Sprinklr Modern Advertising Reviews

17 Ratings
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Score 8.4 out of 100

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May 16, 2019
Alissa Calomino | TrustRadius Reviewer
Score 6 out of 10
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Return on Investment

  • Measurable and easy to see clicks and actions taken on ads lends to a positive or negative ROI depending on the call to action.
  • As far as the cost of the tool, it's good to manage and control many users so I'd say this is a positive ROI.
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August 16, 2019
Robert Lange | TrustRadius Reviewer
Score 7 out of 10
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Return on Investment

  • As an agency, I can't say anything about the ROI, because the client is paying for it. But I can say, being able to display the whole user journey helped us to show the ROI of a single posting. We can show how much traffic and how many conversions a social posting can have, and can display the impact raising the media budget would have.
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August 06, 2019
Anonymous | TrustRadius Reviewer
Score 6 out of 10
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Return on Investment

  • Because Sprinklr is so robust and has a learning curve, it has delayed some ads being set up on time. Or if ad issues need troubleshooting, it can take a while to be resolved and by that time the campaign may be half over and therefore the expected results don't come in based on the lack of time
  • Quality assurance takes longer inside of Sprinklr than it does on native platforms for our team so it takes a lot more time than usual
  • In general, the amount of time it takes to learn how to use the platform has eaten up a lot of time that is typically used for other tasks and that prevents things from getting done which is hard for the team
  • The price of the tool is very high so I'm not sure that the ROI is 1 to 1
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May 10, 2019
Anonymous | TrustRadius Reviewer
Score 5 out of 10
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Return on Investment

  • Ease of reporting.
  • Using to build a case for a dedicated social media team -- both paid and organic.
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May 06, 2019
Anonymous | TrustRadius Reviewer
Score 10 out of 10
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Return on Investment

  • Streamlined social ad creation process
  • Better reporting allows to find insights
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Sprinklr Modern Advertising Scorecard Summary

What is Sprinklr Modern Advertising?

The vendor presents Sprinklr Modern Advertising as a solution that enables brands to deliver personalized advertising to consumers on modern channels effectively and efficiently with limited risk to their brand using AI, automation and integrations. It offers a unified platform for teams to plan omnichannel campaigns, execute on campaign strategy, analyze real-time reports, and automatically optimize for improved results.

Sprinklr Modern Advertising Features

Has featurePlan: Custom Variable Tagging, Dynamic First-Party Audience Creation, Automated Naming Conventions, Automated UTM Appending, Omni-Campaign/Account Budgeting, Creative Storage and Management, Automated Creative Workflows and Approvals, Advanced Reach and Frequency Modeling
Has featureExecute: Dynamic Ad Variant Builder, Ad Set Placement Variations, Listening Triggers, Omni-Campaign View and Editing, Simplified Bulk Importing, Macro-Based Editing, Automated Multi-Step Campaign Approvals, Use Campaign as Template, Dark Post Comment Moderation, Chatbot Support for Messenger Ads, Configurable Performance Notifications, Automated Google Campaign Manager Click Trackers
Has featureAnalyze: Interactive/Visualized Reports, Scheduled Exports as PDF/PNG/PPT/Excel, Customizable PPT Templates, Paid/Owned/Earned Reports, Omni-Account/Channel, Dynamic Data Aggregation, Internal Benchmarking, Custom Metrics, Integrated Reporting with Third-Party Analytics, Custom Data Ingestion, Reporting Glossary, Restricted Metrics, Report Permissioning, Actionable Reporting, Visual Pacing
Has featureOptimize: Dynamic Automated Bid Management, Dynamic Automated Budget Allocation, Creative Rotation, Rule-Based Optimization, Ad Variant Day Parting, Automated Boosting

Sprinklr Modern Advertising Video

Sprinklr Modern Advertising enables brands to deliver personalized social advertising by: Planning, Executing, Analyzing, and Optimizing your strategy across the major social channels and more.

Sprinklr Modern Advertising Integrations

Sprinklr Modern Advertising Competitors

Smartly.io, Brand Networks Platform, Kenshoo (formerly Kenshoo Infinity Suite)

Sprinklr Modern Advertising Support Options

 Paid Version
Live Chat
Social Media
Video Tutorials / Webinar

Sprinklr Modern Advertising Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS, Android, Windows Phone, Mobile Web