TrustRadius for Vendors

If you're looking to capture the customer voice and use that in various marketing channels, this is a vendor you can't pass up. The value that is being offered allows you to have a customer testimonial for any angle you're trying to market.

TrustRadius a content generating machine that works best at events or conferences with English-speaking clients. With that stated, leverage your dedicated customer success manager and events marketing team to plan for any upcoming events. The best scenario would be to have them on-site to assist with customer validation after a review is completed. Review capture campaigns with on-site assistance have a higher probability of success with publishing than not having them on-site. Personally, I benefited from that scenario, but I'm also very hands-on because I need to ensure success with exceeding - not meeting - KPIs, so there's justification and value with getting their support on-site with future events or conferences.

I love that I can easily create widgets based on tags for customer ratings/reviews that I can leverage on our website and marketing. To my knowledge so far, I think it lacks some of the research insights on how people are shopping a category, customer sentiment measurement (i.e., product performance, value for the money, etc.), and benchmarking against competitors.

The review process is straightforward and easy for customers to fill out. I like how we met with the research team when we launched to help develop our review questions, and you have the option to change throughout the year. We haven't realized the entire value of TrustRadius since we have had limited resources internally. I expect to take more advantage of the review content and driving more reviews from customers in the next six months.

TrustRadius is well suited for B2B organizations of any size who care about having a leg up on their competition.

On the vendor side, TrustRadius is well suited for any company looking for quality content to provide to their product, marketing, and sales teams.

TrustRadius helped us to create high-converting marketing content and integrate it into the sales cycle, accelerating the lead conversion process.

I think TrustRadius is best suited for when the category your product falls in gets a signification amount of traffic.

TrustRadius has helped us set up a detailed, engaging product listing along with the appropriate SEO to back it up.

Strong sales and support team. Love having an independent voice and TrustRadius for Vendors serves that purpose quite well! Very transparent and easy to use. Kudos to the design team for making the site easy to navigate and not over-complicating things (which, sad to say, is a big problem with their competitors).

TrustRadius is well suited when you are looking for quality over quantity. Reviews from TrustRadius are great quality because of the vetting their team does once someone leaves a review.

If you are looking to just have a huge number of reviews/ ratings that aren't thought out or truly valuable, you may be better with another company.

We evaluated multiple platforms and I'm so glad we decided to work with TrustRadius. With the support I have from my account team, I'm able to really run and manage our TrustRadius implementation on my own (with the help of my web team to deploy the widgets). If your marketing organization is looking for a way to make a big impact with limited resources, TrustRadius is a great platform to work with. I'm able to provide a lot of value to my product marketing and sales teams without a lot of additional work on my end.

TrustRadius is well suited for business reviews, renewals, and any campaign where a customer's input is used.

TrustRadius is a great tool when it comes to sharing out what customers think about your product. From one review, we can extract out multiple TrustQuotes that speak on different aspects of our product. We are also able to learn about where our customers think we could improve. The option for a customer to opt in to be contacted for a reference is also extremely helpful!

The voice of the customer is so important. TrustRadius is appropriate for businesses of all sizes especially for small businesses since peer feedback is a big factor in the decision-making process. I have enjoyed working with the team at TrustRadius. Our CSM is responsive and helpful, giving good guidance and suggestions to get the most out of the program.

TrustRadius is well suited as a customer reviews platform that not only offers customer feedback but also provides vendors with actionable information and intelligence on the back end. For example, we were able to not only gather good customer reviews but also be able to contact reviewers who were not happy and understand the issues and challenges they faced. In addition, it was very helpful to know which customers were satisfied with our services and willing to do more for use, such as case studies, customer references to other customers, quotes, etc.

TrustRadius is a great platform to collect reviews from your customers. It is easy to use with plenty of supporting materials from dedicated landing pages, to images that can be included with customer emails and newsletters. The questionnaires are slightly lengthy which could put some customers off, but on the other hand, each review provides a comprehensive summary for people that are evaluating various platforms.

TrustRadius is great to improve your web ranking and also to compare your product to all other vendors. Is it also a good way to stay informed on how the market is evolving and what you can improve about your communications, support and product for your customers.

Our account manager has been fantastic to work with. All team members have been very professional and listen well.
TrustRadius is helpful to get awareness especially where prospects are creating "short lists". We feel that if you're not on the list, you may not be considered.

This is a great tool to build social proof, hear from your users, and gain exposure. I'd recommend it to anyone trying to build or expand their reach or source sales enablement material.

TrustRadius seems to be well suited for a variety of use cases, but it would really depend upon what you are looking to accomplish with your overall customer review site strategy.

If your focus is on generating enterprise-grade content, TrustRadius is well suited. However, if you're focused on enterprise leads, then you'll be hard-pressed. This is something that is true across this industry.

If you're primarily focused on the SMB markets, then the site is extremely well suited from both a content generation and leads identification perspective.

Overall, if you're looking to grow your awareness and presence while gaining invaluable third-party validations, TrustRadius is well suited.

Well suited for organizing customer quotes/proof points by customer's hierarchy. Good tool for exporting quotes into emails for demand generation use. It is really helpful to have a great customer advocate to help support my program and give ideas to develop content and new assets.
I would like more out of demand gen tools/retargeting--it would be good to have AdRoll.

TrustRadius is an absolute must if you want those deeper insights into what your customers really value in your product. It's so valuable to ask specific questions and to get honest, informative answers.

TrustRadius' customer reviews website is highly ranked in search engines (as far as my business industry is concerned, at least). Having a well-optimised profile on TrustRadius, with recent and various types of reviews, helps us be visible to potential prospects.