TrustRadius Insights
Users have experienced significant results in terms of capturing sales by utilizing Springbot's built-in AdRoll allotment and the cart …
Starting at $199 for up to 5,000 subscribers (includes email marketing, social hub, reporting and dashboards, signup forms, automations, account management, support and onboarding. See website for additional package options.
View PricingOverview
What is Springbot?
Springbot aims to bring all the marketing capabilities large retailers have to small businesses at a fraction of the cost. Through Springbot, online stores will be able to leverage automated marketing on channels such as email, SMS, social and online…
Recent Reviews
Pricing
Platform Base Package
$199/month
Cloud
for up to 5,000 subscribers (includes email marketing, social hub, reporting and dashboards, signup forms, automations, account management, support and onboarding. See website for additional package options.
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://www.springbot.com/pricing
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Product Demos
Anoop's SpringBot Demo
YouTube
Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Springbot?
Springbot aims to bring all the marketing capabilities large retailers have to small businesses at a fraction of the cost. Through Springbot, online stores will be able to leverage automated marketing on channels such as email, SMS, social and online ads. Business owners and marketers who find themselves wearing many hats can still send the right message at the right time with confidence.
With an all-in-one marketing automation platform designed with ease of use in mind, business owners and marketers are able to bring new shoppers to their sites, turn one-time buyers into repeat customers and brand advocates and measure the success of their marketing efforts - all while saving time and energy to focus on other aspects of their businesses.
Springbot Features
Email & Online Marketing Features
- Supported: WYSIWYG email editor
- Supported: Dynamic content
- Supported: Ability to test dynamic content
- Supported: A/B testing
- Supported: Mobile optimization
- Supported: Email deliverability reporting
- Supported: List management
- Supported: Triggered drip sequences
Lead Management Features
- Supported: Lead nurturing automation
- Supported: Data quality management
Campaign Management Features
- Supported: Calendaring
Social Media Marketing Features
- Supported: Social sharing and campaigns
- Supported: Social profile integration
Reporting & Analytics Features
- Supported: Dashboards
- Supported: Standard reports
- Supported: Custom reports
Platform & Infrastructure Features
- Supported: API
Additional Features
- Supported: SMS Marketing
- Supported: Prospecting and Retargeting Ads
- Supported: Google Shopping Ads
- Supported: Signup Forms / Pop-ups
- Supported: Shopping Cart Integration with Shopify / Shopify Plus, BigCommerce, Magento and WooCommerce
- Supported: Facebook Messenger Marketing
- Supported: Automated Product Recommendations for Cross-selling
Springbot Screenshots
Springbot Integrations
- Shopify
- Shopify Plus
- BigCommerce
- WooCommerce
- Zapier
- Google Analytics
- AdRoll
- TowerData
- Magento
- Smile.io
Springbot Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Languages | English |
Comparisons
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Reviews and Ratings
(6)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
- Cons
Users have experienced significant results in terms of capturing sales by utilizing Springbot's built-in AdRoll allotment and the cart abandonment drop-off feature. The integration tool provided on the Magento 2 platform has made the transition seamless for many users, saving them time and effort. However, there have been some reports of unsatisfactory support from Springbot's integration team, leading to delays and frustration during the onboarding process.
Springbot offers a suite of marketing tools that provide deep insights into demographics, best-selling products, and daily marketing suggestions. Users appreciate the ability to schedule social media posts and receive daily reports on sales, abandoned carts, average order value, and conversion rate. Additionally, Springbot enables email address segmentation stored within Magento beyond just opt-in email addresses.
The integration with AdRoll and Mailchimp has proven beneficial for users, enhancing their marketing efforts. Despite some initial glitches, Springbot has become an essential part of the marketing team for many users, helping them save time and achieve positive results. Leveraging customer purchase history, Springbot allows users to target customers through trigger emails and marketing campaigns effectively. This targeted messaging helps reduce customer unsubscribes and improves overall customer satisfaction.
Integrating Springbot with Shopify provides comprehensive reporting and purchase logs for every order attributed to marketing efforts. This integration serves as concrete evidence of the effectiveness of trigger emails and campaigns. Users have reported improvements in email list growth, open rates, and monthly sales since switching to Springbot from other platforms. Ultimately, the goal of using Springbot is to enhance the customer experience and improve overall customer satisfaction.
Quick demo and integration assistance: Many users have mentioned that the company was quick to provide a product demo and assist with integrating it into their e-commerce platform, ensuring a smooth onboarding process. This prompt support has been appreciated by several reviewers.
Prompt issue resolution: Reviewers consistently praise the company for its prompt response and resolution of any issues they encounter. The efficient customer support provided by Springbot is highly valued.
Effective trigger campaigns: Users express satisfaction with the trigger campaigns set up by Springbot, finding them to be helpful in driving engagement and increasing revenue for their e-commerce businesses. These campaigns have proven to be effective tools according to user feedback.
Cons:
- Email template issues: Some users have experienced problems with email templates breaking after updates, which has required them to rebuild the templates.
- Integration and onboarding difficulties: Several reviewers have expressed frustration with the lack of respect and understanding from Springbot's integration team, resulting in slow onboarding processes and delays due to a sales representative's lack of understanding of the technology.
- Reporting inaccuracies and limitations: Users have reported inadequate reporting quality, including metrics based on website revenue instead of actual email revenue. Additionally, there are limited customization options for triggered emails and problems with trackable links affecting revenue generation.
Among the negative feedback shared by users, three common cons include issues with email template functionality, challenges during integration and onboarding processes, as well as reporting inaccuracies and limitations.
Attribute Ratings
Reviews
(1-5 of 5)Companies can't remove reviews or game the system. Here's why
January 06, 2021
Save your money and use any other company
Score 1 out of 10
Vetted Review
Verified User
This system was to integrate a better environment for our customers. A better customer experience was the goal.
- We were not able to implement anything.
- We lengthy discussions with the sales person and had high hopes for this to work.
- The plan was to create a better user experience while on our website. NOT to push sales but to create more accurate information for the user. Be more interactive.
- After our purchase, I let spring or know that I was currently too busy to implement the system and to put things on hold. They ignored this request and kept charging us a monthly fee without using any of their systems. I have only logged in once. Nothing has been set up. They can see that from their side.
- After multiple emails back and forth their out was in the user agreement. I never asked for my money back only credit so I can regroup and when I have time get on to implant the systems. They tell me they don't do that.
- They don't care about any of the customer's needs. They only care about charging you that monthly fee. Terrible bus plan. With enough bad feedback, they will suffer from such a narrow plan.
- I wish we had actual information about the cons using the system. Unfortunately I was not given the opportunity to do unless I wanted to keep paying while not using the system.
- Money spent with zero return. We got nothing from this investment.
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1.0
Disaster save your money there are other options out there. We were never able to get off the ground. Due to them being so unflexible, we did not implement anything.
October 20, 2020
Excellent Platform and Partner For Growing Commerce Business
Score 10 out of 10
Vetted Review
Verified User
I have been with Springbot for almost a year and would highly recommend the platform and service. Since I switched from Mailchimp, my email list has doubled, my open rates have improved and monthly sales have steadily increased.
- One of the things that impressed me the most early on was their dedication to email deliverability and growing my "engaged" list of customers. Through this, they taught me the value of quality subscribers vs. quantity of subscribers, while still sharing new ways to grow my email list in a healthy and sustainable manner. For so long, my main focus was always having the biggest email list - and while that's good to have a lot of subscribers, the most important thing is to make sure they are ENGAGED with your brand. So together we've come up with fun ways to do that, and we've seen that reflected in our list growth and open rate.
- One of the other things I was looking to do when I partnered with Springbot was to increase my site traffic. The original sales rep had a few recommendations on how we could do this, and our team was most excited about their Facebook Services offering. We were paired with a Facebook expert who did a discovery call with us, and then presented a strategic plan for us to follow for the first 90 days, until we could fully optimize. Their Facebook team narrowed down my target audience and has helped strategically grow my site traffic.
- Finally, and maybe the part that I value the most, is the partnership that I've developed with Springbot. Out of the gate, there is absolutely work to do to get things set up and they don't sugar coat that. While much of the onboarding was smooth - we had a few obstacles to work through, and I'm thankful my Success Manager kept me up to date as we resolved anything that came up, and was proactive with her outreach and recommendations to get the most out of the platform. I find myself learning something new each time I chat with her, whether it be optimizations to my automations, new marketing ideas, or ways to increase engagement as I go into the holidays.
- After being with them for a year, I feel this is more than a vendor + customer relationship, and think of it as a strategic and valuable partnership.
- I'd love for Springbot to continue to expand on their email offering - the platform and automations are excellent, and I'd like additional conditionals as I build out my flows.
- Since I switched from Mailchimp, my email list has doubled, my open rates have improved and monthly sales have steadily increased.
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10.0
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10.0
Springbot's account management team is excellent to work with - they understand my business and my goals, and partner with me to achieve on those growth goals - from traffic, to subscribers and revenue.
October 13, 2020
Satisfied Springbot User
Score 8 out of 10
Vetted Review
Verified User
Springbot is used for marketing for both our in-store and online offerings for pies that we ship across the country. Springbot has been a very useful tool that helps us to further segment our email list and target customers based upon their purchase history, using trigger emails and marketing campaigns. We have recently started using the SMS function to target our customers even further by reaching them directly at their phones.
Sprinbot addresses multiple problems, some of which we didn't know were problems until we were using the platform. By targeting our messaging to specific customers, we are able to limit the amount of customers that are unsubscribing to our emails. Second, Springbot is directly integrated with our website platform, Shopify, and shows reporting and purchase logs for every order attributed to marketing. Because of this, we have data that proves the trigger emails and campaigns are sales drivers to our website. This is something we were aware of before, but being able to see the sales numbers for each campaign has been very helpful. Third, by using the trigger email function, our marketing teams are spending less hours targeting customers that haven't purchased in a while. The trigger email function allows us to design emails we think will drive sales for specific customers groups and continues to send them based on the length of time the customer has gone without a purchase. In short, this feature does the work for us with minimal effort to set up.
Sprinbot addresses multiple problems, some of which we didn't know were problems until we were using the platform. By targeting our messaging to specific customers, we are able to limit the amount of customers that are unsubscribing to our emails. Second, Springbot is directly integrated with our website platform, Shopify, and shows reporting and purchase logs for every order attributed to marketing. Because of this, we have data that proves the trigger emails and campaigns are sales drivers to our website. This is something we were aware of before, but being able to see the sales numbers for each campaign has been very helpful. Third, by using the trigger email function, our marketing teams are spending less hours targeting customers that haven't purchased in a while. The trigger email function allows us to design emails we think will drive sales for specific customers groups and continues to send them based on the length of time the customer has gone without a purchase. In short, this feature does the work for us with minimal effort to set up.
- Customer Segmentation - we know who we are marketing to.
- Email Buildout Feature - it's easy to learn and use.
- Support - Our support manager, Jared, has always been very willing and ready to answer any questions we have about the platform and offer suggestions to us for how we could be better.
- Springbot ads - there isn't a preview to show what the current ads look like.
- The backend of Springbot changes almost once a month and we're not always sure where to find the information we're looking for.
- We'd love to see triggers for SMS messaging that are similar to the email triggers.
- We've received a 26x ROI by using Springbot.
97.77777777777779%
9.8
100%
10.0
85%
8.5
90%
9.0
100%
10.0
85%
8.5
We were choosing between a few different options when considering a new email marketing program. Previously we were using Constant Contact, but wanted a program that offered more. We looked into Klaviyo as well, but after comparing the two we decided to go with Springbot as they offered a wide variety of insights and had wonderful customer service.
February 13, 2020
Never work with Springbot.
Score 1 out of 10
Vetted Review
Verified User
DO NOT WORK WITH THIS COMPANY. Springbot is the worst company I have had the displeasure of dealing with in a very long time. On every level this company was inept. It took them months to onboard us because the sales rep had zero understanding of their tech and her ego was too big to connect me to their product department. When she finally did, the problem was solved in less than 5 mins. 6 weeks of her not listening to me and that's all it took. After which, it's been nearly 2 months and they still haven't imported our existing list of contacts...
The biggest failure of this company is its email designers. In 3 months we were not able to get out a single email through their service either because of account problems like not importing our contacts or because they don't follow any instructions. Our first email we sent a detailed description of what needed to be included. They didn't follow a single line. They designed an email that was beautiful but had all the wrong links, none of the copy we wrote, and followed zero of our brand strategy. FAIL. The one next one they couldn't get ready on time. The third and final, was a newsletter and they literally copied the text into a blank white email and put my logo on it and called it finished. It didn't have any of our brand's colors. Instead, it had non-branded colors, broken images and guess what... they still hadn't imported our contacts so even if it was correct design it wouldn't have mattered. Three months of paying for this service and I sent 5 emails through Mailchimp instead.
They still have refused to refund us for services they never rendered. It's a scam. They mean well, or do they? They sell you on customer service. What they mean is aggressive sales tactics and no follow-through. DO NOT WORK WITH THIS COMPANY.
The biggest failure of this company is its email designers. In 3 months we were not able to get out a single email through their service either because of account problems like not importing our contacts or because they don't follow any instructions. Our first email we sent a detailed description of what needed to be included. They didn't follow a single line. They designed an email that was beautiful but had all the wrong links, none of the copy we wrote, and followed zero of our brand strategy. FAIL. The one next one they couldn't get ready on time. The third and final, was a newsletter and they literally copied the text into a blank white email and put my logo on it and called it finished. It didn't have any of our brand's colors. Instead, it had non-branded colors, broken images and guess what... they still hadn't imported our contacts so even if it was correct design it wouldn't have mattered. Three months of paying for this service and I sent 5 emails through Mailchimp instead.
They still have refused to refund us for services they never rendered. It's a scam. They mean well, or do they? They sell you on customer service. What they mean is aggressive sales tactics and no follow-through. DO NOT WORK WITH THIS COMPANY.
- They make promises
- They could design nice things
- They don't keep any of their promises
- They don't listen
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- We were not able to send a single email through them in 3 months.
- Wasted numerous hours of dealing with onboarding.
- Mailchimp and SendinBlue
Springbit is more expensive, more complicated and delivered less.
February 02, 2016
Springbot Might be Good for Small Teams/Websites; Larger teams need something more robust
I think Springbot is a great idea in theory. It gave me a lot of information about my demographic, deeper insight into the best-selling products and categories, and daily marketing suggestions based on my website performance. We liked that we could schedule social posts with the platform. I really liked the daily report on sales, abandoned carts, average order value (AOV) and conversion rate. I can create segments based on categories that customers ordered in. I wasn't just limited to opt-in email addresses either. Springbot could segment all the email addresses stored within Magento. I like that it integrated with Adroll and Mailchimp. I was so excited to use this platform. I felt like I could accomplish a lot with this one platform and it would make my job easier.
- The demographic data was great. I could see how many males vs. females, ages, income, married, with or without children. It gave me a good idea of who my customers were.
- Using their tracking URLs in all of our campaigns allowed us to get a better idea of what exactly was driving revenue.
- Not only could I see top performing products, which I can do within Magento, I could also see top selling categories and colors.
- I can pull a Coupon Usage report our of Magento, but Springbot gave me additional info like AOV and ROI on those codes.
- Springbot also gave me a lot of info about our abandoned carts. It shows us which products are most abandoned along with views, conversion rates, etc.
- Springbot gave us an Instagram Shop page that allowed us to curate social shares and then tie them to products on our site.
- Daily reports sometimes didn't arrive in my inbox. I'd have to contact my rep and wait several days before the issue was fixed. Sometimes the data on the daily report was incorrect. I would check revenue against the sales report in Magento and Google Analytics and the numbers didn't match up. It made it impossible for me to trust the data I was being given.
- The Springbot shortened URLs were not adopted by our social engagement specialist because she felt they looked like spam links and our fans weren't clicking on them.
- My social engagement specialist also didn't like the social posting tool. She felt it was more difficult to schedule her posts and decided to use Hootsuite instead. This took out an entire channel that we should have been able to track in Springbot.
- All of the daily marketing suggestions pertained to SEO. Most of the time suggesting we increase the word count on our product descriptions. I would have loved to be able to turn off the SEO suggestions and find more actionable items than rewriting 900+ product descriptions which we had paid an SEO company thousands of dollars to write.
- Our abandoned cart reporting was working at first and then stopped. When I asked why they said it was interference from another platform we were using on our site. But that platform was being used when the abandoned cart report was working, so that didn't make sense to me.
- Springbot only integrated with MailChimp. At the time we were using Bronto for our ESP. My rep kept suggesting sending Welcome emails and Abandoned cart emails through Springbot. However, that would have screwed up my data in Bronto. Also, I didn't feel like I could customize the triggered emails enough to look like the emails going out in Bronto without having to bring a coder in.
- We weren't able to use the trackable links in Google Adwords, which is where most of our revenue comes from. The trackable link caused a problem with Google Adwords' own tracking URLs.
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- Springbot gave us a better idea of who our customer was. We just launched in January 2015 having been B2B previously. So we weren't really sure who we were marketing to.
- I only paid $200/month for the service so I didn't waste a ton of money trying it out. They have a 30 day cancellation policy so I wasn't stuck in a year long contract.
- It was a let down because I had such high hopes of everything it would allow me to do and see with one platform. Give them a couple more years and I think they will work out the kinks.
We are looking at using Tealium to segment our customers now, something we had hoped Springbot would allow us to do. Tealium allows us to segment and send to any channel and any ESP. Springbot would allow us to create segments based on a few demographic, product and purchase criteria. However, we would have to download those segments and import them into Bronto. Springbot only connects to Mailchimp. And we couldn't use those segments in Retargeting or On-site Personalization. We realized we just needed a more robust data collection platform after using Springbot.
- Demographic Data
- Performance by Revenue, Abandoned Cart, Adds, View, Orders, AOV
- Customer Segmentation
- Marketing Calendar
- Tracking URLs
- Daily Reports not always accurate
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