TrustRadius Insights
Yotpo is a versatile platform that has become an essential tool for various businesses and industries. With its ability to collect and …
Starting at $799 per month
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What is Yotpo?
Yotpo, an eCommerce marketing platform, helps brands accelerate direct-to-consumer growth. The single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more. The vendor states that brands with Yotpo are empowered to create smarter, higher-converting experiences that spark and…
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Pricing
Premium
$799
Cloud
per month
Free
Free
Cloud
Includes 50 Monthly Orders
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://www.yotpo.com/pricing
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Yotpo?
Yotpo, an eCommerce marketing platform, helps brands accelerate direct-to-consumer growth. The single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more. The vendor states that brands with Yotpo are empowered to create smarter, higher-converting experiences that spark and sustain customer relationships. Yotpo integrates with everyday tools including Google, Instagram, top eCommerce platforms, and other tools in the tech stack.
Yotpo Features
- Supported: Reviews & Ratings
- Supported: Loyalty & Referrals
- Supported: Visual Marketing
- Supported: Consumer Insights
Yotpo Screenshots
Yotpo Videos
On September 12th, Yotpo had it's first-ever conference, Destination:D2C. Here's the how we kicked off the day.
Nailing the Product-Feedback Loop with Cupshe
Scaling a Community-Driven Brand with Chubbies
Yotpo Integrations
- Shopify
- Shopify Plus
- Klaviyo
- Salesforce Commerce Cloud
- Listrak
- Mailchimp
- BigCommerce
- WooCommerce
- Antavo Enterprise Loyalty Cloud
- Volusion
- Zendesk Suite
- AdRoll
- HubSpot Marketing Hub
- LoyaltyLion
- Omnisend
- Searchspring
- Remarkety
- ViralSweep
- Vend
- Zinrelo
- Fomo
- Gorgias
- Octane AI
- Stitch from Talend
- Nosto Commerce Experience Platform
- AmpifyMe
- Bold Commerce
- Findify / Maropost Search Cloud
- LimeSpot
- ProveSource
- Searchanise
- Shogun Page Builder
- Smile.io
- Magento Commerce Cloud (formerly Magento)
- Swell Rewards
- Beeketing Boost Sales
- Flashchat
- InstantSearch+
- Plobal Apps
- Shoelace
- Stars and Stories
Yotpo Competitors
Yotpo Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Countries | All Countries |
| Supported Languages | All Languages |
Frequently Asked Questions
Reviewers rate Support Rating highest, with a score of 9.5.
The most common users of Yotpo are from Small Businesses (1-50 employees).
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
- Cons
- Recommendations
Yotpo is a versatile platform that has become an essential tool for various businesses and industries. With its ability to collect and display customer reviews, Yotpo plays a crucial role in helping new customers make informed buying decisions. Users have praised the Yotpo dashboard for providing valuable insights into issues with orders and products based on the reviews collected, allowing customer service departments to address these concerns promptly.
E-commerce sites heavily rely on Yotpo as their primary method of gathering product reviews. The platform offers a proactive feedback loop that enables immediate follow-up on priority review submissions, ensuring customer satisfaction. The automation features provided by Yotpo are highly appreciated by users, as it simplifies the process of collecting data and allows for auto-publish rules based on specific specifications.
The benefits of Yotpo extend beyond just collecting and displaying reviews. This multifunctional platform also includes features such as Q&A sections, user-generated content collection, and the ability to answer customer questions. By sending automatic review requests to customers after their purchase, Yotpo encourages a higher response rate for review submissions. This not only helps boost user trust by adding objective reviews but also replaces hardcoded testimonials with a more credible review platform.
Additionally, Yotpo offers loyalty and SMS functionalities, allowing businesses to build lasting relationships with customers through honest feedback about products. Many users have noted that implementing Yotpo on their websites significantly increases review response rates and brings valuable insights for marketing, consumer care, and customer service teams.
Yotpo's impact extends beyond e-commerce sites; it has proven useful in other industries as well. For medical practices, Yotpo supports patient acquisition and retention by providing reviews on the quality of providers, appointment scheduling, insurance acceptance, and fees.
Overall, Yotpo's versatility makes it an invaluable tool for businesses seeking to gather genuine customer feedback, boost sales, and enhance the overall customer experience.
Helpful Email Alerts: Users have found Yotpo's email alerts for new reviews to be beneficial in staying updated on customer feedback. Several reviewers stated that these alerts keep them informed about the latest reviews, allowing them to quickly respond and take necessary actions.
Easy One-Click Publishing: Yotpo's one-click publishing feature has been praised by users for its simplicity and convenience. Many reviewers mentioned that this feature makes it effortless to share reviews on their website, Twitter, and Facebook, saving them time and effort.
Useful Features in Free Version: The availability of a range of useful features even in the free version of Yotpo has impressed many users. Numerous reviewers have appreciated that they can access valuable features without having to upgrade their subscription plan, making Yotpo a cost-effective solution for their businesses.
Difficult Navigation: Several users have expressed frustration with the dashboard, finding it difficult to navigate and not intuitive. They often have to refer to their notes each time they use the platform.
Slow Site Speed: Some users have reported experiencing slow site speed when using Yotpo widgets, limiting them to only using the reviews page widget. This can be frustrating for those who want to utilize other widgets but are hindered by the slow load times.
Unhelpful Help Desk: A number of users have voiced dissatisfaction with the help desk, finding it unhelpful. They have had to solve many issues on their own without adequate support from customer service.
Based on user reviews, the most common recommendations for Yotpo are to use it for eCommerce to increase the speed of business and gain new customers, implement it for businesses that want to automate and augment their marketing tactics, and give it a trial first to see if it meets the business's needs, especially for collecting reviews.
Users also recommend Yotpo for startups with a limited budget, praising its great account management team. They suggest using Yotpo to surprise, delight, and serve customers, build culture and get user-generated content for the website, strengthen the brand and increase company reputation using reviews. They also highlight that Yotpo is easy to set up and use with lots of features, making it suitable for small online stores.
To ensure success with Yotpo, users recommend having IT resources available to insert code for displaying reviews on the website. They also suggest trying the free version of the software and testing page load speeds before installation. While the software is seen as feature-rich, some users find it expensive and recommend considering alternative software like review.io for similar features at a lower price.
For businesses in e-commerce that do significant volume, particularly on Facebook, users highly recommend Yotpo. They appreciate its ease of use and involvement from the support team. Users believe that implementing Yotpo provides a strong return on investment.
While users find Yotpo as a solid platform overall, they suggest improvements such as easier exporting of data and the ability to save email templates. They caution about potential issues with emails ending up in spam folders. Users also advise checking the Yotpo account level to ensure reviews appear in Google and access all desired features.
In summary, users highly recommend Yotpo as a valuable tool for businesses looking to enhance their marketing strategies, collect reviews, strengthen their brand, and gain customer trust through product reviews.
Attribute Ratings
Reviews
(1-24 of 24)Companies can't remove reviews or game the system. Here's why
We use Yotpo to collect reviews, display reviews, have a Q/A section, answer questions within that section, collect user-generated content, and display all of the following things across our website. We currently use Yotpo Reviews and Yotpo Visual UGC. We believe in transparency and our product, so we happily ask for reviews and display those reviews. We also help out our customers by offering a Q/A section on every product. This helps us answer the questions of customers prior to purchase so they can get exactly what they need.
- Review Collection
- Visual Marketing/Display
- Up-time and dependable function
- Fluid Customer Engagement
- UGC Collection
- Intuitive Dashboards
- Review Email Templates
- UGC Display Templates
- More granular filters (like date submitted) for Reviews, Q/A, and UGC
July 31, 2022
Significantly Increased Product Reviews!
Score 10 out of 10
Vetted Review
Verified User
We used Yotpo to collect product reviews from customers. With a catalog of 25k+ products, some with small differences like color, Yotpo made it easy for us to share reviews across similar products. The interface was easy to navigate and respond to customer reviews. We also used Yotpo for Q&A on product pages.
- Easy to navigate interface
- Great customer service
- Helpful support system
- Clunky reporting
December 01, 2021
Founder/CEO
Multifunctional review platform, the automatic review request for completed orders, being about to access analytics, being able to add review widgets.
- Integrates data-driven solutions for reviews, loyalty, SMS marketing.
- Brands with Yotpo are empowered to create smarter, higher-converting experiences.
- The installation for generics sites is not the easiest process.
September 21, 2021
When Will It Work?
Score 3 out of 10
Vetted Review
Verified User
We are using Yotpo to collect reviews from customers who purchase our products. Currently, we have it set up on one website, with the plan to set it up for a sister company as well. We were attracted to the ability to syndicate reviews across store sites for two different companies.
- Good user interface
- Syndication feature
- Extremely difficult to set up
- Support responses take several days
- Automated emails not going out
June 23, 2021
Gets the job done and offers great value!
I use Yotpo for collecting and displaying product and website reviews. I also currently use Yotpo's customer loyalty rewards program.
- Collecting reviews
- Rewards program
- Integrating existing reviews
- Minor code issues resulting in the reviews not displaying for google rich snippets
- Sometimes the rewards page doesn't work
June 13, 2021
A revenue booster & awesome tool for our company!
The marketing team is the main department that uses Yotpo at our company. Yotpo allows us to collect & curate customer reviews and visual UGC. We use Yotpo online galleries throughout our website, and seeing customer social proof is a large purchase decision-making factor for potential customers. By showcasing reviews and customer photos through Yotpo, we're boosting sales and providing social evidence of the quality of our products.
- Great, responsive customer service and support
- User friendly interface and logical design
- Simple, easy web integration
- Offering opportunities for further learning & growth
- The ability to include links in review comments - the current method is a bit clunky
- Greater options for online gallery appearance & photo sizing
- More in-depth analytics
- Greater ability to adjust & customize review request emails
June 10, 2021
Definitely Worth It
We use Yotpo for reviews, loyalty, and SMS. We currently use it mostly within our marketing team and it's been amazing! It helps us to get honest feedback about our products, while also building lasting relationships with our customers.
- Easy To Use
- Organized
- Intuitive
- Integrations
- Better connections with Klaviyo
July 22, 2020
Great! Very happy.
Used for the E-Commerce department to collect and aggregate user reviews and photos. We then share this information across the company to help us with our design process, fitting the garments, and creating new products to further expand our assortment. We have also used this to learn about our customer behaviors—we are looking to understand where she is going and how she is wearing our product. This tool has also helped us identify who is wearing our garments, which has been helpful in the design process.
- Gathering reviews
- User Q&A
- Gathering UGC
- UI on site
- Slow site
- Hard to combine UGC albums.
December 04, 2019
Best Review Tool from a Value and Ease of Operation Standpoint
We use Yotpo on a few different websites that we own and couldn't be more pleased. We use it for onsite reviews, we push reviews into our Facebook feed, and we also use a testimonial page to showcase the reviews that we have. We use the review tab widget so that every page of our website has quick access for customers to see real reviews. We love Yotpo and couldn't run our business without it.
- Reviews are easy to manage, obtain, and publish.
- Onsite display and customizations are awesome.
- We use it to promote other items and popular products.
- Push to social channels is simple and effective.
- We don't have anything that we would want to change, it does everything that we need it to do and are very pleased with it.
October 21, 2019
Great Tool For Generating Online Reviews
We are using Yotpo to generate reviews for our e-commerce site. Before implementing Yotpo, we didn't have any reviews or a strategy in place to generate them. Through Yotpo's easy-to-use Shopify integration, we were able to not only add an intuitive online review platform but also set up automated emails that request reviews from customers a few weeks after they received their orders. We now have 64 reviews and it's all thanks to Yotpo.
- It provides a nice, user-friendly tool for online reviews.
- It allows us to send automated emails to customers to help generate reviews.
- It makes it easy for us to respond to negative reviews so we can resolve issues and turn bad outcomes into good ones.
- To be honest, I haven't experienced any cons.
October 21, 2019
Yotpo is good, but isn't my ideal product
We currently use Yotpo as our customer reviews plugin. Yotpo sends automatic emails to all of our customers after they purchase our products. When a customer leaves a review, it is automatically posted on the "Reviews" page of our online store.
- Automatic Review Requests with the option to upload a photo.
- Customer service is good.
- The customer photos are too small. We'd like to be able to display the photos that customers upload as much larger. They're almost thumbnails.
- Yotpo widgets slow down site speed so we can't use any of them. The only one we can use is the reviews page.
October 18, 2019
Lovin' It
Yotpo is mainly used by our Consumer Care Team, but will be integrated into a B2B site later this year.
- Allows on-site communication between Customer Service and the consumer.
- Allows for public product reviews and responses.
- Decent reporting and customization display features.
- We've recently experienced some issues with customers receiving review requests for products they have never purchased.
October 15, 2019
Snowboard Company Domination!
We are using it to address customer reviews on our website. We then choose to publish or not publish reviews based on how relevant they are. This way, a customer who needs answers on something pressing can either find them in published messages or they can make a purchase based on a review made by someone else.
- Organizes information effectively, easy to find, address, and solve any problems.
- Provides an email of the user so that you can contact them for issues, if a conversation needs to occur.
- Exceptional separation of brands (we work with three) so that threads do not get crossed.
- Hard to integrate with multiple users.
- Platform was confusing at first, difficult to direct.
- Help desk is not very helpful, have had to solve many issues on my own.
October 15, 2019
Love Yotpo
This is a useful tool to drive quality insights from our customers, more than review the product experience they review all the customer experience.
- Easy to use
- Good Magento plug-in
- Best in class support
- Lack of automatization tools
- Hard to create 1 to 1 customer feedback
- Require some dev experience to personalize
October 12, 2019
Worthwhile for boosting user trust on your sales page
At Flights Machine we wanted to boost user trust on our sales page by adding objective reviews. Previously we simply had a few testimonials hardcoded onto our site, but to the user that seems more easily "faked" and less objective. Rather than the oft-seen low tech solution of screenshots-of-Facebook-posts, we decided to implement Yotpo on our website to aid in both harvesting and displaying these reviews.
- Easy-to-Integrate hosted form for review collection
- Review display looks more "objective" than hardcoding reviews onto your site
- Generous free-plan that should support most small businesses
- Provide more knowledge and best practices on how to persuade users to actually leave a review
- Spiffy up the review display widget, since it looks fairly plain
- Support more languages with your SDK to allow for API-level integrations
October 09, 2019
Yotpo a great tool for e-commerce
It is being used across the whole organization. It is used to get real feedback and reviews for product on our website. We also use it to answer questions for customers. It also silicates review on the look and user friendliness of the site. We use it to send coupons as well to customers.
- User reviews
- User photes
- Collect email addresses from customers
- Cost
- Intergration
October 09, 2019
Yotpo lets us hear all the voices in the room!
Patient acquisition and retention is vital to our medical practice. Consumers do rely on others reviews as to the quality of providers, appointment scheduling, acceptance of insurance and fees charged in the current market. Thus, we rely on Yotpo to support this function.
- Facebook integration as this is imperative today
- Offered a free product which is upgradable
- Amalgamates reviews and questions from disparate sources into one clean interface
- Free plan does not include Facebook only Google
- Not really a deficit. But visual marketing while powerful is not part of our marketing plan
- Veracity of reviews is still always a question but this is true anywhere on the web
September 23, 2019
Yotpo is a Big Help Getting Crucial Reviews for a Small Business
We use Yotpo to collect reviews for our website and for the products on our website. We wanted a system that would integrate easily on our Big Commerce site. Yotpo was so easy to install, it was ready to go in minutes. The Yotpo reviews collect actual customers experience and this helps new customers make buying decisions. Our customer service department checks the reviews on a regular basis on the Yotpo dashboard. This helps us spot problems with orders and products. We then reach out to the customers to follow up. Yotpo is another way to keep an eye on how our service and products are doing.
- Yotpo alerts us by email when a new review comes in which encourages us to log in and check the Yopto dashboard to see if anything needs tending to.
- With one click we can publish a Yotpo review to our website, than another click and it pushes the review to Twitter, and Facebook.
- Even the free version has lots of useful features.
- We use the free version and Yotpo keeps putting up notices and suggestions to use to use the paid version. It gets a bit annoying.
- I have a bit of difficulty navigating their dashboard. It's not intuitive. I have to refer to my notes each time. There's a lot of information on each screen and I have a hard time seeing where to click to get where I am going. Once I'm on the right page it's fine.
September 07, 2019
You want to increase amount of reviews on your website? Read this.
We use Yotpo as a reviews system on one of the e-commerce websites. We use it for plugin displays reviews on our product detail pages, home page, and some landing pages. In general, it shows reviews of the product from the real users/buyers.
- Grouping reviews within the product in the same group.
- Display customization.
- The management panel is not as clear as it could be.
- It would be good to have some build-in templates of how the Yotpo review section could be displayed.
- Analytics (per product stats).
August 06, 2019
Reviewing the reviewer
We currently use Yotpo to collect customer reviews, UGC, and to post and answer Q&A on the site. It is used on our homepage displaying site /brand reviews as well as our product pages, with product specific reviews and UGC. It allows us to moderate reviews as they come in and respond either publicly or privately to reviews. The reporting also helps our buying/merchandising department to look at trends and respond to things on a product level as well. Customer service has a simple interface through which they can lend an extra level of support to our customers.
- Yotpo puts us in complete control over our reviews, good and bad, and allows us to choose which ones to feature on our website and Facebook accounts.
- You can do both manual and automatic review requests, so you can get a large number of reviews with a manual push at the beginning, then it can be very hands-off to continue to collect reviews for future customers.
- Yotpo has many templates and configurable widgets out of the box or you can break things apart and do a completely custom job time and resources permitting.
- We did not find the implementation process nearly as smooth as we would have hoped.
- There was very limited training for our teams at the time of launch.
- Support sometimes takes longer than we would like to get back to us.
August 10, 2018
Yotpo in Drone & FPV world
The marketing and customer service teams use Yotpo. We use it for product reviews and social media.
- User generated content on product detail page
- Social interaction with customers on product review
- Navigation of the admin portal is not always easy to remember. but after using it a bit, you will.
February 07, 2018
Yotpo: A solid (and budget friendly) manual review curation tool
Yotpo is the primary method of Product Reviews for our eCommerce sites. It is also used as a secondary Review portal for Service Reviews. The reviews are utilized by our Marketing and Customer Service departments both reactively and proactively. The tool's functionality provides a proactive feedback loop to ensure that any product issues are addressed immediately. Yotpo also allows for immediate Customer Service follow up to any priority review submissions. Yotpo allows for some responsive automation to help collect data and includes auto-publish rules for a limited amount of specifications.
- Automated eMail requests for Product and Service Feedback
- Product Content Generation
- Providing Customer to Customer Review Structure
- Limited Amount of Automation
- Exceptionally Manual Response Process
- Tool UI could be easier to use
May 05, 2017
Yotpo Gets the Reviews
We are using Yotpo to request and publish product reviews from customers after their purchase on our B2C e-commerce sites. Before implementing Yotpo, we had very low review response rates. Yotpo automatically sends review requests after purchases and we have now collected hundreds. The moderation tools also give us another opportunity to interact with customers.
- Automated review request emails -- don't have to worry about sending these manually and they get a great response rate.
- Onsite reviews -- The reviews widget on product pages helps build confidence and credibility.
- Moderation -- Through the moderation dashboard, we can easily respond to both positive and negative customer experiences.
- Q&A -- Customers can post a question to a product page and other customers can respond.
- Expensive at first glance -- but after considering the impact on our business, it was a no-brainer.
November 28, 2016
Pretentious pricing for a product worth a 10th the price!
Score 1 out of 10
Vetted Review
Verified User
We have been using Yotpo for several years to collect and display reviews from customers who purchase products on our website mezuzahstore.com
- Send review emails
- Display reviews cleanly on my website
- Tech support is horrible. It literally took them over a year to solve a simple problem with how their widget was displaying on my site.
- Their pricing is obscene. They suddenly raised it by a factor of 10! With no warning and no grandfathering in for existing customers.
- Their sales staff is pushy and rude like a bad used cars salesman.