About TrustRadius Scoring
Score 8.3 out of 100
SnapApp, by Uberflip


Recent Reviews

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Popular Features

View all 6 features
  • Content hub (5)
  • Content distribution (5)
  • Forms / Gated content (5)
  • Ideation (5)

Reviewer Pros & Cons

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per month

Entry-level set up fee?

  • No setup fee
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  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Features Scorecard

Content Creation


Content Publishing


Content Reporting & Analytics


Product Details

What is SnapApp?

The SnapApp Interactive Content Marketing platform from Uberflip (acquired December 2019) boasts a browser-based, drag-and-drop interface that gives users the flexibility to create distinctive, on-brand custom content experiences. SnapApp features templates, asset libraries, design tools, and global account settings to speed the user's time-to-market while allowing for complete brand control.

SnapApp Features

Content Creation Features

  • Supported: Ideation

Content Publishing Features

  • Supported: Content hub
  • Supported: Forms / Gated content
  • Supported: Embedded CTAs
  • Supported: Content distribution

Content Reporting & Analytics Features

  • Supported: Content performance analytics
  • Supported: Page-level engagement analytics

SnapApp Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of

SnapApp Videos

SnapApp Integrations

SnapApp Competitors

SnapApp Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Curata, Ceros, and Upland Kapost are common alternatives for SnapApp.

Reviewers rate Content hub highest, with a score of 10.

The most common users of SnapApp are from Enterprises (1,001+ employees) and the Computer Software industry.


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Reviews and Ratings




(1-7 of 7)
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Sushma Singh | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • I like the user interface because we can customize it, drag and drop things, etc.
  • From a single source, we can manage campaigns on multiple platforms.
  • There are only a few limited software integrations for SnapApp, so it needs to upgrade itself.
  • I didn't like the Font colours its not that attractive as it should be.
  • Mobile content looks different from desktop content
Score 10 out of 10
Vetted Review
Verified User
Review Source
  • Organically involves the potential client.
  • Intelligently captures and utilizes clients' pain points to more effectively engage and close.
  • Kinder, gentler selling voice!
  • Can be a bit intrusive if the client is not ready to more deeply engage.
Colleen Kirk | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • Lead Generation: it is very unintrusive to the end user and they are more apt to provide their information. Plus through the survey, you get a better understanding of their behavior.
  • Content Creation: Creating content in a create and drop system makes this easy to use and efficient.
  • Templates: The templates you can choose from have a lot of variations which saves time since you don't have to start from scratch.
  • Mobile - It is not always easy to determine how you content will look for mobile. The responsiveness is also not always on par. I thinkthey are working on this.
  • Price - As always would love to have more flexibility on price. It is pretty well priced but the cost per lead is still a bit high.
Sydney Dusselier | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source
  • SnapApp's platform is relatively user-friendly with customization options that are tailored to each 'type' of content. It's difficult to break or alter something that will negatively affect your asset.
  • There are infinite possibilities for branding including options to upload your own buttons, logos, graphics and choose your own colors to align with unique brand standards.
  • It's fairly easy for new users (with a minimum level of technical knowledge) to pick up the skills needed to create a basic SnapApp.
  • It can be frustrating at times to have to custom code basic text edits such as italics, text colour, bold and underline. Text formatting should be part of the basic editor available to all users.
  • It can be difficult to locate tutorials or guides on how to create well-functioning and attractive SnapApps. That being said, their support team has always been responsive & helpful but sometimes it's nice to not have to reach out to their offices for an answer.
  • It would be great to have more shapes & graphics available within SnapApp. Canva (another online tool for graphic design) does a good job of making a wide range of graphics available (both paid & free) - this would be valuable for SnapApp users as well.
  • It would be beneficial to be able to set a brand standard on specific SnapApp's (i.e. font, colours, button style) to ensure there aren't any discrepancies from slide to slide.
  • A double-click text editor would be an improvement on the current click-to-edit feature.
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • SnapApp is relatively easy to use
  • The account management and customer success teams are good at staying in touch and encouraging us to use SnapApp in new and different ways
  • Integrates well with our other marketing systems (MAP, CMS)
  • The newly added video functionality is great but would love to have it more interactive
Score 5 out of 10
Vetted Review
Verified User
Review Source
  • SnapApp is great at providing a variety of ways to ask questions in its surveys. You are not limited to multiple choice or free-form text boxes. There are also radio options, drop-down menus, and more in a myriad of layouts.
  • SnapApp is great at onboarding new clients. We had a very good training experience in the beginning.
  • SnapApp provides your quiz data in a succinct and helpful manner. The numbers and charts are easy to understand and don't require training in analytics.
  • SnapApp had told us that we could integrate it with Eloqua. Later, we found out that this costs extra to do if you don't have the most recent version of Eloqua. It would have been nice to know this ahead of time, and this severely limited our use of SnapApp.
  • SnapApp could also benefit from more design options when creating quizzes. They have added more options since we started using SnapApp, but I still think there could be more freedom in design.
  • Specific data can only be captured through a Lead Gen page. Otherwise, your data is aggregated in percents. When you need specific data, one Lead Gen page isn't enough space. There should be an option to have multiple Lead Gen pages.