Sprinklr Modern Marketing & Advertising

Sprinklr Modern Marketing & Advertising

About TrustRadius Scoring
Score 7.7 out of 100
Sprinklr Modern Marketing & Advertising

Overview

Recent Reviews

Future of Marketing & Advertising

6
March 03, 2022
It helped us with better planning and execution of email campaigns. Sprinklr Modern Marketing & Advertising has an amazing Content …
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Sprinklr Marketing

7
May 17, 2019
Sprinklr Marketing is used across the entire MGM Resorts International organization, including our international properties. Sprinklr …

Sprinklr Advertising has a Good User Interface

6
May 16, 2019
We used Sprinklr in the Social Media department but the use was for the whole company. Our department controlled 9 pages in both Spanish …
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Sprinklr Review

5
May 10, 2019
Sprinklr advertising is being used across several departments in the organization. Since we have multiple accounts for our business, …
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Popular Features

View all 16 features

Closed-loop tracking and reporting (6)

8.0
80%

Content collaboration (6)

8.0
80%

Content performance analytics (7)

7.5
75%

Audience profiling and targeting (7)

5.5
55%

Reviewer Pros & Cons

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Pricing

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What is Sprinklr Modern Marketing & Advertising?

Sprinklr's Modern Marketing & Advertising allows brands to build and protect their reputation, and take action at every point in the marketing lifecycle through AI-powered insights, automated workflows, and omnichannel campaign planning & execution.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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1 person want pricing too

Alternatives Pricing

What is HubSpot Marketing Hub?

HubSpot's Marketing Hub is an all-in-one inbound marketing engine that includes tools for email marketing, landing page creation, social media marketing, content management, reporting & analytics, search engine optimization (SEO), and more.

What is SnapApp?

The SnapApp Interactive Content Marketing platform from Uberflip (acquired December 2019) boasts a browser-based, drag-and-drop interface that gives users the flexibility to create distinctive, on-brand custom content experiences. SnapApp features templates, asset libraries, design tools, and global…

Features Scorecard

Content Creation

8.1
81%

Content Publishing

7.9
79%

Content Reporting & Analytics

7.4
74%

Product Details

What is Sprinklr Modern Marketing & Advertising?

Sprinklr's Modern Marketing & Advertising allows brands to build and protect their reputation, and take action at every point in the marketing lifecycle through AI-powered insights, automated workflows, and omnichannel campaign planning & execution.

Sprinklr Modern Marketing & Advertising Features

  • Supported: Smart Alerts
  • Supported: Smart Content Intelligence
  • Supported: Suggestion Queues
  • Supported: AI Asset Filters
  • Supported: User Generated Content
  • Supported: Production Dashboards
  • Supported: Digital Asset Management
  • Supported: Global Editorial Calendar
  • Supported: Campaign Overview
  • Supported: Sub-Campaigns
  • Supported: Brief Templates
  • Supported: Content Templates
  • Supported: Smart Compliance
  • Supported: Asset / Campaign Expiry
  • Supported: Confidential Content
  • Supported: Intake Forms
  • Supported: Marketing Automation
  • Supported: Ads Manager
  • Supported: Ads Composer
  • Supported: Cross Channel Reporting
  • Supported: Smart Bidding
  • Supported: Smart Budget Allocation
  • Supported: Crisis Switch

Sprinklr Modern Marketing & Advertising Competitors

Sprinklr Modern Marketing & Advertising Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Windows Phone, Mobile Web

Comparisons

View all alternatives

Frequently Asked Questions

What are Sprinklr Modern Marketing & Advertising's top competitors?

Percolate, Aprimo, and Adobe Marketing Cloud are common alternatives for Sprinklr Modern Marketing & Advertising.

What is Sprinklr Modern Marketing & Advertising's best feature?

Reviewers rate Approval workflows and Content calendar and Content distribution highest, with a score of 9.

Who uses Sprinklr Modern Marketing & Advertising?

The most common users of Sprinklr Modern Marketing & Advertising are from Enterprises (1,001+ employees) and the Marketing & Advertising industry.

Reviews and Ratings

 (45)

Ratings

Reviews

(1-16 of 16)
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Folashade Akeju | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
  • Better decision making ,thanks to real-time analytics provided by Sprinklr.
  • Unified content marketing, which streamlines marketing workflow, despite having our teams spread across multiple locations.
  • Improved customer and competitor activity research.
Corey Walker | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • It has positively affected us by easily sharing brand content so I spend less time creating and coming up with my own new content.
  • It also positively allows us to respond more quickly to our patients and customers with easy to use engagement dashboards.
  • It positively saves time allowing me to post the same content on multiple channels vs. logging in and out of multiple platforms every day.
Robert Lange | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source
  • As an agency, I can't say anything about the ROI, because the client is paying for it. But I can say, being able to display the whole user journey helped us to show the ROI of a single posting. We can show how much traffic and how many conversions a social posting can have, and can display the impact raising the media budget would have.
Score 6 out of 10
Vetted Review
Verified User
Review Source
  • Because Sprinklr is so robust and has a learning curve, it has delayed some ads being set up on time. Or if ad issues need troubleshooting, it can take a while to be resolved and by that time the campaign may be half over and therefore the expected results don't come in based on the lack of time
  • Quality assurance takes longer inside of Sprinklr than it does on native platforms for our team so it takes a lot more time than usual
  • In general, the amount of time it takes to learn how to use the platform has eaten up a lot of time that is typically used for other tasks and that prevents things from getting done which is hard for the team
  • The price of the tool is very high so I'm not sure that the ROI is 1 to 1
Alissa Calomino | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
Review Source
  • Measurable and easy to see clicks and actions taken on ads lends to a positive or negative ROI depending on the call to action.
  • As far as the cost of the tool, it's good to manage and control many users so I'd say this is a positive ROI.