform that provides the scalable foundation to grow from one interactive experience to one thousand interactive experiences. With ion, interactive content development complexity, long timelines, high costs and maintenance problems are replaced with freedom and agility.Screenshot of ion provides a full range of services to expand your bandwidth and get you the results you need without blowing your budget, calendar or hours in the day. Our award-winning work takes full advantage of our platform and experience.Screenshot of ion interactive enables digital marketers to generate real business results from their content. Using ion's agile, developer-free platform and services programs, hundreds of leading brands generate, qualify and deeply profile more leads with interactive content. Data-driven experiences like calculators, assessments, report cards, quizzes, interactive infographics, lookbooks, interactive white papers, configurators and more — are all created, launched and tested without development resources.

Ion, by Rock Content Video

Overview of Ion's Interactive Content Marketing Platform

Ion, by Rock Content Competitors

Ion, by Rock Content Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesEnglish

Frequently Asked Questions

SnapApp (discontinued), Ceros Studio, and Zoomforth are common alternatives for Ion, by Rock Content.

Reviewers rate Ideation and Content hub and Forms / Gated content highest, with a score of 10.

The most common users of Ion, by Rock Content are from Mid-sized Companies (51-1,000 employees).

Ion, by Rock Content Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)0%
Mid-Size Companies (51-500 employees)40%
Enterprises (more than 500 employees)60%
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Comparisons

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Reviews and Ratings

(210)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Ion Interactive is a versatile platform that offers numerous use cases for businesses and marketing departments. Users have found that the software simplifies the process of creating landing pages, allowing them to rapidly prototype and deploy pages for multiple domains and marketing campaigns. With Ion Interactive, companies can easily create interactive content such as calculators, quizzes, and informational tours to engage online audiences. The software's reporting and analytics capabilities also enable users to keep all their data in one place, facilitating in-depth analysis and optimization of landing pages. Additionally, Ion Interactive's API connections with ESPs and CRMs allow for seamless integration, while its data collection capabilities provide exhaustive insights for informed decision-making. This robust program has proven particularly useful for small teams that lack the resources to create interactive websites from scratch. Overall, Ion Interactive serves as an efficient solution for creating engaging landing pages, enhancing lead generation efforts, and driving sales conversions.

Versatile Customization: Users have praised Ion Interactive for its versatility in customization and flexibility. Many reviewers mentioned that they appreciate the ability to create forms for landing pages and easily connect to APIs, allowing them to tailor their interactive content according to their specific needs.

Easy-to-Use Interface: Reviewers frequently mention that Ion Interactive is quick and easy to use. They highlight features like creating custom thank you pages for campaigns and showing different content based on parameters as being intuitive and effortless. This user-friendly interface helps streamline the content creation process.

Responsive Customer Support: Ion Interactive's customer support has received positive feedback from users. Several reviewers have mentioned that the support team provided expert assistance whenever they had a question or needed help navigating the system. The availability of additional resources such as a help suite and videos further contribute to an overall positive experience with customer support.

Outdated User Interface: Some users have expressed that Ion's user interface is outdated and does not meet the latest web standards, leading to a less than optimal user experience.

Lack of Undo Button: Multiple users have mentioned that the software lacks an undo button in several areas, making it difficult for them to revert changes or fix mistakes. This has caused frustration and inconvenience when working on projects.

Steep Learning Curve: Several users have found Ion to have a steep learning curve, requiring practice and training to fully understand and utilize its features. This has made it challenging for new users to get up to speed quickly and efficiently.

Attribute Ratings

Reviews

(1-25 of 129)
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July 26, 2021

An absolute must!

Kelly Saux | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
ion interactive may be the most underrated marketing tool in existence. If you run an online business, you owe it to yourself to use this tool. ion interactive is the most flexible page builder and A/B testing platform. We operate our e-commerce in a best in class platform (Demandware), but when it comes to quickly launching A/B tests, ion interactive is the place we do all our testing. It's an advanced platform, which is fully responsive and allows us to easily iterate without any developer support. It's a tool any tech-savvy marketer can take advantage of to create complex experiences with conditional logic, dynamic substitutions, cohesive branding, widgets, data flow to your analytical tools or ESP, etc. If there was only one tool I could purchase to grow my business, ion interactive is the one I would choose without blinking.
Crystal Willett | TrustRadius Reviewer
Score 4 out of 10
Vetted Review
Verified User
Incentivized
ion is used by our marketing department to create interactive content for our prospects to engage with us on a more personal level. We want our content to stand out from the crowd and be more engaging than static marketing content.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
The marketing department uses Ion new content creation. We use Ion to measure engagement with our content, make our content more dynamic and targeted, and improve the content we offer through A/B testing. It can be tricky to measure how well a piece of content meets our audience's needs, switching from static PDFs to Ion has been very helpful in this respect.
Score 8 out of 10
Vetted Review
ResellerIncentivized
We use ion interactive to supplement our own digital efforts. From creating sales enablement tools to interactive lead generation forms, ion's creatives have given us a lot of insights into client behavior, and generated new leads for our sales team to follow.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use it within our Research/Content department. We publish original content sourced from our research by way of infographics and interactive whitepapers. It is another way to engage our members and collect more information on them.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Ion is used throughout our company to create, test, and fine-tune landing pages for dozens of clients in different verticals. Everyone uses it in some capacity. The developers focus on building pages, reviewing performance, and implementing change while the media team prefers to use it for reporting to track our performance in paid media campaigns. The largest weakness tends to be the often cumbersome reporting, but we're generally able to pull all the data we need to tell a full story.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
My team currently uses ion interactive to create and manage marketing landing pages for a few of our clients in support of their digital marketing campaigns. We are a team of developers who use the off-the-shelf components as well as incorporate custom solutions within ion.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Ion interactive is being used for the creation of interactive content to get more engagement with potential customers. The primary focus at this moment is to create white papers to inform our target group of our product. It is being used by the Marketing department to make sure the target audience will be engaged within the strategy.
Josh Howe | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Ion is being used to create interactive media for our website, quizzes for the web and informative interactive eBooks to educate potential clients. It provides an easy and fast way to translate ideas in an engaging way. We love how easy it is to build and publish projects in a matter of days with this platform. This is primarily used by the marketing team to create scalable interactive products. You really don't have to worry on whether or not it will work in a specific browser - because it just works!
Benjamin Hale | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use Ion Interactive for all our landing pages. This is mainly used for the marketing department and it helps us create landing page tests and collect data to create informed decisions on what is working and what is not. The Ion Interactive tools and ability to pull in additional data from our UTMs helps us track a potential students path from click to enrollment.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
We use ScibbleLive to create interactive content for our digital demand campaigns. We purchased the platform as we thought we would be able to produce the content ourselves, but the platform has proved to be more challenging for the average user. You really need to have training and some design background to build your own content. So we are not as enabled as we had hoped, however the content itself has greatly contributed to our larger content strategy. Being able to support our regional leads with cloning experiences and translating copy has also been huge, as localizing content is a big pain point for us.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
ion is being used across multiple business units in our company. A few years ago, I was the only one in the company using it. But as other marketers saw what I was able to do, quickly and inexpensively, they started hopping on board. Now our internal design department has two people devoted to creating with the ion platform. We use it for product selectors, calculators, a sales tool library, trade show lead capture, and dozens of fun social media posts that boost our SEO. It’s been a game changer for us.
Maria Carver | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Very useful and powerful to create online experiences such as online content, quizzes, surveys and what not. The best part is it does not require programming skills - that saves a lot of time and effort. Training material is very well documented and customer support is very helpful and has a quick turnaround.
Natalia Ransom | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
Incentivized
ION Interactive was used at a company I worked for about a year ago. It was used to build interactive experiences for a number of different clients. It was utilized by the Creative Marketing department but the experiences were built for company-wide use.
Jonathan Hodak | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I have used Ion Interactive LiveBall in 3 different companies, all with slightly different implementations. But in the end, LiveBall excels at rapidly creating landing pages with highly dynamic content and flexibility. It is a very unique platform for creating landing pages that honestly I have yet to see another platform that can be used to create content like you can on LiveBall as quickly or easily. So all of the companies that I have worked with used LiveBall to rapidly prototype and deploy landing pages for multiple domains, multiple marketing campaigns, for reporting and analytics of those campaigns, and to keep it all in one spot.
June 27, 2018

Ion Gets It Done.

Taylor Bornstein | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We wanted a platform that would enable us to create bespoke interactive content in-house. While we are new customers to Ion the first round of gamified and interactive content we've crafted has been well received both internally and with our customers.

There's a lot to learn in the platform - the user interface isn't necessarily intuitive, but once you learn the ropes it all starts to come together. I also have to say, support for the Ion side has been top notch since the word go. They are always available and willing to work with us to troubleshoot any problem - from complex data migration to advice on what template would work best for a new concept.

I'm excited to see how much of an impact with can make with Ion going forward.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use ion interactive to create fantastic landing pages that we leverage for lead generation. Through the use of its simple interface, we are able to create landing pages for our campaigns that guarantee the highest ROI possible.
Aubyn Scolnick | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Currently, our marketing department is using ion interactive to stand up interactive landing pages to support our lead gen campaigns. This is a great and scalable solution for us to link to different kinds of dynamic content we've produced around each campaign and organize it in a way that makes sense to the consumer.
May 23, 2018

Fun with ION

Emily Pierson | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Our organization uses ION to up level static content into interactive experiences that drive users downloads and conversions. We find that our customers appreciate and respond better to content they can interact with. Our company designs these experiences directly on the ION platform and works with ION developers to implement a design.
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