Synthesio Reviews

15 Ratings
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Score 8.3 out of 101

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Reviews (1-3 of 3)

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Score 10 out of 10
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It is being used by the digital marketing department to monitor what is being said about the bank so we can either respond or simply be aware of our reputation. We also monitor our competitors to be aware of our standing from a consumer standpoint in the industry of financial services.
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November 18, 2019

Great Value

Score 8 out of 10
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Synthesio is mostly used by the Corporate Communications department to do crisis listening over social media. However, we are expanding to other departments as they see the value.
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Score 7 out of 10
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We use Synthesio to track the negative and positive sentiments about the company. It's used by the marketing team globally. It helps us track what customers are saying. It helps us to track media coverage of our company globally and address the issues. It helps us in getting the ideas for building our brand globally and to be aware. It also helps in increasing our knowledge about competitors and our clients' social activity. It is a very useful tool.
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About Synthesio

Synthesio, an Ipsos company (acquired 2019) offers social monitoring and engagement tools. Synthesio competes with major listening vendors like Radian6 and Sysomos.

A point of differentiation is that Synthesio offers a mix of technology and human analysis. In their view, human analysis is required to validate and interpret the data.

Customers are large, particularly French, brands.

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Synthesio Technical Details

Operating Systems: Unspecified
Mobile Application:No