Skip to main content
TrustRadius
Totango

Totango

Overview

What is Totango?

Totango customer success software, now with Catalyst, helps enterprise businesses and cross-functional teams accelerate customer outcomes in productivity, retention, and expansion. Totango and Catalyst will become a unified product, following the merger in February 2024.

Read more
Recent Reviews

All in one CS

8 out of 10
June 09, 2023
Incentivized
Totango runs our onboarding process, customer journey, and renewal cycle. We also use the system to track KPIs, account and user activity.
Continue reading

Buyer Beware

1 out of 10
May 22, 2023
We attempted to use Totango for client success/customer success. We had hoped, we could use Totango for setting up customer satisfaction …
Continue reading
Read all reviews

Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 17 features
  • Customer segmentation (243)
    8.3
    83%
  • Customer profiles (251)
    7.8
    78%
  • Product usage (243)
    7.8
    78%
  • Customer health scoring (253)
    7.6
    76%

Reviewer Pros & Cons

View all pros & cons

Video Reviews

1 video

Totango Review: Stands Out Because Of Its User Friendly Interface
02:00
Return to navigation

Pricing

View all pricing

Starter

$2,988

Cloud
per year

Enterprise

$18,000

Cloud
per year

Premier

Custom

Cloud

Entry-level set up fee?

  • Setup fee optional
For the latest information on pricing, visithttps://www.totango.com/packages

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $2,988 per year
Return to navigation

Product Demos

Totango Customer Success Walkthrough

Navattic
Return to navigation

Features

Security

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

8.5
Avg 8.7

Platform & Infrastructure

Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.

7.9
Avg 8.6

Customer Data Extraction / Integration

Customer data extraction / integration

7.6
Avg 8.7

Customer Success Management

Customer Success Management

7.6
Avg 8.3

CSM Reporting & Analytics

Reporting & Analytics specific to customer success management

7.5
Avg 8.2
Return to navigation

Product Details

What is Totango?

Totango customer success software, now with Catalyst, helps enterprise businesses and cross-functional teams accelerate customer outcomes in productivity, retention, and expansion. Totango and Catalyst will become a unified product, following the merger in February 2024.

Totango provides a set of integrations and SuccessBLOCs—the company's proprietary pre-built customer success programs that are embedded with best practices and contain relevant workflows, reports, automation, customer segments, campaign content, and more to help users achieve critical business outcomes. With Totango, businesses can integrate data to get a 360° view of customer health, collaborate to manage their customer portfolio, engage with customers when and where it matters, monitor and improve the metrics that matter, and scale CS faster with people + AI. Totango is designed to scale limitlessly and deliver time to value due to its composable platform architecture and schemaless data model.

Totango Features

Customer Data Extraction / Integration Features

  • Supported: Product usage
  • Supported: Help desk / support tickets
  • Supported: Online customer community
  • Supported: Billing
  • Supported: Marketing emails

Customer Success Management Features

  • Supported: NPS surveys
  • Supported: Customer profiles
  • Supported: Automated workflow
  • Supported: Internal collaboration
  • Supported: Customer health scoring
  • Supported: Customer segmentation

CSM Reporting & Analytics Features

  • Supported: Customer health trends
  • Supported: Engagement analytics
  • Supported: Revenue forecasting
  • Supported: Dashboards
  • Supported: Customer lifetime value
  • Supported: Churn rate

Security Features

  • Supported: Role-based user permissions

Platform & Infrastructure Features

  • Supported: API
  • Supported: Integration with Salesforce.com
  • Supported: Integration with Marketo

Totango Screenshots

Screenshot of Collaboration tools to manage a customer portfolioScreenshot of a 360° view of customer healthScreenshot of the dashboard to monitor customer metricsScreenshot of an engaging in-app experiences and email campaigns to improve customer retentionScreenshot of integrated data in the Customer Data Hub

Totango Video

New year, new evolution of CS, new Totango

Totango Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS

Frequently Asked Questions

Totango customer success software, now with Catalyst, helps enterprise businesses and cross-functional teams accelerate customer outcomes in productivity, retention, and expansion. Totango and Catalyst will become a unified product, following the merger in February 2024.

Totango starts at $2988.

Gainsight CS, ChurnZero, and Planhat are common alternatives for Totango.

Reviewers rate Integration with Marketo highest, with a score of 8.9.

The most common users of Totango are from Mid-sized Companies (51-1,000 employees).
Return to navigation

Comparisons

View all alternatives
Return to navigation

Reviews and Ratings

(408)

Attribute Ratings

Reviews

(1-3 of 3)
Companies can't remove reviews or game the system. Here's why
Alex Sandrea | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
At Instapage we use Totango four our Enterprise Book of Business. It is being used by the Customer Success department, and other departments too such as part of the Sales Team, and billing team. The Totango framework helps us with our success strategy, it is the go-to place for the daily activities of all Customer Success Managers in the company. It helps to keep track of everything Enterprise related, it is exactly what it needs to be: A strong customer success tool.
  • Totango is easy to integrate with our systems. Their API is fantastic.
  • The fact that Totango allows a clear customer segmentation is really helpful in our case.
  • The Totango Health System helps with the departmental goal tracking and OKR's.
  • The SuccessPlay feature is amazing, helping with the customer journey optimisation.
  • Totango understands the needs of the Success Industry, and applies that in the technology.
  • Some things could be a bit more customisable when it comes to specific sections of the interface.
  • They could improve a bit more on the bug side. The application has bugs sometimes and it's frustrating to have to contact support often. On the other hand their support is great.
  • Specific dashboards should be a bit user friendly and easier to find in some cases.
For sure Totango would be my first option if I were to recommend it to a colleague or another company. It is intuitive, easy to understand and implement, they have great support and has a great API. It is a very established solution on the market, addressing a very important segment.
Customer Data Extraction / Integration (2)
95%
9.5
Product usage
90%
9.0
Help desk / support tickets
100%
10.0
Customer Success Management (5)
92%
9.2
Customer profiles
100%
10.0
Automated workflow
70%
7.0
Internal collaboration
90%
9.0
Customer health scoring
100%
10.0
Customer segmentation
100%
10.0
CSM Reporting & Analytics (4)
95%
9.5
Customer health trends
100%
10.0
Engagement analytics
100%
10.0
Revenue forecasting
100%
10.0
Dashboards
80%
8.0
Security (1)
100%
10.0
Role-based user permissions
100%
10.0
Platform & Infrastructure (3)
96.66666666666666%
9.7
API
90%
9.0
Integration with Salesforce.com
100%
10.0
Integration with Marketo
100%
10.0
  • It allowed/allows us to track our progress with churn and focus on what matters most when it comes to prevention - reducing churn and increasing retention.
  • Helped with increasing the customer LTV by being able to consistently track their metrics and progress throughout the customer journey.
  • The health score system allows us to keep a high standard when it comes to customer lifecycle.
  • Totango is complimenting our Customer Success Strategy, and it's the foundation of our work as a Customer Success Team.
ChurnZero - I've taken a look at this solution but didn't get to form a definitive opinion about it yet. Right now it looks like their Integration system is a bit more limited than Totango's.

Custify - It's a good tool but unlike Totango it feels a bit more sales focused. Also it doesn't feel as user friendly as Totango when it comes to the interface, and also not as organised.
I would declare myself totally happy with Totango's Support. Every experience with their Support Team was excellent. I got a quick response all the time and someone was always willing to hop on a call with me to address the issue or bug I was facing. Also, whenever a fix or solution couldn't be deployed immediately I was constantly updated by the team.
Overall Totango is a great tool that serves our needs. I use it daily and couldn't do my job as well without it. It is pretty intuitive and their updates always bring something new and better which I can make good use of. It does a great job and more in covering the Success Segment.

Some companies have to migrate their entire CS database because their software stack doesn't go well with scaling, it's not the case with Totango. We were lucky enough to have this tool from the get-go.

30
We use Totango across our Customer Success Team, and more. We have all the members of the CS team using it: CS Directors, CS Leads, CS Operations Managers, Customer Success Managers.
We also have colleagues from the Sales Team using Totango for customer insight: Account Managers.
Colleagues from our Professional Services team also update customer information on a regular basis.
3
Highly skilled operations managers. They are technical people used with more complicated tasks. They handle the Totango day-to-day ops and set everything up for the Customer Success Team. (Inviting new team members, creating segments, exporting reports, setting up Totango for the entire department)
Also, we have developers handling the integrations and API settings, connecting the app with our systems, and making sure is running the way it should.
  • Being able to segment customers by type.
  • Being able to define customer health based on their lifecycle.
  • Having all customer information in one place.
  • We were able to create custom health definitions based on the customer type.
  • Totango can become the #1 tool for all customer communication.
I personally believe Totango is the right Customer Success Tool for me, my team, and my organization. I couldn't find limitations until now, it's capabilities are on point and it's very scalable. of course, transitioning to another tool would mean a lot of hours and training, and would expose risks.
No
  • Product Features
  • Product Usability
  • Product Reputation
  • Prior Experience with the Product
Scalability is key here. Some companies have to migrate their entire CS database because their software stack doesn't go well with scaling, it's not the case with Totango. We were lucky enough to have this tool from the get-go, it was our first CS tool and it allowed us to start with a blank canvas.
Since there are different factors now, I would be mindful of the scalability, which was proven not to be a problem with Totango, as mentioned earlier.
  • Implemented in-house
No
Change management was minimal
The change management had little impact because we started using Totango at a very early stage.
  • We had some bugs but they were resolved by Totango's team.
Not a lot of insight here, it all went well.
  • no training
I feel like it was amazingly easy to learn without training. Totango has a lot of resources so reading them before using the app and deploying a strategy helps. I would totally recommend implementing Totango without training but it really depends of the Industry the company pertains to. In some cases training might be needed.
I'm not exactly sure of the lever of support we have but the Totango team was always nice, helpful and eager to help.
Yes
Yes, I did submit a request which proved to be a bug affecting my account. The communication was fast, and the team has identified the fact that it was a bug in a timely manner. Trought the resolution of the bug I was updated constantly and was provided with detailed information on what's happening.
I had a request that could have been resolved by searching through Totango's help center articles. Their representative was kind enough to help me achieve what I needed when she could have just pointed me to the article. I was really happy with their help and I feel like they really take their time to respond to their customers.
  • Customer Dashboard
  • Executive Console
  • Team Spotlight
  • Segments
  • I didn't feel like there's any function in particular where I struggled.
Yes
I think their mobile interface is a really cool perk. There were times where I was away from my computer and needed some quick information about a customer. I was able to get that information because I had the Totango app installed. It's really simple and easy to use. I wouldn't have it any other way.
As already mentioned, some companies have to migrate their entire CS database because their software stack doesn't go well with scaling, it's not the case with Totango. We were lucky enough to have this tool from the get-go, and I strongly believe their scalability is one of their strong points.
Totango had some outages and it crashed at some point, but there wasn't anything major and luckily we weren't affected or impacted in the long run. I would say they are available when you need them, and they are always working on improvements. It's a strong stable app 99.9% of the time.
Never had any major problems with Totango's load speed. The pages load quickly and the reports are completed fast regardless of their complexity. It's a fast loading app which is what everyone wants these days.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Totango is currently used by our customer success team, including onboarding. We are looking to solve lack of visibility on customer communications and looking to optimize customer outreach across the board. We also want to create a place that centralizes all customer communication, whether it be with Sales or Support, in one system.
  • Task Management
  • Calculating Customer Health
  • Communication Logs
  • Customer support
  • Laggy integration sync
  • Less intuitive UI
Totango would be suited for businesses growing at scale both in the SMB and Enterprise space. Companies focusing on customer outreach and customer experience as an initiative would find Totango useful. However, I do see that products that are more intricately built surrounding a customers' ecosystem and less on the relationship component might find Totango more complementary to their customer success team.
Customer Data Extraction / Integration (2)
30%
3.0
Product usage
30%
3.0
Help desk / support tickets
30%
3.0
Customer Success Management (5)
52%
5.2
Customer profiles
40%
4.0
Automated workflow
30%
3.0
Internal collaboration
50%
5.0
Customer health scoring
60%
6.0
Customer segmentation
80%
8.0
CSM Reporting & Analytics (4)
37.5%
3.8
Customer health trends
60%
6.0
Engagement analytics
30%
3.0
Revenue forecasting
20%
2.0
Dashboards
40%
4.0
Security (1)
50%
5.0
Role-based user permissions
50%
5.0
Platform & Infrastructure (2)
45%
4.5
API
30%
3.0
Integration with Salesforce.com
60%
6.0
  • Increase in outreach coverage for customers
  • Reduce in churn
  • Cross team visibility in customer communication
Totango has an easier visual design, and we weren't looking for a tool with all of the bells and whistles that Gainsight had to offer. Gainsight does have a lot of power when it comes to setting up projects relating to the customer lifecycle, but for our team, we're just starting off with a customer success management tool and were looking for something to simply track customer health and keep an inventory of past communications.
Support is just okay. I haven't used the feature that much, but there's no way to get into immediate contact with their support team unless you reach our to your respective CSM. Ticket response have been fairly quick, though. It would be great if there was an immediate chat channel with the support team.
End user available, I think it definitely does the job. As long as the admin sets up the right connections between external systems and Totango (i.e. to measure customer health) the reporting and customer pages are very easy to use. The timeline feature is especially my favorite but I wish there was a way to search for specific touchpoints in the section.
30
The only teams that use Totango are our onboarding team, customer sucess team, and the respective team leads and managers. Essentially any client facing role post-sales. It would be nice to also include other teams that work indirectly with clients, such as partnerships, but we haven't gotten to a place yet where it would make a lot of sense to have them onboarded.
3
This would be our team leads and our managers. They are currently working on finding the most accurate way to measure customer health using usage data, and if we ever have any questions on functionality, they are reliable as a go-to (if support isn't able to help) Typically these escalations for support rarely happen for our team though.
  • Task management
  • Monitoring Customer Health
  • Account Management (contracts, ARR, Renewal date, etc)
  • Escalations to Management
  • Internal communications
  • Ad Hoc CRM (post sales)
  • Opps Management
  • 360 view of customer life cycle (including other teams beside success)
We like the tool enough to keep it in the long run. It does what we need it exactly to do, and I think there's still a lot for us to uncover in terms of its capabilities. There are a lot of functions we want to take the time to learn, but we've been strapped on resources so are just staying afloat.
Not Sure
  • Price
  • Product Usability
  • Prior Experience with the Product
  • Vendor Reputation
  • Existing Relationship with the Vendor
Product usability was a huge one because our team didn't use a CS management tool before. I know a lot of these tools are very powerful, so we wanted to make sure there was one that wasn't super overwhelming for first time users. We needed something that was easy for CSMs to adopt into, and one of our managers also had prior experience with it, which helped.
Better understanding the syncing and integration features. We have been finding that overall it works the way we want it to, but sometimes the email syncing and usage syncing tend to be wonky. Support tells us its because of the way our integration is set up but we really haven't been able to figure out why.
  • Online training
Our CSM did a great job of conducting the training so we understand, at the very least, the functionality that is directly relevant to us. This also allowed us to train our own new team mates when onboarding based on the training flow that was first presented to us. This was also conducted as a interactive sessions, as training are notoriously known to be dry.
No
Our needs are basic with the tool, and we don't require any "special" support apart from basic troubleshooting. As we continue to grow, however, this is something that we may revisit, because we do want to get to a place where multiple teams are heavily relying on Totango as a source of truth.
Yes
Yes, although I do wish there was a live support chat feature available in Totango (which might be something we may have not signed up for) but once the issue was reported via the support portal, I was immediately notified of my request via email, along with when I should be expecting to hear back from the support team (which was fairly quick) They were responsive and asked the right questions and provided the necessary information for me to understand what the known issue was and what was being done to resolve/remediate.
  • Task Management
  • Integration Setup
  • User Onboarding
  • Customer Health Setup
  • Global Permissioning
  • Accessing live support
Yes
It works well for my needs. I don'y rely on the mobile experience day to day, but when I do reach for it when I'm away from my computer, it allows me to perform basic tasks i.e. touchpoints and task creation. I haven't really looked into any of the other functionalities, as I only needed it for the basics.
We haven't gotten to the point where we fully deployed Totango across multiple departments, but we have had some other teams who are client facing depend on Totango for customer touchpoints and customer health. I can definitely see it having potentially, but the fact that we haven't implemented across the board has to do with how siloed our departments are still.
I have yet to experience any downtime with Totango (knock on wood) so reliability has been really top tier since we were onboarded. Given that the support team has been really helpful so far, I can imagine should downtime every be the case, they'll be able to communicate proactively/effectively on the current state of the platform.
At times the integration sync can be really slow when it comes to touchpoints. I can't say the same for customer health syncing, but I do tend to notice the lag from email syncing, and in those cases, I will need to refresh the Totango page a couple of times or wait a couple of extra seconds/minutes for it to show up.
  • Salesforce
  • Gmail
  • Internal Systems
The depth of our integration is minimal - we haven't been able to allot the resources to take advantage of how deep the integration can be built in order for us to get a better gauge of customer health, but we want to get to that place eventually.
  • Looker
Not to my knowledge - I haven't looked into this yet!
  • File import/export
  • Single Signon
  • API (e.g. SOAP or REST)
The integrations are certainly easy to set up. I would say the most difficult component is taking advantage of the depth of the integrations' capabilities. This is mostly due to us not being able to commit more time, but I think what the integration offers natively is more than enough for you to easily see the value in it.
Engage with your CSM as much as possible and really understand what defines your customer health. If you're looking for Totango to be your source of truth, it's crucial that you are pulling in the necessary data to paint the 'big picture' in terms of customer health and the customer journey. A lot of our information is still siloed but I do think that can be resolved by using integrations.
No
John Abraham | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Totango is mainly used to find our clients' usage of our software. We do get good updates about what modules they use and how many minutes they use as well as how well they use the software. We can also get the following information:
  • Customers usage
  • Appointments through online software
  • Usage frequency
  • Monthly and weekly updates on usage
Totango also helps us to forecast whether the doctor will renew the software subscription or will be churn. It also helps us keep track of whether the doctor has been trained for the software or needs to be trained.
  • Updates about software usage
  • Keeping track of different modules used by the customer
  • Tags and comments along with a summary of calls we make to doctors
  • Overall health of doctors
  • Tags always disappear
  • Some SubIds are only 3 digits, those SubIds won't load up
  • Search should have option to search with mobile number/name/clinic name/ subid
  • Timeline should be the first since it's more important

For doctors we can know the usage of software. For customer success managers we can update all the information about doctor as well as the recent call and work summary. More over this is the main software we look upon to find the doctors history and also get the following:

  • Doctors usage history
  • Module usage history
  • Online/ fabric appointments
  • Forecasting renewal
Customer Data Extraction / Integration (2)
85%
8.5
Product usage
100%
10.0
Help desk / support tickets
70%
7.0
Customer Success Management (5)
74%
7.4
Customer profiles
100%
10.0
Automated workflow
40%
4.0
Internal collaboration
50%
5.0
Customer health scoring
90%
9.0
Customer segmentation
90%
9.0
CSM Reporting & Analytics (4)
95%
9.5
Customer health trends
90%
9.0
Engagement analytics
90%
9.0
Revenue forecasting
100%
10.0
Dashboards
100%
10.0
Security (1)
100%
10.0
Role-based user permissions
100%
10.0
Platform & Infrastructure (2)
50%
5.0
API
50%
5.0
Integration with Salesforce.com
50%
5.0
Epicenter is the place where Totango is pulling all data. I believe Totango is serving its purpose.
200
Internet and software.
We use totango to track the usage of software, renewal date, fabric appointments, logins and health status and much more. We also use tags to find if the training for software is done. We also use it for prediction on whether the customer is happy with the product and whether he will renew.
5
Technical skills are required. Certain calculations on deciding what health the customer should have and managerial skills.
  • Renewal
  • Health
  • Forecast
  • Touchpoints
  • Task creation for follow up
  • Tags for generalizing
  • Forecast with the usage
  • Missing tags
  • Touch points are small
The software has lot of issues. We are saving things and then it disappears which creates lot of confusion as well as problems. Money is also lost because of it. The employees also get confused and then they end up with lot of problems with the customer. The notification is not that great. It's so bad and cannot be completely read. So when a pile of notifications come we will ignore all of them.
No
  • Price
  • Product Reputation
  • Vendor Reputation
  • Analyst Reports
The factors of forecasting and making the account flow well. But totango did not serve this purpose.
  • Don't know
Yes
  • Lot of inputs and changes
  • Employees feel more complex to shift
  • Less training on how to use it
Not much since the implementation is still under progress. It takes lot of time to do so, I will say its still going on.
No
No point. I believe it' included in the package.
Because of heavy issues, we lose track of one thing and then end up with so many other things.
Yes
Partly, time was taken [to resolve it]. Still sometimes it creates big issues.
Before we started using totango, we used to use Google sheets and forms to do our math as well as analysis. When totango came in to picture the data was available everywhere and also the it was so simple to view it in one page. The only down part was the it takes time to do it. Well, all together it was good.
  • Touchpoint
  • Tags
  • User information
  • Different modules used
  • Reading a full touch point
  • Health of a month
No
Because it's good.
Information keeps missing and changing in totango . Because of that there is are lot of problems with it. We need to manually keep the backup in an another file. More over if in case we take the backup its so hard to track since its all in numbers. Totango can be much better if the cloud storage is working fine. My company is planning to discontinue due to this factor
Totango is available all the time . the only problem is that some times it takes time to load specially the records of the customers. The data loading inside the customer account is fast. It may be because of internet service but still it can i,prove a lot. i have seen other competitors software which is faster
Return to navigation