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Uberflip

Uberflip

Overview

What is Uberflip?

Uberflip is a content marketing platform from the Toronto company of the same name. Central to Uberflip is its content hub for aggregating, centralizing, organizing, and finally curating content for delivery to targeted audiences in streams, culminating in the call-to-action…

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Recent Reviews
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Reviewer Pros & Cons

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Pricing

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What is Uberflip?

Uberflip is a content marketing platform from the Toronto company of the same name. Central to Uberflip is its content hub for aggregating, centralizing, organizing, and finally curating content for delivery to targeted audiences in streams, culminating in the call-to-action (CTA). Uberflip also…

Entry-level set up fee?

  • Setup fee required
For the latest information on pricing, visithttps://www.uberflip.com/content…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Uberflip?

Uberflip is used to create contextual content experiences at scale, enabling users to serve relevant content that better connects with prospective customers. It helps users to stand out and build meaningful relationships with prospects and customers by delivering personalized experiences by serving the right content at the right time.


Experience Management - Centralizes & organizes content from various sources to personalize destinations.

Uberflip is a single platform to centralize and organize content. Uberflip integrates with third-party content platforms so users can import, manage, and tag assets. From there, marketing, sales, and customer success teams have access to approved content and can start building experiences for their audiences, driving less content waste, faster campaign launches, and a sales team that has the best content for their prospects.

Key features:

- Content integrations (blog, Wistia, Vimeo, YouTube, Vidyard, Brightcove)

- Tag manager and smart filters

- Streams for marketing, sales and customer success streams

- SEO optimization


Journey Acceleration - Supports the creation of curated content destinations for every buyer across all channels.

Uberflip is used to drive content consumption with content recommendations that keep visitors on-site. Using its marketing automation platform (MAP) integrations, every interaction with content can trigger the next step to accelerate the customer journey, improving conversion rates and speeding up time to revenue by delivering personalized content that reduces friction in the buyer's journey.

Key Features:

- Uberflip AI and Personalization Apps

- Site engager and recommendation panel

- MAP integrations

- Martech integrations and apps (6sense, Bambora, Intercom, Drift, Calendly, and Optimizely)


Audience Intelligence - Gain insights into content performance and audience engagement

Uberflip helps organizations measure and optimize the performance of their content and campaigns. With insights into what content and experiences are engaging buyers the most, marketers can understand what works.

Key Features:

- Uberflip Analytics

- Google Analytics integration

- MAP and CRM integrations

- Performance dashboards


Uberflip Features

  • Supported: Content hubs
  • Supported: Tags and smart filters
  • Supported: Marketing automation platform integrations
  • Supported: Content integrations
  • Supported: Uberflip Analytics
  • Supported: Uberflip AI
  • Supported: Sales Assist
  • Supported: Martech integrations
  • Supported: Uberflip Marketplace
  • Supported: SEO optimization
  • Supported: Uberflip Pages

Uberflip Screenshots

Screenshot of Integrates third-party content platforms such as RSS, SlideShare, Wistia, Vidyard, and more, to break down content silos for more control across channels.Screenshot of Dynamic destinations for campaigns can be created. Branding, fields and content can be personalized to deliver value and context. Uberflip CTAs can be used to place forms across streams, gate content and pass lead data to marketing automation platform.Screenshot of Uberflip Sales Assist gives sellers and success teams greater access to marketing content and tools that help them create and share their own content experiences.Screenshot of With UF CTAs, marketers can not only collect contact information, but they can do that within the context of a content experience or drive that visitor to a content experience by placing CTAs where conversion is most likely to take place.Screenshot of Content scores, metrics dashboards and integrations with the organization's marketing tech stack let users dive deeper into content engagement and performance.Screenshot of Displays how each account and contact engages with content.

Uberflip Videos

Uberflip Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Uberflip is a content marketing platform from the Toronto company of the same name. Central to Uberflip is its content hub for aggregating, centralizing, organizing, and finally curating content for delivery to targeted audiences in streams, culminating in the call-to-action (CTA). Uberflip also contains analytics that show how effective these CTAs are (and in what context they are effective or not) so poor content can be confidently dropped in favor of what works. For $200 monthly the user gets Essential edition, containing the hub, three custom content streams, the Flipbooks feature for twenty PDF files (basically to organize the files and publish them in a more interesting, interactive format), three calls-to-action, and access for one team member. For $600 and $1800 (or $500 and $1500 if billed annually), the Expert and Elite plans, respectively, increase the volume of all of these, permit gated content, automation and advanced behaviors, more advanced analytics, support, and advanced customization for larger content marketing teams.

Hushly, Seismic, and Folloze are common alternatives for Uberflip.

Reviewers rate Usability highest, with a score of 9.8.

The most common users of Uberflip are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(93)

Attribute Ratings

Reviews

(26-39 of 39)
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Jade Hill | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
While WordPress and Drupal have much the same functionality as Uberflip, I like Uberflip more because it provides an easier way to organize and stream content for specific audiences. Plus, it provides the ability to incorporate things like whitepapers, videos, etc. directly into the content stream rather than having to write a blog post and embed the content there.
Daniel Englebretson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
I personally have not evaluated another tool that matches Uberflip's capabilities. I can say that I selected this tool because it is easy to use, very capable, well integrated, and the company is very easy to do business with. Additionally, since we adopted the tool, the support has been phenomenal, and we've been able to continuously expand our use of the platform beyond what we originally intended.
Logan Mallory | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Frankly, we didn't look at any alternatives. We found Uberflip at a conference and were so impressed with their product that we didn't need to look elsewhere. The pricing was reasonable and it had most of the features that we wanted. Their service was solid, so it was an easy decision.
BJ Dodenbier | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • AddThis
AddThis is great for creating marketing targeting tools. AddThis however is not a CMS but is a great tool for getting leads. Most people know this tool as a social sharing tool but they have some great right hand toaster pop ups that have worked really well for me. I wish this is something Uberflip could improve on.
F. Flobo Boyce | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Before purchasing Uberflip, we were considering Curata. Though Curata was a strong choice, their core products are ultimately split in two, with a strong encouragement of using these two programs in tandem. Uberflip had elements of both Curata's platform, but it was positioned in a more "friendly" wrapper. In other words, it was an easier "sell" to the C-Suite about Uberflip's capabilities.
April 27, 2016

Über flipping great!

Karen Foreman-Brown | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Reseller
  • Postano,Tintup,Rebelmouse,Shuttlerock
Uberflip brings far more functionality to the table at a great price point. The team is incredibly helpful despite us being in New Zealand, different time zones etc. In comparison with those mentioned above, Uberflip is the only one bringing blog creation functionality, conversion tools and Flipbooks.
Wes Quintin | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • Kapost,Drupal
From preliminary research, I knew Uberflip would be a cost effective approach, but what I loved was how I was able to really build my case to the powers that be to get buy-in.

I was able to create a trial account, build my hub and custom streams- essentially mirror what I would do on a daily basis. I documented how much time it saved me and really showed all the things that Uberflip could do and improve upon from what we were currently doing. From that point it didn't take much convincing and we've been using them ever since. And they have some of the nicest and brightest people that I've had the pleasure of knowing.
Stephanie Casstevens | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
I didn't really look at many similar products. Honestly, Uberflip reached out to us and had the perfect solution for us. Their sales process - from the first email Matt sent me to our launch day - was absolutely fantastic. They sold us on their product but also on working with them as a company.
Marcus Quevedo | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Uberflip was our first attempt at breaking away from WordPress. It was great switching from a standard scroll, boring blog look to Uberflip's new more aesthetic look that encourages further viewing of more articles.
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