Salesforce CRM Analytics (formerly Tableau CRM) is a cloud-based business intelligence solutions and analytics software. It provides users with automated data discovery, CRM-connected analytics, top-down views of data, augmented analytics, predictive insights, and customizable data visualization tools.
CRM Analytics allows users to explore data quickly and easily by providing AI-powered
analytics while working in Salesforce, its CRM management offering. Manage datasets, query data with Salesforce Analytics Query Language (SAQL), and
customize dashboards, all programmatically.
In addition to offering pre-built apps for Sales, Service, and Marketing, the platform provides:
- Customizable
intelligent analytics apps, including templates, dashboards, and widgets
- Utilization
of CRM Analytics's APIs and SDKs for improving apps
- Connection
to outside data sources to see all data in one place
- Buildable
widgets for summarizing data
- Built-in
data visualization features