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Uberflip

Uberflip

Overview

What is Uberflip?

Uberflip is a content marketing platform from the Toronto company of the same name. Central to Uberflip is its content hub for aggregating, centralizing, organizing, and finally curating content for delivery to targeted audiences in streams, culminating in the call-to-action…

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Recent Reviews
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Pricing

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Uberflip

Uberflip

N/A
Unavailable

What is Uberflip?

Uberflip is a content marketing platform from the Toronto company of the same name. Central to Uberflip is its content hub for aggregating, centralizing, organizing, and finally curating content for delivery to targeted audiences in streams, culminating in the call-to-action (CTA). Uberflip also…

Entry-level set up fee?

  • Setup fee required
For the latest information on pricing, visithttps://www.uberflip.com/content…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Uberflip?

Uberflip is used to create contextual content experiences at scale, enabling users to serve relevant content that better connects with prospective customers. It helps users to stand out and build meaningful relationships with prospects and customers by delivering personalized experiences by serving the right content at the right time.


Experience Management - Centralizes & organizes content from various sources to personalize destinations.

Uberflip is a single platform to centralize and organize content. Uberflip integrates with third-party content platforms so users can import, manage, and tag assets. From there, marketing, sales, and customer success teams have access to approved content and can start building experiences for their audiences, driving less content waste, faster campaign launches, and a sales team that has the best content for their prospects.

Key features:

- Content integrations (blog, Wistia, Vimeo, YouTube, Vidyard, Brightcove)

- Tag manager and smart filters

- Streams for marketing, sales and customer success streams

- SEO optimization


Journey Acceleration - Supports the creation of curated content destinations for every buyer across all channels.

Uberflip is used to drive content consumption with content recommendations that keep visitors on-site. Using its marketing automation platform (MAP) integrations, every interaction with content can trigger the next step to accelerate the customer journey, improving conversion rates and speeding up time to revenue by delivering personalized content that reduces friction in the buyer's journey.

Key Features:

- Uberflip AI and Personalization Apps

- Site engager and recommendation panel

- MAP integrations

- Martech integrations and apps (6sense, Bambora, Intercom, Drift, Calendly, and Optimizely)


Audience Intelligence - Gain insights into content performance and audience engagement

Uberflip helps organizations measure and optimize the performance of their content and campaigns. With insights into what content and experiences are engaging buyers the most, marketers can understand what works.

Key Features:

- Uberflip Analytics

- Google Analytics integration

- MAP and CRM integrations

- Performance dashboards


Uberflip Features

  • Supported: Content hubs
  • Supported: Tags and smart filters
  • Supported: Marketing automation platform integrations
  • Supported: Content integrations
  • Supported: Uberflip Analytics
  • Supported: Uberflip AI
  • Supported: Sales Assist
  • Supported: Martech integrations
  • Supported: Uberflip Marketplace
  • Supported: SEO optimization
  • Supported: Uberflip Pages

Uberflip Screenshots

Screenshot of Integrates third-party content platforms such as RSS, SlideShare, Wistia, Vidyard, and more, to break down content silos for more control across channels.Screenshot of Dynamic destinations for campaigns can be created. Branding, fields and content can be personalized to deliver value and context. Uberflip CTAs can be used to place forms across streams, gate content and pass lead data to marketing automation platform.Screenshot of Uberflip Sales Assist gives sellers and success teams greater access to marketing content and tools that help them create and share their own content experiences.Screenshot of With UF CTAs, marketers can not only collect contact information, but they can do that within the context of a content experience or drive that visitor to a content experience by placing CTAs where conversion is most likely to take place.Screenshot of Content scores, metrics dashboards and integrations with the organization's marketing tech stack let users dive deeper into content engagement and performance.Screenshot of Displays how each account and contact engages with content.

Uberflip Videos

Uberflip Integrations

Uberflip Competitors

Uberflip Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Uberflip Downloadables

Frequently Asked Questions

Uberflip is a content marketing platform from the Toronto company of the same name. Central to Uberflip is its content hub for aggregating, centralizing, organizing, and finally curating content for delivery to targeted audiences in streams, culminating in the call-to-action (CTA). Uberflip also contains analytics that show how effective these CTAs are (and in what context they are effective or not) so poor content can be confidently dropped in favor of what works. For $200 monthly the user gets Essential edition, containing the hub, three custom content streams, the Flipbooks feature for twenty PDF files (basically to organize the files and publish them in a more interesting, interactive format), three calls-to-action, and access for one team member. For $600 and $1800 (or $500 and $1500 if billed annually), the Expert and Elite plans, respectively, increase the volume of all of these, permit gated content, automation and advanced behaviors, more advanced analytics, support, and advanced customization for larger content marketing teams.

Hushly, Seismic, and Folloze are common alternatives for Uberflip.

Reviewers rate Usability highest, with a score of 9.8.

The most common users of Uberflip are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(93)

Attribute Ratings

Reviews

(26-50 of 63)
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July 19, 2021

Uberflip as a content Solution

Felicia Tomasko | TrustRadius Reviewer
Felicia Tomasko
Editor in Chief
LA YOGA Ayurveda and Health Magazine (Media Production, 1-10 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
I find that Uberflip is excellent for situations where we want to offer a multi-media experience or presentation that integrates information with strong visual impact. It is also a great solution for incorporating videos, photos, charts, and more information. The use of analytics to see how content lands with the end-user is also a helpful part of Uberflip's offering.
July 19, 2021

Uberflip = bread and butter for marketers

Verified User
Manager in Marketing
Computer Software Company, 201-500 employees
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Uberflip is a great vendor to work with if you are looking to get your content hub launched. You don't need to integrate with a CMS and can host your content directly within the platform, which is a plus. It also is good for people with lots of different types of content - they have a lot of integrations.
June 08, 2021

Uberflip is flippin legit!

Shane Adair | TrustRadius Reviewer
Shane Adair
Marketing Manager
TAB Bank (Banking, 201-500 employees)
Score 10 out of 10
Vetted Review
Verified User
Likelihood to Recommend
For us, we have spent a lot of time creating content. Uberflip allows us to serve this up in a well thought out and well planned environment. It also allows us to use these as landing pages for email campaigns as well as a starting point for our sales AI to engage with a potential customer based on the content they were viewing. Because we had the content it made it easy to organize and present this in an easy to navigate resource hub on our site.
April 27, 2020

Great Tool to manage your content!

VV
Veronique Verdonck
Digital Marketing Specialist
Genetec (Security and Investigations, 1001-5000 employees)
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
We use the platform to host all our content (on-demand webinars, ebooks, whitepapers, brochures, etc). The capacity to gate content is very interesting for us. They also have an integration with Marketo, so when someone fills out a form, the information is automatically pushed over to Marketo, which simplifies the process on our end.
February 23, 2020

Great platform to manage content, but you still need more.

Edward Smith | TrustRadius Reviewer
Edward Smith
Sales And Marketing Specialist
Grey Group (Marketing & Advertising, 1001-5000 employees)
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Uberflip is good and helps a lot with the experience of the content. We noticed a constant increase in the flow of our content. We saved many hours of development. It is easy to maintain this product without the need for the development team. Still, the biggest problem we had was the ability to scale our marketing operations.
July 19, 2019

Great platform to make custom landing pages for sales/marketing (if you take the time to set it up properly ...)

Verified User
Program Manager in Marketing
Computer Software Company, 51-200 employees
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
I think Uberflip would be great for any team who needed to create custom landing pages on the fly. I think the value is so much greater if you use it as your resource center for your entire website.
April 11, 2019

Great Content Hub For SMBs

Verified User
Manager in Marketing
Marketing and Advertising Company, 11-50 employees
Score 6 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
I feel like small agencies or start-ups would be great for using Uberflip. It takes the hassle of housing all the content on the server out of the picture. It's also great in making the content much more shareable for sales and customer service. Larger companies could use Uberflip, but I feel that it'd be too basic and would require multiple managers.
March 29, 2019

Customer Service is by far the best I've seen

Verified User
Manager in Marketing
Information Technology and Services Company, 51-200 employees
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Uberflip is great for a team that doesn't have a lot of CSS or HTML experience. It is also great for a company that has a lot of content that they need to organize so it is easily digestible for prospects on the site.
September 07, 2018

Got content? Need a funnel and organization around it? Uberflip can Help!

Todd Terwillegar, Content Marketing Certified | TrustRadius Reviewer
Todd Terwillegar, Content Marketing Certified
Digital Content Marketing Manager
Liquid Web (Internet, 501-1000 employees)
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Uberflip is great for those that know their personas and have content created and ready to throw in, or social streams that are active. You need lots of content to make this work.
August 08, 2018

A Content Marketing Manager's Dream

Shauna Ward | TrustRadius Reviewer
Shauna Ward
Content Marketing Manager
Terminus: Account-Based Marketing (Marketing and Advertising, 51-200 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Uberflip is great for organizations with lots of content from different sources. If you have a blog, YouTube channel, Vidyard account, e-books and PDFs, webinars, etc., Uberflip makes it simple to aggregate and organize it all in one place.

Uberflip is also useful for growing businesses. Our headcount has grown by 4X since we started using Uberflip, and it's scaled with us and our changing needs with no problems at all.
March 23, 2018

Überflip streams change the way your content is consumed

Eric Dickmann | TrustRadius Reviewer
Eric Dickmann
Vice President of Marketing
SunView Software, Inc. (Computer Software, 51-200 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Uberflip is a great tool if your content falls neatly into categories. If you have multiple pieces of content around a specific product, theme or topic, Uberflip is a great way to string it all together to increase engagement and stickiness. The ability to mix content types (pdf, video, social media, blog, etc) making finding content in a specific area of interest much more straightforward for the end-user.
February 13, 2018

Excellent product and service

Lyra (Ward) Hankins | TrustRadius Reviewer
Lyra (Ward) Hankins
Director, Industry Marketing
Equifax (Computer Software, 10,001+ employees)
Score 10 out of 10
Vetted Review
Verified User
Likelihood to Recommend
If you have a lot of content and little time or resources to manage it, Uberflip can be a massive help. It is so easy to present a large volume of assets to your customers and prospects, and help your salespeople find the info they need and want to send to their customers.
February 12, 2018

Uberflip helped us double the leads generated from our content

Sandy Turcotte-Lim | TrustRadius Reviewer
Sandy Turcotte-Lim
Director, Advocate & Content Marketing
aPriori (Computer Software, 51-200 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Uberflip is great for marketing teams who want to be able to easily organize, maintain, and analyze a visually-appealing content resource center without needing support from a web development team.
February 12, 2018

Turning content downloads into content experiences

Hillary Lupo M.S. | TrustRadius Reviewer
Hillary Lupo M.S.
Marketing Campaigns Manager
Fortinet (Computer & Network Security, 5001-10,000 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Uberflip is well-suited with time-to-market. The tool enables teams to turn quickly, act nimbly, and create impact immediately. Almost everything is intuitive and can be done in the user interface without support tickets. While Uberflip has improvements on the roadmap, as of now, global scaling permissions are difficult.
February 07, 2018

Uberflip is the perfect partner for your content journey

Chloe 🚀 Wilde | TrustRadius Reviewer
Chloe 🚀 Wilde
Marketing Operations Executive
Claranet (Information Technology and Services, 1001-5000 employees)
Score 10 out of 10
Vetted Review
Verified User
Likelihood to Recommend
Uberflip has surprised me in being both a versatile and engaging platform for our business and our customers, and a friendly and knowledgeable community who are quick to help at every stage of the implementation process. I highly recommend Uberflip as a partner for your content journey.
November 09, 2017

Uberflip is an amazing platform with an amazing customer support team.

Jade Hill | TrustRadius Reviewer
Jade Hill
Content Marketing Manager
BlueJeans Network (Computer Software, 501-1000 employees)
Score 9 out of 10
Vetted Review
Verified User
Likelihood to Recommend
Uberflip is great if you have a lot of content and need to have the marketing team access it quickly. It does what it set out to do super well, and I really love that support is available at all times for any and all questions. There may be some organizations that are concerned about the SEO implications of using a subdomain, so that is the one thing I would recommend checking for implementing Uberflip.
August 10, 2017

Uberflip - A must have for a content-heavy organization

Daniel Englebretson | TrustRadius Reviewer
Daniel Englebretson
Director, Integrated Content Marketing
Acuity Brands (Electrical/Electronic Manufacturing, 10,001+ employees)
Score 10 out of 10
Vetted Review
Verified User
Likelihood to Recommend
  • 100% awesome for content aggregation when you do not want authentication or gates
  • 95% awesome when you want to gate/authenticate before seeing content
  • Perhaps the most magical benefit is the ability to pull content from Uberflip into a newsletter template. HUGE efficiencies if you are doing a lot of newsletters.
October 25, 2016

Uberflip Has Changed My World - One of my favorite tools!

Logan Mallory | TrustRadius Reviewer
Logan Mallory
Senior Manager, Web Strategy
Workfront (Computer Software, 501-1000 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Uberflip is great if you have a lot of content to manage and have a marketing team that wants to move quickly. If you don't have developers or a dedicated team to your backend, this is a great way to solve that problem. If you have a well oiled machine, it might not be right for you. More often than not, if Uberflip doesn't meet our needs, it's because of a preexisting need/system that we are trying to accommodate.
September 19, 2016

Uberflip is a great addition to your content marketing plan

Brittany Grant | TrustRadius Reviewer
Brittany Grant
Head of Marketing
Sykes Enterprises, Inc. (Information Technology and Services, 201-500 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
I think Uberflip is a great option for people looking to organize their content into a resources section of a website. Yes, you can build this out on a WordPress site but Uberflip is very sophisticated and adding new content is breeze.
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