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Constant Contact Lead Gen & CRM is a versatile CRM tool that offers a wide range of features, making it a valuable asset for managing …
Starting at $449 per month
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What is Constant Contact Lead Gen & CRM?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. …
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Popular Features
- List management (498)9.292%
- Email deliverability reporting (496)8.989%
- Lead scoring and grading (490)8.686%
- Dashboards (486)8.383%
Reviewer Pros & Cons
- Automation Sequences - SharpSpring makes it really easy to set up automation sequences (Action Groups) that allow you to automate your communications ...
- I'd like to see some survey tools integrated into the platform so that our campaigns can track user feedback (and whether they started/completed a sur...
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Pricing
Lead Gen & CRM
Starting at $449
Cloud
per month
Entry-level set up fee?
- Setup fee required
For the latest information on pricing, visithttps://www.constantcontact.com/pricing…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $449 per month
Features
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Product Details
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- Integrations
- Competitors
- Tech Details
- FAQs
What is Constant Contact Lead Gen & CRM?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. The tools are designed to help businesses attract the right leads, nurture them with personalized content, and grow with better conversion.
Attract
- Acquires hot leads faster with email & social marketing, plus retargeting ads. Leads are automatically scored based on their activity and passed to sales.
Nurture
- Helps deliver the right message to the right people, at the right time. With a flexible centralized CRM and customizable automations, tasks like nurturing leads and sales follow-ups are easier.
Grow
- Insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Attract
- Acquires hot leads faster with email & social marketing, plus retargeting ads. Leads are automatically scored based on their activity and passed to sales.
Nurture
- Helps deliver the right message to the right people, at the right time. With a flexible centralized CRM and customizable automations, tasks like nurturing leads and sales follow-ups are easier.
Grow
- Insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Constant Contact Lead Gen & CRM Features
Email & Online Marketing Features
- Supported: WYSIWYG email editor
- Supported: Dynamic content
- Supported: Ability to test dynamic content
- Supported: Landing pages
- Supported: A/B testing
- Supported: Mobile optimization
- Supported: Email deliverability reporting
- Supported: List management
- Supported: Triggered drip sequences
Lead Management Features
- Supported: Lead nurturing automation
- Supported: Lead scoring and grading
- Supported: Data quality management
- Supported: Automated sales alerts and tasks
Campaign Management Features
- Supported: Calendaring
- Supported: Event/webinar marketing
Social Media Marketing Features
- Supported: Social sharing and campaigns
- Supported: Social profile integration
Reporting & Analytics Features
- Supported: Dashboards
- Supported: Standard reports
- Supported: Custom reports
Platform & Infrastructure Features
- Supported: API
- Supported: Role-based workflow & approvals
- Supported: Customizability
- Supported: Integration with Salesforce.com
- Supported: Integration with Microsoft Dynamics CRM
- Supported: Integration with SugarCRM
Constant Contact Lead Gen & CRM Integrations
Constant Contact Lead Gen & CRM Competitors
Constant Contact Lead Gen & CRM Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android, Windows Phone |
| Supported Countries | Available Internationally |
| Supported Languages | English, French, Spanish, Dutch, German, Italian, Turkish, Portuguese, Romanian |
Frequently Asked Questions
Constant Contact Lead Gen & CRM starts at $449.
HubSpot Marketing Hub, Adobe Marketo Engage, and Salesforce Marketing Cloud are common alternatives for Constant Contact Lead Gen & CRM.
Reviewers rate Lead nurturing automation highest, with a score of 9.5.
The most common users of Constant Contact Lead Gen & CRM are from Small Businesses (1-50 employees).
Constant Contact Lead Gen & CRM Customer Size Distribution
| Consumers | 0% |
|---|---|
| Small Businesses (1-50 employees) | 56% |
| Mid-Size Companies (51-500 employees) | 43% |
| Enterprises (more than 500 employees) | 1% |
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
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Constant Contact Lead Gen & CRM is a versatile CRM tool that offers a wide range of features, making it a valuable asset for managing customer relationships and capturing every interaction. Users appreciate the breadth of features available within Constant Contact Lead Gen & CRM, which allows them to efficiently guide clients in marketing automation and lead generation. With its user-friendly interface and excellent tutorials, Constant Contact Lead Gen & CRM proves to be a cost-effective solution that offers exceptional customer service. Marketing agencies and businesses alike rely on this software to effectively manage growth, engage with customers, and address their marketing and sales strategies in one centralized platform.
The primary use case for Constant Contact Lead Gen & CRM is email marketing, including the sharing of newsletters and nurture content with targeted lists. Sales teams also benefit from the software's ability to automate basic emails and marketing campaigns, freeing up time for higher-value tasks. Additionally, Constant Contact Lead Gen & CRM serves as a powerful tool for marketing automation, website submissions, sales management, and account management. It helps gather leads, send targeted emails to leads and opportunities, and address lead management needs.
Users find that Constant Contact Lead Gen & CRM provides the right information at the right time, enabling them to easily understand their sales process and identify areas for improvement. The software facilitates lead database management, tracking, follow-up, and account management. While reporting accuracy can sometimes be a challenge, Constant Contact Lead Gen & CRM offers white-labeling options and integration capabilities by combining CRM, email marketing, and landing page building into one comprehensive solution.
By utilizing Constant Contact Lead Gen & CRM, businesses have been able to solve various problems related to lead capture, user identification and tracking, CRM functionalities, as well as lead management. The software's lead scoring system allows users to prioritize leads effectively and take focused actions. Sales and marketing teams rely on Constant Contact Lead Gen & CRM to track new business prospects, manage contacts efficiently, and gain an overview of their marketing and sales activities and results.
Constant Contact Lead Gen & CRM has proven valuable for agencies managing websites for multiple clients through its partner portal. It effectively tracks ROI and progress with sales leads, aids in social media planning and automation, and provides lead scoring capabilities. Furthermore, Constant Contact Lead Gen & CRM assists in identifying opportunities, understanding prospects' stage in the pipeline, facilitating projections, budget planning, and determining priorities.
The software has also played a crucial role in tracking marketing efforts such as social media post engagement, email analytics, and landing page development. Users appreciate Constant Contact Lead Gen & CRM's ability to reach out to prospective clients, maintain communication with current clients, and prevent anything from falling through the cracks. Marketing automation, CRM functionalities, persona segmentation, recent interaction history analysis are among the various uses of Constant Contact Lead Gen & CRM. Users have found success in using Constant Contact Lead Gen & CRM for marketing automation, CRM, sales functions, and making calls to numerous countries. The software is used daily for handling incoming leads and contacts, managing and monitoring the sales pipeline, automating workflows, creating custom forms and landing pages, managing email subscriber lists, and deploying email marketing campaigns. It offers flexibility and allows users to maintain a consistent brand experience throughout the client/customer journey.
Constant Contact Lead Gen & CRM has proven effective in optimizing sales through onboarding sales teams and creating sales pipelines, resulting in fewer lost leads and better client and prospect engagement. Users have consolidated their CRM, email marketing, landing pages, and social media tools into Constant Contact Lead Gen & CRM, enabling them to utilize behavioral data for targeting their marketing efforts. As a centralized software solution for managing marketing, sales, and lead management within agencies and businesses, Constant Contact Lead Gen & CRM provides automation capabilities across various teams, including marketing, sales, and finance. It also facilitates contact management and internal communication.
For ad agencies and clients alike, Constant Contact Lead Gen & CRM has become the primary software for lead generation, nurturing, and selling. The live chat feature has been successful in engaging visitors on users' websites. Additionally, the affordability and ease of use make Constant Contact Lead Gen & CRM a good fit for marketing agencies and B2B companies. Organizations rely on it to conduct email marketing campaigns, drive users to landing pages, and manage account notes and vital information.
Constant Contact Lead Gen & CRM helps keep sales information together in one place while strengthening communication between sales and marketing teams. Customers appreciate its native connection with common tools as well as the variety of resources available for digital marketing. With a wide range of marketing and tracking capabilities integrated with third-party platforms, Constant Contact Lead Gen & CRM provides users with a complete view of the customer's experience.
Users have praised the responsive live support team for providing necessary steps and solutions to any issues faced. In summary, Constant Contact Lead Gen & CRM has proven to be an indispensable tool for businesses seeking effective lead management strategies, streamlined communication between teams, and a centralized platform for managing marketing and sales efforts. Its feature-rich capabilities and user-friendly interface make it a valuable asset for both marketing agencies and businesses looking to enhance their customer engagement and drive growth.
Intuitive User Interface: Users have consistently praised the intuitive user interface of Constant Contact Lead Gen & CRM, with many stating that it makes tasks easy to accomplish. Several reviewers have expressed their satisfaction with how easily they can navigate through the platform and perform various marketing activities.
Wide Range of Marketing Capabilities: Many users appreciate the extensive range of marketing capabilities offered by Constant Contact Lead Gen & CRM. They have highlighted features such as automation workflows and personalized messaging, which allow them to create targeted campaigns for their audience. The platform's versatility in managing multiple campaigns has also been commended by several reviewers.
Reliable and Insightful Reporting Tools: Reviewers value the reliability of Constant Contact Lead Gen & CRM's software and its ability to provide insightful reporting tools. The CRM system effectively tracks leads and interactions, allowing users to gain valuable insights into their marketing efforts. This feature has received positive feedback from a significant number of users who appreciate the comprehensive reporting feature provided by Constant Contact Lead Gen & CRM.
Confusing and unintuitive user interface: Users have found the email builder's user interface to be confusing and unintuitive, making it difficult for them to efficiently complete tasks. They have expressed frustration with navigating through the software and understanding how to use its features effectively.
Cumbersome design in menus: The design of the email builder has been criticized for being cumbersome, particularly in the menus for the database and HTML editors. Some users have mentioned difficulties in finding specific options or functions within these menus, which has hindered their workflow and efficiency.
Lack of flexibility and variety in templates: Several users have expressed disappointment with the lack of flexibility and variety in email templates provided by the builder. They feel that there are limited options available, which restricts their ability to create visually appealing and engaging emails.
Users recommend utilizing SharpSpring for its customized reports and other features that cater to individual marketing needs. It is advised to thoroughly learn the system before implementation, taking advantage of the automation features during the 30-day free trial. Users also suggest seeking guidance from the support team, account manager, and onboarding specialist for seamless onboarding. Another important point to consider is to align your CRM requirements with SharpSpring's specialization in marketing automation rather than a comprehensive sales CRM tool. Users propose consolidating campaigns into multiple lists for optimal organization. Overall, users appreciate SharpSpring's customer-centric approach and advanced technology, considering it a cost-effective solution with extensive functionality. It is worth noting that Sharpspring is particularly recommended for businesses heavily reliant on email marketing. Furthermore, users encourage feedback submission to customer service when specific desired features are absent. SharpSpring is deemed suitable for managing sales and marketing activities efficiently while providing robust reporting capabilities. To fully harness its potential, users highlight the importance of investing time in understanding and mastering all of its offerings.
Attribute Ratings
Reviews
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June 10, 2020
SharpSpring - I like it!
SharpSpring offers more features, organization and reporting that others. It also is a great sales point for clients.
June 02, 2020
Great Sales and Automation Tool
We have used My Emma and Constant Contact. They didn't have the sales tool though which is really what helps consolidate the need for 2 separate platforms. In terms of pricing, it is a little higher. If you are an agency that can resell it and then make a profit that way, that is the way to do it.
Score 10 out of 10
Vetted Review
Verified User
We did not evaluate other systems.
Before SharpSpring, we were juggling a lot of different platforms. We had data and customer information across Zoho, Mailchimp, Radario, and more. We've found that SharpSpring has not only made us more organized, but it's been able to streamline a lot of our marketing campaigns because everything is in one place! Furthermore, while it maybe took a little bit of time to get used to the platform, once I got enough practice under my belt, I feel that SharpSpring is easier to use and more straightforward than other platforms.
We like SharpSpring the best because of the Life of the Lead feature. We did not really see that feature on other marketing systems. Also, the price of the system and the agency model is a better value than those other systems. Finally, we like the staff as they are very helpful and seem to enjoy what they are doing.
Score 10 out of 10
Vetted Review
Verified User
I have run multiple compare/contrast consultation scenarios for SMB clients and SharpSpring delivers the greatest functionality for the money. We support clients on HubSpot and Salesforce as well. In very large enterprises Salesforce is often already installed or makes sense; SharpSpring integrates fully and seamlessly to deliver the marketing automation, email, nurturing elements and is vastly superior to Salesforce's captive Pardot solution--and more cost effective. HubSpot is a powerful and excellent solution; we have supported HubSpot implementations for longer than SharpSpring. Sharps' all-inclusive, simple pricing structure simply makes it a better answer for 90%+ of our client instances.
May 08, 2020
SharpSpring - the best full marketing automation for all types of business, spend less money to make it!
When we started to search for a total Marketing Automation platform in 2016 we were afraid of the expensive prices for a limited license to users. We tried different platforms very well known like HubSpot, but as we needed characteristics the price started to be a problem because marketing automation in 2016 was not very well known in our country. Knowing SharpSpring showed us many functions to use in the short term and we saw the potential to implement more functions in the future, here we did not have to pay per user, here everything was unlimited for a simple monthly fee. That prompted us to take away that we had the ideal platform for our business. We also analyzed tools like Mailchimp but they were also basic tools for what SharpSpring offered us.
Score 10 out of 10
Vetted Review
Verified User
Far better user interface and support team. It seems like those who have used both see the two as night and day. SharpSpring seems like it's the future, especially since it's not built on "old bones."
May 06, 2020
Great Marketing Automation Tool
May 05, 2020
My Secret Weapon
Salesforce would have been a stronger CRM, perhaps. But they required the purchase of Pardot before they could provide the marketing intelligence tools we needed, and Pardot is expensive. In the end, we needed strong, scalable marketing intelligence and enough CRM capability to manage our leads effectively. SharpSpring allows that and actually keeps us from overdoing it, which saves time, effort and money.
April 30, 2020
My favorite SaaS at work
SharpSpring is the best bang for your buck compared to other email and marketing automation tools. We chose it because has most of the features everything else has, but at a cheaper price. We decide to keep them because the software works great, but we also get more value as they are always adding new features and keeping up with the competition. We have room to grow in the software, which is always a good feeling that there is more. New features like Chatbot and Team Calling are additions that compete with the best and add more value to the product without additional costs.
April 29, 2020
SharpSpring Review
Score 9 out of 10
Vetted Review
Verified User
I particularly like this tool more, because it helps me organize leads and give them a certain score.
April 29, 2020
Economical and POWERFUL marketing automation solution
Score 10 out of 10
Vetted Review
Verified User
Other services can feel like you are getting upcharged for everything. SharpSpring is great because I am constantly getting the feeling that I have gotten more than I am paying, which is a great feeling. HubSpot is a great service but SharpSpring matched my company's need more accurately and went above and beyond to make sure we were taken care of.
April 27, 2020
SharpSpring brings marketing and sales together.
Score 9 out of 10
Vetted Review
Verified User
HubSpot is very complex and expensive. Blog functions seems hard lock-in to the platform, which is not needed.
We maybe used 40% of HubSpots functions because we could not understand or handle it. SharpSpring was a breeze. Is is hard to estimate your costs in HubSpot when your business is growing. It feels that SharpSpring is a factor 3-5 less expensive.
We maybe used 40% of HubSpots functions because we could not understand or handle it. SharpSpring was a breeze. Is is hard to estimate your costs in HubSpot when your business is growing. It feels that SharpSpring is a factor 3-5 less expensive.
SharpSpring is simply a better solution for marketing agencies. It's accessibility, pricepoint, and offering is more robust. For a smaller agency looking to scale, SharpSpring as a platform and their resources for agencies are more appealing and less of an undertaking to roll out with a team or on behalf of clients.
I've personally used HubSpot and Salesforce in the past. While I liked the other platforms, there were almost too many features available and that made it easy to get lost on the platforms. Salesforce, of course, is a monster of a platform that sometimes feels like you need a Ph.D. to run. That's why I preferred HubSpot of these two platforms, but even still, that platform had its quirks.
Our primary lens for looking at SharpSpring was based on a comparison to HubSpot. We found the platform to essentially be fully comparable with a more favorable pricing structure. Since making the switch, we haven't seen any reduction in capabilities and are finding it much easier to sell to our clients.
April 16, 2020
SharpSpring Review
Score 10 out of 10
Vetted Review
Verified User
HubSpot is a great system that offers a lot of features but we didn't really need all the features that it was offering which is why we decided to look at other platforms. SharpSpring is great because it offers all the features we require at a much better price. This system is easy to use and come to grips with which is why we chose to stick with SharpSpring
April 09, 2020
Easy to use
I haven't personally used any other but I know my business has in the past.
April 09, 2020
Orientation Marketing review of SharpSpring
Score 10 out of 10
Vetted Review
Verified User
None as yet.
April 03, 2020
CRM for dummies
When I worked at IBM I used another CRM but I really don't remember its name, however SharpSpring is much more user friendly.
Cost, and also we felt there was an unfair emphasis on tiered partners and selling their software rather than focusing on partnering with us to provide solutions for our clients.
I think functionalities are very comparable. The biggest draw and difference is the price and availability of products all at once. With HubSpot, I had to grow both in finances and in the platform. With SharpSpring, I've been able to use all features immediately which has allowed me to grow immediately.
March 26, 2020
Well-Thought Out Tool That Can Drive Your Business
Nice UX/UI but only a CRM and not all the tool integrations. Pipelines mimic over to SharpSpring and movement is interactive. Still learning the customization of the contacts and lead information for better display and ease of use for our needs.
Score 9 out of 10
Vetted Review
Verified User
- Drift
We were about to integrate and add Drift's Chatbot to our platform and then SharpSpring launched ChatBots. We are implementing now!