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Reviews (1-3 of 3)
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It is being used for marketing purposes by the Marketing team. It helps us to do email marketing, content creation, EDM creation, and many more things. It securely drives your Facebook, Google, and displays advertising on a scale. It instantly syncs customer records from any digital channel. Easy to drive any campaign to get good leads for sales.
- Integrate with advertising Channels
- Manage your data
- Creation of email
- Features of the email templates
- Data management
February 03, 2020
Salesforce Advertising Studio (formerly Social.com) allows me to use my client's 1st party data to message their customers and look-a-likes within the customer journey. I used this across a variety of campaigns across platforms such as Facebook, Instagram, Twitter, LinkedIn, and Mobile. The primary use case if executing different creative variants for the right message to the right user.
- It has a large network of resources
- Good customer service
- Tracking pixel usage is not consistent
- No new tailored options in a while
Social.com helps me connect with the most people possible with the least amount of work. I have engaged many more people through Social.com than I have been able to in the past.
- Market penetration.
- Picking markets to cater to.
- Getting my work out into the world and getting a positive response.
- The interface could use work but is okay once you are aclimated
- would like to be able to integrate across all my platforms
Salesforce Advertising Studio Scorecard Summary
What is Salesforce Advertising Studio?
Social.com was a service designed to connects social advertising to CRM and social listening. It is now part of the Salesforce Marketing Cloud. Functionality of the former Social.com is supplied by the Salesforce Advertising Studio, which is designed to help brands power 1-to-1 advertising, using CRM data to reach customers wherever they are, including social media.
Categories: Social Media Advertising
Salesforce Advertising Studio Technical Details
Operating Systems: | Unspecified |
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Mobile Application: | No |