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SAP Customer Data Solutions

SAP Customer Data Solutions
Formerly Gigya

Overview

What is SAP Customer Data Solutions?

The SAP Customer Data Cloud, based on Gigya (acquired by SAP in 2017) is a product suite that allows users to identify consumers, business customers, or partners across devices and channels to drive registrations and engagement; manage access, permission, and…

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Recent Reviews
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 21 features
  • Data Storage (29)
    7.8
    78%
  • Data Enhancement (29)
    7.7
    77%
  • Data Connectors (29)
    7.6
    76%
  • Data Ingestion (29)
    7.5
    75%

Reviewer Pros & Cons

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Pricing

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What is SAP Customer Data Solutions?

The SAP Customer Data Cloud, based on Gigya (acquired by SAP in 2017) is a product suite that allows users to identify consumers, business customers, or partners across devices and channels to drive registrations and engagement; manage access, permission, and consent; and transform data into…

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.sap.com/products/crm/custom…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Features

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Product Details

What is SAP Customer Data Solutions?

SAP Customer Data Cloud enables companies to be able to provide seamless engagements and to securely identify consumers across channels and devices. Users can build trust with businesses, partners, and customers by enabling them to manage consent and preferences throughout their relationship with the business. The vendor aims to help organizations deliver personalized digital experiences through first-party consent-based data that can be governed and orchestrated across the organization from a central platform to drive business value.

SAP Customer Data Solutions Features

  • Supported: Customer Identity Access Management
  • Supported: Enterprise Consent and Preference Management
  • Supported: Customer Data Platform

SAP Customer Data Solutions Screenshots

Screenshot of Customer Login in SAP Enterprise Consent and Preference ManagementScreenshot of User Identities report dashboardScreenshot of Search by Custom Fields windowScreenshot of Customer Data DataflowScreenshot of Account InformationScreenshot of SAP Customer Data Platform

SAP Customer Data Solutions Video

Build customer trust through consent based engagement

SAP Customer Data Solutions Integrations

SAP Customer Data Solutions Competitors

SAP Customer Data Solutions Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesSAP Customer Data Cloud supports data localization globally with global data centers in North America, EMEA, Russia, China, and Australia, as well as compliance with regional laws
Supported LanguagesEnglish, French, German, Italian, Spanish, Russian, Traditional Chinese, Simplified Chinese, Japanese, Korean, Brazilian Portuguese, Latin American Spanish

Frequently Asked Questions

The SAP Customer Data Cloud, based on Gigya (acquired by SAP in 2017) is a product suite that allows users to identify consumers, business customers, or partners across devices and channels to drive registrations and engagement; manage access, permission, and consent; and transform data into unified customer profiles.

Akamai and ForgeRock Identity Platform are common alternatives for SAP Customer Data Solutions.

Reviewers rate Identity Resolution highest, with a score of 7.9.

The most common users of SAP Customer Data Solutions are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(106)

Attribute Ratings

Reviews

(1-25 of 36)
Companies can't remove reviews or game the system. Here's why
Noah Burton | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
SAP CUstomer Data Solutions is far superior to ASAP FOODZ in all aspects. Customer support, reliability, staff engagement, customer satisfaction, etc are all better. Customer Data Solutions is hands down better than any other data solutions software that we've used. I highly recommend customer data solutions to anyone that may be considering it.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
There is a dedicated team for SAP setup that helps in providing specialized or customized services to the user. The platform's accessibility lets us obtain reports and information in real time so we reach clients at the proper moment by optimizing delivery time appealed to us the most.
Score 10 out of 10
Vetted Review
Verified User
SAP has been the best partner I have worked with during my career. The platform offers highly valuable features for crafting and structuring data presentations, enabling informed decision-making by management.
Camila Carrizo | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We carefully looked at different solutions to manage customer data and ultimately chose SAP Customer Data Solutions. What sets it apart is its complete management of customer data, robust analytics, and effortless integration with marketing tools. SAP's user-friendly interface and extensive support resources also confirmed our decision. SAP Customer Data Solutions help us manage and use customer information to get valuable insights for enhancing our marketing. It's a dependable solution that has significantly contributed to our success in data management.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
SAP customer data platform is market leader in data unification. Integration with multiple data channels with real time customer data helped in decision making process.
Rohan Kumar | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Resources and specialized IT personnel is needed for the effective administration and deployment of Informatica Customer 360. This resource-intensive for smaller organizations. Although Informatica has the ability to integrate, the process of setting up and establishing these integrations can be difficult and may call for programming experience.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
SAP Customer Data Solutions differs from many of his competitors since it's the only solution which provides an end-to-end approach that starts directly from the website integration (which is not demanded to whoever manages your website but it's integrated directly), and provides all the functionality a standard IAM/CIAM can offer.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
This is an industry leading tool which also has matured over the period of time and is better suited for large corporations and mission critical applications.
Score 5 out of 10
Vetted Review
Verified User
Incentivized
A better integration with out database was the key factor that led our decision to move forward with this tool. Keeping in mind that it was more costly, we knew that it would be a safe bet, would bring a more data-driven culture to our team, the capacity to create laser focused campaigns.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Ultimately, we chose SAP Customer Data Solutions for several key reasons:

Seamless Integration with SAP Ecosystem: Our organization heavily relied on SAP's suite of products, and the integration capabilities of SAP Customer Data Solutions were unparalleled. This allowed for a seamless flow of data across our entire tech stack.

Strong Data Governance and Compliance Features: We highly valued the platform's robust data governance and compliance capabilities. With GDPR and other data privacy regulations becoming increasingly important, this was a critical factor in our decision.

Consent Management: SAP Customer Data Solutions offered exceptional consent management features, ensuring that we maintained compliance with data privacy regulations while still providing personalized experiences to our customers.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Better customer service at SAP. No concerns whatsoever with regards to safety and security of customer data. Timely updation of systems which ensures smooth functioning of the platform with very little down time. Cost of implementation and licensing is something which is a cause of concern where competition pips SAP's customer data platform.
Andrea de Giorgis | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
ResellerIncentivized
There's no other product I tried as ready to use as SAP CDC. It doesn't offer only endpoints or API to manage authentication but a full suite of functionalities almost ready to be integrated with a few customizations
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