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Constant Contact Lead Gen & CRM is a versatile CRM tool that offers a wide range of features, making it a valuable asset for managing …
Starting at $449 per month
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What is Constant Contact Lead Gen & CRM?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. …
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Popular Features
- List management (498)9.292%
- Email deliverability reporting (496)8.989%
- Lead scoring and grading (490)8.686%
- Dashboards (486)8.383%
Reviewer Pros & Cons
- Automation Sequences - SharpSpring makes it really easy to set up automation sequences (Action Groups) that allow you to automate your communications ...
- I'd like to see some survey tools integrated into the platform so that our campaigns can track user feedback (and whether they started/completed a sur...
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Pricing
Lead Gen & CRM
Starting at $449
Cloud
per month
Entry-level set up fee?
- Setup fee required
For the latest information on pricing, visithttps://www.constantcontact.com/pricing…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $449 per month
Features
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Product Details
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- Integrations
- Competitors
- Tech Details
- FAQs
What is Constant Contact Lead Gen & CRM?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. The tools are designed to help businesses attract the right leads, nurture them with personalized content, and grow with better conversion.
Attract
- Acquires hot leads faster with email & social marketing, plus retargeting ads. Leads are automatically scored based on their activity and passed to sales.
Nurture
- Helps deliver the right message to the right people, at the right time. With a flexible centralized CRM and customizable automations, tasks like nurturing leads and sales follow-ups are easier.
Grow
- Insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Attract
- Acquires hot leads faster with email & social marketing, plus retargeting ads. Leads are automatically scored based on their activity and passed to sales.
Nurture
- Helps deliver the right message to the right people, at the right time. With a flexible centralized CRM and customizable automations, tasks like nurturing leads and sales follow-ups are easier.
Grow
- Insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Constant Contact Lead Gen & CRM Features
Email & Online Marketing Features
- Supported: WYSIWYG email editor
- Supported: Dynamic content
- Supported: Ability to test dynamic content
- Supported: Landing pages
- Supported: A/B testing
- Supported: Mobile optimization
- Supported: Email deliverability reporting
- Supported: List management
- Supported: Triggered drip sequences
Lead Management Features
- Supported: Lead nurturing automation
- Supported: Lead scoring and grading
- Supported: Data quality management
- Supported: Automated sales alerts and tasks
Campaign Management Features
- Supported: Calendaring
- Supported: Event/webinar marketing
Social Media Marketing Features
- Supported: Social sharing and campaigns
- Supported: Social profile integration
Reporting & Analytics Features
- Supported: Dashboards
- Supported: Standard reports
- Supported: Custom reports
Platform & Infrastructure Features
- Supported: API
- Supported: Role-based workflow & approvals
- Supported: Customizability
- Supported: Integration with Salesforce.com
- Supported: Integration with Microsoft Dynamics CRM
- Supported: Integration with SugarCRM
Constant Contact Lead Gen & CRM Integrations
Constant Contact Lead Gen & CRM Competitors
Constant Contact Lead Gen & CRM Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android, Windows Phone |
| Supported Countries | Available Internationally |
| Supported Languages | English, French, Spanish, Dutch, German, Italian, Turkish, Portuguese, Romanian |
Frequently Asked Questions
Constant Contact Lead Gen & CRM starts at $449.
HubSpot Marketing Hub, Adobe Marketo Engage, and Salesforce Marketing Cloud are common alternatives for Constant Contact Lead Gen & CRM.
Reviewers rate Lead nurturing automation highest, with a score of 9.5.
The most common users of Constant Contact Lead Gen & CRM are from Small Businesses (1-50 employees).
Constant Contact Lead Gen & CRM Customer Size Distribution
| Consumers | 0% |
|---|---|
| Small Businesses (1-50 employees) | 56% |
| Mid-Size Companies (51-500 employees) | 43% |
| Enterprises (more than 500 employees) | 1% |
Comparisons
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
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Constant Contact Lead Gen & CRM is a versatile CRM tool that offers a wide range of features, making it a valuable asset for managing customer relationships and capturing every interaction. Users appreciate the breadth of features available within Constant Contact Lead Gen & CRM, which allows them to efficiently guide clients in marketing automation and lead generation. With its user-friendly interface and excellent tutorials, Constant Contact Lead Gen & CRM proves to be a cost-effective solution that offers exceptional customer service. Marketing agencies and businesses alike rely on this software to effectively manage growth, engage with customers, and address their marketing and sales strategies in one centralized platform.
The primary use case for Constant Contact Lead Gen & CRM is email marketing, including the sharing of newsletters and nurture content with targeted lists. Sales teams also benefit from the software's ability to automate basic emails and marketing campaigns, freeing up time for higher-value tasks. Additionally, Constant Contact Lead Gen & CRM serves as a powerful tool for marketing automation, website submissions, sales management, and account management. It helps gather leads, send targeted emails to leads and opportunities, and address lead management needs.
Users find that Constant Contact Lead Gen & CRM provides the right information at the right time, enabling them to easily understand their sales process and identify areas for improvement. The software facilitates lead database management, tracking, follow-up, and account management. While reporting accuracy can sometimes be a challenge, Constant Contact Lead Gen & CRM offers white-labeling options and integration capabilities by combining CRM, email marketing, and landing page building into one comprehensive solution.
By utilizing Constant Contact Lead Gen & CRM, businesses have been able to solve various problems related to lead capture, user identification and tracking, CRM functionalities, as well as lead management. The software's lead scoring system allows users to prioritize leads effectively and take focused actions. Sales and marketing teams rely on Constant Contact Lead Gen & CRM to track new business prospects, manage contacts efficiently, and gain an overview of their marketing and sales activities and results.
Constant Contact Lead Gen & CRM has proven valuable for agencies managing websites for multiple clients through its partner portal. It effectively tracks ROI and progress with sales leads, aids in social media planning and automation, and provides lead scoring capabilities. Furthermore, Constant Contact Lead Gen & CRM assists in identifying opportunities, understanding prospects' stage in the pipeline, facilitating projections, budget planning, and determining priorities.
The software has also played a crucial role in tracking marketing efforts such as social media post engagement, email analytics, and landing page development. Users appreciate Constant Contact Lead Gen & CRM's ability to reach out to prospective clients, maintain communication with current clients, and prevent anything from falling through the cracks. Marketing automation, CRM functionalities, persona segmentation, recent interaction history analysis are among the various uses of Constant Contact Lead Gen & CRM. Users have found success in using Constant Contact Lead Gen & CRM for marketing automation, CRM, sales functions, and making calls to numerous countries. The software is used daily for handling incoming leads and contacts, managing and monitoring the sales pipeline, automating workflows, creating custom forms and landing pages, managing email subscriber lists, and deploying email marketing campaigns. It offers flexibility and allows users to maintain a consistent brand experience throughout the client/customer journey.
Constant Contact Lead Gen & CRM has proven effective in optimizing sales through onboarding sales teams and creating sales pipelines, resulting in fewer lost leads and better client and prospect engagement. Users have consolidated their CRM, email marketing, landing pages, and social media tools into Constant Contact Lead Gen & CRM, enabling them to utilize behavioral data for targeting their marketing efforts. As a centralized software solution for managing marketing, sales, and lead management within agencies and businesses, Constant Contact Lead Gen & CRM provides automation capabilities across various teams, including marketing, sales, and finance. It also facilitates contact management and internal communication.
For ad agencies and clients alike, Constant Contact Lead Gen & CRM has become the primary software for lead generation, nurturing, and selling. The live chat feature has been successful in engaging visitors on users' websites. Additionally, the affordability and ease of use make Constant Contact Lead Gen & CRM a good fit for marketing agencies and B2B companies. Organizations rely on it to conduct email marketing campaigns, drive users to landing pages, and manage account notes and vital information.
Constant Contact Lead Gen & CRM helps keep sales information together in one place while strengthening communication between sales and marketing teams. Customers appreciate its native connection with common tools as well as the variety of resources available for digital marketing. With a wide range of marketing and tracking capabilities integrated with third-party platforms, Constant Contact Lead Gen & CRM provides users with a complete view of the customer's experience.
Users have praised the responsive live support team for providing necessary steps and solutions to any issues faced. In summary, Constant Contact Lead Gen & CRM has proven to be an indispensable tool for businesses seeking effective lead management strategies, streamlined communication between teams, and a centralized platform for managing marketing and sales efforts. Its feature-rich capabilities and user-friendly interface make it a valuable asset for both marketing agencies and businesses looking to enhance their customer engagement and drive growth.
Intuitive User Interface: Users have consistently praised the intuitive user interface of Constant Contact Lead Gen & CRM, with many stating that it makes tasks easy to accomplish. Several reviewers have expressed their satisfaction with how easily they can navigate through the platform and perform various marketing activities.
Wide Range of Marketing Capabilities: Many users appreciate the extensive range of marketing capabilities offered by Constant Contact Lead Gen & CRM. They have highlighted features such as automation workflows and personalized messaging, which allow them to create targeted campaigns for their audience. The platform's versatility in managing multiple campaigns has also been commended by several reviewers.
Reliable and Insightful Reporting Tools: Reviewers value the reliability of Constant Contact Lead Gen & CRM's software and its ability to provide insightful reporting tools. The CRM system effectively tracks leads and interactions, allowing users to gain valuable insights into their marketing efforts. This feature has received positive feedback from a significant number of users who appreciate the comprehensive reporting feature provided by Constant Contact Lead Gen & CRM.
Confusing and unintuitive user interface: Users have found the email builder's user interface to be confusing and unintuitive, making it difficult for them to efficiently complete tasks. They have expressed frustration with navigating through the software and understanding how to use its features effectively.
Cumbersome design in menus: The design of the email builder has been criticized for being cumbersome, particularly in the menus for the database and HTML editors. Some users have mentioned difficulties in finding specific options or functions within these menus, which has hindered their workflow and efficiency.
Lack of flexibility and variety in templates: Several users have expressed disappointment with the lack of flexibility and variety in email templates provided by the builder. They feel that there are limited options available, which restricts their ability to create visually appealing and engaging emails.
Users recommend utilizing SharpSpring for its customized reports and other features that cater to individual marketing needs. It is advised to thoroughly learn the system before implementation, taking advantage of the automation features during the 30-day free trial. Users also suggest seeking guidance from the support team, account manager, and onboarding specialist for seamless onboarding. Another important point to consider is to align your CRM requirements with SharpSpring's specialization in marketing automation rather than a comprehensive sales CRM tool. Users propose consolidating campaigns into multiple lists for optimal organization. Overall, users appreciate SharpSpring's customer-centric approach and advanced technology, considering it a cost-effective solution with extensive functionality. It is worth noting that Sharpspring is particularly recommended for businesses heavily reliant on email marketing. Furthermore, users encourage feedback submission to customer service when specific desired features are absent. SharpSpring is deemed suitable for managing sales and marketing activities efficiently while providing robust reporting capabilities. To fully harness its potential, users highlight the importance of investing time in understanding and mastering all of its offerings.
Attribute Ratings
Reviews
(201-225 of 521)Companies can't remove reviews or game the system. Here's why
We're using SharpSpring throughout our organization in two ways. First, to manage our internal marketing and advertising efforts, including email marketing, customer relationship management, ad management, and campaign analysis and reporting. Our sales efforts are easily attributed to campaigns and we develop key workflows to minimize time spent on redundant tasks. Secondly, we use the platform in connection with our client's marketing and advertising efforts. Having the ability to not only keep all of their sales and marketing on hand, but also empowering them to take control within the platform has been fantastic.
April 27, 2020
Everything We Need!
We use SharpSpring across many departments. The tools it provides helps us with websites, emails, and social media. It gives us the ability to create forms, landing pages, emails, and automated workflows that can take customers down custom journeys. With it's easy to use drag and drop builders, we get to create professional content without knowing code or taking months of training.
SharpSpring is being used by our organization to automate our marketing and sales follow-up processes. In addition, we work with our clients to implement SharpSpring effectively, so they also can harness the power of this amazing platform. SharpSpring helps us and our clients solve the problem of manually interacting with potential business leads, tracking our online performance, and helping us determine our direct ROI with our different marketing efforts. It also acts as our CRM to help us keep tabs on our most valuable prospects and existing clients.
We use SharpSpring in two ways: to help generate and manage our leads to aid in our company business development efforts and to sell/offer the service to our clients to help them do the same. Currently, our digital marketers, account executives and business development teammates use the platform. SharpSpring helps us keep a close eye on where prospects are in their purchase journey.
April 16, 2020
SharpSpring Review
Score 10 out of 10
Vetted Review
Verified User
SharpSpring is a great tool for making marketing campaigns. SharpSpring has a brilliant training academy where you can become more familiar with the platform. Every employee in our organisation has access to the SharpSpring platform, this software helps us keep track of all our contacts and the conversion we have with them.
April 09, 2020
Easy to use
SharpSpring is being used across the whole organisation and most features are used daily to help set up emails, marketing automation and post to social media.
April 09, 2020
Orientation Marketing review of SharpSpring
Score 10 out of 10
Vetted Review
Verified User
SharpSpring is used to manage our (and our clients') inbound projects. The marketing automation is simply easy to use and effective and has really helped with our pipeline of sales prospects.
We use SharpSpring as a CRM system and pipeline management tool, as well as a marketing automation tool. With SharpSpring we can easily track customer contact at different stages as well as view lead scores for prospects, structure our marketing campaigns and manage workflow amongst the team members effectively. There are a number of uses.
April 03, 2020
CRM for dummies
It is used across the whole organization, especially by the sales teams. It helps keep all our sales info in one place that can be accessed online. It is very easy to use and helps us keep track of our daily efforts.
We use SharpSpring to manage our internal sales and marketing campaigns, but also use it on our client's behalf to manage their lead generation campaigns. We are a team of seven and all our staff use SharpSpring in some form or other. We have found it an easy tool to use and navigate, which encourages staff to use the tool as they understand it. We managed to rationalise various tools and replace with just SharpSpring, so it replaced our outgoing CRM, outgoing marketing automation software saving us thousands of pounds.
SharpSpring is currently being used as my core CRM. It's utilized to implement my email automation, leads and lead scoring, sales and opportunities, manage and schedule social media, and much more. My booking is all done through SharpSpring's scheduling feature and I've recently implemented the Chatbot feature on my website.
March 26, 2020
Well-Thought Out Tool That Can Drive Your Business
Our entire organization is utilizing SharpSpring. We think this is a well-thought-out tool that is growing and expanding to meet customers' needs. The replacements it makes are good and single-platform integration replaces many other tools that we struggled to integrate, or had to jump from spot to spot to determine info and ROI.
Score 9 out of 10
Vetted Review
Verified User
SharpSpring is an essential tool used by all divisions within our organization. A centralized customer contact repository and connected communication automations have become an irreplaceable asset to our daily workflow. Connecting it to our website from a tracking and social platforms is developing insights that are defining who and how we are operating as a team.
March 18, 2020
Powerful automation at a low cost
Currently, SharpSpring is being used as a Marketing Automation tool, but we are considering to also use it as our CRM as well. It is mostly being used by the Marketing department, but may be used by Sales in the future.
SharpSpring solves for our need of personalized automated emails and segmented workflows.
SharpSpring solves for our need of personalized automated emails and segmented workflows.
We use SharpSpring as our go-to CRM platform. It is used primarily by our CRM department to track user behavior on websites, manage drip campaigns, create automation flows and triggers, create microsites, and create dynamic emails.
This helps us manage all contacts for multiple events throughout the year, create workflows and funnels, and automate many hours of updating our contact lists. We love that we can use this on multiple clients easily!
This helps us manage all contacts for multiple events throughout the year, create workflows and funnels, and automate many hours of updating our contact lists. We love that we can use this on multiple clients easily!
We have used SharpSpring for our company in three capacities: as a CRM (customer relations management), a social media scheduling/management platform, and briefly for its sales pipeline features. My experience is primarily in the social and CRM capacity. As a CRM, we were simply looking for a decent address book where we could keep track of our clients' and potential clients' contact information in a place our whole team could organize and access. As a social media management platform, we were looking to schedule posts for roughly 25 individual clients' businesses on Facebook, LinkedIn, and Twitter. We were using it to replace Sendible, which we were disappointed with because of glitches and poor customer support.
March 07, 2020
The constant failure of the system, the automations fail. They are not fixing the bugs.
Score 1 out of 10
Vetted Review
Verified User
We are using it to offer marketing automation to our customers. But it has a lot of problems, many bugs that are not fixed.
March 04, 2020
SharpSpring Offers Great Value at an Unbeatable Price
SharpSpring enables us to qualify and nurture leads through the sales funnel for a variety of B2B and B2C clients across financial services, real estate, SaaS, and start-ups. We leverage SharpSpring to build automated marketing and sales workflows to personalize and scale communications, score leads and behaviors, and notify sales team members of warm and hot prospects in real-time. We also build robust client referrals and new client onboarding campaigns.
March 04, 2020
SharpSpring's customer service makes me happy
Score 10 out of 10
Vetted Review
Verified User
We use SharpSpring with all but one of our clients. Our clients love the marketing automation and useful ROI reporting.
March 04, 2020
Solid Marketing Automation for Agencies
As a marketing agency, we recommend SharpSpring as the marketing automation tool for our clients. For each of our clients, it solves the problem of being able to send marketing emails to large lists, creating web forms for generating leads, tracking marketing campaigns, creating automation tasks to follow up with leads or notify users.
March 03, 2020
Frustrated Old Man Finds Great Software!
Score 10 out of 10
Vetted Review
Verified User
We use SharpSpring for our lead generation and lead management. It is used by everyone in our company. Since we have a small nucleus of salaried employees and other 1099 independent contractors, the per-seat model of other platforms didn't make sense for us, so we went with SharpSpring.
The contact management is used extensively by our salespeople that keep track of their prospects. The lead scoring helps focus on the prospects who are highly motivated and most likely to purchase. With the Visual Workflow feature, it makes it easy to build landing pages and create our funnels. The Perfect Audience feature is the retargeting process which is great to have in the app.
The contact management is used extensively by our salespeople that keep track of their prospects. The lead scoring helps focus on the prospects who are highly motivated and most likely to purchase. With the Visual Workflow feature, it makes it easy to build landing pages and create our funnels. The Perfect Audience feature is the retargeting process which is great to have in the app.
March 03, 2020
SharpSpring Marketing Automation
SharpSpring is currently being used by our entire team. We never had a marketing automation system or CRM in the past, so it has already been a huge improvement to our business practices. With SharpSpring we are able to cut off using
other services, so we are actually paying less than we did before, but getting
so much more in return! Within the first 30 days of us having it, we had run 2 separate email campaigns for 2 separate clients.
March 03, 2020
We Love SharpSpring!
We've begun with just the admissions office using SharpSpring to track our interactions and 'conversations' with prospective families. It also enables us to have one complete record of everyone's interactions with a family, sometimes lasting over 1 or 2 years.
March 03, 2020
A reliable set of tools!
Score 10 out of 10
Vetted Review
Verified User
We are an accredited Sharpspring partner and use Sharpspring at our agency to provide the tools we use to solve our client's marketing and lead nurturing needs. We use the entire platform's features as our tools for marketing automation. I highly recommend the application. The team support is also wonderful!
February 27, 2020
Exceptional customer service
We use SharpSpring across the sales and marketing organizations. I use SharpSpring for our marketing communications efforts.