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Flurry Analytics

Flurry Analytics

Overview

What is Flurry Analytics?

Flurry Analytics, now from Yahoo / Verizon Media is a mobile app analytics provider, boasting over 1 million active apps on the platform -- from start-ups to the Fortune 500. They present their solution as comprehensive, completely free, takes five…

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Recent Reviews

TrustRadius Insights

Users of Flurry Analytics have found the software to be an accurate and reliable solution for tracking retention on a daily basis in …
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Flurish

7 out of 10
May 12, 2014
It was used to track Mobile App Store visits and downloads of our iOS and Android application. We would direct our audience to download …
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Pricing

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What is Flurry Analytics?

Flurry Analytics, now from Yahoo / Verizon Media is a mobile app analytics provider, boasting over 1 million active apps on the platform -- from start-ups to the Fortune 500. They present their solution as comprehensive, completely free, takes five minutes to integrate, and features an easy-to…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Amplitude Analytics is an analytics platform for mobile and web. It is designed to help organizations segment users and analyze funnels, retention and revenue. Amplitude Analytics helps you achieve actionable insights from customer digital journeys and uses behavioral graphs to build customer…

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Product Demos

Flurry Analytics - Retention

YouTube

Flutter | Dashboard for Flurry Analytics - iOS Demo

YouTube
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Product Details

What is Flurry Analytics?

Flurry Analytics, now from Yahoo / Verizon Media is a mobile app analytics provider, boasting over 1 million active apps on the platform -- from start-ups to the Fortune 500. They present their solution as comprehensive, completely free, takes five minutes to integrate, and features an easy-to-use dashboard that anyone in the company can use.


Flurry provides insights out-of-the-box including real-time metrics. Users explore usage, engagement, retention, geographic, demographic, audience and technographic metrics. For insights, Flurry allows apps to track 500 events with unlimited parameters.


For advanced users, Flurry includes custom querying for fast, on-demand data exploration, segmentation, user paths and funnel analysis. The Flurry platform also includes robust Crash Reporting, Push Notification management and Remote Configuration.

Flurry Analytics Features

  • Supported: Usage Metrics
  • Supported: Event Tracking
  • Supported: Segmentation
  • Supported: Funnels
  • Supported: Ad-hoc Analysis
  • Supported: Crash Reporting
  • Supported: Push Notifications
  • Supported: Remote Configuration
  • Supported: Mobile App

Flurry Analytics Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
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Comparisons

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Reviews and Ratings

(23)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Users of Flurry Analytics have found the software to be an accurate and reliable solution for tracking retention on a daily basis in mobile games. This feature allows game developers to gain valuable insights into user behavior and make data-driven decisions to improve player engagement and retention strategies. Additionally, reviewers have appreciated the ability of Flurry Analytics to analyze revenue data, enabling them to make informed decisions about monetization and optimize their revenue streams. By providing detailed insights into revenue generation, Flurry Analytics empowers users to maximize the profitability of their mobile games.

Furthermore, customers have successfully used Flurry Analytics to track Mobile App Store visits and downloads of their iOS and Android applications. This functionality bridges the gap in tracking when users navigate to the app stores, providing developers with comprehensive data on user acquisition. With this information at their disposal, customers can evaluate the effectiveness of their marketing campaigns, understand user behavior patterns, and ultimately drive more downloads for their applications.

One key advantage of Flurry Analytics is its user-friendly interface, allowing users to easily dig into reports and analyze any data they have in mind. This flexibility enables comprehensive tracking and event monitoring, giving users a holistic view of their app performance. Whether it's monitoring specific events within an app or gaining insights into user demographics and preferences, Flurry Analytics offers a versatile platform that adapts to the needs of its users. By empowering users with customizable reporting capabilities, Flurry Analytics provides a powerful tool for understanding app usage patterns and optimizing app experiences based on user behavior.

Easy Incorporation: Reviewers have found Flurry Analytics to be easy to incorporate into their iOS apps. Many users have appreciated the straightforward process of registering the app, downloading the SDK, and incorporating the necessary components into their projects.

Comprehensive Tracking Capabilities: Users have praised Flurry Analytics for its comprehensive tracking capabilities. Several reviewers have mentioned that they were impressed with the variety of analytics that can be tracked using Flurry, such as accessing specific views, tapping buttons, and measuring time spent in different app activities. This extensive tracking capability has allowed them to gain a thorough understanding of user behavior.

Multi-Platform Support: Flurry Analytics stands out from other mobile analytics packages due to its multi-platform support. Numerous reviewers have highlighted how appreciative they are of Flurry's ability to offer great support for both Android and iOS platforms. This versatility makes it a preferred option for tracking analytics across different platforms.

  1. Limited Timezone Options: Some users have expressed frustration with the lack of timezone options in Flurry Analytics, making it difficult for them to compare data from different systems in different time zones.

  2. Insufficient Reporting Screening Options: Reviewers have suggested that Flurry could benefit from offering more reporting screening options to provide greater flexibility in data analysis, allowing users to customize their reports according to their specific needs.

  3. Inaccurate Metrics: Several reviewers have reported instances of inaccurate metrics within Flurry Analytics. One common issue is the tracking of user taps on links to other apps within the app, which has been found to be inconsistent or incorrect in some cases. These discrepancies may have been caused by bugs that were potentially addressed in recent SDK updates.

Users have made several recommendations based on their experience with Flurry. The most common recommendations are as follows:

  1. Users suggest trying Flurry early on in the development cycle to gain insights and improve applications. They find it easy to set up and lightweight, with few dependencies on other libraries.
  2. Many users highly recommend Flurry for entrepreneurial, startup, and bigger companies as it adds value and provides great analytics. They believe that Flurry is particularly helpful for programmers looking to improve applications or games.
  3. Some users suggest considering Amplitude for analyzing in-app actions and using another tool for crash reporting. They feel that while Flurry is useful for tracking mobile in-app events, it has limitations in exporting raw event logs.

It is worth noting that a few users have raised concerns about Flurry's service support, lack of fixes, and continuous bugs that need to be addressed. However, there is no overwhelming consensus on these issues.

Overall, users recommend Flurry for its ease of use and valuable insights it provides for application development and analytics. However, it may be beneficial to explore alternatives like Google Analytics for specific purposes or consider additional tools for crash reporting.

Attribute Ratings

Reviews

(1-6 of 6)
Companies can't remove reviews or game the system. Here's why
Tsahi Tal | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Well suited for games who don't have enough budgets to purchase the big analytics platforms.
Flurry analytics is completely free for use to anyone who wants it!

Less suited for non mobile apps products and also not suited at all for deep game economy analysis if you are interested in balancing games economies.
November 11, 2015

Flurry Analytics Analyzed

Score 10 out of 10
Vetted Review
Verified User
I would encourage a colleague to use Flurry Analytics. Incorporating Flurry Analytics in an app is a simple and straightforward task, and will take the average app developer less than 15 minutes to understand and apply. This amount of time is nothing in the grand scheme of the development of the app, and the return on time invested to incorporate it is great. New tracking features can be added at any time.
May 12, 2014

Flurish

Benjamin Barniskis | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Do you have an app in both mobile app stores? Do you need to report on number of downloads and visits for your app? Do you have a limited budget? Flurry was a strong alternative to Apple's in-store analytics, especially when it came to cost. The ability to handle both app stores made it the perfect choice.
Score 7 out of 10
Vetted Review
Verified User
The key question I would have is how many apps they have or would want to track, and how important is it to be able to look at all of their apps in an aggregate view for analysis. If they are in a similar situation as our company and have a higher budget, I would probably point them in another direction.
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