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Constant Contact Lead Gen & CRM is a versatile CRM tool that offers a wide range of features, making it a valuable asset for managing …
Starting at $449 per month
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What is Constant Contact Lead Gen & CRM?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. …
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Popular Features
- List management (498)9.292%
- Email deliverability reporting (496)8.989%
- Lead scoring and grading (490)8.686%
- Dashboards (486)8.383%
Reviewer Pros & Cons
- Automation Sequences - SharpSpring makes it really easy to set up automation sequences (Action Groups) that allow you to automate your communications ...
- I'd like to see some survey tools integrated into the platform so that our campaigns can track user feedback (and whether they started/completed a sur...
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Pricing
Lead Gen & CRM
Starting at $449
Cloud
per month
Entry-level set up fee?
- Setup fee required
For the latest information on pricing, visithttps://www.constantcontact.com/pricing…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $449 per month
Features
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Product Details
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- Integrations
- Competitors
- Tech Details
- FAQs
What is Constant Contact Lead Gen & CRM?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. The tools are designed to help businesses attract the right leads, nurture them with personalized content, and grow with better conversion.
Attract
- Acquires hot leads faster with email & social marketing, plus retargeting ads. Leads are automatically scored based on their activity and passed to sales.
Nurture
- Helps deliver the right message to the right people, at the right time. With a flexible centralized CRM and customizable automations, tasks like nurturing leads and sales follow-ups are easier.
Grow
- Insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Attract
- Acquires hot leads faster with email & social marketing, plus retargeting ads. Leads are automatically scored based on their activity and passed to sales.
Nurture
- Helps deliver the right message to the right people, at the right time. With a flexible centralized CRM and customizable automations, tasks like nurturing leads and sales follow-ups are easier.
Grow
- Insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Constant Contact Lead Gen & CRM Features
Email & Online Marketing Features
- Supported: WYSIWYG email editor
- Supported: Dynamic content
- Supported: Ability to test dynamic content
- Supported: Landing pages
- Supported: A/B testing
- Supported: Mobile optimization
- Supported: Email deliverability reporting
- Supported: List management
- Supported: Triggered drip sequences
Lead Management Features
- Supported: Lead nurturing automation
- Supported: Lead scoring and grading
- Supported: Data quality management
- Supported: Automated sales alerts and tasks
Campaign Management Features
- Supported: Calendaring
- Supported: Event/webinar marketing
Social Media Marketing Features
- Supported: Social sharing and campaigns
- Supported: Social profile integration
Reporting & Analytics Features
- Supported: Dashboards
- Supported: Standard reports
- Supported: Custom reports
Platform & Infrastructure Features
- Supported: API
- Supported: Role-based workflow & approvals
- Supported: Customizability
- Supported: Integration with Salesforce.com
- Supported: Integration with Microsoft Dynamics CRM
- Supported: Integration with SugarCRM
Constant Contact Lead Gen & CRM Integrations
Constant Contact Lead Gen & CRM Competitors
Constant Contact Lead Gen & CRM Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android, Windows Phone |
| Supported Countries | Available Internationally |
| Supported Languages | English, French, Spanish, Dutch, German, Italian, Turkish, Portuguese, Romanian |
Frequently Asked Questions
Constant Contact Lead Gen & CRM starts at $449.
HubSpot Marketing Hub, Adobe Marketo Engage, and Salesforce Marketing Cloud are common alternatives for Constant Contact Lead Gen & CRM.
Reviewers rate Lead nurturing automation highest, with a score of 9.5.
The most common users of Constant Contact Lead Gen & CRM are from Small Businesses (1-50 employees).
Constant Contact Lead Gen & CRM Customer Size Distribution
| Consumers | 0% |
|---|---|
| Small Businesses (1-50 employees) | 56% |
| Mid-Size Companies (51-500 employees) | 43% |
| Enterprises (more than 500 employees) | 1% |
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TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
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Constant Contact Lead Gen & CRM is a versatile CRM tool that offers a wide range of features, making it a valuable asset for managing customer relationships and capturing every interaction. Users appreciate the breadth of features available within Constant Contact Lead Gen & CRM, which allows them to efficiently guide clients in marketing automation and lead generation. With its user-friendly interface and excellent tutorials, Constant Contact Lead Gen & CRM proves to be a cost-effective solution that offers exceptional customer service. Marketing agencies and businesses alike rely on this software to effectively manage growth, engage with customers, and address their marketing and sales strategies in one centralized platform.
The primary use case for Constant Contact Lead Gen & CRM is email marketing, including the sharing of newsletters and nurture content with targeted lists. Sales teams also benefit from the software's ability to automate basic emails and marketing campaigns, freeing up time for higher-value tasks. Additionally, Constant Contact Lead Gen & CRM serves as a powerful tool for marketing automation, website submissions, sales management, and account management. It helps gather leads, send targeted emails to leads and opportunities, and address lead management needs.
Users find that Constant Contact Lead Gen & CRM provides the right information at the right time, enabling them to easily understand their sales process and identify areas for improvement. The software facilitates lead database management, tracking, follow-up, and account management. While reporting accuracy can sometimes be a challenge, Constant Contact Lead Gen & CRM offers white-labeling options and integration capabilities by combining CRM, email marketing, and landing page building into one comprehensive solution.
By utilizing Constant Contact Lead Gen & CRM, businesses have been able to solve various problems related to lead capture, user identification and tracking, CRM functionalities, as well as lead management. The software's lead scoring system allows users to prioritize leads effectively and take focused actions. Sales and marketing teams rely on Constant Contact Lead Gen & CRM to track new business prospects, manage contacts efficiently, and gain an overview of their marketing and sales activities and results.
Constant Contact Lead Gen & CRM has proven valuable for agencies managing websites for multiple clients through its partner portal. It effectively tracks ROI and progress with sales leads, aids in social media planning and automation, and provides lead scoring capabilities. Furthermore, Constant Contact Lead Gen & CRM assists in identifying opportunities, understanding prospects' stage in the pipeline, facilitating projections, budget planning, and determining priorities.
The software has also played a crucial role in tracking marketing efforts such as social media post engagement, email analytics, and landing page development. Users appreciate Constant Contact Lead Gen & CRM's ability to reach out to prospective clients, maintain communication with current clients, and prevent anything from falling through the cracks. Marketing automation, CRM functionalities, persona segmentation, recent interaction history analysis are among the various uses of Constant Contact Lead Gen & CRM. Users have found success in using Constant Contact Lead Gen & CRM for marketing automation, CRM, sales functions, and making calls to numerous countries. The software is used daily for handling incoming leads and contacts, managing and monitoring the sales pipeline, automating workflows, creating custom forms and landing pages, managing email subscriber lists, and deploying email marketing campaigns. It offers flexibility and allows users to maintain a consistent brand experience throughout the client/customer journey.
Constant Contact Lead Gen & CRM has proven effective in optimizing sales through onboarding sales teams and creating sales pipelines, resulting in fewer lost leads and better client and prospect engagement. Users have consolidated their CRM, email marketing, landing pages, and social media tools into Constant Contact Lead Gen & CRM, enabling them to utilize behavioral data for targeting their marketing efforts. As a centralized software solution for managing marketing, sales, and lead management within agencies and businesses, Constant Contact Lead Gen & CRM provides automation capabilities across various teams, including marketing, sales, and finance. It also facilitates contact management and internal communication.
For ad agencies and clients alike, Constant Contact Lead Gen & CRM has become the primary software for lead generation, nurturing, and selling. The live chat feature has been successful in engaging visitors on users' websites. Additionally, the affordability and ease of use make Constant Contact Lead Gen & CRM a good fit for marketing agencies and B2B companies. Organizations rely on it to conduct email marketing campaigns, drive users to landing pages, and manage account notes and vital information.
Constant Contact Lead Gen & CRM helps keep sales information together in one place while strengthening communication between sales and marketing teams. Customers appreciate its native connection with common tools as well as the variety of resources available for digital marketing. With a wide range of marketing and tracking capabilities integrated with third-party platforms, Constant Contact Lead Gen & CRM provides users with a complete view of the customer's experience.
Users have praised the responsive live support team for providing necessary steps and solutions to any issues faced. In summary, Constant Contact Lead Gen & CRM has proven to be an indispensable tool for businesses seeking effective lead management strategies, streamlined communication between teams, and a centralized platform for managing marketing and sales efforts. Its feature-rich capabilities and user-friendly interface make it a valuable asset for both marketing agencies and businesses looking to enhance their customer engagement and drive growth.
Intuitive User Interface: Users have consistently praised the intuitive user interface of Constant Contact Lead Gen & CRM, with many stating that it makes tasks easy to accomplish. Several reviewers have expressed their satisfaction with how easily they can navigate through the platform and perform various marketing activities.
Wide Range of Marketing Capabilities: Many users appreciate the extensive range of marketing capabilities offered by Constant Contact Lead Gen & CRM. They have highlighted features such as automation workflows and personalized messaging, which allow them to create targeted campaigns for their audience. The platform's versatility in managing multiple campaigns has also been commended by several reviewers.
Reliable and Insightful Reporting Tools: Reviewers value the reliability of Constant Contact Lead Gen & CRM's software and its ability to provide insightful reporting tools. The CRM system effectively tracks leads and interactions, allowing users to gain valuable insights into their marketing efforts. This feature has received positive feedback from a significant number of users who appreciate the comprehensive reporting feature provided by Constant Contact Lead Gen & CRM.
Confusing and unintuitive user interface: Users have found the email builder's user interface to be confusing and unintuitive, making it difficult for them to efficiently complete tasks. They have expressed frustration with navigating through the software and understanding how to use its features effectively.
Cumbersome design in menus: The design of the email builder has been criticized for being cumbersome, particularly in the menus for the database and HTML editors. Some users have mentioned difficulties in finding specific options or functions within these menus, which has hindered their workflow and efficiency.
Lack of flexibility and variety in templates: Several users have expressed disappointment with the lack of flexibility and variety in email templates provided by the builder. They feel that there are limited options available, which restricts their ability to create visually appealing and engaging emails.
Users recommend utilizing SharpSpring for its customized reports and other features that cater to individual marketing needs. It is advised to thoroughly learn the system before implementation, taking advantage of the automation features during the 30-day free trial. Users also suggest seeking guidance from the support team, account manager, and onboarding specialist for seamless onboarding. Another important point to consider is to align your CRM requirements with SharpSpring's specialization in marketing automation rather than a comprehensive sales CRM tool. Users propose consolidating campaigns into multiple lists for optimal organization. Overall, users appreciate SharpSpring's customer-centric approach and advanced technology, considering it a cost-effective solution with extensive functionality. It is worth noting that Sharpspring is particularly recommended for businesses heavily reliant on email marketing. Furthermore, users encourage feedback submission to customer service when specific desired features are absent. SharpSpring is deemed suitable for managing sales and marketing activities efficiently while providing robust reporting capabilities. To fully harness its potential, users highlight the importance of investing time in understanding and mastering all of its offerings.
Attribute Ratings
Reviews
(1-25 of 521)Companies can't remove reviews or game the system. Here's why
SharpSpring is being used at Kokua Creative Group across our entire client base to provide CRM/marketing automation, digital advertising, website tracking/analytics, and social media monitoring/management. The platform is successfully generating and nurturing leads throughout the sales cycle. On the client-side, the platform is being used by the company's sales team. On the agency side, our entire team uses the platform.
March 07, 2023
Great streamlined option for companies that don't want the complexity of Salesforce or similar tools
We use SharpSpring from Constant Contact to manage all our marketing contacts and communications, including email newsletters, drip campaigns, lead gen forms, marketing automations, retargeting ads, and website chatbot. We use it as a CRM and digital campaign tool for our marketing efforts across all our leads.
February 21, 2023
SharpSpring Has Moved Our Marketing Business To The Next Level
We use SharpSpring to, amongst other things, gather valuable data about our clients as they engage with different content. Their lead scoring system is so intuitive that it allows to prioritize and market to specific levels of the buyer's journey. This has been invaluable to our business. We're also able to schedule social media content, create unique landing pages for our different offerings and create automated workflows that save our sales team hours of work each month.
One of the best marketing automation tools at the market. I firmly believe it is a great tool for agencies to bring the automation power to big, medium and small businesses. It is great to start an inbound marketing project at your client, because you can assign different prices for the license depending of the type of client. CRM included, automation, media center and a lot of powerful functionalities for a lower price than the competitors. It's remarkable that the support team and time response are fast and problem solvers. Keep doing great job SharpSpring!
September 22, 2022
The BEST value for money of anything you might be comparing.
A very complete tool to control all your Digital Marketing and the relationship with your customers. Sales modules, marketing, reports, landing pages, forms and a lot of resources at your disposal. The best feature is that it has a native connection with most of the common tools... It should be a must in your company!
We used SharpSpring for several years, both for ourselves and with a few clients. When we signed up, the margins were solid, but they reduced over time making the platform unprofitable for our agency.
June 23, 2022
Decent Platform
We use the SharpSpring from Constant Contact for the following: tracking ROI and progress with sales leads; social media planning; tracking automation; lead scoring and more. It helps us identify opportunities and the stage of prospects in the pipeline. It also helps us with projections and budget planning, as well as priorities. I personally use it for tracking marketing efforts, i.e. social media post engagement, email analytics, and landing page development.
June 11, 2022
SharpSpring works for us
We use SharpSpring throughout our entire company. We are using the landing page function, tracking social media, utilizing the automated marketing features, and the automated lead tracking features. We particularly like how everything is fully integrated.
We use SharpSpring for marketing automation including handling our marketing contacts, campaigns, landing pages, website analytics, and more. With SharpSpring, we have a lot
more visibility into our leads' behaviours and how they are engaging with our content. This helps us determine their readiness to engage with the Sales team. SharpSpring is integrated with Salesforce so our marketing team can support our sales team, without the need for them to learn a new tool.
May 24, 2022
SharpSpring - All-in-One for Business ROI
SharpSpring allows us to easily integrate email marketing, with client relationship management and tie it all together with a robust marketing automation platform. Everything ties together and lives in one easy-to-use platform that makes it easy for everyone from Jr. Salespeople to Sysadmins to manage and operate the system. Very intuitive to use, and not too bad to maintain, at all!
Score 10 out of 10
Vetted Review
Verified User
We use SharpSpring to market our webinars with emailers and landing pages. We also use the sales pipeline and life of a lead to convert more leads and increase our overall sales. These features help us capture more leads and nurture them to conversion which we previously could not do.
May 02, 2022
Best solution for Marketing Automation
Score 10 out of 10
Vetted Review
Verified User
We have implemented SharpSpring for our clients and are using it ourselves for Marketing Automation, email marketing, and social media marketing. Our clients are very pleased with the way we create leads for them. SharpSpring gives a lot of insight into the way leads are generated and we use the automation tool also for cross-selling and staying in touch with existing customers.
Score 9 out of 10
Vetted Review
Verified User
SharpSpring is mainly used as our contact information management software. We utilize the lead scoring and opportunity tracking functions to determine how our Account Reps should focus their time. Drip campaign creation, implementation, and tracking can all be done from within the software. Automated workflows are created often to communicate with a large number of customers, including some while excluding others based on criteria provided by us.
We currently use SharpSpring in the sales and marketing departments as a marketing automation software and also as a lightweight CRM. It fulfills our needs above and beyond for marketing automation. For CRM, the lead scoring capabilities are fantastic and the tied-in automation free up the sales team for higher-value tasks.
April 26, 2022
SharpSpring helps with practicality and customization of fields and important information for the sales performance report.
I use SharpSpring to track the flow of legal services sales and generate performance reports.
SharpSpring helps me control how detailed the negotiation is.
SharpSpring is our CRM and our marketing automation platform. We use if for client processes, marketing, prospecting, sales and all related metrics. The granular lead scoring capability and the marketing automation make it an incredible prospecting and data tool that provides intelligence around industry interests and needs.
SharpSpring is a complete email marketing tool that we use to reach out to clients and market to new leads. We use the automation tools to create drip campaigns and re-marketing campaigns for potential leads. We also use the page builder to build simple landing pages and sales funnels. The contact manager has the ability to mange our list of 30,000+ without any extra costs.
It used by both our sales teams and client care teams to help the business grow. As a marketer I use SharpSpring to create campaigns that convert to sales and retention.
It used by both our sales teams and client care teams to help the business grow. As a marketer I use SharpSpring to create campaigns that convert to sales and retention.
I use SharpSpring daily to help me manage leads, opportunities, and clients. For my own use… I start each day with SharpSpring, looking at visitors to our site, checking my opportunities, and scheduled events. SharpSpring has introduced a bunch of new tools in 2019/20… chatbots, video conferencing (with share screen capability), a remarketing engine, calendar appointment integration. Beyond the typical automation tools, our company uses it to post social media. We also use SharpSpring to manage our clients in the same fashion.
February 27, 2022
Stay on top of your sales with SharpSpring
SharpSpring from Constant Contact helped us to reach out to prospective clients and stay in touch with current clients. It allowed us to track our leads and helped to ensure that nothing fell through the cracks, as we could set reminders and tasks. It also helped significantly with outreach since the acquisition from SharpSpring from Constant Contact.
February 26, 2022
Amazing Marketing Automation!
Sharpspring has been integral to our mid-size marketing agency. We use it for several clients across the country and have been able to increase ROI and engagement through marketing automation and sales. I would highly recommend SharpSpring to any agency (or company for that matter) to give your marketing efforts a boost.
February 21, 2022
A Robust CRM, Email Marketing and Automation Platform
We use Sharpspring as our own CRM and email marketing platform, as well as the platform that we recommend to all clients in need of a robust CRM, automation and email marketing platform. We use the system for ourselves to send out our monthly newsletters, and for our clients to manage sales pipelines, monitor sales person activity, and send out emailers.
February 17, 2022
The Sharpest Spring in the Drawer
Our sales and marketing teams use SharpSpring. After having Leadfeeder for a year, we changed to SharpSpring because we were looking for more functionality. SharpSpring didn't give us everything we wanted, but it was the best overall solution. Sales and finance love the opportunity and pipeline reporting. Prior to SharpSpring, we used Excel to track the pipeline. Cumbersome is probably the best description of that process. With SharpSpring, it is much faster and more streamlined--easier to get a quick glance or a deeper dive.
Marketing uses it to track web guests and trends, emailing, forms, and the marketing automation. Because of SharpSpring, we have a much greater sense of how our customers engage with us. In today's world, that matters.
Marketing uses it to track web guests and trends, emailing, forms, and the marketing automation. Because of SharpSpring, we have a much greater sense of how our customers engage with us. In today's world, that matters.
January 21, 2022
Great software!
I use SharpSpring from Constant Contact to automate marketing processes, deploy email communications, and gain insight on our campaigns. I also look at things such as the life of the lead to get a better understanding of how prospects are interacting with us.
December 20, 2021
Grow your Business with SharpSpring
Sales made easy. Our Sales teams uses SharpSpring from start to finish in our sales process. It is where we manage our contacts. We assign buyer personas for dynamic content. The "Life of the Lead" feature gives us a view of what has been done and how successful it was. We put in notes and can make calls directly from the app. We have our email strategy planned and implemented for the upcoming year. The campaign and List feature allow for quick targeting of our prospects. We track our sales opportunities for ROI and where to increase/decrease our marketing tactics. We also offer SharpSpring to our clients.
December 17, 2021
SharpSpring is a comprehensive, effective and cost-efficient marketing-sales platform.
SharpSpring is a go-to resource with all the tools needed for a start to finish marketing - sales solution. It's our CRM and marketing platform; we rely on it to monitor, track and analyze activity and respond in a timely manner. We use it to attract, nurture and maintain prospects/clients. With lead scoring, personas, notification, automated workflows, campaigns and customizable pipelines we're able to keep on top of opportunities. With dynamic emails and landing pages, chatbots and forms we can communicate effectively with targeted messaging.