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SeoSamba Marketing Operating System

SeoSamba Marketing Operating System

Overview

What is SeoSamba Marketing Operating System?

SeoSamba Marketing Operating System (formerly SambaSaaS) is cloud marketing software that includes tools that let users automate search engine optimization (SEO), schedule social media marketing posts across LinkedIn, Twitter, Facebook and Instagram, manage business reputation across 100+ directories by responding…

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Recent Reviews

TrustRadius Insights

The software has been praised by users for its ability to increase productivity and efficiency through collaboration tools and budget …
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Pricing

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Call tracking & Dynamic Number Insertion

$5

Cloud
per local number

Standard monthly license

$109

Cloud
per domain

Entry-level set up fee?

  • $299 per installation
    Optional
For the latest information on pricing, visithttps://www.seosamba.com/pricing.html

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $99 per month per installation
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Product Details

What is SeoSamba Marketing Operating System?

SeoSamba Marketing Operating System (formerly SambaSaaS) is cloud marketing software that includes tools that let users automate search engine optimization (SEO), schedule social media marketing posts across LinkedIn, Twitter, Facebook and Instagram, manage business reputation across 100+ directories by responding to reviews, as well as create and send email newsletters. It also enables users to publish content; broadcast press releases; track inbound phone and form leads; monitor Google Ads & Facebook Ads account performance; website analytics and more.

According to the vendor, it is ideally suited for:

  • Multi-sites businesses like franchising brands thanks to its unique hub and spoke architecture that let you share content, marketing best practices and social media calendars across accounts.
  • Organizations using WordPress as it let you search engine optimize these websites automatically and take advantage of centralized blogging.
  • E-commerce merchants thanks to the depth of integration with SeoToaster e-commerce, a free and open source cart that natively includes merchandising tools.
  • Small businesses thanks to its integrated service delivery approach with all-inclusive packages encompassing website build, optimization and promotion.
  • Agencies thanks to white-label customization, and services catalog.

SeoSamba Marketing Operating System Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: Dynamic content
  • Supported: Ability to test dynamic content
  • Supported: Landing pages
  • Supported: Mobile optimization
  • Supported: Email deliverability reporting
  • Supported: List management
  • Supported: Triggered drip sequences

Lead Management Features

  • Supported: Lead nurturing automation
  • Supported: Lead scoring and grading
  • Supported: Data quality management
  • Supported: Automated sales alerts and tasks

Campaign Management Features

  • Supported: Calendaring

Social Media Marketing Features

  • Supported: Social sharing and campaigns
  • Supported: Social profile integration

Reporting & Analytics Features

  • Supported: Dashboards
  • Supported: Standard reports

Platform & Infrastructure Features

  • Supported: API
  • Supported: Role-based workflow & approvals
  • Supported: Customizability
  • Supported: Integration with Salesforce.com
  • Supported: Third-party software integrations

Additional Features

  • Supported: Rules based Search Engine Optimization (SEO)
  • Supported: Automated SEO execution for newly created content
  • Supported: Roll-back SEO layer execution
  • Supported: Automated 1000 keywords search ranking position tracking
  • Supported: Inbound call, text, form and store transaction tracking
  • Supported: Multi-store e-commerce transactions reporting
  • Supported: Franchisor and franchisee access levels
  • Supported: Centralized blog for multi-site publishing
  • Supported: Shared social media calendaring
  • Supported: RSS curation for social media sharing
  • Supported: Press Releases content distritbution
  • Supported: Centralized content and app for multi-site distribution
  • Supported: Reputation management with curated reviews display, response management, alerts and sentiments dashboard
  • Supported: Email newsletter building
  • Supported: Centralized marketing assets library for social, email, blog and content marketing activities
  • Supported: Companion social marketing mobile app
  • Supported: Companion CRM mobile app
  • Supported: Lead tracking with call tracking, recording and Dynamic Number Insertion

SeoSamba Marketing Operating System Screenshots

Screenshot of User dashboard. Top screen.Screenshot of Social media marketing calendar monthly viewScreenshot of Content curation for social mediaScreenshot of Social media marketing publishingScreenshot of Automated search rankings positions reportScreenshot of Search Rankings Keywords dataScreenshot of Inbound call & forms leads tracking with e-commerce transactionsScreenshot of Centralized blog, social and PR publishingScreenshot of Centralized apps and content distribution

SeoSamba Marketing Operating System Video

General presentation

SeoSamba Marketing Operating System Integrations

SeoSamba Marketing Operating System Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Mobile Web
Supported CountriesUnited States, United Kingdom, France, Spain, Brazil, Russia
Supported LanguagesEnglish, French, Spanish, Portuguese, Russian

SeoSamba Marketing Operating System Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)80%
Mid-Size Companies (51-500 employees)20%
Enterprises (more than 500 employees)0%
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Comparisons

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Reviews and Ratings

(7)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

The software has been praised by users for its ability to increase productivity and efficiency through collaboration tools and budget management. Customers have reported improved search results for their web pages, thanks to the software's capabilities. The automation features have also been a game-changer, allowing users to save time and focus on other important projects. While some users have expressed frustration and consider it a waste of time and money, others have had an excellent experience with the software. It integrates seamlessly with WordPress, optimizing content published on websites, resulting in increased web traffic and quick turnaround for website development. The software has also helped accelerate the digital transformation journey for businesses, increasing sales through improved web traffic. Users have found it especially beneficial for managing multiple websites and social media channels, saving time and money in the process. With powerful social media scheduling and marketing modules, email drip campaigns, KPI monitoring, and even reputation management, the software provides a comprehensive solution for digital marketing needs. Additionally, users appreciate the prompt support they receive from the company, as well as the regular incorporation of new features based on user feedback. Whether it's managing client communication, lead generation, CRM, or tracking marketing campaigns and website traffic analysis, users find the software to be a valuable tool that helps them solve SEO-related issues and improve overall business performance.

Easy to use and configure: Users found the software easy to configure and use for a great number of sites based on templates. They appreciated its user-friendly interface, which allows them to make changes as their business grows. Some users mentioned that the software adapts well to their business needs.

Useful platform features: Users highlighted several platform features that they found useful, such as the ability to schedule posts across all social media accounts, track results in a user-friendly dashboard, and repost content from authoritative sites in their niche. They also mentioned the usefulness of the keyword opportunities finder tool, referral program management, and drip campaign email creation. These features help users with their digital marketing strategies and improve efficiency.

Automates multisite SEO: Users praised the software for automating multisite SEO and eliminating surprises that can occur with other plugins when WordPress makes unannounced changes. They found it agile, easy to use, and a time-saving tool that automates metric capture and helps with content optimization and distribution. Some users stated that the software has helped them optimize their website and achieve top positions in Google for their area of expertise.

Annoying Survey Form: Some users have found the survey form provided by SeoSamba to be annoying and disliked the fact that they couldn't move forward, causing frustration in their user experience.

Lack of Customer Support and Expensive Pricing: Several reviewers expressed dissatisfaction with the lack of customer support from SeoSamba. They also mentioned that the pricing structure is expensive compared to other vendors, making it less cost-effective for them.

Need for Proper Guidance Module: Users feel that there should be a proper guidance module in place to effectively implement the SeoSamba platform. They believe that clear instructions and support would greatly enhance their overall experience with the product.

Reviews

(1-1 of 1)
Companies can't remove reviews or game the system. Here's why
Jackie Bassett | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We have two separate strategic business units to my company, each serves a very different audience.
Each marketing department uses an inbound marketing model which means we do a lot of content marketing. We prioritize all of our resources in creating great content and building great products that meet a compelling need for each audience.

Wordpress is great technology for us, but when they make a change, and they never 'call and tell us,' we were having to shift our manual SEO process very quickly. It became far too time consuming. There are a lot of WP plugins out there, but so many of them break when WP makes a core change. Then it's back to manually re-optimizing. SeoSamba for Wordpress Enterprise took that problem away by automating SEO for us.

  • Automates multisite SEO, so we can stay focused on great content that attracts the right audience for our two entirely different strategic business units.
  • Eliminates the surprises we used to get with other plugins when Wordpress makes unannounced changes that crash other plugins.
  • Agile, easy to use, and saves hours of time and creative resources
  • Automates metric capture: site analytics, keyword/phrase capture, search engine page results etc...in an online dashboard (and it's free).
  • There's a lot more capacity to this product than we need right now, but it's also free so we'll grow into it. You do have to pay close attention to the metrics and adapt accordingly, which is the reason behind creating an inbound marketing model anyway. Just choose the metrics that matter most to you, and I do encourage you to do a lot more A/B testing than you might have with another plug-in.
The more pages you have, the better, if you choose SeoSamba. For us, it exceeds our needs as we're not fans of excess numbers of pages just to have a lot of pages. We find that distracting as the people "living" on a website either aren't finding anything compelling or are there to learn something, not to take any real action.

The best scenario to use SeoSamba in is when you want to prioritize your creative team's time to create, and not to simply do a lot of maintenance of your site(s).
Email & Online Marketing
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Lead Management
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Campaign Management
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Social Media Marketing
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Reporting & Analytics
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Platform & Infrastructure
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  • Extremely positive ROI as it saved us a lot of very expensive creative time and other associated resources.
  • Positive impact was immediate as we were immediately aware of where our sites could be much better optimized and we are able to A/B test very quickly, and take immediate action on those results.
  • Remember, the #1 objective to metrics is to understand the behaviors they represent. Simply capturing reporting isn't good enough. Test, measure, analyze....rinse and repeat.
Prior to SeoSamba we were making manual changes. Then we started researching several possible other plugins but the reviews all said the same - that if WP made significant enough changes those plugins would become ineffective. SeoSamba's ability to automate optimization and keep up with/stay ahead of those changes was the deciding factor for us.
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