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Emplifi Social Marketing Cloud

Emplifi Social Marketing Cloud
Formerly Socialbakers

Overview

What is Emplifi Social Marketing Cloud?

Brands can use Emplifi Social Marketing Cloud to elevate their social media presence, engage with customers, and gather insights for real-time business decisions. With solutions covering content creation, scheduling and publishing, analytics, UGC, social listening, influencer marketing, community management, and…

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Recent Reviews

A good co-worker

8 out of 10
February 26, 2024
Incentivized
For our company that needs to work with large amounts of data from various social media profiles (facebook, instagram, youtube) this tool …
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EASY TO USE!

8 out of 10
October 30, 2023
Incentivized
Emplifi helps us to create awesome report on social media! I've also used other tools during the last few years and Emplifi looks like one …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Reviewer Pros & Cons

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Pricing

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What is Emplifi Social Marketing Cloud?

Brands can use Emplifi Social Marketing Cloud to elevate their social media presence, engage with customers, and gather insights for real-time business decisions. With solutions covering content creation, scheduling and publishing, analytics, UGC, social listening, influencer marketing,…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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What is Brandwatch?

Brandwatch, from Cision (acquired February 2021) is an enterprise social intelligence platform that is designed to allow brands to listen and analyze online conversation to extract meaningful insights, inform their business decisions and understand more about the return on their marketing spend.

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Product Details

What is Emplifi Social Marketing Cloud?

Brands can use Emplifi Social Marketing Cloud to elevate their social media presence, engage with customers, and gather insights for real-time business decisions. With solutions covering content creation, scheduling and publishing, analytics, UGC, social listening, influencer marketing, community management, and social care, Emplifi provides a suite of tools to meet social media needs.
  • Data and Automated workflows: Emplifi unifies teams across social media marketing, commerce, and customer service by providing real-time automation, reporting, and omnichannel dashboards across the organization. The platform's omnichannel widgets provide a single source of truth for all organic and paid social media data, and its Platform Intelligence Engine (PIE) connects and integrates an organization's internal tools.
  • Crises management in real-time: Emplifi's AI-powered Spike Alerts and automated sentiment detection allow businesses to stay ahead of any negative sentiment or issues that may arise and act on time. For the instance, the vendor describes how one user, Hardee's, used social listening.
  • User-Generated Content tools for brand authenticity: With Emplifi's UGC capabilities, content from customers can be incorporated into the organization's social media strategy and website, in-person displays, email, apps, and print creative. This is to help increase customer engagement, drive sales, and enhance a brand's overall reputation.
  • GPT3 support: Emplifi offers GPT3 support via Emplifi AI Composer, providing AI capabilities for social media strategy.
  • User experience: Emplifi states their platform is designed to be user-friendly and intuitive, with a cohesive interface for managing an organization's social media presence, enabling better collaboration across departments, streamlining and economizing tech investments by providing a comprehensive suite of social media tools in one place.

Emplifi Social Marketing Cloud Features

  • Supported: Content Management
  • Supported: Social Scheduling & Publishing
  • Supported: Community Management
  • Supported: Listening & VoC Intelligence
  • Supported: Social Media Analytics
  • Supported: Social User Generated Content
  • Supported: Influencer Marketing

Emplifi Social Marketing Cloud Screenshots

Screenshot of Advanced AnalyticsScreenshot of Content HubScreenshot of AI-Powered Content InspirationScreenshot of Unified Content CalendarScreenshot of Multi-platform PublisherScreenshot of Integrated UGC SuiteScreenshot of Influencer Discovery & ManagementScreenshot of Actionable Social Listening with AI-Powered Spike AlertsScreenshot of Unified Community InboxScreenshot of Integrated Care

Emplifi Social Marketing Cloud Videos

Emplifi Social Marketing Cloud: Amplifying memorable experiences across the organization's entire social presence
Emplifi Care: Customer care on social
Crisis Management and Spike Alerts with Emplifi Listening
Turning data into action with Listening across web and social

Emplifi Social Marketing Cloud Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Windows Phone, Blackberry, Mobile Web
Supported CountriesGlobal
Supported LanguagesEnglish, German, Spanish

Frequently Asked Questions

Hootsuite, Sprout Social, and Brandwatch are common alternatives for Emplifi Social Marketing Cloud.

Reviewers rate Support Rating highest, with a score of 9.5.

The most common users of Emplifi Social Marketing Cloud are from Mid-sized Companies (51-1,000 employees).

Emplifi Social Marketing Cloud Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)10%
Mid-Size Companies (51-500 employees)65%
Enterprises (more than 500 employees)25%
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Comparisons

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Reviews and Ratings

(170)

Attribute Ratings

Reviews

(1-1 of 1)
Companies can't remove reviews or game the system. Here's why
Shubhankar Goel | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
  • The greatest strength of the tool is its visualizations and the competitive analysis it provides.
  • The tool helps in understanding a brand's social performance against other brands.
  • The tool is a bit limited in terms of the number of social channels it analyzes (3).
  • The tool currently doesn't provide post level reach data for Twitter.
  • The tool aids in measuring the social ROI through the metrics and insights it provides.
The tool is a bit limited with the post level twitter metrics and with the number of social platforms it currently analyzes.
However, it is a great tool overall especially for measuring social success across a category or against other brands.
We tested many other social tools in the market but chose Socialbakers mainly because of its ability to provide competitive social insights for multiple brands
  • The tool helps in measuring social success of a brand through the key metrics and insights it provides.
  • The tool is also a great asset for performing social competitive analysis for brands across the three social platforms: Facebook, Twitter and Youtube.
Great tool overall.
  • Implemented in-house
No.
  • Online training
  • Self-taught
The online training was fine but, in the end, the best way to learn any product is by actually using it.
It is fairly easy to learn without training. Having said that, training is very helpful to fully understand the tool's functionalities.
Good experience so far.
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