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Overview

What is Zapier?

The Zapier Automation Platform designed to integrate data between web apps. It is scaled for small to mid-sized businesses, with a functional but limited free version of the program.

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Recent Reviews

TrustRadius Insights

Users have found that Zapier is a versatile automation tool that simplifies complex problems and enhances efficiency in various …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 6 features
  • Support for real-time and batch integration (86)
    9.1
    91%
  • Connector modification (86)
    7.1
    71%
  • Pre-built connectors (98)
    6.8
    68%
  • Monitoring console (74)
    6.5
    65%

Reviewer Pros & Cons

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Pricing

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Starter

$29.99

Cloud
per month 750 tasks per month

Professional

$73.50

Cloud
per month 2k tasks per month

Team

$103.50

Cloud
per month 2k tasks per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://zapier.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $29.99 per month 750 tasks per month
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Product Demos

Integrate Calendly with Pipedrive using Zapier

YouTube

How To Set Up Zapier Webhook URL Using WP User Frontend Pro

YouTube

Setting Up Zapier With ServiceTitan

YouTube

Zapier Frontend Demo

YouTube

How to send custom emails with form submission using zapier with demo

YouTube

Zapier Tutorial for Beginners (2022) - Set up Zaps and Automate Your Work!

YouTube
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Features

Cloud Data Integration

Cloud data integration software simplifies the task of integrating data from multiple different cloud applications

7.4
Avg 8.2
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Product Details

What is Zapier?

The Zapier Automation Platform is a platform designed to integrate data between web applications. Zapier automates the communication between apps by relying on “Triggers” within apps to catalyze pre-arranged actions, such as data formatting, and transfers of data between apps. The program featured pre-designed connections for more than 1,500 apps. It is scaled for small to mid-sized businesses and features a free version with limited connector complexity and quantities.

Zapier's goal is to enable automation for any process, allowing users to visualize and build advanced workflows with custom logic, conditions, and filters, with no code needed. Some features include:

  • Multi-step Zaps - Zaps that automate several tasks at once.
  • Paths - Zaps that perform different actions based on if/then logic.
  • Filters - These ensure Zaps run only when certain conditions are met.
  • Schedule - Zaps can be set to run whenever it's right for the process.
  • Formatter - Used to transform dates, currency, text, and more into any preferred format.
  • Webhooks - Can receive data from any service or send requests to URLs—without writing code or running servers.

Zapier's no-code automations include with 6,000+ app integrations from partners like Google, Salesforce, and Microsoft so users can collaborate across departments.

Zapier Video

Welcome to Zapier!

Zapier Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

The Zapier Automation Platform designed to integrate data between web apps. It is scaled for small to mid-sized businesses, with a functional but limited free version of the program.

Zapier starts at $29.99.

Reviewers rate Support for real-time and batch integration highest, with a score of 9.1.

The most common users of Zapier are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(707)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Users have found that Zapier is a versatile automation tool that simplifies complex problems and enhances efficiency in various industries. With its easy-to-use interface, users can create automation workflows and connect different apps and platforms seamlessly. This has been particularly valuable for businesses in the healthcare industry, as it allows them to connect HIPAA-compliant form solutions like Formsite with other tools like SharpSpring for tracking campaign results. Users in the healthcare industry appreciate how Zapier eliminates manual work and reduces errors by simplifying the process of moving and synchronizing data between different systems.

Zapier is also widely used by online marketing agencies to streamline workflows and reduce the need for direct API integrations. It has become an essential tool for freelancers, enabling them to integrate and automate their daily workflows without technical knowledge. Furthermore, Zapier serves as a link between different marketing software applications, automating numerous processes and simplifying tasks for sales teams, development and systems departments, customer service, and graphic design and art services teams.

The availability of real-time support, even for free users, has received positive feedback from reviewers who rely on Zapier to integrate various systems, such as Chargify for managing subscriptions and CA Flowdock for team chat and notifications. Its ability to integrate with various third-party software and sync data with CRM platforms like HubSpot has been highly regarded as it saves time and ensures data accuracy.

Overall, Zapier is a valuable solution for businesses across industries as it enables easy integration between apps without native integration, minimizes manual work, improves autonomy and productivity, and enhances workflow efficiency.

Users commonly recommend the following:

  1. Try out Zapier: Users suggest giving Zapier a try as it works great and can save time and money. They believe it is a worthwhile product, especially for those with a small marketing stack using various disjointed apps. Users recommend testing zaps and becoming familiar with the process.

  2. Research app compatibility: Users advise researching what triggers and actions are supported by current software solutions before using Zapier. They recommend making sure the apps you want to connect are supported by Zapier and suggest contacting support for specific app integrations.

  3. Explore available zaps: Users recommend checking out the list of zaps available on Zapier and comparing them to the tools you use to see if Zapier can automate some mundane tasks. They suggest connecting all eligible apps to Zapier and experimenting to understand its power. Furthermore, users suggest regularly checking back as Zapier is likely to add more apps over time and integrate with new projects.

Attribute Ratings

Reviews

(1-25 of 76)
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Score 9 out of 10
Vetted Review
Verified User
Incentivized
I personally chose it for the wide variety of integrations it has. I can connect to any app I need to use. Also, they are always adding new ones. The ease of use is an important factor for me and its simple and fast interface. For the use that I give it, it seems to me that the price is very affordable and saves you other much higher costs.
Score 10 out of 10
Vetted Review
Verified User
Zapier is pretty much easier to use unlike other paid CRM tools available in the market. Its intuitive user interface and free trial make it easier to switch to it. Its free plan of 100 tasks per month also helps small businesses who can't afford to buy high-price tools.
Omar Abdelrehim | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Zapier is a much more mature platform with much more software that you can integrate into and they add to their portfolio every month
  • Zapier has more functions for each software they connect
  • Zapier has their own services that are very useful
  • They have so many existing work flows that you can easily add
Ramón Carmona Medina | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
In case of IFTTT at the very begining you could use any of them to solve the same problem but with the time IFTTT became more hardware automation and Zapier more software services automation so eventually I end up moving 100% to Zapier and I still think IFTTT has its own use cases but at this moment Zapier is what we need.

In case of Google I wanted to point out Google Apps Script is a very popular console for task automation and sometimes it can be used in combination with zapier and that's fine they work good but for most of the times since Google apps script 100% of the time you need coding skills is definetely a complex solution to use, while Zapier is well suited. But in some other scenarios where all the services are from google well using Google App Script makes more sense.
Thomas (TC) Riley | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We actually utilize both Integromat and Zapier at our company, for all the reasons detailed in this review. Though Zapier is excellent for simple client integrations, we often run into internal use cases that require complexity that Zapier cannot provide. Specifically working with API calls (not just webhooks), complex multi-step integrations with Routing/parsing/etc, and large volume integrations. Integromat is perfect for these use cases, but doesn’t provide the simplicity and account scalability that Zapier offers.
Samantha Crawford | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Similar--free and paid accounts, both suitable for small businesses and sole proprietors. Similar apps also allow you to set up workflows so when a specific action is taken, a followup action is then taken. Works wonderfully and really helps save time on a day-to-day basis. It gets difficult keeping up with all business aspects, but Zapier helps so much!
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Zapier is the best option for users with no coding experience, it has a very simple and welcoming interface that leads you directly to your goal. Also, there are useful articles and forums that help you navigate through the system. Also, there is great customer service in case there are any issues.
Matthew Smith | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
I’ve used the free version of Hootsuite. I think this program is a more robust program once you pay for its features. Zapier is still better as a free version. So if you are looking to round out your digital presence with little investment go with Zapier. If you’re trying to forge a new presence Hootsuite may be needed.
James Crook ☛ Business Coach for Massage Therapists ☚ | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • IFTTT
I have only tried IFTTT several years ago and at that time Zapier had a much wider range of integrations available. I’m not aware of there are any competitors that are at the same level.
Omri Friedel - CPA, CA | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We started out very quickly with Zapier, and it worked very well for us an organization, and have simply scaled on that specific platform. While we have used and tested some others, we decided at the end to stay with Zapier due to the extent of adoption across the organization, an overall competitive price point and a developing solution that evolved and grew with our needs. In short - we were happy with the product so our comparisons were quick.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
IFTTT is much more open and extensible but doesn't come with nearly the amount of pre-baked integrations and pre-built workflows that Zapier does. When we first used Zapier years ago, IFTTT was more of a hobbyist/tinkerer platform and not primarily aimed at the enterprise space. Since then they have embraced it more directly but the ease and comfort level of Zapier has kept us engaged. Many of our employees also independently use the free account with their personal email to automate personal tasks.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We never tried anything else, this was first and we were satisfied because of the great integration that it has with the software that we are using. It is cost-effective and worked immediately so we did not need to search for any other program. It is a great investment for us.
Tsahi Levent-levi | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Zapier is the biggest name and game in town. I didn't really go shop elsewhere, and once I started using it, there was no going to others for the things that it does. It was simple enough and inexpensive enough that I just don't have a good incentive to try other solutions out there.
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