Solid ecommerce solution for our retail business
We use WooCommerce to manage the ecommerce side of our business. Roughly 20% of our purchases are made online, so we needed a system where …
Overview
What is WooCommerce?
WooCommerce is an eCommerce plugin for WordPress, developed by WooThemes (recently acquired by Automattic). Like WordPress, it is designed to be an extendable, adaptable, open-sourced platform. WooCommerce allows merchants to sell physical products, downloadables, or services.
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Popular Features
- Website integration (84)6.969%
- Product catalog & listings (83)6.868%
- Visual customization (81)6.868%
- Product management (84)6.363%
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What is WooCommerce?
WooCommerce is an eCommerce plugin for WordPress, developed by WooThemes (recently acquired by Automattic). Like WordPress, it is designed to be an extendable, adaptable, open-sourced platform. WooCommerce allows merchants to sell physical products, downloadables, or services.
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- No setup fee
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- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Alternatives Pricing
What is Shopify?
Shopify is a commerce platform designed for both online stores and retail locations. Shopify offers a professional online storefront, a payment solution to accept credit cards, and the Shopify POS application to power retail sales.
What is BigCommerce?
BigCommerce is a SaaS platform that allows SMBs to develop eCommerce sites. Features include the capabilities to design the storefront, configure products, manage payments, generate traffic, and optimize conversion.
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What is WooCommerce?
WooCommerce is an eCommerce plugin for WordPress, developed by WooThemes (recently acquired by Automattic). Like WordPress, it is designed to be an extendable, adaptable, open-sourced platform. WooCommerce allows merchants to sell physical products, downloadables, or services. The free core includes: Storefront, a free WordPress theme designed for eCommerce, 5 pre-installed payment gateways (including PayPal and Direct Bank Transfer), coupons, shipping and cart calculators, product listing management and customer account registration, among other features. Many many extensions are available, such as WooCommerce Bookings, for e-merchants selling appointments, services, or rentals.
According to WooThemes (per Builtwith.com), WooCommerce has > 9,524,908 downloads and powers > 30% of online stores.
According to WooThemes (per Builtwith.com), WooCommerce has > 9,524,908 downloads and powers > 30% of online stores.
WooCommerce Video
What is WooCommerce?
WooCommerce Integrations
WooCommerce Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
Frequently Asked Questions
WooCommerce is an eCommerce plugin for WordPress, developed by WooThemes (recently acquired by Automattic). Like WordPress, it is designed to be an extendable, adaptable, open-sourced platform. WooCommerce allows merchants to sell physical products, downloadables, or services.
Reviewers rate Website integration highest, with a score of 6.9.
The most common users of WooCommerce are from Small Businesses (1-50 employees).
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Reviews
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- The use of WooCommerce has enabled my clients to be able to very easily sell their products through their website and manage inventory and logistics with minimal overhead.
December 21, 2018
Looking at WooCommerce? What Are You Waiting For?!
- Our overall conversion rate has increased.
- We can add more products to the website faster.
- We can launch additional online storefronts quickly.
November 23, 2018
WooCommerce makes selling merchandise a breeze
- There is less hassle for customers to go through checkout thus less saving time having to deal with problems.
November 08, 2018
WooCommerce Helps Woo Customers
- Numbers are unavailable due to non-disclosure agreements with our clients, but they are positive ROI in all cases because WooCommerce is very close to "free" even when factoring in plugin costs.
- We were able to get online without spending thousands on a web designer or ecommerce developer. Most themes are free if you know where to look and WooCommerce did not cost us anything to implement.
- We did invest in a great theme designed specifically to function with WooCommerce. This is a must if you want to stand out from the rest of the users using this plugin. There are many professional themes and we think they are a great ROI considering the ability to customize further than the default themes.
November 07, 2018
WooCommerce Hits the Sweet Spot
- Decreased the time it takes me to build an e-commerce solution for a client
- Increased conversion rate for multiple clients
- For one client, organic search traffic increased after WooCommerce's superior SEO took effect (compared to Miva Merchant)
November 01, 2018
WooCommerce is good
- It has definitely increased our donations by making it easier for people to navigate.
- It has confused some people with its setup.
- It's made it easier for us to keep track of donations.
November 01, 2018
Efficient ecommerce platform
- WooCommerce has increased the sales of products by making them available to more users.
- It is easy to manage and has less operational costs.
November 01, 2018
My Experience with WooCommerce
- We ultimately didn't fully use WooCommerce based on lack of visitors on our site. Overall, it was a difficult experience.
November 01, 2018
Love WooCommerce for its price, power, and flexibility!
- It's been a great ROI; it cost almost nothing and generates a ton of sales revenue
- I currently have not had a lot of ROI from using WooCommerce
- While it is easy to set up, it doesn't handle things like marketing, emails, or promotion to build up sales
- It can easily integrate with most email marketing, making follow-up emails easy to set up.
- If we didn't have WooCommerce, we wouldn't be bringing in predictable revenue.
- The complicated interface has slowed our growth.
- It has cleaned up our look significantly and that has been well received.
November 01, 2018
Best E-Commerce Platform for SMEs
- The basic platform of WooCommerce is free and WooCommerce gives new updates without any premium subscriptions. That is a positive reason to use WooCommerce.
- In order to have a stable store, WooCommerce needs to have secured hosting, which is costly.
- WooCommerce Analytics is very descriptive for understanding business growth.
- WooCommerce has made it easy for me to provide e-commerce websites for my clients, making my work easy and quick, and making my clients happy with the easy administration.
- Whether using 1 or 2 products to 20,000 products, WooCommerce has scaled very easily to adjust for different sized e-commerce websites making ideal for most projects.
- WooCommerce makes it very easy for customers to make purchases, which makes my clients happy.
July 23, 2018
My WooCommerce Experience
- There is really nothing negative worth mentioning in this section, WooCommerce offers a free product which you can test and even use without having to buy all the extra features.
- Personally, I think WooCommerce should come out with more free features since there is a ton of 3rd party apps that can replace their paid upgrades.
- Expensive upgrade prices without a great offer.
June 17, 2018
WooCommerce, a good starting place
- We have no brick and mortar stores. We sell through multiple channels, with WooCommerce being one. We will see a positive ROI by end of year on development costs.
- We improved our Conversion Rate by 200% by switching. This is not only because we switched: it's because of the amount of changes and personalization we were able to make for our particular industry.
- We improved our landing pages and it's much easier to maintain (via Visual Composer and Slider Revolution) compared to our previous Magento.
- We have been able to make changes MUCH faster. In a day or two we revamped our product listing page, we added banners across the whole site, we changed our checkout... you get the point.
March 16, 2018
WooCommerce keeps it simple
- It assists me in having a professional and reliable online store.
January 30, 2018
WooCommerce - solid tool for a growing e-commerce company
- It's hard to gauge the ROI at this time. It's a matter of increased productivity, and we don't have a good metric for productivity without it. I will say it's fairly inexpensive, and while there are areas for improvement, we wouldn't be able to conduct business without WooCommerce or something similar.
- For us, WooCommerce is just one of the options we can offer our clients wanting a complete, low cost e-commerce solution. This has helped to elevate us from just a quick website developer, to one that provides robust, long term solutions.
- Occasionally, a client will find that WooCommerce is just too complicated for them, and steer toward a Shopify type solution. We have lost a long term client in the last year in this way.
- However, most of our clients appreciate the fact that they can host and sell their own tickets and products on their website, and this has resulted in a net gain.
April 26, 2017
Easy to use - from a PM point of view
- Speed of build makes a quick and cost efficient solution.
- For a minimal investment my clients were able to either refresh their existing (and antiquated) website or launch a new e-commerce initiative quickly and with style.
- Certainly clients who had never been involved in e-comerce are now have a steady revenue stream that was previously untapped.
- Clients migrating from aging platforms like ZenCart now experience vastly simplified site management, product creation and the wealth of display customizability either via WordPress themes or knowledge of HTML/CSS
March 31, 2017
Is WooCommerce always the right answer for e-commerce?
- Some times the hodgepodge of plugins really hurts margins because of the conflicts.
- For small stores its quick to set up and start selling.
- Lack of multi origin shipping modules and conditional shipping methods based on location.
- There is a learning curve for new users and those "new" to ecommerce, so users should expect to invest a decent chunk of time in getting to know the platform.
- Ample data and analytics tools allow my team to monitor the results of marketing efforts, and adjust our tactics accordingly to increase ROI.
- WooCommerce is fairly priced - our team certainly feels the investment is worth the returns.
February 15, 2017
WooCommerce Review
- Larger number of clients
- Bigger sales
- Better customer ratings and reviews