Salesforce Marketing Cloud Interaction Studio

Salesforce Marketing Cloud Interaction Studio
Formerly Evergage + MyBuys

About TrustRadius Scoring
Score 8.3 out of 100
Salesforce Marketing Cloud Interaction Studio

Overview

What is Salesforce Marketing Cloud Interaction Studio?

Companies use Interaction Studio to tailor interactions with customers and prospects to increase loyalty, engagement, and conversions. Using real-time cross-channel personalization and machine learning capabilities, Interaction Studio adds to Marketing Cloud’s robust customer data, audience segmentation, and engagement platform.
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Recent Reviews

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Pricing

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Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttp://www.evergage.com/why…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Starting price (does not include set up fee)

  • $199 per month
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Product Details

What is Salesforce Marketing Cloud Interaction Studio?

Evergage and MyBuys is now Salesforce Interaction Studio.

The vendor states that their cloud-based platform is designed to empower marketers to increase engagement conversions of website visitors and users through real-time personalization based on deep behavioral analytics...without the need for developers. The Interaction Studio RTIM solution boasts powerful real-time segmentation and sophisticated AI to determine and deliver contextually relevant experiences that inspire customers to take action.

Salesforce says companies use Interaction Studio to tailor interactions with customers and prospects to increase loyalty, engagement, and conversions. Using real-time cross-channel personalization and machine learning capabilities, Interaction Studio adds to Marketing Cloud’s customer data, audience segmentation, and engagement platform.

Salesforce Marketing Cloud Interaction Studio Features

  • Supported: Behavioral Tracking
  • Supported: Segmentation
  • Supported: Targeting/Personalization
  • Supported: Recommendations
  • Supported: Testing
  • Supported: Analytics/Attribution

Salesforce Marketing Cloud Interaction Studio Downloadables

Salesforce Marketing Cloud Interaction Studio Integrations

Salesforce Marketing Cloud Interaction Studio Competitors

Salesforce Marketing Cloud Interaction Studio Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, 6178772514
Supported CountriesUnited States
Supported LanguagesEnglish

Frequently Asked Questions

Companies use Interaction Studio to tailor interactions with customers and prospects to increase loyalty, engagement, and conversions. Using real-time cross-channel personalization and machine learning capabilities, Interaction Studio adds to Marketing Cloud’s robust customer data, audience segmentation, and engagement platform.

Salesforce Marketing Cloud Interaction Studio starts at $199.

Adobe Target, Monetate, and Coveo Qubit are common alternatives for Salesforce Marketing Cloud Interaction Studio.

Reviewers rate Availability highest, with a score of 10.

The most common users of Salesforce Marketing Cloud Interaction Studio are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews

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