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Constant Contact Lead Gen & CRM is a versatile CRM tool that offers a wide range of features, making it a valuable asset for managing …
Starting at $449 per month
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What is Constant Contact Lead Gen & CRM?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. …
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Popular Features
- List management (498)9.292%
- Email deliverability reporting (496)8.989%
- Lead scoring and grading (490)8.686%
- Dashboards (486)8.383%
Reviewer Pros & Cons
- Automation Sequences - SharpSpring makes it really easy to set up automation sequences (Action Groups) that allow you to automate your communications ...
- I'd like to see some survey tools integrated into the platform so that our campaigns can track user feedback (and whether they started/completed a sur...
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Pricing
Lead Gen & CRM
Starting at $449
Cloud
per month
Entry-level set up fee?
- Setup fee required
For the latest information on pricing, visithttps://www.constantcontact.com/pricing…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $449 per month
Features
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Product Details
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- Integrations
- Competitors
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- FAQs
What is Constant Contact Lead Gen & CRM?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. The tools are designed to help businesses attract the right leads, nurture them with personalized content, and grow with better conversion.
Attract
- Acquires hot leads faster with email & social marketing, plus retargeting ads. Leads are automatically scored based on their activity and passed to sales.
Nurture
- Helps deliver the right message to the right people, at the right time. With a flexible centralized CRM and customizable automations, tasks like nurturing leads and sales follow-ups are easier.
Grow
- Insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Attract
- Acquires hot leads faster with email & social marketing, plus retargeting ads. Leads are automatically scored based on their activity and passed to sales.
Nurture
- Helps deliver the right message to the right people, at the right time. With a flexible centralized CRM and customizable automations, tasks like nurturing leads and sales follow-ups are easier.
Grow
- Insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Constant Contact Lead Gen & CRM Features
Email & Online Marketing Features
- Supported: WYSIWYG email editor
- Supported: Dynamic content
- Supported: Ability to test dynamic content
- Supported: Landing pages
- Supported: A/B testing
- Supported: Mobile optimization
- Supported: Email deliverability reporting
- Supported: List management
- Supported: Triggered drip sequences
Lead Management Features
- Supported: Lead nurturing automation
- Supported: Lead scoring and grading
- Supported: Data quality management
- Supported: Automated sales alerts and tasks
Campaign Management Features
- Supported: Calendaring
- Supported: Event/webinar marketing
Social Media Marketing Features
- Supported: Social sharing and campaigns
- Supported: Social profile integration
Reporting & Analytics Features
- Supported: Dashboards
- Supported: Standard reports
- Supported: Custom reports
Platform & Infrastructure Features
- Supported: API
- Supported: Role-based workflow & approvals
- Supported: Customizability
- Supported: Integration with Salesforce.com
- Supported: Integration with Microsoft Dynamics CRM
- Supported: Integration with SugarCRM
Constant Contact Lead Gen & CRM Integrations
Constant Contact Lead Gen & CRM Competitors
Constant Contact Lead Gen & CRM Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android, Windows Phone |
| Supported Countries | Available Internationally |
| Supported Languages | English, French, Spanish, Dutch, German, Italian, Turkish, Portuguese, Romanian |
Frequently Asked Questions
Constant Contact Lead Gen & CRM starts at $449.
HubSpot Marketing Hub, Adobe Marketo Engage, and Salesforce Marketing Cloud are common alternatives for Constant Contact Lead Gen & CRM.
Reviewers rate Lead nurturing automation highest, with a score of 9.5.
The most common users of Constant Contact Lead Gen & CRM are from Small Businesses (1-50 employees).
Constant Contact Lead Gen & CRM Customer Size Distribution
| Consumers | 0% |
|---|---|
| Small Businesses (1-50 employees) | 56% |
| Mid-Size Companies (51-500 employees) | 43% |
| Enterprises (more than 500 employees) | 1% |
Comparisons
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
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- Recommendations
Constant Contact Lead Gen & CRM is a versatile CRM tool that offers a wide range of features, making it a valuable asset for managing customer relationships and capturing every interaction. Users appreciate the breadth of features available within Constant Contact Lead Gen & CRM, which allows them to efficiently guide clients in marketing automation and lead generation. With its user-friendly interface and excellent tutorials, Constant Contact Lead Gen & CRM proves to be a cost-effective solution that offers exceptional customer service. Marketing agencies and businesses alike rely on this software to effectively manage growth, engage with customers, and address their marketing and sales strategies in one centralized platform.
The primary use case for Constant Contact Lead Gen & CRM is email marketing, including the sharing of newsletters and nurture content with targeted lists. Sales teams also benefit from the software's ability to automate basic emails and marketing campaigns, freeing up time for higher-value tasks. Additionally, Constant Contact Lead Gen & CRM serves as a powerful tool for marketing automation, website submissions, sales management, and account management. It helps gather leads, send targeted emails to leads and opportunities, and address lead management needs.
Users find that Constant Contact Lead Gen & CRM provides the right information at the right time, enabling them to easily understand their sales process and identify areas for improvement. The software facilitates lead database management, tracking, follow-up, and account management. While reporting accuracy can sometimes be a challenge, Constant Contact Lead Gen & CRM offers white-labeling options and integration capabilities by combining CRM, email marketing, and landing page building into one comprehensive solution.
By utilizing Constant Contact Lead Gen & CRM, businesses have been able to solve various problems related to lead capture, user identification and tracking, CRM functionalities, as well as lead management. The software's lead scoring system allows users to prioritize leads effectively and take focused actions. Sales and marketing teams rely on Constant Contact Lead Gen & CRM to track new business prospects, manage contacts efficiently, and gain an overview of their marketing and sales activities and results.
Constant Contact Lead Gen & CRM has proven valuable for agencies managing websites for multiple clients through its partner portal. It effectively tracks ROI and progress with sales leads, aids in social media planning and automation, and provides lead scoring capabilities. Furthermore, Constant Contact Lead Gen & CRM assists in identifying opportunities, understanding prospects' stage in the pipeline, facilitating projections, budget planning, and determining priorities.
The software has also played a crucial role in tracking marketing efforts such as social media post engagement, email analytics, and landing page development. Users appreciate Constant Contact Lead Gen & CRM's ability to reach out to prospective clients, maintain communication with current clients, and prevent anything from falling through the cracks. Marketing automation, CRM functionalities, persona segmentation, recent interaction history analysis are among the various uses of Constant Contact Lead Gen & CRM. Users have found success in using Constant Contact Lead Gen & CRM for marketing automation, CRM, sales functions, and making calls to numerous countries. The software is used daily for handling incoming leads and contacts, managing and monitoring the sales pipeline, automating workflows, creating custom forms and landing pages, managing email subscriber lists, and deploying email marketing campaigns. It offers flexibility and allows users to maintain a consistent brand experience throughout the client/customer journey.
Constant Contact Lead Gen & CRM has proven effective in optimizing sales through onboarding sales teams and creating sales pipelines, resulting in fewer lost leads and better client and prospect engagement. Users have consolidated their CRM, email marketing, landing pages, and social media tools into Constant Contact Lead Gen & CRM, enabling them to utilize behavioral data for targeting their marketing efforts. As a centralized software solution for managing marketing, sales, and lead management within agencies and businesses, Constant Contact Lead Gen & CRM provides automation capabilities across various teams, including marketing, sales, and finance. It also facilitates contact management and internal communication.
For ad agencies and clients alike, Constant Contact Lead Gen & CRM has become the primary software for lead generation, nurturing, and selling. The live chat feature has been successful in engaging visitors on users' websites. Additionally, the affordability and ease of use make Constant Contact Lead Gen & CRM a good fit for marketing agencies and B2B companies. Organizations rely on it to conduct email marketing campaigns, drive users to landing pages, and manage account notes and vital information.
Constant Contact Lead Gen & CRM helps keep sales information together in one place while strengthening communication between sales and marketing teams. Customers appreciate its native connection with common tools as well as the variety of resources available for digital marketing. With a wide range of marketing and tracking capabilities integrated with third-party platforms, Constant Contact Lead Gen & CRM provides users with a complete view of the customer's experience.
Users have praised the responsive live support team for providing necessary steps and solutions to any issues faced. In summary, Constant Contact Lead Gen & CRM has proven to be an indispensable tool for businesses seeking effective lead management strategies, streamlined communication between teams, and a centralized platform for managing marketing and sales efforts. Its feature-rich capabilities and user-friendly interface make it a valuable asset for both marketing agencies and businesses looking to enhance their customer engagement and drive growth.
Intuitive User Interface: Users have consistently praised the intuitive user interface of Constant Contact Lead Gen & CRM, with many stating that it makes tasks easy to accomplish. Several reviewers have expressed their satisfaction with how easily they can navigate through the platform and perform various marketing activities.
Wide Range of Marketing Capabilities: Many users appreciate the extensive range of marketing capabilities offered by Constant Contact Lead Gen & CRM. They have highlighted features such as automation workflows and personalized messaging, which allow them to create targeted campaigns for their audience. The platform's versatility in managing multiple campaigns has also been commended by several reviewers.
Reliable and Insightful Reporting Tools: Reviewers value the reliability of Constant Contact Lead Gen & CRM's software and its ability to provide insightful reporting tools. The CRM system effectively tracks leads and interactions, allowing users to gain valuable insights into their marketing efforts. This feature has received positive feedback from a significant number of users who appreciate the comprehensive reporting feature provided by Constant Contact Lead Gen & CRM.
Confusing and unintuitive user interface: Users have found the email builder's user interface to be confusing and unintuitive, making it difficult for them to efficiently complete tasks. They have expressed frustration with navigating through the software and understanding how to use its features effectively.
Cumbersome design in menus: The design of the email builder has been criticized for being cumbersome, particularly in the menus for the database and HTML editors. Some users have mentioned difficulties in finding specific options or functions within these menus, which has hindered their workflow and efficiency.
Lack of flexibility and variety in templates: Several users have expressed disappointment with the lack of flexibility and variety in email templates provided by the builder. They feel that there are limited options available, which restricts their ability to create visually appealing and engaging emails.
Users recommend utilizing SharpSpring for its customized reports and other features that cater to individual marketing needs. It is advised to thoroughly learn the system before implementation, taking advantage of the automation features during the 30-day free trial. Users also suggest seeking guidance from the support team, account manager, and onboarding specialist for seamless onboarding. Another important point to consider is to align your CRM requirements with SharpSpring's specialization in marketing automation rather than a comprehensive sales CRM tool. Users propose consolidating campaigns into multiple lists for optimal organization. Overall, users appreciate SharpSpring's customer-centric approach and advanced technology, considering it a cost-effective solution with extensive functionality. It is worth noting that Sharpspring is particularly recommended for businesses heavily reliant on email marketing. Furthermore, users encourage feedback submission to customer service when specific desired features are absent. SharpSpring is deemed suitable for managing sales and marketing activities efficiently while providing robust reporting capabilities. To fully harness its potential, users highlight the importance of investing time in understanding and mastering all of its offerings.
Attribute Ratings
Reviews
(51-75 of 522)Companies can't remove reviews or game the system. Here's why
August 17, 2021
We love SharpSpring so far!
- Customer service is the best I've experienced from any company, ever.
- The tool set is robust and relatively easy to use and understand.
- Specifically, the level and ease of use of the automated job sets is outstanding.
- Some of the email templates are tricky.
August 13, 2021
The best alternative for small and mid-size companies
Score 5 out of 10
Vetted Review
Verified User
- A visual editor to create complex workflows.
- Integrations with third-party solutions.
- Forms and list management are pretty easy.
- Customer support is fantastic, one of the best I've personally experienced.
- Shopping cart integrations can be a little bit complex, and you definitely need a developer with coding experience.
- The image management in the email editor could be better.
- The landing page editor has some room for improvement. Coding skills are needed if you want to do some tweaks in your design.
August 05, 2021
Real competitive advantage
- The lead scoring and persona building are excellent.
- The automation machine is powerful and easy to use.
- The onboarding and support teams are professional, knowledgeable and friendly.
- There is an issue with social posting to Facebook mobile that is being worked on. This will deliver a better posting experience.
July 30, 2021
Great Marketing Solution for Small Agency
- Low-cost solution
- Simple and intuitive to use
- White label option
- Improve management of billing for managed accounts
- Provide more variety of templates for landing pages and emails
- Include more support for on boarding new clients and follow up to assure client success
- Excellent and fast customer support
- Automation workflows with a very easy-to-use visual user interface
- Very intuitive email marketing tools with easy personalization tools
- Easy to customize: templated system, multiple types of custom fields + multiple sales pipelines
- Multilingual support of the platform should be developed
- Landing page features should be developed so that full websites could be built
- Campaign management should include an integration to advertising networks (it now only covers remarking)
- Social media features should be developed forward
- Email wysiwyg tools behave weirdly on Safari
July 27, 2021
Great Products and Customer Support
- Customer support and training resources.
- Great pricing and value.
- Wide variety of features and integrations.
- Frequent updates and improvements.
- Many options for growth and expansion.
- The onboarding process takes time.
- Software is comprehensive so you must commit to learning how it works.
July 26, 2021
SharpSpring is fantastic!
Score 9 out of 10
Vetted Review
Verified User
- [SharpSpring] is very innovative.
- [SharpSpring] is highly customizable.
- The pricing is reasonable.
- It takes a little while to figure everything out, but that's normal considering the range of features.
- Good drag-and-drop platform for creating and editing emails that gives a lot of easy access to HTML code too.
- Powerful automation features
- Great social media posting capabilities
- Excellent API making custom integrations easy.
- Reporting is good, but definitely has room for improvement.
- It's harder to learn than HubSpot (although easier than Marketo)
- Understanding how to create an automation can be difficult.
July 20, 2021
Great Value
- Support is quick, helpful, and friendly
- Cost compared to competitors is good for the same value
- Lead scoring has been helpful for our Sales department to prioritize leads
- Platform can be finicky and slow at times
- Landing page and email creation can be frustrating to implement items I want
- Integration with some apps costs extra
July 20, 2021
A Sharp Spring of Positive Feedback
- Contact management
- Organization
- Usability
- Navigation
- Customizability
- Contact navigation
- Email integration
- Data duplication
- Marketing automation
- Social media management
- Email marketing
- Contact manager could be a little faster in load times
- CRM could be more robust, depending on the scale
July 14, 2021
Multiply your marketing efforts and get your sales and marketing teams working together for better ROI
- Automated tasks with visual workflows are simple to set up and ultimately save a lot of time.
- Chatbot workflows are also simple to set up and can be set up to qualify a lead for you.
- Web insights are amazing, giving you insight on how people are getting to your pages and their behavior on your site, which empowers you to make smart decisions and have meaningful targeted interactions with prospects.
- I really would like to see the email template creator be more user friendly and intuitive
July 12, 2021
SharpSpring: A tool for the masses
- Ease-of-use
- Good price point
- More customizable workflow triggers
- Drag and drop functionality is lacking on the email folder side
July 12, 2021
SharpSpring is great for its cost
- Sales pipeline is simple yet effective
- VisitorID gives you a detailed look of companies visiting your website
- Lead scoring is very comprehensive and easy to use
- Billing notifications are lacking and not always helpful
- The financial structure of the platform can be confusing and has changed several times over the past two years.
- The automation is good but not great. Can be lacking.
- Email marketing
- Chatbot
- Customer journey for clients and leads
- Internal automations (collaborator birthdays and notifications for internal marketing)
- You must have the advice of the SharpSpring team--it is not so intuitive, but they are the best at accompanying the client.
- There may be more content available to explain processes (e.g., how to make an automated webinar--communications and different stages--in a video).
- They could be more available to other APIs, for example Typeform.
- Crm, with custom fields that can be customized per organization
- Sales pipelines, which lets you track an opportunity along the sales process. Can implement automation with tasks creation, emails to prospect and notifications
- Email marketing with easy to use email builder. Campaigns can be sent out manually or automatically. Can also be used for templated emails to send to contacts.
- The landing page builder is a bit hard to use. Doesn’t have much flexibility.
- Sometimes confusing between types of workflows to use. Opportunity versus visual.
- If you imported contacts that weren’t formatted correctly. It is hard to delete a bull amount. Need to type DELETE for each one manually. No bull options to make changes.
- Onboarding is easy for us as well as clients. Not a hassle for them.
- Integrates smoothly with client CRM. This helps to close more sales and increases retention.
- Visual flowchart for planning makes it easier to plan, communicate and implement things such automation processes.
- Email having after the click tracking, keeps us informed of how out nurturing campaigns are working and what to change.
- Advanced lead scoring to keep focused on the right things at the right time in the funnel process.
- Lead funnel builder with Webex integration saves us time and money in getting a perfect funnel that integrates with the site perfectly.
- Social activity history of the lead is something that gives us a real-time assessment of what is working in social media.
- Onboarding can be overwhelming if you try to onboard without using materials and coaching provided. (Yes, that's me.) This is a robust platform and there is a lot of information to take in and get acquainted with to get the full effectiveness of the platform. You're going to be eager to start but take your time.
- Patience required. There is a tendency to rush in to get started right away having seen the promise. SharpSpring provides high quality onboarding coaches for 60 days so nothing is missed.
Score 10 out of 10
Vetted Review
Verified User
- Very easy to use. It was quick to set up. Training was very thorough and well done
- Easy to create campaigns. Love that it allows you to set up flow chart/diagrams for how a campaign is set up. Keeps you in line and not getting the process mixed up.
- Fantastic customer service. Always very helpful.
- Great value for the money.
- More options for editing photos.
- An easier way to segment email reports
- It is very good at tracking lead activities so one can see the history of where contacts go on our website
- It is a very organized CRM that flows and is easy to understand
- The software benefits are great as it services multiple needs such as marketing and CRM solutions
- I would like a way in which one could book mark a contact as favorites
- It would also be nice to have sent email added not just left a voice mail or contacted or no answer
- Maybe have a little more color graphs when it comes to the anayltics
June 22, 2021
SharpSpring is a robust solution for agencys own marketing and for doing B2B marketing for their clients
- Robust automation system, that I didn't see in any marketing automation solution
- Handy and flexible lead scoring modul, that can be use to score marketing leads
- Many kind of list segmentation, filtering, tagging and using them dynamic setup
- Life of the lead is useful view where you can see one leads behavior history
- SharpSpring can offer more good looking landing page templates
- SharpSpring can offer more good looking email templates
- SharpSpring can offer more functionality in social posting module
June 21, 2021
SharpSpring. A great alternative to Hubspot.
- First-class support
- Affordability compared to comparable solutions
- Powerful, but simple to use
- Billing
- Landing page builder
June 18, 2021
SharpSpring Review
- Manage clients and their accounts
- Marketing Automation
- Relates other tools to the process (email integration, social media etc.)
- Pricing
- billing break down to clients
- Whatsapp integration
- More reports ready to use
June 08, 2021
SharpSpring Review
- Strengths are to track communications and receipt as well as opening/viewing
- efficiency of communications
- platform is easy to use
- currently experiencing issues with sending externally to external email distribution lists
- flexibility of platform to change or modernize
- some components could be easier to manipulate
June 08, 2021
Good quality/price relationship!
- Lists
- Lead management
- Emails
- Reports
- Visual workflows
- Rules-based lists
June 04, 2021
SharpSpring Review
- I use the "launchpad" daily to monitor my customer's activity.
- Keep track of all my contacts and their relevant profile information.
- Select "custom fields" to target specific contacts for specific "campaigns" we have going on.
- I'm not sure this is an issue for SharpSpring but I would like "permission" from my system admin to be able to run more "reports" to make it easier to sort and analyze my contacts and their activity.