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Rubrik

Rubrik

Overview

What is Rubrik?

Rubrik is cloud data management and enterprise backup software provided by Palo Alto-based Rubrik, Inc. It is a software platform that provides backup, instant recovery, archival, search, analytics, compliance, and copy data management in one secure fabric across data centers…

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Recent Reviews

Backup with ease and innovation

9 out of 10
March 25, 2024
We are using Rubrik products for about 5 years now to backup our critical assets. We are highly virtualized and mostly backup VMs. We …
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Rubrik just works...

10 out of 10
March 21, 2024
Incentivized
We use Rubrik to protect all of our on-prem MSSQL, Oracle, and DB2 databases from Cyber and Ransomware attacks as well as test/dev …
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Rubrik Review

10 out of 10
March 21, 2024
We use Rubrik for server and 365 backup across the whole organization. It helped us save time as it doesn't need to be constantly …
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Amazing simplicity

10 out of 10
March 20, 2024
Incentivized
Rubrik is helping us to drastically improve our backup strategy. The best feature of Rubrik is making the backup window invisible. This is …
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Rubrik

10 out of 10
March 18, 2024
Incentivized
We are going to use it for cyber security and ransomware recovery. This will help us make faster recovery for our business and help …
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Initial Thoughts!

10 out of 10
March 18, 2024
We use Rubrik to back up our entire systems. We backup our physical servers and VMs which is about 30TB of data. We also use the …
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Works great would purchase again.

10 out of 10
March 14, 2024
We primarily use Rubrik to back up SQL environments in Azure and VMware in our data center. The Native Azure backup was not giving us the …
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TrustRadius Insights

Intuitive User Interface: Users have consistently praised Rubrik's intuitive user interface, with many reviewers stating that it is easy …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 14 features
  • Retention options (136)
    9.3
    93%
  • Snapshots (135)
    9.3
    93%
  • Management dashboard (136)
    9.0
    90%
  • Platform support (133)
    8.6
    86%

Reviewer Pros & Cons

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Pricing

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N/A
Unavailable

What is Rubrik?

Rubrik is cloud data management and enterprise backup software provided by Palo Alto-based Rubrik, Inc. It is a software platform that provides backup, instant recovery, archival, search, analytics, compliance, and copy data management in one secure fabric across data centers and clouds.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Features

Data Center Backup

Data center backup tools send data to a secure storage location after encryption and de-duplication

9.1
Avg 8.1
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Product Details

What is Rubrik?

Rubrik is a cybersecurity company offering Zero Trust Data Security to help organizations achieve business resilience against cyberattacks, malicious insiders, and operational disruptions. Rubrik Security Cloud, built with a Zero Trust design and powered by machine learning, aims to deliver complete cyber resilience in a single platform across enterprise, cloud, and SaaS. Rubrik’s platform automates data policy management and enforcement, safeguards sensitive data, delivers data threat analytics and response, and orchestrates rapid cyber and operational recovery.

Key Features:
  • Comprehensive Cyber Resilience: Rubrik Security Cloud offers a holistic approach to fortify data against a diverse range of threats, ensuring protection for enterprises, cloud environments, and SaaS applications.
  • Automated Data Policy Management: The platform streamlines the management and enforcement of data policies, so that organizations can more efficiently control their data assets.
  • Data Threat Analytics and Response: Leveraging internal analytics capabilities, Rubrik Security Cloud detects and responds to data threats swiftly, in order to prevent potential breaches.
  • Operational Recovery Orchestration: In the event of a cyber incident or operational disruption, the platform orchestrates recovery processes, minimizing downtime and data loss.

Rubrik Features

Data Center Backup Features

  • Supported: Universal recovery
  • Supported: Instant recovery
  • Supported: Recovery verification
  • Supported: Business application protection
  • Supported: Multiple backup destinations
  • Supported: Incremental backup identification
  • Supported: Backup to the cloud
  • Supported: Deduplication and file compression
  • Supported: Snapshots
  • Supported: Flexible deployment
  • Supported: Management dashboard
  • Supported: Platform support
  • Supported: Retention options
  • Supported: Encryption

Rubrik Screenshots

Screenshot of Rubrik DashboardScreenshot of Data Threat AnalyticsScreenshot of Data Security PostureScreenshot of SLA Domain

Rubrik Video

Rubrik Security Cloud Overview

Rubrik Technical Details

Deployment TypesOn-premise, Software as a Service (SaaS), Cloud, or Web-Based
Operating SystemsWindows, Linux, Mac
Mobile ApplicationNo
Supported CountriesNA, LATAM, EMEA, APJ
Supported LanguagesEnglish

Frequently Asked Questions

Rubrik is cloud data management and enterprise backup software provided by Palo Alto-based Rubrik, Inc. It is a software platform that provides backup, instant recovery, archival, search, analytics, compliance, and copy data management in one secure fabric across data centers and clouds.

Reviewers rate Encryption highest, with a score of 9.6.

The most common users of Rubrik are from Enterprises (1,001+ employees).

Rubrik Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)0%
Mid-Size Companies (51-500 employees)60%
Enterprises (more than 500 employees)40%
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Comparisons

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Reviews and Ratings

(217)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Users commonly recommend the following about Rubrik:

Consider Rubrik as an option for backup solutions and try a proof of concept (POC) to experience its benefits. Users suggest that Rubrik is a complete and secure data management solution that is highly recommended.

Use Rubrik for customers who require frequent snapshots and a lower recovery point objective (RPO) granularity for restore. Reviewers believe that Rubrik is well-suited for these customers.

Integrate Rubrik as a backup product with existing automation systems due to its full-featured API. This allows for seamless integration and automation of backup processes. Additionally, when considering the cost of Rubrik, users suggest looking at the overall return on investment (ROI).

Overall, users recommend not being afraid to try Rubrik, emphasizing its ease of use and time-saving capabilities. They view it as a great investment that will save headaches in the long run. It is also recommended to use Rubrik as part of a two-system backup strategy for data protection. Before making a decision, it is advised to conduct a true comparison of costs and understand the long-term costs of all solutions.

Attribute Ratings

Reviews

(1-15 of 15)
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March 18, 2024

Initial Thoughts!

Score 10 out of 10
Vetted Review
Verified User
We use Rubrik to back up our entire systems. We backup our physical servers and VMs which is about 30TB of data. We also use the ransomware detection software in Rubrik to look for any abnormalities constantly. We appreciate the ZeroTrust policy so we know that no changes can be made by a single user or accidentally. Having Rubrik give us an all around piece of mind.
  • Bare Metal Backups
  • Ransomware Investigation
  • Support is amazing and fast response
  • File Anomaly Detection
  • So far, haven't ran into any issues
Rubrik has provided an all-encompassing backup solution for our organization. It has help us catch potential threats with the automatic file anomaly detection. Their level of support as been fast and very helpful. We haven't had Rubrik very long but we have been very happy with the seamless integration and support!
Kevin Mortimer | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We’re using Rubrik to eradicate tapes from our environment backing up NAS, VMware, HyperV, and Nutanix. It’s a central IT service for all infrastructure provided to our business. It brings a rapid restore capability compared to tape which took days to get back and that’s just the tape let alone the restore process.
  • Instant recovery
  • Cloud out technology
  • Backs up everything we have needed to!
  • Ransomware detection
  • Immutable backups
  • Hyper scale
  • Better integration in AHV
It’s perfect for hypervisor backups of VMs. The expansion into cloud backups has been instrumental for our cyber posture
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Our company uses Rubrik to backup our Microsoft 365 data. Rubrik has been a good partner for us because of their ability to backup and restore directories and files in all M365 systems: SharePoint, Teams, OneDrive, and Exchange Online. These systems are the most critical systems in our company, and if we were to suffer a data catastrophe, whether systems down or ransomware, we would be in a world of hurt. Rubrik provides us the peace of mind that our data is backed up and always available to us for those potential moments of extreme distress.
  • Easy onboarding. We were able to make a connection to our M365 environment in less than 5 minutes, and backups were processing within just a couple minutes after that.
  • Good customer service. From sales to post-implementation, the staff at Rubrik were helpful, professional, and focused on me.
  • Set and forget. Outside of regular test restores, I don't have to worry about constantly trying to tweak settings within the Rubrik console to get it working better. It just works.
  • Automated test restores. I would love to setup automated and random test restores on a regular basis where Rubrik's system will restore a random file or directory to a test SharePoint folder, send a full report, and provide a path to the folder for review and confirmation.
Rubrik's suite of solutions extends far beyond what we use it for, which is focused on backing up our Microsoft 365 data. In terms of just M365, this is an excellent solution that is easy to configure, easy to use, and almost easy to forget about.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Rubrik is a backup and data security product. We use it for exactly those purposes. servers, databases, local and remote resources. we wanted something that's intuitive, just works, and has excellent support. We backup SQL databases, SAP HANA, VMware and Hyper-V VMs and Active Directory.
  • Backs up hypervisor VMs such as VMware as well as live mount backups without having to do full restores
  • Backs up SQL databases at very fine granularity including tlog backups. it also handles SQL DAGs very well.
  • Backs up SAP HANA using centralized management and integrates with BackInt
  • Ransomware detection such as detecting large numbers of file changes or deletions in folders, finding malware based on hashes and rules, and giving you point in time recovery
  • Sensitive data discovery such as HIPAA, PII, banking info, etc so we know what folders and files need permissions changes
  • Rubrik's support model is the best. you can call or email or open a ticket in the portal. they are fast to respond, patient and very knowledable. their product and support portal provide lots of pertinent tips and detailed explanations.
  • Reporting is good but could be better, particularly real time in the UI. They need more ability to sort and filter beyond what they already have.
  • SQL restores have lots of options but not restoring as a .bak file
  • they have Active Directory restore procedures but I'd like to see that functionality built into the UI instead of partially using an outside tool.
We use it to support multiple hypervisors, multiple database types, multiple locations and it does great in all of them. They are perfect for a company with lots of data types. We back up in small locations and large and replication works between them. They are my favorite product we use because I don't have to spend nearly as much time as I have with other backup products and their support is the best when needed. They don't have a wide range of integrated SAN snapshot support if that is something you need.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Rubrik solved 2 issues for our firm, the first being removing the reliance on tape backup infrastructure and the second allowing us to set up long-term archiving to the cloud for monthly backups.
  • Ransomware detection & protection
  • User-friendly interface
  • Pivots well from on premise to Cloud
  • Remove the need for local snapshot on the appliance while the backup job is still active on schedule
Pivots extremely well as we migrate from on-prem to the cloud. Rubrik is able to provide and manage the data and reallocate licensing to keep the investment active.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use Rubrik to backup our VM environment using snapshots, local backups are retained on-premises and in AWS. This provides quick restore options and prevents the loss of data as well as providing a quick way for us to restore should any issues occur. Rubrik also provides ransomware protection and checks for anomalies in the data thus providing us with 360 protection of our data.
  • Quick and efficient snapshots
  • Ransomware protection
  • Data checks
  • Secure containment of data
  • Easier firmware upgrade process
In my experience, Rubrik is perfect for what my organization needs. It is well suited for taking snapshots of virtual environments and does so seamlessly and efficiently. It is a set it and forget it platform meaning that once you link your VM center, configure SLA domains, and where the backups are to be collected and sent it is hands-off unless you need to make changes.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We are using Rubrik for our entire server environment. We also use the archive feature as well as Polaris for PCI/PII monitoring. We love having read-only backups to restore from in case of any compromises. We use Polaris to make sure data is kept where it belongs and is not misused.
  • Ease of backup.
  • Ease of recovery.
  • Ease of management.
  • Not being able to backup Windows 10.
  • Compression and deduplication could be improved.
Rubrik is well suited in almost any environment but is exceptional in a VMware virtualization environment. I have spoken on Rubrik's behalf on many occasions. I feel it's best to have a real world use to be able to convey how well it works as well as any shortcomings.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Rubrik is used across our whole organization - all Servers physical (64bit) and VM (32 or 64 bit) We also use it for databases - MS SQL and Oracle. Rubrik solves the backup problem with backup windows and with Ransomware as it has an immutable store. Radar helps with efficiency of what to restore in case of an security event.
  • Full server restore quickly in a VM environment.
  • Data move4s with one is creating a new server or between drives with full security kept intact, especially for redirected my documents where even a DA does not have rights to the files.
  • in VM world still does vmdk snapshots to minimize backup times.
  • Uses the concept of SLA so one does not have to schedule all backups and have that headache.
  • Immutable store.
  • Very secure, and allows Archive to S3 cloud storage to offload repository size limitations.
  • Migrating off 32 bit machines is tough, as the RBS does not have a 32 bit component. They should have one for some backwards capabilities to make migration off 32 bit machines a breeze.
  • Needs to have the ability to restore to Windows SMB shares (UNC path and not hard dive letters) off a regular restore.
  • Needs a few more options on restore, e.g. even if an restore error, to still continue or not option.
  • Have a restore option to keep current security of take on security of the restore location.
  • E-mail notification of when a restore is completed.
Recommend Rubrik very highly, easy to learn though it uses some concepts that are different (SLA) than other BU systems. The concept of restores you will not find a restore button but must drill down into the source backup and do it from there. Lots of new concepts to learn and some to unlearn from old clunky legacy backup systems. Rubrik works very well in capturing and restoring of virtual servers.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use Rubrik for backup, archive, and retention of our entire VMware (Windows and Linux) environment, AIX environment, and limited physical environment. Additionally, we use Rubrik CDM for a few physical devices. We use Rubrik to protect the entire organization and have found it to be powerful and easy to use. Our previous backup solution was powerful but cumbersome and time-consuming to manage. Moving to Rubrik saved us close to a whole FTE's time allowing the IT Operations team to focus more on strategic initiatives that impact end user experiences.
  • Simple - Rubrik CDM centralizes backups around SLA. Objects, like VMs, are assigned to SLAs and the backups happen according to the SLA schedule.
  • Powerful - Rubrik CDM gives us the option to adjust backup frequency, retention, archival location (co-lo or cloud), and allows for legal-hold. Additionally, it supports all the platforms we need to backup.
  • Flexible - The GUI interface gives us access to almost everything we would ever need and their API, and API-first design, allows scripting. Scripting opens up additional use-cases and meets unique requirements.
  • Excellent Support - Rubrik's support is knowledgeable and has been easy to contact and get help from whenever we've need it.
  • Cost - Rubrik is not the cheapest offering in the field. However, we've seen time-savings that more than cover the additional cost.
  • Lack of AD-integration - At least as of yet, Rubrik doesn't support object-level Active Directory restores. Rubrik CMD does integrate with AD for authentication via LDAP, but does not tie-in for granular AD object restores.
  • Some of the reports in Rubrik are difficult to consume. As such, it's cumbersome to see how much space is being consumed by some objects after dedup and compression.
Rubrik CDM is well-suited for our use case, protecting on-prem VMs. Because of the integration with VMware, clients are not required on all of our VMs which simplifies setup. Rubrik has shown much growth over the past 3 years that we have been a customer and has added many valuable features like legal hold and continual data protection.
March 19, 2021

Rubrik is a win

Score 10 out of 10
Vetted Review
Verified User
Incentivized
We're using Rubrik across the entire company. Every VM and database is automatically protected and archived into Azure.
  • Simplicity in protection
  • Cloud coverage
  • Expandability
  • GUI upgrades
  • Active Directory specific features
  • Native vCSA protection
Fantastic all-around protection system. Not appropriate to replace runbook-type replication scenarios.
Score 10 out of 10
Vetted Review
Verified User
Rubrik is being used to backup more than 50TB of information used by our organization. We utilize the cloud out option and retired tape and the results for backup recovery has been easier than ever. We backup multiple file types and use a NAS. It address the problem of backing up with ease and having multiple restore options and google like searches.
  • Backing up VMs and Nutanix is easy to setup and process is just about the same across the board.
  • Google like searches on NAS data which make searching for a file easy and painless.
  • For SQL the option of just grabbing information you need and exporting out is useful.
  • NAS backup speed would like to be faster.
  • The ability to stop a backup schedule easier
  • Need the abilty to change backups to occur on a specific date
If you need to restore a server quickly athe mount option allows you to mount the server on the Rubrik brik and run directly from the brik and saves time not having to transfer the information directly back to storeage on the original storage. Less than a few minutes time to accomplish the task.
Score 9 out of 10
Vetted Review
ResellerIncentivized
We use Rubrik in our labs for our support team to learn with. We also have customers that we manage that run Rubrik as well as we support Rubrik with customers we resell to. Our teams are constantly growing and additional members are being trained on it. We currently protect our labs and some production resources and leverage the cloud features and replication.
  • It is very easy to manage and just does its job well. Very little break-fix.
  • Stable and trustworthy - It just runs and we can feel confident our backups happen.
  • Alerting and reporting with email as well as Polaris are excellent.
  • Increased support for agent level items such as SharePoint, active directory, and exchange.
  • Simpler recovery of exchange data.
  • Managing multiple clusters through Polaris would be great to have.
Rubrik excels in virtualization backups and recovery. It's simple and reliable. The instant recovery is excellent.
The agent features for physical servers is always improving but still limited in some features. One big weakness is during restores if there is an error while putting files back to their location it is often reported as successful which is slightly misleading. This only occurs when the agent lacks permissions to put files back.
Michael Alesi | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We are currently using Rubrik to backup our virtual environment across the entire organization.
  • From box to full setup: From the unboxing of the appliance to my first backup was about 1 hour!
  • Easiness of use: We no longer need a "backup master" with the company, Rubrik makes it extremely easy to backup and restore your environment.
  • "DR Like" - We have used Rubrik to mount copies of VMs for testing. So not only is Rubrik a great backup utility, but it also works great for DR testing.
  • Active Directory Object backup
  • The way the space consumption is shown in the console
  • Be able to create multiple SLA policies for one VM
  • Well suited for a virtual environment.
  • Less appropriate if your environment is not virtual.
Darryl Wilson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Rubrik is used across the whole University to backup all production services. Initially all data will be stored on-site within the Rubrik appliances, then a secondary copy will be sent to the cloud.

Our Rubrik system currently backs-up all our Windows Linux Operating Systems, which are physical, VMWare environment, and SQL Services. The Rubrik agent that is required to install locally on physical servers and SQL is very lightweight: the agent installation file size is only 14MB.

After the Rubrik appliances were racked and connected, it only took less than 2 hours to deploy Rubrik and also to configure the environment ready to start backing up data. The Rubrik appliances use Erasure Encoding for redundancy, and it also maintains itself, self heals, and optimises. Rubrik encrypts data at rest, in-flight and in archive. The Rubik interface does not require any fancy software installed or Java, it uses a standard browser that supports HTML. Rubrik fully supports APIs, there is a repository available for Rubrik customers to share their code.
  • Rapid Recovery of VMs and SQL services -- recover a second and have it up and running within 30 seconds.
  • Simplicity
  • Reduced TCO costs over a 5 year period
  • Reduction of maintenance - a previous backup system had several was installed on Windows Server which needed to be maintained and patched as well as the backup software. No tape library and no tapes.
  • Uses HTML5
  • Searching for data is an ease with Rubrik
  • Currently does not backup active directory objects
Contacting support has been a great experience, Rubrik upgraded our software remotely via a Support Tunnel which can be enabled within the HTML5 interface.
October 16, 2018

Rock solid and simple

Score 10 out of 10
Vetted Review
Verified User
Incentivized
Rubrik is currently our primary Backup and Archiving solution. We use it to backup our entire IT infrastructure. It is connected to our vmware environment to backup VMs. We use it to protect our file shares and SQL database as well. We archive to AWS for long term protection. It gives us company wide protection for our server infrastructure
  • Setup and connection to our systems was incredibly easy.
  • Configuring protection was intuitive and simple. We had it protecting our environment in about 2 hours from opening the box.
  • Restoring using live mount is absolutely amazing.
  • I would like to have a specific Active Directory protection option.
Rubrik is a bit pricey but it is well worth it if you can afford it. The ease of use is amazing and I expect that I'll save enough time on this appliance to make up for that extra cost. It also has encryption baked in where other options did not have that option.
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