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Sitecore Experience Manager

Sitecore Experience Manager

Overview

What is Sitecore Experience Manager?

Sitecore Experience Manager is an enterprise-grade CMS competing with Oracle WebCenter, IBM Web Content Manager and Adobe. It presents a fairly wide and comprehensive swath of inbuilt features. In Sitecore WCM editing takes place from within the page with its…

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Recent Reviews

TrustRadius Insights

Sitecore Experience Manager has been widely adopted by various organizations for its diverse range of use cases. With its efficient …
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Best CMS Product

9 out of 10
May 25, 2021
Incentivized
Implementations have been multi-business unit implementations where the business units across the whole organization and individual …
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Sitecore the Core of our Website

10 out of 10
September 15, 2016
We primarily use Sitecore for marketing our products. Each group is able to update their own content pages, while the web marketing team …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 16 features
  • Role-based user permissions (19)
    9.0
    90%
  • Code quality / cleanliness (18)
    9.0
    90%
  • Admin section (18)
    9.0
    90%
  • WYSIWYG editor (19)
    8.0
    80%
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Pricing

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What is Sitecore Experience Manager?

Sitecore Experience Manager is an enterprise-grade CMS competing with Oracle WebCenter, IBM Web Content Manager and Adobe. It presents a fairly wide and comprehensive swath of inbuilt features. In Sitecore WCM editing takes place from within the page with its inline editor, allowing editors and…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Square Online (formerly Weebly) is a basic content management system with blogging and eCommerce features. It can be utilized for building standard websites or specialized webpages for online stores.

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Product Demos

Sitecore Experience Manager (Publishing) in 300 seconds

YouTube

Sitecore Experience Manager (Publishing) in 300 seconds +

YouTube

XM Cloud Deploy Demo

YouTube
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Features

Security

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

9
Avg 8.0

Platform & Infrastructure

Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.

8
Avg 7.7

Web Content Creation

Features that support the creation of website content.

8.4
Avg 7.6

Web Content Management

Features for managing website content

8.4
Avg 7.3
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Product Details

What is Sitecore Experience Manager?

Sitecore Experience Manager is an enterprise-grade CMS competing with Oracle WebCenter, IBM Web Content Manager and Adobe. It presents a fairly wide and comprehensive swath of inbuilt features. In Sitecore WCM editing takes place from within the page with its inline editor, allowing editors and authors to create display rules and content within the context of the page in an integrated process. It allows the creation of blogs, wikis, polls, integrates with social media, and is mobile-accessible for end users so as to provide a varied and tailored environment that is sensitive to visitor characteristics. Localization and regionalization allow the end user to see content in their home language. Analytics track visitor behavior, which aids in the generating of marketing reports and facilitating rule-based targeting. Experience Profiles give a rich understanding of single or groups of similar individuals, to give customer insights. The Sitecore Experience Database contains customer data and can draw additional data from CRM connected to it, for profiling visitors. Sitecore also has an AppCenter, where features can be augmented and expanded.

Sitecore is a paid platform for businesses of all sizes, and pricing varies accordingly with implementation and scale. Its licensing models is based on the number of Sitecore server installations and simultaneous users. When it is implemented as an Intranet pricing varies according to number of employees with access to it.


Sitecore Experience Manager Video

Sitecore Print Experience Manager Introduction

Sitecore Experience Manager Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Cascade CMS, Crownpeak CMS, and Elcom Platform are common alternatives for Sitecore Experience Manager.

Reviewers rate Role-based user permissions and Code quality / cleanliness and Admin section highest, with a score of 9.

The most common users of Sitecore Experience Manager are from Enterprises (1,001+ employees).
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Comparisons

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Reviews and Ratings

(130)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Sitecore Experience Manager has been widely adopted by various organizations for its diverse range of use cases. With its efficient content management capabilities, authors have been able to easily update and publish site content at any time, resulting in streamlined content management processes. Additionally, Sitecore's ability to host multiple sites on a single instance has led to cost savings on maintenance and license fees.

The analytics features of Sitecore have proven invaluable in tracking visitor engagement and providing out-of-the-box dashboards and reports. This has allowed organizations to gain valuable insights into their website performance and make data-driven decisions. The Webform marketers module has enabled the creation of offline registration pages and seamless integration with external systems, empowering marketers to generate leads and improve customer interactions.

Sitecore's Web Content Management functionality has been highly effective in managing websites, enabling regular updates, new page additions, and edits. The user-friendly interface has made it accessible for non-technical employees to manage content and documents, including marketing and pricing functions. By consolidating assets into a single repository, Sitecore has also improved turnaround times for managing multiple websites.

For digital marketing teams, Sitecore has proven to be an indispensable tool. It has facilitated lead generation forms, product promotions, and event pages, allowing marketers to effectively engage with their target audience. Furthermore, the platform's robustness and ease of use have made it a popular choice across different brands, enabling customization and building custom layers on top of the out-of-the-box code.

In the realm of e-commerce applications, Sitecore has excelled in managing products, partner networks, training, and services. Its seamless integration with backend membership databases has provided users with a smooth experience for event registration and community engagement. Moreover, as a content entry point for websites, Sitecore has offered initial orientation and ongoing support from organizations.

The versatility of Sitecore is further showcased in its ability to address challenges such as updating webpages, customizing web content, and automating SEO requirements. It has allowed businesses to meet their CMS needs while providing the flexibility for customization based on unique business requirements. Both marketing and IT users have relied on Sitecore for editing pages and content on organization websites.

One of the standout features of Sitecore is its ability to deliver contextual marketing and content experiences. This fosters customer loyalty and drives business value by tailoring user journeys based on customer preferences. Through functionalities like A/B testing and personalization, organizations can optimize their customer experiences to increase conversions and build lasting relationships.

Sitecore's collaborative capabilities have

Seamless Integration with External Systems: Multiple reviewers have praised Sitecore Experience Manager for its ability to seamlessly integrate with external systems such as CRM platforms, email platforms, and social platforms. This integration has allowed users to easily create personalized experiences on their websites, enhancing customer engagement and satisfaction.

Robust API for Custom Solutions: Several users have been impressed by the robustness and depth of Sitecore Experience Manager's API. They have found that this feature provides maximum flexibility for developers to implement custom solutions and integrations. This level of customization has enabled businesses to tailor the software according to their specific needs, resulting in a highly adaptable and efficient solution.

Suitability for Enterprise-level Requirements: Many reviewers have highlighted that Sitecore Experience Manager is designed to meet enterprise-level requirements. This indicates that the software can handle heavy loads and perform reliably even in demanding environments. The scalability and reliability of Sitecore Experience Manager make it suitable for high-traffic sites, ensuring a seamless user experience regardless of the volume of traffic or complexity of operations.

Challenging and non-intuitive user interface: Several users have found the user interface of Sitecore to be challenging and not user-friendly, especially when dealing with complex features and functionalities.

Maturing email marketing capabilities: Some users have expressed that the email marketing capabilities of Sitecore are still maturing, with limitations in terms of volume capacity and advanced features.

Difficulty finding suitable e-commerce solutions: Many users find it difficult to determine the most suitable e-commerce solution for their specific business needs among the multiple options offered by Sitecore and its partners.

Attribute Ratings

Reviews

(1-25 of 27)
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May 25, 2021

Best CMS Product

Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Sitecore Experience Manager has a capable UI for editing content. Though some competition may do better in this regard, Sitecore's editing interface is fully capable.
  • Its easy to learn how to use Sitecore. I've used WordPress in the past. While they feel more modern, I actually think Sitecore is more straightforward for a new user.
  • Manages many categories and subcategories of content.
  • Implementing it is very expensive from a software and development point of view.
  • Sitecore Experience Manager does not work well in Google Chrome. Not a deal breaker, but a little annoying. I have the best luck running Sitecore in Firefox.
  • We've had trouble scheduling publications
  • The price falls more to the premium side of things.
Score 5 out of 10
Vetted Review
Verified User
Incentivized
  • Manages many categories and subcategories of content.
  • Handles user accounts and is an all in one solution.
  • Implementing it is very expensive from a software and development point of view.
  • Developers complained that it was difficult to learn to program for.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Customer Profiles - the ability to identify key features on the site and flag those interactions to tie customer visits back to specific persona types.
  • Lead Scoring - the ability to establish a funnel for leads and use this funnel to assign a score or qualification within the sales funnel.
  • Personalization - the ability to tailor experiences to unique customer segments based on their needs, identifiying and optimizing the experience in real-time.
  • A/B Testing - the user experience for setting up a new test is a little clunky and doesn't make experience creation very intuitive.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • Engaging out-of-the-box analytics tools
  • Ability to interface with underlying database as needed
  • external resources are easy to add (information pages, videos, etc.)
  • Sometimes slowdowns in the processing of transactions (links, running tasks, etc.) -- not always clear whether the fault here lies with the product versus network versus database activity, maybe some way to graphically represent that?
  • Logs should provide more detailed (what manual tasks were executed, and by who)
  • Availability of a site-map or equivalent resource to more easily navigate the administrative side
Erica Marois | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • Storage -- we have a robust website, with hundreds of pages. Sitecore can house it all quite easily.
  • Organization -- I love how easily we can set up a folder based structure for naming conventions, etc. It makes it really easy to find what I need.
  • Ease of use -- it's easy to learn how to use Sitecore. I've used WordPress and Wix in the past. While they feel more modern, I actually think Sitecore is more straightforward for a new user.
  • I wish Sitecore had better staging and publishing options. In the version we currently use, we're unable to preview a post before it goes live.
  • The video embed widget can be a little wonky. I wish the support of multimedia was a bit more robust. This is where a CMS like WordPress gets the edge.
  • From my experience, Sitecore does not work well in Google Chrome. Not a deal breaker, but a little annoying. I have the best luck running Sitecore in Firefox.
Score 6 out of 10
Vetted Review
Verified User
Incentivized
  • Content and styling separation
  • Customizability of the platform
  • Work flow of publishing
  • For good authoring experience for content authors, heavy development to customize the interface is necessary
  • Learning curve for developers and users is very high
  • A/B testing is hard to set up
  • Personalization is hard to setup
Score 6 out of 10
Vetted Review
Verified User
Incentivized
  • Personalisation of advertising banners based upon knowledge of the customer, like location or previous searches enables us to target customers with products and offers that they are more likely to engage with, which has been done to good effect.
  • The use of Sitecore for content management enables the business and design team to perform changes to things, like images, content and page structure, which would otherwise have required a code release, which is costly in terms of man power.
  • The A/B testing in Sitecore is good because it allows us to statistically verify minor changes to the site - like advert changes or component ordering on the page - as to whether or not they positively impact conversion.
  • Sitecore is complicated. Software developers need (costly) training to get the most value out of it and business users do not find it intuitive to use. Concepts like the content tree can be difficult for the business users to grasp.
  • Despite everything being possible in Sitecore, virtually nothing comes out of the box - you need to develop every component and do so within a defined process and framework, which can be a fairly big development overhead.
s c | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Content authoring capabilities, which allow authors to update the site content on an as needed basis and publish it anytime.
  • Allows them to host multiple sites on a single Sitecore instance, which avoids extra maintenance and license cost.
  • Webform marketers module allows them to create offline registration pages and integrate them with external integrations through action commands.
  • You need to have a strong Sitecore certified developer base to manage the Sitecore platform (if you are using all features). It's the same case with others. But, finding a Sitecore certified (costs $$) developer is tough in the market. Now the market is growing (thanks to Sitecore promotional events) and Sitecore is gaining popularity. It may be easy to find such developers in the future. If you want to leverage most out of the Sitecore community you need to be a Sitecore certified developer.
  • Sitecore comes with lots of built-in features and marketplace components. I feel this puts it in a little tricky situation. It gives an opportunity for a normal developer to use some of the free marketplace module, which may or may not be supported in a future version of Sitecore. Which may put the entire platform at risk to upgrade to the latest Sitecore version. You need to have a proper process to control and validate the marketplace components before using them.
Laxmi Srinivas Samayamantri | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Learning: If you are a .net developer, learning Sitecore is very easy and even customizations are simple.
  • Authoring: In previous versions of Sitecore < 7.0 inline content editing was tough. I would say nearly impossible. But, with Sitecore 8.1 experience editor. Sitecore made it so simple for authors to update and publish the content on the page itself.
  • Analytics: Sitecore Analytics helps you track the user engagement and also provides an out of the box analytics dashboard which can be shared.
  • Personalization & A/B Testing: Content personalization and multi-variant testing is very simple with out of the box features.
  • Scalability: Sitecore has robust caching features which you allows to do component based caching that varies by different parameters. It also provides the ability to have multiple content delivery servers in a production environment and you can add as many n content delivery servers as you want (depending on the license).
  • Sitecore is Customer Engagement Platform. It comes with lots of features (e.g. Authoring, Analytics, personalization, A/B Test, Webforms for marketers etc), But, most of them are not being used by many clients. If you are really looking for just CMS (only authoring and publishing), then I don't think Sitecore is a way to go.
  • You need to have a strong Sitecore certified developer base to manage the Sitecore platform (if you are using all features). It's the same case with others. But, finding a Sitecore certified (costs $$) developer is tough in the market. Now the market is growing (thanks to Sitecore promotional events) and Sitecore is gaining popularity, It may be easy to find such developers in the future. If you want to leverage most out of the Sitecore community you need to be a Sitecore certified developer.
  • Sitecore comes with lots of built-in features and marketplace components. I feel this puts in a little tricky situation. It gives an opportunity for a normal developer to use some of the free marketplace module, which may or may not be supported in a future version of Sitecore. which may put the entire platform in risk to upgrade to latest Sitecore version. You need to have a proper process to control and validate the marketplace components before using them.
Score 10 out of 10
Vetted Review
Verified User
  • The ability to build and extend Sitecore so that it does exactly what you want is a key selling point to our organization.
  • Building custom reusable blocks while difficult at first has helped us to leverage code to shorten time for subsequent improvements.
  • The user level permissions help us keep section administrators from accidentally taking down the entire site.
  • Publishing workflow ensures that we present a consistent message, and saves us from "accidental sales" where we advertise products for $1 instead of the $200,000 we expect.
  • Requires a well trained Sitecore development team (difficulty of 8 on a scale of 1-10), also the entry level content author has a pretty steep learning curve (probably a difficulty of 4 on the same scale).
  • Sometimes it is hard to find the right place to make a site-wide change. Making a change that looks good in one place may be overriding the default behavior for only that one place. Experience will help developers spot these situations without pulling out too much of their hair.
  • Production requires very robust infrastructure to ensure the site performs at its best. In addition Sitecore developers need higher end machines than normal developers do to keep tests running smoothly.
  • Structural changes are completed using zipped xml files called packages. This requires careful ordered installation, last I checked there was no way to merge all changes for a release into one package. This could mean in a very large deployment, a release admin would need to run through 200 or more upload and install commands through a web browser.
August 09, 2016

Sitecore review

Alex Lada | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Sitecore is very extensible. It gives you a very good foundation out of the box for content management, while also allowing you to build or add modules and frameworks on top of it.
  • Sitecore provides a very robust set of admin tools for creating the data structures, content types, taxonomies, and permissions for websites. With regards to the competition, the tools, in my experience, I much more powerful.
  • Sitecore allows for a diverse set of environment set ups. It is easy to set up something as simple as a 2 server (dev/prod) setup or a multi server setup with many workflow states in between.
  • The templating system in place at the time of our using Sitecore (version 6) could be slow and clunky. We ended up modifying it to fit our dev needs.
Nancy Martineau | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Managing our partner network in many facets of training and selling
  • Intuitive interface for all admin and marketing features
  • Easy content management with the ability to customize for your individual company needs
  • Marketing platform should be better marketed and explained
  • I am very happy with the platform - no complaints
Laura Bruss | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Flexibility for Design: Sitecore has a lot of flexibility for changing the design of pages. You can select what will show and not show, switch out sidebar elements, etc. You can update navigation and change the ordering very simply.
  • Publish Workflow: You can easily save versions and revert back. You can set locks on who can publish and require approval before publishing.
  • Redirects: You can create redirects within the tool very easily.
  • Easy to Use: Sitecore is very easy to pick up and use.
  • For the most part, the editor works really well, but sometimes you need to get into the HTML to fix things.
  • Sometimes things can get lost (probably more a result of my company's lack of organization), but if I want to edit a particular feature, sometimes it is hard to find out where that feature lives.
Aaron Branson | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
ResellerIncentivized
  • Open and Scalable Content Management: At its root, the CMS capabilities offer complete customization while maintaining data integrity so that organizations can manage large amounts of content efficiently not just on the web presence but across email, social, mobile and print.
  • Experience Marketing: On top of the CMS foundation, organizations can optimize the experience of their customers through multivariate testing, personalization and engagement automation. This improved experience can also be quantified by the analytics concept of Engagement Value that is baked into all tracked interactions.
  • Application Integration: Sitecore enables organizations to create seamless user experiences across the entire enterprise by making it possible to tightly integrate other applications, whether they be ERP, CRM, E-commerce or any business-specific solutions.
  • Ease-of-Use: This has greatly improved in version 8 but naturally when a platform offers an immense amount of features, the usability becomes more challenging. For those organizations that can truly take advantage of the enterprise-level capabilities, proper training and onboarding (organizational change management) is a must-have in order to see the vision fulfilled.
  • Email Marketing: In particular, the email marketing capabilities are still maturing along with volume capacity. The basics are solid, but the more advanced features still have some caveats in their function. Version 8.2 of Email Experience Manager shows some potential in rounding out the capabilities.
  • E-Commerce: While perhaps not a weakness in technical capability, there are currently multiple e-commerce solutions both directly from Sitecore and from closely-integrated technology partners, making it challenging to determine which is the proper solution for each business situation.
Score 6 out of 10
Vetted Review
Verified User
Incentivized
  • Solid Technical Mold: The technical side of the product is held together from version to version with a cemented API, development component and Interface. This does NOT include "marketplace" modules and only speaks to official Sitecore supplied and built products.
  • Easy End User Interface: Sitecore relies on a Tree type of explorer interface or a WYSIWYG in site editing experience. If implemented correctly for the specific company a user will be proficient very quickly.
  • Scaling and Performance: Even despite following best practices from Sitecore, Microsoft and development community an IT department can produce a successful website. The base rendering engine, end user tools and content delivery system will hide an enormous amount of bad design and coding before being noticed by management and web users.
  • Analytics Bundled or Third Party: Bundled analytics system is very difficult to implement. But this is not entirely a systems problem but due in large part to the comparison to data from other already implemented, used and trust systems. Also implementation is likely put aside or given less priority due to focus on difficult website requirements, which is understandable. There is a gap in training and early inclusion of company analytic and optimisation departments. Sitecore has rebranded and drastically modified this DMS, OMS and Experience over and over out of frustration of low adoption.
  • Core Database Exclusion: A certified developer is trained to use the system entirely through the provided official API's and content tree. Complex business requirement such as e-commerce and user to user interaction can be forced into tree structures and implemented with out-of-box API's, There are instances this fails and a more complex systems integration is needed, which becomes a better fit but in hind site make a Sitecore CMS expensive and unjustified.
  • Page Editor is a powerful tool for editing content within a more user friendly environment but is not intended as an end all solution for all editing needs.
David Drinnon | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • Integration Capabilities. The data integration layer gave us unlimited opportunities for Sitecore to pull data from a number of our back office systems.
  • Approval Workflow. Sitecore gives us the ability to define our workflows for content review and approval.
  • Sitecore Community. A community of developers who contribute to the product.
  • Since Sitecore is primarily XML, it makes it difficult to create or generate reports using tools like SSRS or Crystal Reports.
  • Performance. Newer versions may have addressed this, but navigating the Sitecore interface (as opposed to the public facing site) seems heavy....long page load times.
  • Its packed with lots of features.....so the complexity of it can be overwhelming.
July 17, 2015

A Sitecore overview

Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Marketers do not have to depend on developers to update web pages, add new pages/functionality.
  • Marketers do not need to guess customer interest. With Sitecore Analytics, marketers know exactly how to veer the web content towards meeting more and more customer needs and also acquiring more and more customers.
  • A lot of third party tools like Salesforce can be easily integrated to Sitecore.
  • Sitecore requires bigger databases and they grow large very quickly. Not viable for smaller ecommerce establishments.
  • Marketers are sometimes too much use to having a developer work with them, where they can change/update css or js along with page content. It becomes difficult to make them understand that they cannot update CSS/JS only through Sitecore without a code change.
  • Need more analysis into the database and database management side of Sitecore.
July 07, 2015

Sitecore

Score 10 out of 10
Vetted Review
Verified User
  • Marketing Automation
  • Personalization and Relevance
  • Web Content Management
  • Web Engagement Marketing
  • Predictive Analytics
  • Not a product for smaller companies
  • blog
  • e-commerce
Greg Arnold | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
  • Very robust tool.
  • Allows advances users to set up templates that less technical users can use to build pages.
  • Easy approval process.
  • Tool can crash unexpectedly and all unsaved work is lost
  • Not user friendly for non-tech users
Chris Spears, CMTO | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Reseller
  • We use Sitecore for their ability to integrate well with external systems; IE CRM Platforms, Email Platforms, Social Platforms, etc...
  • Because of the ease of integrations to platforms with lots of customer data it is easy to create personalization on your website with Sitecore
  • We utilize the Sitecore ECM (Email Campaign Manager) because it allows us to build personalized emails inside of marketing automation
  • Sitecore is working hard to improve their web analytics capabilities
  • Sitecore is working hard to improve the volume of email their system can handle
  • Sitecore is working with partners to improve their ecommerce story
Score 10 out of 10
Vetted Review
Verified User
  • Fully Customizable because it runs on Microsoft Stack (.NET and SQL)
  • Excellent Customer Engagement Platform called DMS
  • Very Good Technical Customer Service
  • Never felt that a must be aspect of CMS is missing in sitecore
  • With my 6 years of Sitecore Experience I can say Sitecore is Perfect and ever evolving
  • Sitecore seem to fit perfectly for CMS in any organization
Score 9 out of 10
Vetted Review
Verified User
  • Robust and in-depth API to offer maximum flexibility when implementing custom solutions
  • Features designed to support enterprise level requirements and ready to be used in high traffic sites.
  • Easy to use for content editors and highly flexible, robust and fully featured for developers.
  • High learning curve if you want use its advanced features
  • It can get overly complex if good implementation practices are not followed
  • Deployments are fairly complicated
Rachael Williams | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
  • Allows multiple users to update content on a website.
  • Fairly efficient in updating new content in a timely manner.
  • Easy to learn system
  • Some features could be more simple to use and implement
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