Upland Kapost

Upland Kapost

About TrustRadius Scoring
Score 8.6 out of 100
Upland Kapost

Overview

Recent Reviews

Kapost - For email campaigns

7 out of 10
May 23, 2016
Kapost is being used company wide. It has taken over as the primary use for email campaign designing and deployment. It allows us to all …
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Kapost - Early User

5 out of 10
October 30, 2015
We previously used the platform for social media content creation, scheduling and analytics. We no longer use the service.
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Kaposting away

8 out of 10
December 16, 2014
Most members of the marketing department are using Kapost. Anyone involved in the creation of marketing assets is using Kapost. It …
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Read all reviews

Popular Features

View all 16 features
  • Approval workflows (9)
    8.0
    80%
  • Content collaboration (9)
    8.0
    80%
  • Content calendar (9)
    8.0
    80%
  • Content hub (8)
    7.1
    71%

Video Reviews

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Pricing

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What is Upland Kapost?

Kapost is a content management platform with planning and workflow tools built in to create and market branded content, a publishing system to push content to dozens of other platforms, and reporting/analytics to measure and track the content’s performance

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttp://kapost.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Would you like us to let the vendor know that you want pricing?

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Features Scorecard

Content Creation

8.2
82%

Content Publishing

8.0
80%

Content Reporting & Analytics

8.0
80%

Product Details

What is Upland Kapost?

Upland Kapost is a B2B Marketing Operating System that enables marketers to manage the marketing function amid the complexity of the digital age. Kapost aims to align teams, tools and channels, so users can effectively plan, execute, distribute and analyze content and campaigns across the buyer’s journey.


Upland Software acquired Kapost May 2019.

Upland Kapost Features

Content Creation Features

  • Supported: Ideation
  • Supported: Approval workflows
  • Supported: Content collaboration
  • Supported: Content calendar

Content Publishing Features

  • Supported: Content hub
  • Supported: Forms / Gated content
  • Supported: Content distribution
  • Supported: Content automation

Content Reporting & Analytics Features

  • Supported: Audience profiling and targeting
  • Supported: Closed-loop tracking and reporting
  • Supported: Content performance analytics
  • Supported: Campaign optimization dashboard
  • Supported: Content production analytics
  • Supported: Page-level engagement analytics

Upland Kapost Integrations

Upland Kapost Competitors

Upland Kapost Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Kapost is a content management platform with planning and workflow tools built in to create and market branded content, a publishing system to push content to dozens of other platforms, and reporting/analytics to measure and track the content’s performance

Percolate and Contently are common alternatives for Upland Kapost.

Reviewers rate Content distribution highest, with a score of 9.

The most common users of Upland Kapost are from Enterprises (1,001+ employees) and the Computer Software industry.

Comparisons

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Reviews and Ratings

 (33)

Ratings

Reviews

(1-9 of 9)
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Score 9 out of 10
Vetted Review
Verified User
Review Source
Workfront has a lot of great features, but Kapost was the right tool for what we needed at the time. With a team of our size, we had to make sure we weren't biting off more than we could chew and the project never got off the ground. We had to be thoughtful with how we rolled it out.
Score 7 out of 10
Vetted Review
Verified User
Review Source
ISI listing from Thomson Reuters returns bigger and more narrowed lists. If you need a narrowed list go with them. If you want a large party internal [tool] deploy Kapost, it works just fine. I also have found that the design team behind Aprimo has a bigger design background and can turn around content at a quicker rate.
Score 7 out of 10
Vetted Review
Verified User
Review Source
Kapost solves many project management aspects of creating marketing content. The automated workflows allow for faster setup of common assets and automatically remind team mates of deadlines and upcoming requests. It streamlines content creation. Hootsuite Enterprise was made specifically for social media and at the time of using these products, we were focused primarily on email marketing. Hootsuite is more user friendly and has an excellent customer serivce team in my personal experience.
Susan Kemp | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source
To be honest, I've only joined the team here at SolidFire this quarter (it's my understanding that before Kapost, there was no content management system, though). But in the past, I've used WordPress way more extensively than we do here -- effectively as the in-house CMS. WordPress is great for a lot of things, but I think it encourages viewing your content in a chronological way. I don't feel bound in that way by Kapost at all. I'm almost always looking at Kapost through some sort of customized view (you can select certain custom fields/details to view, and then save that view for yourself or others to see). I enjoy this. I feel like this encourages us to not forget about older content, to continue to be inspired by it, and to not have our copywriters and designers create new content when there's perfectly good stuff sitting in Kapost. Once you've really gone through and tagged your content, Kapost is a beautiful thing for a marketer.
Score 8 out of 10
Vetted Review
Verified User
Review Source
Kapost is really designed for content production and management, not more broadly for project management like Basecamp and JIRA. It's a very hybrid product that straddles tools: CMS, automated workflow management, DAM (less so, but sort of), and has unique features that make it excellent for content strategists and content managers.