To understand my options (i.e. build my short list or long list)
To compare products
To determine what to ask a vendor
To validate vendor claims
To confirm my decision
To find evidence to support my recommendation to colleagues or my client
To see what other users think of the product I am currently using
So I went to TrustRadius, as I always do, and got very lucky when I found a listing for another product, Videxio. What differentiates TrustRadius from all other such sites is they have a highly disciplined process of researching every technology thoroughly before that tech is included in their portfolio of reviewed software.
That layer of expert research is so important to those of us who depend on what we read from other users. It's where the TRUST comes from. Videxio was listed, but it had only recently been approved for that. That meant a great deal to me. TrustRadius had already ensured that Videxio was worth a look. And Videxio was exactly what I and my CCO switched to, after a live trial and outstanding support from Athina at Videxio! I no longer had any fear that our choice would fail, when in live production. From now on, TrustRadius is my #1 go-to for any and all business challenges where I need to select the best software for our needs!