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Constant Contact Lead Gen & CRM is a versatile CRM tool that offers a wide range of features, making it a valuable asset for managing …
Starting at $449 per month
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What is Constant Contact Lead Gen & CRM?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. …
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Popular Features
- List management (498)9.292%
- Email deliverability reporting (496)8.989%
- Lead scoring and grading (490)8.686%
- Dashboards (486)8.383%
Reviewer Pros & Cons
- Automation Sequences - SharpSpring makes it really easy to set up automation sequences (Action Groups) that allow you to automate your communications ...
- I'd like to see some survey tools integrated into the platform so that our campaigns can track user feedback (and whether they started/completed a sur...
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User Review: New Businesses Will Find SharpSpring To Work As A Great Place To Start With Marketing
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SharpSpring Review: Is Not Only Used Effectively By Marketing Co, But Recommended In Client Use
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Pricing
Lead Gen & CRM
Starting at $449
Cloud
per month
Entry-level set up fee?
- Setup fee required
For the latest information on pricing, visithttps://www.constantcontact.com/pricing…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $449 per month
Features
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Product Details
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- Competitors
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What is Constant Contact Lead Gen & CRM?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. The tools are designed to help businesses attract the right leads, nurture them with personalized content, and grow with better conversion.
Attract
- Acquires hot leads faster with email & social marketing, plus retargeting ads. Leads are automatically scored based on their activity and passed to sales.
Nurture
- Helps deliver the right message to the right people, at the right time. With a flexible centralized CRM and customizable automations, tasks like nurturing leads and sales follow-ups are easier.
Grow
- Insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Attract
- Acquires hot leads faster with email & social marketing, plus retargeting ads. Leads are automatically scored based on their activity and passed to sales.
Nurture
- Helps deliver the right message to the right people, at the right time. With a flexible centralized CRM and customizable automations, tasks like nurturing leads and sales follow-ups are easier.
Grow
- Insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Constant Contact Lead Gen & CRM Features
Email & Online Marketing Features
- Supported: WYSIWYG email editor
- Supported: Dynamic content
- Supported: Ability to test dynamic content
- Supported: Landing pages
- Supported: A/B testing
- Supported: Mobile optimization
- Supported: Email deliverability reporting
- Supported: List management
- Supported: Triggered drip sequences
Lead Management Features
- Supported: Lead nurturing automation
- Supported: Lead scoring and grading
- Supported: Data quality management
- Supported: Automated sales alerts and tasks
Campaign Management Features
- Supported: Calendaring
- Supported: Event/webinar marketing
Social Media Marketing Features
- Supported: Social sharing and campaigns
- Supported: Social profile integration
Reporting & Analytics Features
- Supported: Dashboards
- Supported: Standard reports
- Supported: Custom reports
Platform & Infrastructure Features
- Supported: API
- Supported: Role-based workflow & approvals
- Supported: Customizability
- Supported: Integration with Salesforce.com
- Supported: Integration with Microsoft Dynamics CRM
- Supported: Integration with SugarCRM
Constant Contact Lead Gen & CRM Integrations
Constant Contact Lead Gen & CRM Competitors
Constant Contact Lead Gen & CRM Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android, Windows Phone |
| Supported Countries | Available Internationally |
| Supported Languages | English, French, Spanish, Dutch, German, Italian, Turkish, Portuguese, Romanian |
Frequently Asked Questions
Constant Contact Lead Gen & CRM starts at $449.
HubSpot Marketing Hub, Adobe Marketo Engage, and Salesforce Marketing Cloud are common alternatives for Constant Contact Lead Gen & CRM.
Reviewers rate Lead nurturing automation highest, with a score of 9.5.
The most common users of Constant Contact Lead Gen & CRM are from Small Businesses (1-50 employees).
Constant Contact Lead Gen & CRM Customer Size Distribution
| Consumers | 0% |
|---|---|
| Small Businesses (1-50 employees) | 56% |
| Mid-Size Companies (51-500 employees) | 43% |
| Enterprises (more than 500 employees) | 1% |
Comparisons
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
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Constant Contact Lead Gen & CRM is a versatile CRM tool that offers a wide range of features, making it a valuable asset for managing customer relationships and capturing every interaction. Users appreciate the breadth of features available within Constant Contact Lead Gen & CRM, which allows them to efficiently guide clients in marketing automation and lead generation. With its user-friendly interface and excellent tutorials, Constant Contact Lead Gen & CRM proves to be a cost-effective solution that offers exceptional customer service. Marketing agencies and businesses alike rely on this software to effectively manage growth, engage with customers, and address their marketing and sales strategies in one centralized platform.
The primary use case for Constant Contact Lead Gen & CRM is email marketing, including the sharing of newsletters and nurture content with targeted lists. Sales teams also benefit from the software's ability to automate basic emails and marketing campaigns, freeing up time for higher-value tasks. Additionally, Constant Contact Lead Gen & CRM serves as a powerful tool for marketing automation, website submissions, sales management, and account management. It helps gather leads, send targeted emails to leads and opportunities, and address lead management needs.
Users find that Constant Contact Lead Gen & CRM provides the right information at the right time, enabling them to easily understand their sales process and identify areas for improvement. The software facilitates lead database management, tracking, follow-up, and account management. While reporting accuracy can sometimes be a challenge, Constant Contact Lead Gen & CRM offers white-labeling options and integration capabilities by combining CRM, email marketing, and landing page building into one comprehensive solution.
By utilizing Constant Contact Lead Gen & CRM, businesses have been able to solve various problems related to lead capture, user identification and tracking, CRM functionalities, as well as lead management. The software's lead scoring system allows users to prioritize leads effectively and take focused actions. Sales and marketing teams rely on Constant Contact Lead Gen & CRM to track new business prospects, manage contacts efficiently, and gain an overview of their marketing and sales activities and results.
Constant Contact Lead Gen & CRM has proven valuable for agencies managing websites for multiple clients through its partner portal. It effectively tracks ROI and progress with sales leads, aids in social media planning and automation, and provides lead scoring capabilities. Furthermore, Constant Contact Lead Gen & CRM assists in identifying opportunities, understanding prospects' stage in the pipeline, facilitating projections, budget planning, and determining priorities.
The software has also played a crucial role in tracking marketing efforts such as social media post engagement, email analytics, and landing page development. Users appreciate Constant Contact Lead Gen & CRM's ability to reach out to prospective clients, maintain communication with current clients, and prevent anything from falling through the cracks. Marketing automation, CRM functionalities, persona segmentation, recent interaction history analysis are among the various uses of Constant Contact Lead Gen & CRM. Users have found success in using Constant Contact Lead Gen & CRM for marketing automation, CRM, sales functions, and making calls to numerous countries. The software is used daily for handling incoming leads and contacts, managing and monitoring the sales pipeline, automating workflows, creating custom forms and landing pages, managing email subscriber lists, and deploying email marketing campaigns. It offers flexibility and allows users to maintain a consistent brand experience throughout the client/customer journey.
Constant Contact Lead Gen & CRM has proven effective in optimizing sales through onboarding sales teams and creating sales pipelines, resulting in fewer lost leads and better client and prospect engagement. Users have consolidated their CRM, email marketing, landing pages, and social media tools into Constant Contact Lead Gen & CRM, enabling them to utilize behavioral data for targeting their marketing efforts. As a centralized software solution for managing marketing, sales, and lead management within agencies and businesses, Constant Contact Lead Gen & CRM provides automation capabilities across various teams, including marketing, sales, and finance. It also facilitates contact management and internal communication.
For ad agencies and clients alike, Constant Contact Lead Gen & CRM has become the primary software for lead generation, nurturing, and selling. The live chat feature has been successful in engaging visitors on users' websites. Additionally, the affordability and ease of use make Constant Contact Lead Gen & CRM a good fit for marketing agencies and B2B companies. Organizations rely on it to conduct email marketing campaigns, drive users to landing pages, and manage account notes and vital information.
Constant Contact Lead Gen & CRM helps keep sales information together in one place while strengthening communication between sales and marketing teams. Customers appreciate its native connection with common tools as well as the variety of resources available for digital marketing. With a wide range of marketing and tracking capabilities integrated with third-party platforms, Constant Contact Lead Gen & CRM provides users with a complete view of the customer's experience.
Users have praised the responsive live support team for providing necessary steps and solutions to any issues faced. In summary, Constant Contact Lead Gen & CRM has proven to be an indispensable tool for businesses seeking effective lead management strategies, streamlined communication between teams, and a centralized platform for managing marketing and sales efforts. Its feature-rich capabilities and user-friendly interface make it a valuable asset for both marketing agencies and businesses looking to enhance their customer engagement and drive growth.
Intuitive User Interface: Users have consistently praised the intuitive user interface of Constant Contact Lead Gen & CRM, with many stating that it makes tasks easy to accomplish. Several reviewers have expressed their satisfaction with how easily they can navigate through the platform and perform various marketing activities.
Wide Range of Marketing Capabilities: Many users appreciate the extensive range of marketing capabilities offered by Constant Contact Lead Gen & CRM. They have highlighted features such as automation workflows and personalized messaging, which allow them to create targeted campaigns for their audience. The platform's versatility in managing multiple campaigns has also been commended by several reviewers.
Reliable and Insightful Reporting Tools: Reviewers value the reliability of Constant Contact Lead Gen & CRM's software and its ability to provide insightful reporting tools. The CRM system effectively tracks leads and interactions, allowing users to gain valuable insights into their marketing efforts. This feature has received positive feedback from a significant number of users who appreciate the comprehensive reporting feature provided by Constant Contact Lead Gen & CRM.
Confusing and unintuitive user interface: Users have found the email builder's user interface to be confusing and unintuitive, making it difficult for them to efficiently complete tasks. They have expressed frustration with navigating through the software and understanding how to use its features effectively.
Cumbersome design in menus: The design of the email builder has been criticized for being cumbersome, particularly in the menus for the database and HTML editors. Some users have mentioned difficulties in finding specific options or functions within these menus, which has hindered their workflow and efficiency.
Lack of flexibility and variety in templates: Several users have expressed disappointment with the lack of flexibility and variety in email templates provided by the builder. They feel that there are limited options available, which restricts their ability to create visually appealing and engaging emails.
Users recommend utilizing SharpSpring for its customized reports and other features that cater to individual marketing needs. It is advised to thoroughly learn the system before implementation, taking advantage of the automation features during the 30-day free trial. Users also suggest seeking guidance from the support team, account manager, and onboarding specialist for seamless onboarding. Another important point to consider is to align your CRM requirements with SharpSpring's specialization in marketing automation rather than a comprehensive sales CRM tool. Users propose consolidating campaigns into multiple lists for optimal organization. Overall, users appreciate SharpSpring's customer-centric approach and advanced technology, considering it a cost-effective solution with extensive functionality. It is worth noting that Sharpspring is particularly recommended for businesses heavily reliant on email marketing. Furthermore, users encourage feedback submission to customer service when specific desired features are absent. SharpSpring is deemed suitable for managing sales and marketing activities efficiently while providing robust reporting capabilities. To fully harness its potential, users highlight the importance of investing time in understanding and mastering all of its offerings.
Attribute Ratings
Reviews
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March 18, 2020
Powerful automation at a low cost
SharpSpring is very similar to HubSpot. HubSpot offers more in the partnership program but the price can be exclusive to other parts of the country with lower median incomes.
Mailchimp is a simplified version of SharpSpring. SharpSpring offers far more uses and is much better laid out. However, Mailchimp's advantage is that it can be integrated with about every platform you would need (especially eCommerce - SharpSpring has trouble here).
Mailchimp is a simplified version of SharpSpring. SharpSpring offers far more uses and is much better laid out. However, Mailchimp's advantage is that it can be integrated with about every platform you would need (especially eCommerce - SharpSpring has trouble here).
Sendible: SharpSpring was cheaper, had other features we were planning to use (and have since abandoned), and looked to be less glitchy than Sendible, which was not intuitive, had poor support, and lost posts occasionally. We have come to find out that SharpSpring lacks many useful features (filtering the calendar, shortening links, reliably sharing Youtube links, LinkedIn photo posting, Facebook direct photo upload, etc.). We've also had much difficulty in getting it to reliably post anything. Profiles have disappeared, posts have disappeared, and SharpSpring's suggestion was to create 25 more Facebook profiles to manage our business pages. Um, what? We don't even have that many people on our team! HubSpot: We were basically using this as an address book. We were hoping to have a cleaner, simpler interface with SharpSpring that would enable our whole team easy access to client contact information. We also hoped to utilize their pipeline for sales. Turns out, the sales features are clunky and lack ways to add information we need and the contacts feature makes it extremely difficult to save contacts without email addresses, save multiple business locations, and many other fields that would be handy to not have to create from scratch.
March 07, 2020
The constant failure of the system, the automations fail. They are not fixing the bugs.
Score 1 out of 10
Vetted Review
Verified User
SharpSpring promises all but nothing complete. They build a software that you have to hire them to do all the things it should do. They have 3 levels of Certification: Silver, Gold and Platinum. I am Gold and the implementation of the software requires coding knowledge. The functionality of the software is only to justify the increase in prices. But all the new functionality, even the first ones, are full of bugs.
March 04, 2020
SharpSpring Offers Great Value at an Unbeatable Price
SharpSpring provides better email marketing automation than Mail Chimp and Constant Contact. It's easier to build automated workflows in SharpSpring than it is in Active Campaign or Keap (formerly InfusionSoft). SharpSpring offers a very good suite of tools at a more affordable rate than HubSpot and Marketo.
March 04, 2020
Solid Marketing Automation for Agencies
Infusionsoft and Pardot each have their strengths and weaknesses compared to SharpSpring. Overall, Infusionsoft and Pardot are more robust, while SharpSpring is more affordable. SharpSpring is much easier to use as an agency, as it's easy to learn and easy to manage multiple clients. Infusionsoft has a much better email builder and has a better CRM contact management system. Pardot has better reporting, landing pages, and out of the box integrations.
March 03, 2020
Frustrated Old Man Finds Great Software!
Score 10 out of 10
Vetted Review
Verified User
I have previously used Goldmine and Basecamp, but that was quite a while ago. I can't imagine that they even come close to SharpSpring.
I looked at Hubspot and Salesforceprior to purchasing SharpSpring, but both were price per seat. Because we have 1099 contractors, the cost per seat model didn't make sense for us. Hence we went with SharpSpring
I looked at Hubspot and Salesforceprior to purchasing SharpSpring, but both were price per seat. Because we have 1099 contractors, the cost per seat model didn't make sense for us. Hence we went with SharpSpring
March 03, 2020
SharpSpring Marketing Automation
We had been using Lead Forensics for a few years prior to SharpSpring. Once we learned about SharpSpring we knew we wanted to make the switch, but had unfortunately just resigned our year-long contract with Lead Forensics. Lead Forensics showed us which companies looked at our website and what pages they were looking at. SharpSpring offers this same feature for the same cost, plus dozens of other features that Lead Forensics didn't offer.
SharpSpring offers a full email platform that allows you to create, test, and launch emails. Due to this, we no longer need to use Constant Contact. Once we transferred all the data we had from our Constant Contact account to SharpSpring, we canceled our Constant Contact plan and are now solely running with SharpSpring. Just another example of a money-saving opportunity with SharpSpring.
SharpSpring offers a full email platform that allows you to create, test, and launch emails. Due to this, we no longer need to use Constant Contact. Once we transferred all the data we had from our Constant Contact account to SharpSpring, we canceled our Constant Contact plan and are now solely running with SharpSpring. Just another example of a money-saving opportunity with SharpSpring.
March 03, 2020
We Love SharpSpring!
We selected SharpSpring because it was quite affordable for our small, tight-budget organization. We have not been disappointed in the services and insight it has provided.
March 03, 2020
A reliable set of tools!
Score 10 out of 10
Vetted Review
Verified User
We prefer SharpSpring to HubSpot for its marketing and sales tools. We found the pricing the best option for what the application provides. We found the training and account managing support far higher in quality from SharpSpring than HubSpot. We were less engaged with the application and team support at HubSpot in comparison to our experience here at SharpSpring.
February 27, 2020
Full-featured marketing automation on a budget
Score 10 out of 10
Vetted Review
Verified User
SharpSpring offers nearly all the features that the competitors do at a fraction of the price. Also, SharpSpring is far more economical than any of the competitors. However, even if price was no object, SharpSpring is more user-friendly, has a more logical interface, and has absolutely transcendental support for all their offerings.
February 27, 2020
Customization and Excellent Support Team - Have it your way! (Stealing from Burger King)
February 20, 2020
SharpSpring Review - Agency Perspective
SharpSpring is 1/10 the cost and therefore has fewer features, however, there is rarely a case when I meet anyone who uses all the features on Salesforce. The features ShaprSpring has are robust and expanding, and there hasn't been anything we've wanted to accomplish that would couldn't with SharpSpring.
February 14, 2020
A great tool for a great value.
Agency reseller model and value.
February 14, 2020
Investigate SharpSpring and thank me later!
Score 10 out of 10
Vetted Review
Verified User
February 13, 2020
Really happy with SharpSpring
SharpSpring's price is affordable, in comparison with other CRM and marketing solutions. SharpSpring is easy to manage in order to create client strategy faster.
February 12, 2020
Strongly Recommended!
SharpSpring crushes other MA/CRM platforms. Cost, features, and mainly TEAM. They are an amazing group and keep a finger on the pulse of their clients. Many other platforms are interested in only locking you in for a 1+ year contract and letting discounts fall away until you are stuck paying for a 20,000€/ year system that's unused and just kept around because "we've always done it this way".
February 12, 2020
SharpSpring is a good bet
SharpSpring is comparable to a lot of other email programs, like Pardot. It has all the essential features but has more bang for your buck. It is not expensive and can cost 3x-10x less, this is a big factor for smaller companies like ours. Pardot traps you in a contract and does not give you a month to month like SharpSpring. They don't have nearly the same amount of features like SharpSpring. Mainly it came down to cost-effectiveness, for what SharpSpring can do it is a pretty good value.
February 11, 2020
Affordable product with an outstanding service
February 11, 2020
Great cost-effective marketing and sales automation platform; competes with the best of them!
More cost-effective than HubSpot/Pardot and more marketing and sales automation tools than email service providers like Mailchimp. The combination of the Marketing CRM and Sales CRM in a single platform is critical for many of our clients. The ability to build the "Life of the Lead" and provide that engagement visibility has helped our clients close more business.
February 11, 2020
SharpSpring, a complete marketing automation system for a good price, without the surprise.
Overall, I have tested more applications. If there is one thing that sticks out with SharpSpring, it is price and the quality you get for the price. If you buy SharpSpring, you get everything you can see, no add-ons afterward or limits. (Well 100,000 leads and 25,000 emails each month.)
Most other programs have sneaky limits. You only pay like €49,- a month BUT you wont get the CRM parts, or you limit is only 1000 leads. Once you want to mail or import 5000 leads you will pay €599 a month, oh and you want the CRM? That's another €99 extra a month.
So a tip would be - REALLY take a good look at the pricing and what's included...If you only have 1000 leads then some other programs would be great. If you have more or need other functions - read twice!
Most other programs have sneaky limits. You only pay like €49,- a month BUT you wont get the CRM parts, or you limit is only 1000 leads. Once you want to mail or import 5000 leads you will pay €599 a month, oh and you want the CRM? That's another €99 extra a month.
So a tip would be - REALLY take a good look at the pricing and what's included...If you only have 1000 leads then some other programs would be great. If you have more or need other functions - read twice!
January 30, 2020
Customer and technology focused and is a great product with a lot of features for a great price.
Better at maintaining clients and using as a Marketing Agency. A few more features with a little less customization in some areas like workflow builders. However, the API is way better in my opinion and has a native Salesforce Integration. The CRM is less than agile, but the Marketing automation and CRM are in total better and easier to use, especially for mid sized to larger companies.
January 30, 2020
Marketing Automation Best Bang for the Buck
SharpSpring provides all the functionality my clients and I need most at a fraction of the cost of leading competitors. It does so in a user-friendly application with excellent self-help tools and support.
Before choosing SharpSpring, I was hands-on with HubSpot, Marketo, and Act-On and chose SharpSpring because of what I've written above and because it was much easier to learn and use than those platforms.
When I first subscribed, there were a few features it was missing that I wished it had, but "settled” on SharpSpring based on a price/value decision. Lo and behold, over the last year they have added additional functionality including a couple of the key missing pieces and in doing so, technically reduced prices.
January 24, 2020
Amazingly effective and easy to use marketing automation tool
SharpSpring offered a more complete package. More of a Marketing Automation tool then just a listening tool.
January 20, 2020
Marketing Automation all in one place without constant upsells
Score 10 out of 10
Vetted Review
Verified User
SharpSpring is much easier to use and the UI has an intuitive workflow. Everything is in one place without the need to keep adding pieces. Our teams are using the tool and are not confused by it. Then there is the cost difference. We have saved thousands every year by making the switch.