Customer Engagement with SAP customer data solutions
SAP Customer Data solutions is one of the best customer data management software I've used helps us to have personalized interactions and …
Overview
What is SAP Customer Data Solutions?
The SAP Customer Data Cloud, based on Gigya (acquired by SAP in 2017) is a product suite that allows users to identify consumers, business customers, or partners across devices and channels to drive registrations and engagement; manage access, permission, and…
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What is SAP Customer Data Solutions?
The SAP Customer Data Cloud, based on Gigya (acquired by SAP in 2017) is a product suite that allows users to identify consumers, business customers, or partners across devices and channels to drive registrations and engagement; manage access, permission, and consent; and transform data into…
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What is SAP Customer Data Solutions?
SAP Customer Data Cloud enables companies to be able to provide seamless engagements and to securely identify consumers across channels and devices. Users can build trust with businesses, partners, and customers by enabling them to manage consent and preferences throughout their relationship with the business. The vendor aims to help organizations deliver personalized digital experiences through first-party consent-based data that can be governed and orchestrated across the organization from a central platform to drive business value.
SAP Customer Data Solutions Features
- Supported: Customer Identity Access Management
- Supported: Enterprise Consent and Preference Management
- Supported: Customer Data Platform
SAP Customer Data Solutions Screenshots
SAP Customer Data Solutions Video
Build customer trust through consent based engagement
SAP Customer Data Solutions Integrations
- Dynamic Yield
- Coveo Qubit
- Sitecore Discover
- Algolia
- Visa Acceptance Solutions (CyberSource)
- Adyen
- Worldpay from FIS
- Stripe Payments
- Braintree, a PayPal service
- Avalara
- Vertex
- BloomReach
- Certona
- Solr
- Endeca
- Empathy Broker
- Twiggle
- Syste visual search
- EasyAsk
- Wirecard
- Paymetric
- Optile
- Paybright
- Payeezy
- OpenText
- CELUM
- Tenovos
- Mirakl
- SAP products and solutions
SAP Customer Data Solutions Competitors
- Akamai
- ForgeRock Identity Platform
- Salesforce
- One Trust
- Okta
- Tealium
- Segment
- Adobe
- Oracle
SAP Customer Data Solutions Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Countries | SAP Customer Data Cloud supports data localization globally with global data centers in North America, EMEA, Russia, China, and Australia, as well as compliance with regional laws |
| Supported Languages | English, French, German, Italian, Spanish, Russian, Traditional Chinese, Simplified Chinese, Japanese, Korean, Brazilian Portuguese, Latin American Spanish |
Frequently Asked Questions
The SAP Customer Data Cloud, based on Gigya (acquired by SAP in 2017) is a product suite that allows users to identify consumers, business customers, or partners across devices and channels to drive registrations and engagement; manage access, permission, and consent; and transform data into unified customer profiles.
Akamai and ForgeRock Identity Platform are common alternatives for SAP Customer Data Solutions.
Reviewers rate Identity Resolution highest, with a score of 7.9.
The most common users of SAP Customer Data Solutions are from Mid-sized Companies (51-1,000 employees).
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Reviews and Ratings
(105)Attribute Ratings
Reviews
(1-25 of 52)Companies can't remove reviews or game the system. Here's why
February 20, 2024
Customer Engagement with SAP customer data solutions
SAP Customer Data solutions is one of the best customer data management software I've used helps us to have personalized interactions and building relationships. SAP's Data accuracy is way ahead of its peers because of its cleansing and validation techniques. Which is a major factor for compliance with data protection regulations.
January 09, 2024
The best platform to manage customer data
SAP purpose is to help the world to run better and improve people's live with sustainability and its powering the opportunity for all people through digital inclusion with the help of technology partners.it is a perfect customer insights because of its comprehensive solution allows business to consolidate and manage customer from various sources in a unified platform.it actually help to know customer insight and allow to track customer activity and it provides good learning with perfect customer insights and help business to grow up.it enables business to engage with customer across multiple channels including web mobile and social media
January 08, 2024
SAP Customer Data Solutions review
SAP Customer Data Solutions has been very helpful for out staff to simplify processes and systems in our medical practice. It's most helpful to streamline data entry and management of company data. Our staff has not had any issues or complaints with use. They would recommend the product to a wide variety of businesses and uses.
November 13, 2023
One of the best platform to manage customer data.
Our primary use case with SAP Customer Data Solutions is to track customer activities and draw actionable insights based on these tracking metrics. We were missing out on a lot of personalization that we could offer to our end users, and with the help of SAP Customer Data Solutions, we were able to achieve that. Also, engaging with our end users on multiple channels and platforms is now very much seamless.
November 01, 2023
Tremendously strong technology to construct experiences tailored to the customer's preferences
SAP Customer Data Platform has provided our sellers with a one-stop shop for everything they need to sell because we now store all marketing content within the platform where they can find dynamically updated content from any device. Implementing SAP Customer Data Platform allowed for an open dialogue between sales and marketing that led to attracting the accounts that our sales team values most while serving up a unique web experience for those accounts.
November 01, 2023
Great platform for understanding the customers and deliver personalized experiences
SAP's Customer Data Solutions helped in connecting front-end and back-end data, which helped us with comprehensive customer perspective, encompassing profiles, relationships, and associated accounts. The platform helped us with two distinct customer views, one being the contextual profile view, which expands upon core customer master data, and the other is the unified customer profile view, primarily tailored for marketing and advertising purposes.
Score 10 out of 10
Vetted Review
Verified User
Within 90 days of going live, the SAP Customer Data Platform was already deeply ingrained in the organization's processes and delivering results aligned with ambitious goals for growing the company's subscription and premium services lines of business. The user-friendly interface and governance controls allow us to interact with data in real time to size audiences, generate insights, and validate hypotheses.
October 27, 2023
SAP Customer Data Solutions gets the job done
Score 5 out of 10
Vetted Review
Verified User
Experience with SAP has been a great in the past year that I've been a user. I would recommend any company to use SAP just because you can do alot in the system even procedures and processes can be automated easily without any learning curves. SAP has been all encompassing for our sales and customer data needs.
October 26, 2023
Insights into SAP Customer Data Solutions.
Score 7 out of 10
Vetted Review
Verified User
SAP Customer Data Solutions streamline data management, offering a unified customer view and ensuring data accuracy. They aid in consent management for privacy regulations fostering personalized marketing to enhance customer engagement. The scope varies by organization but addresses common issues related to data quality, personalization, and compliance.
We are using SAP Customer Data Platform across the organozation to customize the customer journey in a way that can be personalized for every touchpoint. The personalization scenarios we have designed using this solution helped us in a huge way. The ability to create customized journeys tailored to user segments leveraging behavioral data and AI was the best part.
SAP Customer Data Solutions allow us to effectively manage and analyze customer data. By using the software's detailed insights, we can comprehend customers' behavior, preferences, and needs. This enables us to craft customized marketing plans and connect with the ideal audience via focused messages, leading to more successful marketing campaigns. The software helped our digital marketers improve their strategies by understanding customer behavior, promoting tailored marketing campaigns, and enhancing engagement with our audience.
SAP Customer Data Plateform is a complete solution which allows customer data from various sources in a unified plateform. Also allows businesses to engage with customers across multiple options including mobile, web and social media. However it can be complex with existinv systems and applications we have in place. Cost is high for implementation and manintance and requires dedicated experts for implementation.
With the aid of SAP Customer Data Solutions, we were able to establish a single, comprehensive customer profile by consolidating customer data from several sources. Organizations like ours can improve marketing and personalization efforts by gaining deeper insights into consumer behaviors, preferences, and demands through the centralization and analysis of customer data.
October 24, 2023
Great Product. Easy to use
We can execute real-time analysis across departments and engagements with the support of SAP Customer Data Platform, which increases revenue and ROI, resulting in organisational growth.
October 23, 2023
SAP Customer Data Solutions Review
The product helps centralize and manage customer information, breaking down data silos. Our focus would be on data deduplication, quality management, and real-time synchronization to ensure accurate and consistent records. The goal is to gain insights into customer behaviors and preferences, facilitating personalized experiences and informed decision-making for business growth.
October 23, 2023
An end-to-end, flexible and complete Customer Identity and Access Management solution
In our company we help our customers to adapt SAP Customer Data Solutions to their own needs. This includes setting up the solution, defining use cases (from acquiring customer data on end-user websites to communicate this informations to downstream platforms), verify legal and privacy requirements and finally deploying it. The usual systems involved are websites, marketing platforms, CDPs and CRMs.
October 23, 2023
An industry leading tool to help improve customer experience
The SAP CDC helps channelize customer behavior and provide unique personalization for customer based on the demographic data which is harvested and reused as per the customer trends.
SAP Customer Data Solutions provides an extensive list of transactions where information can be managed in order and there are no limits on data management, which we use to review our clients' credit profiles, manage payment and collection transactions. The entire company works with this same application due to its multiple form of attention, according to the needs of each area, it works independently in its own module but they can interact with each other.
October 22, 2023
Customer focused needs analysis
SAP is fantastic as a whole for providing purpose-built applications. The SAP Customer Data Solutions platform is exceptionally positioned in this manner for giving me the most relevant and up-to-date information on my company's customer base that I engage with. Using SAP Customer Data Solutions I know the most pertinent needs of our customers and how best to direct them. This could be through adjacent departments such as Technical Support, Customer service, Operations, Accounting, Marketing, or Sales. I consider it a magic crystal ball of how best to accommodate accounts on the fly. This is always a plus in complaint resolution or product pitchs.
Any marketing organisation has the same issue: a lot of customer data, many sources, many touchpoints and it is very hard to aggregate that information in one place. So, of course, we had the same issue and needed help. SAP Customer Data Solutions was the software we needed to take our customer journey to the next level.
To keep up with a growing customer base, we used this solution to unify our data across the diverse toolsets each team uses and we quickly had over half of our web and native properties tracked to SAP Customer Data Platform. There are many features of the app that are used day in and day out, but the most important is how it routes both analytics data and customer data into the same data warehouse, giving our analysts access to a single repository of our customer's records.
October 20, 2023
A Powerful Tool for Customer Insights
To allocate tools such as consent marketing communication preferences and cookies that make it easy for us to better understand our customer needs and requirements.
October 20, 2023
Amazing tool for the GOAT
This thing called SAP Customer Data Solutions at my work is awesome. It's like a super cool computer helper! It helps us keep track of all the people who orders from our clients stores. You know, like when you go to a their store and they know your name and what products you like? That's because of this SAP thing!
So, the problem it solves is that sometimes people want special products, and the store needs to remember what products they like. SAP helps by keeping all that info in one place, so the store can make people happy by getting them the orders they really, really want.
The scope? Well, it helps store owners and all the clients make sure everyone gets the orders they love. It's like having a big friendly robot in the store that knows what everyone likes.
So, the problem it solves is that sometimes people want special products, and the store needs to remember what products they like. SAP helps by keeping all that info in one place, so the store can make people happy by getting them the orders they really, really want.
The scope? Well, it helps store owners and all the clients make sure everyone gets the orders they love. It's like having a big friendly robot in the store that knows what everyone likes.
October 19, 2023
Know your customer with SAP data solutions
We manage customer data from various sources on this platform. We track data for advanced customer insights and analytics. Customer engagement and increased conversation using the tools was the idea behind using the SAP Tools for better customer experience. We are able to present items to the correct audience based on their behaviour in the past.
October 19, 2023
Data Harmony: SAP Customer Data Solutions in Action
In our organization, we've integrated SAP Customer Data Solutions to tackle critical challenges in customer data management. The primary business problem this product addresses is the centralization and organization of customer information from various touchpoints. This allows us to create a unified profile for each customer, aggregating data from interactions across our website, mobile app, and other platforms.One of the key benefits is the ability to segment our customer base effectively. We can categorize customers based on behaviors, preferences, and demographics. This segmentation empowers us to deliver highly personalized marketing campaigns, ensuring that our messages resonate with each segment.