Skip to main content
TrustRadius
Winmo

Winmo

Overview

What is Winmo?

Winmo is a sales intelligence solution that is a resource for advertiser-agency relationships and marketing decision-maker contact information. This solution includes personalized email alerts, lead recommendations, industry news, research on CMO arrivals and departures, and enhanced integrations to provide…

Read more
Recent Reviews

TrustRadius Insights

Winmo is a versatile prospecting tool that has proven valuable for salespeople in various industries. With Winmo, sales reps can easily …
Continue reading

Great Product

10 out of 10
January 04, 2022
Incentivized
Winmo is an integral part of our prospecting and business development process. It allows us to find the right contacts, at the right …
Continue reading

Win more with Winmo

8 out of 10
October 30, 2019
Incentivized
I work for a media company, and the entire sales department uses Winmo. There are a few different use cases when it comes to Winmo …
Continue reading
Read all reviews

Popular Features

View all 18 features
  • Load time/data access (22)
    9.1
    91%
  • Company information (22)
    8.4
    84%
  • Contact information (22)
    8.2
    82%
  • Identification of new leads (22)
    7.5
    75%
Return to navigation

Pricing

View all pricing
N/A
Unavailable

What is Winmo?

Winmo is a sales intelligence solution that is a resource for advertiser-agency relationships and marketing decision-maker contact information. This solution includes personalized

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttp://www.winmo.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Would you like us to let the vendor know that you want pricing?

11 people also want pricing

Alternatives Pricing

What is Lusha?

Lusha is a go-to-market intelligence platform, designed for sales, marketing and recruitment teams. Lusha data and insights help cut through the noise and reach the right people at the right time.

What is Hunter?

Hunter is a cloud-based email search solution that helps businesses find and verify professional email addresses from domains, companies or a specific professional on the web.

Return to navigation

Product Demos

Winmo Tour

Tourial
Return to navigation

Features

Prospecting

Features related to generating leads and finding new contacts.

8.2
Avg 7.6

Sales Intelligence Data Standards

How well does the contact, company, and industry information provided by the SI tool meet the user’s needs? Is the availability and quality of data satisfactory?

8.2
Avg 7.5

Data Augmentation & Lead Qualification

Features around contact data management and lead intelligence.

7.8
Avg 7.4
Return to navigation

Product Details

What is Winmo?

Winmo is a sales intelligence solution that is a resource for advertiser-agency relationships and marketing decision-maker contact information. This solution includes personalized email alerts, lead recommendations, industry news, research on CMO arrivals and departures, and enhanced integrations to provide an all-in-one prospecting solution. According to the vendor, its intuitive user interface empowers users to pinpoint opportunities with advanced filters, uncover key decision-makers, and build customized prospect lists. The vendor’s value proposition is that Winmo enables sales and new business professionals to win more business with national brands and agencies.

Winmo Features

Prospecting Features

  • Supported: Advanced search
  • Supported: Identification of new leads
  • Supported: List quality
  • Supported: Email contacts
  • Supported: Direct dial contacts
  • Supported: List upload/download
  • Supported: Ideal customer targeting
  • Supported: LinkedIn integration
  • Supported: Data.com integration
  • Supported: Load time/data access

Sales Intelligence Data Standards Features

  • Supported: Contact information
  • Supported: Company information
  • Supported: Industry information

Data Augmentation & Lead Qualification Features

  • Supported: Lead qualification process
  • Supported: Smart lists and recommendations
  • Supported: Salesforce integration
  • Supported: Company/business profiles
  • Supported: News updates
  • Supported: Prospect tracking/following
  • Supported: Alerts and reminders
  • Supported: Data hygiene
  • Supported: Automatic data refresh
  • Supported: Tags
  • Supported: Filters and segmentation

Winmo Screenshots

Screenshot of Discover emerging business opportunities with integrated DailyVista news and forecasting.Screenshot of Follow prospects in Winmo to get email alerts when decision-makers change.Screenshot of Target advertisers and agencies from many different angles to uncover the leads that matter to you most.Screenshot of Tag contacts to build customized lists. Refer to them in Winmo anytime, or merge and export them to Salesforce or Excel with automatic duplicate detection.Screenshot of Prospect Agencies in Winmo based on holding companies.

Winmo Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesUnited States, Canada, United Kingdom
Supported LanguagesEnglish

Frequently Asked Questions

Data.com (discontinued), Demandbase Sales Intelligence, and MediaRadar are common alternatives for Winmo.

Reviewers rate Load time/data access highest, with a score of 9.1.

The most common users of Winmo are from Mid-sized Companies (51-1,000 employees).

Winmo Customer Size Distribution

Consumers5%
Small Businesses (1-50 employees)10%
Mid-Size Companies (51-500 employees)50%
Enterprises (more than 500 employees)35%
Return to navigation

Comparisons

View all alternatives
Return to navigation

Reviews and Ratings

(30)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Winmo is a versatile prospecting tool that has proven valuable for salespeople in various industries. With Winmo, sales reps can easily find the main point of contact with purchasing power, addressing the problem of not knowing who exactly to reach out to. This database and business intelligence tool is widely used by Sales Directors to quickly build targeted prospecting lists of decision-makers, saving them time and effort. The ease of use of Winmo allows sales reps to focus more on prospecting instead of spending excessive time researching. Additionally, Winmo provides users with useful information and keeps them updated with accurate data, enhancing their prospecting efforts.

One key use case of Winmo is its role in assisting businesses in finding new clients and gaining access to decision-makers. By using Winmo, companies can become aware of opportunities for new business and acquire contact information for key decision-makers. The tool's comprehensive database and research capabilities enable users to gather insightful details on companies, such as future advertising campaigns, advertiser and agency contacts, as well as spending history. This valuable information helps businesses formulate targeted marketing strategies and establish meaningful connections with potential clients.

Another significant use case of Winmo is its integration with other software tools, such as CRM systems like SharpSpring CRM. This seamless integration allows for efficient prospecting and enhanced sales efforts. Business development teams can utilize Winmo to identify the correct individuals to connect with at target companies, streamlining their outreach process. Moreover, Winmo's ability to segment ideal customers and provide high-quality customer lists supports businesses in finding potential customers and achieving higher sales growth.

Furthermore, Winmo serves as a valuable research tool for understanding the advertising and marketing landscape. Users can gain insights into prospects and competitors through industry research conducted within the platform. The daily newsletter alerts users to potential prospects, ensuring they are always up-to-date in their business development efforts. This comprehensive information resource aids in identifying new prospects while keeping a close eye on industry trends and developments.

Overall, Winmo proves to be an integral part of the prospecting, business development, and marketing processes. Its robust database, accurate information, and user-friendly interface empower sales teams to connect with decision-makers effectively and drive incremental revenue. Whether it's finding new clients, staying informed on industry changes, or conducting in-depth research, Winmo has become a trusted tool for businesses across various sectors.

Intuitive User Interface: Reviewers have found the user interface of the platform intuitive and easy to navigate. Several users have mentioned that they appreciate how effortless it is to find the desired information using the search feature.

Filter Feature: Many reviewers have praised the filter feature of the platform, which allows them to search for brands based on social demographic, media spend, location, or industry. This feature has been particularly useful for users in narrowing down their search and finding relevant brands.

Clear Organization of Brand Contacts: The organization of brand contacts within the platform has received positive feedback from multiple reviewers. Users appreciate how it provides a clear view of each brand along with its corresponding company and coordinating contacts. The names, emails, and other contact information are listed in a way that is very easy to view and access.

Limited Data Accuracy: Some users have experienced inconsistencies in the accuracy of contact information within Winmo's database, with certain employees no longer being at organizations but their profiles not being updated. This issue has been mentioned by several reviewers and can impact the reliability of the data.

Lack of Competitive Pricing: The pricing of Winmo is considered to be not competitive enough by some users. This sentiment has been expressed by a number of reviewers, indicating that there may be more affordable alternatives available in the market.

Focus on Marketing Teams: Several users feel that Winmo's database has a heavy focus on marketing teams and lacks sufficient information on lesser-known brands. This limitation has been mentioned by multiple reviewers, suggesting a desire for more comprehensive coverage across various industries.

Users recommend using Winmo for ad/media sales roles, business development directors and managers in the ad and media agency environment. They suggest that Winmo should improve staying on top of who is associated with which accounts/agencies and provide demos. Additionally, users highly recommend taking the training webinar for Winmo.

Other common recommendations include using Winmo for managing marketing contacts, advertisers, media campaigns, and keeping up with the digital marketing space. Users believe Winmo is the most up-to-date resource for salespeople and a great tool, although not perfect. They think Winmo is worth the investment and is less expensive than other similar tools.

Users also recommend using Winmo daily as a must-have tool for prospecting new clients and finding contacts at agencies. They suggest double-checking updated contact information on LinkedIn and starting research, outreach, or planning with Winmo. Users believe Winmo is a great portal for client information in the advertising sector and a great resource for relevant news and contacts.

Overall, users recommend using Winmo to find the right connections at big agencies and clients. They suggest reaching out to Winmo's customer service and taking advantage of free training. Users highly suggest knowing the company and job titles when using Winmo, as well as using filters to save time. They think Winmo is a great tool for prospecting, research, leads, getting names and emails.

Finally, users believe there is no better lead provider than Winmo. They think it provides timely and detailed inside information that is helpful for sales. Users recommend it for business development and growth professionals to find multiple verified prospects and stay up-to-date with industry news. They also suggest using Winmo as an industry publication for research and insights.

In summary, common recommendations from users include using Winmo for specific roles in the ad/media industry, improving account/agency associations and providing demos, taking training webinars, managing marketing contacts and campaigns, utilizing its up-to-date resources, daily use for prospecting and finding contacts, double-checking contact information on LinkedIn, taking advantage of free training and customer service, using filters to save time, and using it for prospecting, research, leads, and industry insights.

Reviews

(1-22 of 22)
Companies can't remove reviews or game the system. Here's why
Melanie Tobiasson | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
This is software that is very easy to use and has many useful tools to find new clients, speed up the search, and stay on top of everything new in the marketing industry. We have been able to focus on our projects and let the software find the clients.
March 15, 2022

Winmo Experience

Keaton Ranger | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
If you are looking for specific information or a specific person within a company, Winmo is a great tool to find that information in a timely manner. Once you find the company you are looking for the information you need is usually only a few clicks away which is always helpful.
January 04, 2022

Great Product

Score 10 out of 10
Vetted Review
Verified User
Incentivized
Winmo is best suited in the sponsorship, advertising, or marketing space to determine the best contacts to reach within their specific scope of work. It is mostly defined for traditional and digital media formats, out-of-home, alternative, or non-traditional formats are not well suited as roles are not often clearly defined internally.
Steve Govern | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
If you're not heavily invested in outreach, but want to be aware of opportunities to pursue clients in a timely manner, this may help. Most of the details are publicly available, but Winmo does the research for you so you don't have to keep your ear to the ground as much. If you are part of an SDR team, you may not find it as valuable because you probably already know if there is a new hire at a target company.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Winmo is a great tool for any sales organization, especially if you are a small team covering a large territory. You can easily create custom company or contact lists for various target verticles. It is a great tool to make a small team operate like a big organization. Our company was small a few years ago and now more than doubling in size, it is still a great tool for us, to update old lists and to continue to have the most up to date information in our systems and to continue to enable us to grow and find new targets & markets. If you are in an industry where your clientele does not change often, not a lot of turnover, or is a small niche industry it is not the tool for you. If your organization focuses outside the US mainly then it isn't much help. However, it is very hard to not find some use case or value with the tool either way.
Score 6 out of 10
Vetted Review
Verified User
Incentivized
This tool is a great fit for companies and marketing teams whose target persona falls under marketing roles. The database was not deep info for other industries in terms of employees that showed up. I also found the pricing of the platform to be more expensive when compared to other similar tools out there.
December 29, 2021

Winmo Wins the Day!

Score 10 out of 10
Vetted Review
Verified User
Incentivized
Winmo has really provided value with the depth of account and agency information. The contact information is so important and they make it easy to find my role, who the decision-makers are. Their tracking of breaking media campaigns is a huge strength that we depend on. Winmo keeps us on top of key verticals.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
I think this is a great tool for large and small businesses alike; particularly, speaking from my own experience, as a sole proprietor. At any given time, I'm juggling several tasks, and I commend any platform that can help to alleviate those pain points by taking some of the work off of my plate.
December 28, 2021

Great prospect research!

Alec Troxell | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I love this service to find out a lot of research on a possible prospect/marketer, such as key decision makers, current agencies, media spend and breakdown and more. This has been a crucial tool for me in this area. I enjoy the curated daily emails, but I do feel they could be "faster." By faster, I mean the news is never the newest.
Christian Banach | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Winmo is well suited for advertising agencies and marketing service providers who have, or are looking to build, a proactive prospecting program to win new business. It is not well suited for agencies who rely on referrals or inbound leads.
Matthew Bernstein | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Winmo is best suited when you know which company you are looking for, but are missing some information, including key contacts, agency relationships, and quarterly advertising budgets. Scenarios where it is less appropriate are when you already know which company/contact you are looking for, and you are merely looking for company info to provide context.
October 30, 2019

Win more with Winmo

Score 8 out of 10
Vetted Review
Verified User
Incentivized
Winmo is well suited for a national seller responsible for large F500 brands and larger holding companies. Useful to understand those agency/client relationships as well as the best decision-makers to contact, particularly on the media/market side of the business. It is less suited for an SMB or regional seller using Winmo as a lead source. There are fewer smaller accounts and anyone who needs some sort of volume/scale in their outreach is going to have minimal value.
Zach Ettelman | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Winmo is very well suited for traditional ad agencies and niche-specific agencies. Winmo has a great amount of information on reaching Fortune 500 consumer brands and provides the most insight on the executive movings and AOR opportunities for large B2C brands.

Winmo is less appropriate for digital agencies that only focus on a specific technology, such as Wordpress or Drupal. When searching for these terms on the Public RFPs list, you'll only find a small handful of opportunities to read about. Winmo is also less appropriate for B2B-focused companies.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Winmo is a great tool for staying up to date on the latest advertising, marketing, public relations, communications, digital landscape. It populates spending trends and actually makes predictions on when the best time is for sales executives to approach those specific people. It publishes original content and provides title and email information for prospects.
September 15, 2017

You should invest in Winmo!

Kathren Hatayama | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
When you're an ad agency and prospecting for new business this is the tool for you. It allows you to get to the decision makers quickly and potentially be qualified for the pitch. Winmo has cut a lot of time in half by giving me information it would take days to get. They also have a good support system in case you have any issues.
Abby Hugdahl | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Winmo is well suited to searching for brand contacts. For example, in my role, I reach out to different brands. I use the contacts and filter the results by the type of people I am looking to contact within the organization. Also, it is well suited for getting up to date information on brands that are changing leadership or just in general. I do not use the "alerts" "notes" and "saved searches" as much as I should.
September 08, 2017

Won't win more with Winmo

Erik Viager | TrustRadius Reviewer
Score 3 out of 10
Vetted Review
Verified User
Incentivized
Winmo is well-suited for sales representatives and business development professionals in marketing, advertising or media service companies. It is strictly a b2b product and should not be used as a replacement to a CRM. I don't think it would have great value to any other industries, as it has a strong focus on marketing and agency relationships.
December 28, 2015

WInmo business!

Jeff Brooks | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
WInmo is great if your team lacks a deep rolodex and needs assistance in finding the appropriate client and agency contacts. Winmo provides contact data which is up to date. It's a great tool for prospecting. If you have a set client list and no prospecting then Winmo may be a less useful tool.
Return to navigation