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Brevo

Brevo
Formerly Sendinblue

Overview

What is Brevo?

Brevo, formerly known as Sendinblue, is the leading customer relationship management (CRM) suite designed to fully cultivate long-term customer relationships and to empower businesses to expand in a fast changing digital world. With Brevo, businesses have a unified view of…

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Recent Reviews

Brevo Support

10 out of 10
March 27, 2024
I use Brevo as my email service. For my emails to be received I had to add DKim and DMarc information to my DNS records which was very …
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My Brevo positive experience

9 out of 10
March 05, 2024
We use the Brevo solution for our email campaigns within our industrial group. Currently without a CRM, we have opted for this very …
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Brevo review

8 out of 10
February 29, 2024
Incentivized
We use Brevo in a proof phase, understanding the functionalities and the power of the app to boost our marketing strategy. One of the main …
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BREVO REVIEW

7 out of 10
February 27, 2024
Brevo is a mature platform and has a very user-friendly interface. Their support system took some getting used to, but they're very …
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Very good alternative

9 out of 10
February 27, 2024
Transactional emails (sign up, subscription status,...)
Some times we use it for campaigns. We need a simple but effective way to connect …
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TrustRadius Insights

Easy-to-Use Interface: Many users have found the software's user interface to be easy to use and intuitive, allowing them to efficiently …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 13 features
  • List management (176)
    8.5
    85%
  • Standard reports (173)
    8.4
    84%
  • Email deliverability reporting (178)
    8.4
    84%
  • WYSIWYG email editor (163)
    8.4
    84%

Reviewer Pros & Cons

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Pricing

View all pricing

Free

$0

Cloud
per month

Lite

$25

Cloud
per month

Premium

$65

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.sendinblue.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

SENDINBLUE DEMO (MASS MAILING)

YouTube

Email Marketing & Automation SendinBlue Demo | How Email Marketing Works | Charit Anchan | AntWak

YouTube

SendinBlue Free Trial | Sendinblue Review 2022 [Bonus]

YouTube

SendInBlue Review and Demo | SendInBlue Tutorial

YouTube
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Features

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

7.9
Avg 8.2

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

7.7
Avg 7.9

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

8.9
Avg 8.5
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Product Details

What is Brevo?

Brevo, formerly known as Sendinblue, is the leading customer relationship management (CRM) suite designed to fully cultivate long-term customer relationships and to empower businesses to expand in a fast changing digital world. With Brevo, businesses have a unified view of the customer journey in one easy-to-use platform thanks to intuitive and scalable marketing and CRM tools such as Email, SMS, WhatsApp, Chat, Marketing Automation, Meetings, and much more.

Brevo Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: Dynamic content
  • Supported: Ability to test dynamic content
  • Supported: Mobile optimization
  • Supported: Email deliverability reporting
  • Supported: List management
  • Supported: Triggered drip sequences

Reporting & Analytics Features

  • Supported: Standard reports

Pre-Send Testing Features

  • Supported: Link Tracking

Additional Features

  • Supported: Marketing Automation
  • Supported: SMTP (Transactional) Email
  • Supported: SMS Messaging
  • Supported: Responsive Email Design Tools
  • Supported: Import Your Own HTML Design
  • Supported: Email & Phone Customer Support
  • Supported: Excellent Deliverability
  • Supported: Unlimited Contacts
  • Supported: Customizable Sign-up Forms
  • Supported: Advanced Contacts Segmentation
  • Supported: Advanced, Real-Time Reporting
  • Supported: Hard Bounce & Unsubscription Management
  • Supported: Pre-Schedule Campaigns

Brevo Screenshots

Screenshot of Marketing Automation - DashboardScreenshot of Marketing Automation - Sample WorkflowScreenshot of Sample Email Campaign ReportScreenshot of Integrations and Plugins

Brevo Video

Explore the SendinBlue Campaigns area. It’s where you can: create, send and track your marketing campaigns, design new email templates, manage and grow your contacts, and much more! Don’t have a SendinBlue account yet? Learn more and create your free account at: https://www.s...
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Brevo Integrations

Brevo Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
Supported CountriesGlobally Supported
Supported LanguagesEnglish, French, German, Italian, Portuguese, Spanish

Frequently Asked Questions

Brevo, formerly known as Sendinblue, is the leading customer relationship management (CRM) suite designed to fully cultivate long-term customer relationships and to empower businesses to expand in a fast changing digital world. With Brevo, businesses have a unified view of the customer journey in one easy-to-use platform thanks to intuitive and scalable marketing and CRM tools such as Email, SMS, WhatsApp, Chat, Marketing Automation, Meetings, and much more.

Mailchimp, Constant Contact, and Campaign Monitor by Marigold are common alternatives for Brevo.

Reviewers rate Link Tracking highest, with a score of 8.9.

The most common users of Brevo are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(292)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Users have recommended trying SendinBlue for its ease of use and lack of unnecessary clutter, suggesting it as a reliable and cost-effective option for mailing/email newsletters or SMS marketing. They also recommend SendinBlue over other HTML service providers on the market. Users suggest signing up for the free account to explore the email campaign options and highlight the tool's simplicity in setting up and integrating into websites.

Furthermore, users emphasize that SendinBlue is a great tool for small and medium businesses, allowing them to quickly and easily conduct campaigns. They also recommend it as a better alternative to MailChimp, considering its affordability and easy management. Additionally, users appreciate the customer service provided by SendinBlue. Some users point out that SendinBlue's email layout builder and automation features are particularly beneficial for indie artists or writers, especially those new to email marketing or autoresponders.

However, it is worth noting that some users found SendinBlue difficult to navigate and lacking in transparency. They suggest using a bulk email cleaning service before sending the contact list through SendinBlue. Despite this, other users recommend trying SendinBlue without hesitation, considering it a good software option that meets their needs while providing an alternative to Mailchimp.

Attribute Ratings

Reviews

(1-1 of 1)
Companies can't remove reviews or game the system. Here's why
Nathaniel Bradley | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
I use SendinBlue on my own currently and it is being used to advertise new products, product discounts and new blog posts. It helps
to keep our current customers informed in a way that's more cost effective and easier to create than postal marketing.
  • SendinBlue is able to create professional looking HTML emails. This means that our email are answered more often than when we send text only emails.
  • SendInBlue has a fantastic reporting system that is able to tell me who has read email, who has clicked on certain links. With this information, we are able to target those customers that are interested in certain categories of products.
  • Although I do have HTML and CSS knowledge, SendinBlue allows me to create emails without using that knowledge making it extremely easy to use.
  • One thing that could change is the ability to have images alongside each other. I can do this, but the gaps between them are quite large.
  • A/B Testing could be an added feature but when we previously had it with MailChimp, we didn't really use it that much on our small email database.
SendinBlue is well suited to small to medium businesses with a small marketing budget. It is considerably cheaper than MailChimp and very easy to use. It may not work as well in larger organisations where heavy customisation is sometimes required.
  • Send in Blue has had a positive impact on our ROI with increased sales.
  • SendinBlue has saved us £70 per month from £110 with MailChimp to around £30-£40.
  • We are able to more quickly create campaigns than with MailChimp
Email & Online Marketing (7)
82.85714285714286%
8.3
WYSIWYG email editor
90%
9.0
Dynamic content
90%
9.0
Ability to test dynamic content
100%
10.0
Mobile optimization
100%
10.0
Email deliverability reporting
100%
10.0
List management
100%
10.0
Triggered drip sequences
N/A
N/A
Reporting & Analytics (1)
100%
10.0
Standard reports
100%
10.0
Pre-Send Testing
N/A
N/A
MailChimp was much more costly than SendinBlue. We have a database of aorund 20,000 emails across 3 websites which came to around £110 per month with MailChimp. Because Sendinblue works off email credits, we were able to reduce our spend to £30-£40 per month depending on how many emails we send.
SendinBlue does have a few less features than MailChimp but those are probably more suited to full Marketing Teams that require a deeper insight into customer activity, whereas I am the general website manager who wouldn't have the time, or need, for deeper knowledge with a email database of our size.
I had contacted customer support regarding adding extra credit to my account. I was able to get a response within 24 hours from someone who knew what they were talking about.
No
The support I received when asking about upgrading our account was the only support I've and I was able to get the response that I needed.
  • Organising the different parts of the email
  • Getting reports after sending the email.
  • None, it is all very easy to use.
No
The SendinBlue system is overall very usable for beginners and experienced marketers alike.
They have multiple options for upgrading bigger senders or if you need more emails sent in a month.
I have never had any planned outages in the time I have been using the software and have had no issues with accessing it.
Everything loads very quickly, it saves as you go along so you're unlikely to loose work if your computer fails. Reports are there immediately too so you're able to act quickly on customer engagement.
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