SAP CRM Reviews

110 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.1 out of 100

Do you work for this company? Manage this listing

Overall Rating

Reviewer's Company Size

Last Updated

By Topic

Industry

Department

Experience

Job Type

Role

Filtered By:

Reviews (1-4 of 4)

Anonymous | TrustRadius Reviewer
July 25, 2019

SAP CRM -> How it increases Agent's Productivity

Score 6 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Renew

10
I know what SAP CRM can do in the future. We are very happy with the product and think it is a great choice for both SAP ERP users and even those who do not use other SAP products. We have both Salesforce and SAP CRM, and we feel that Salesforce is a good product for a few years, but SAP CRM is a more fully-featured product and is a better choice for complex organizations capable of running installed software of this complexity. It is often just a question of budget.
Read this authenticated review
Tom Leddy | TrustRadius Reviewer
December 09, 2014

SAP CRM

Score 7 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Renew

9
The main reason is ease of integration with other SAP systems (ECC, BW, etc...), but also SAP CRM provides functionality that hasn't evolved as much in other competing CRM systems (mainly Trade Promotion Management and Market Resource Management). Additionally, I'm excited about the direction that SAP is headed with putting their business suite on HANA (in-memory relational database management system) and creating a better user experience with SAP Fiori.
Read Tom Leddy's full review
Aaron Norris | TrustRadius Reviewer
December 06, 2013

SAP's CRM: An Incredible Tool for Transparency & Reporting

Score 9 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Renew

9
SAP's CRM is a very fast and effective tool. The ability to track things (credits, items, ect.) through CRM is vastly improved over the systems that I have used in the past. It is an incredble system, when it comes to pulling data that has been input back out. You can also run reports on anything in the system. This ability allows you the opportunity to print off reports and show them to customers so that they have a clear understanding of what you have been doing for them. In turn, this increases your value to your customers.
Read Aaron Norris's full review

Feature Scorecard Summary

Customer data management / contact management (25)
7.8
Workflow management (25)
7.2
Territory management (20)
6.5
Opportunity management (23)
7.1
Integration with email client (e.g., Outlook or Gmail) (19)
7.2
Contract management (22)
8.0
Quote & order management (21)
7.6
Interaction tracking (24)
7.3
Channel / partner relationship management (23)
6.7
Case management (19)
7.2
Call center management (20)
6.3
Help desk management (18)
6.4
Lead management (19)
6.5
Email marketing (16)
7.1
Task management (18)
8.1
Billing and invoicing management (17)
7.5
Reporting (16)
7.6
Forecasting (21)
7.9
Pipeline visualization (19)
7.6
Customizable reports (22)
8.2
Custom fields (23)
8.0
Custom objects (23)
8.0
Scripting environment (19)
7.2
API for custom integration (18)
6.7
Single sign-on capability (23)
8.4
Role-based user permissions (19)
8.5
Social data (12)
6.6
Social engagement (11)
6.4
Marketing automation (15)
6.4
Compensation management (12)
6.5
Mobile access (17)
7.2

About SAP CRM

SAP is best known as an ERP vendor and their enterprise CRM product tends to be used by customers who are already using SAP's ERP other solutions. SAP CRM also includes marketing resource management (MRM) capabilities.

SAP has recently combined SAP CRM with analytics, mobile, collaboration, and social media capabilities under the moniker SAP 360 Customer.

SAP also offers CRM solutions for SMB customers with their Business ByDesign product

SAP CRM Integrations

SAP CRM Competitors

SAP CRM Technical Details

Operating Systems: Unspecified
Mobile Application:No